City Channel Pittsburgh, PA 2017 Department of Innovation & Performance Roundtable Discussions, 23 Feb 2017

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From YouTube: City-to-Citizen Roundtable - 2/23/17

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A

Thanks everybody for coming, we got a full house, really excited.

A

All right, let's do this so.

A

That's not what your city can do for you, that's what you can do for your city, not exactly the words President Kennedy meant when he use that in is inaugural speech in 1961, but the meaning is as important today as it was yesterday, and this is the case right now here in Pittsburgh. The roadmap for inclusive innovation is a guy that we're using to take Pittsburgh to the future we want to be part of, and we have six ways that we've identified to get there today we're going to talk about engagement.

A

My name is Todd Smith I'm, the digital community specialist, with the city of Pittsburgh, Department of innovation performance, and thank you for being here today.

A

Few announcements before we start PGH labs to point out very excited. We had a very successful first cycle, we're accepting applications for our second cohort. Anybody not familiar with this program. Pgh lab, is an opportunity for startups to work with government to test their products, to gain valuable feedback and to verify or validate their business model.

A

We have two new partners to cycle the housing authority and PGH well PWSA and if you've been following a the news about the uprise, they just announced, 10 finalists and one of the finalists is a cohort from our first cycle. Hi burson and they'll be competing for 300,000 dollars. So we're very excited about that and if you have any questions, please reach out to anya le monde, she's, a program manager.

A

The second nouncement is about inclusive innovation. Week is coming up at the end of March. This is last year was the first year. The shoes would be bigger, be better and it's going to be definitely more inclusive. Last year, I participate as a citizen. I'm excited to be on the organizing side of things this year. We're really all the credit goes to Christian. Marty I can't really see her, but I think she's back there she's a program manager. Please reach out to her. Ask any questions: you're, not sure what this is about.

A

She will be happy to answer at all. We got really good partnerships, some really good synergies. A nice digital component and yeah there's still room for more events, so, if you're interested in hosting please, let's let go soon Oh, so we're here to talk about City. This is an engagement and before you know before we wanted to talk about this I hope that we actually go beyond that and I was thinking about this word engagement and when did that actually become part of our lexicon.

A

So I did some research before today and I found some interesting results and if you ever use Google Trends before I highly recommend it so I did a 10 year. Research of the words engagement compared to communication and I did it here in the United States and where that arrows point is a really interesting.

A

Inflection point: that's right around between 2007 and 2010 2007 right around this time, the guys from Twitter and a car head into South by Southwest to launch their social network in 2009 facebook launched fan pages, which is the ultimate tool for building your community and in 2010 Airbnb start a game recognition for the way we travel today, as we know it. So.

A

What's really interesting, though, is when you expand those parameters to a worldwide search. You get the same story. It kind of looks a little bit different at first, but engagement is really on the trend that we saw within the United States and the only reason that it hasn't hit that inflection point yet is because the United States we adopt technology faster than the the world as a whole. So when we speak about engagement, there's not just one type, so I did one more searched and I searched.

A

I did three queries and what you see here is exactly what I see here: community engagement, it's literally the common denominator, that's uniting us and what we're trying to do here in Pittsburgh. But when we talk about city level, engagement, community engagement is not enough. We still need participation from the private sector government. We also need engagement and support from the institutional side, so I'm happy that we have a scope of perspectives here today when we go through this facilitation.

A

Equally important is just like looking across the whip, the river at the north side and see what happened innova place. It's a great example of an engagement model that we should think about when we're working together. Today and again, when you look through the lens of the world community engagements the way to go, we were talking about the inclusive innovation. We're talking about engagement. There's this parallel relationship between the reason is.

A

This video last.

B

A

The National Institute for robotics at CMU, they have a Springfree week where you go and check out the facility it's coming up. I would put that on your agenda. A lot of fun, but what's so interesting to me, is that innovation is literally changing the shape of engagement. Communication is no longer transactional. It's storytelling! It's no longer one or two channels. It's omni-channel! So when I see this video's.

A

That I see that you know we had to change the way that we teach about communication and I think this is a great segue into play. I remember when I first engaged with and it was during open streets, it was being hosted on the north side.

A

They had a large scale game set up in the park right next to the zumba stage, and you know it was a really fun day to be out there and playing, and if I would have done it right and known the weather, it would be so warm I would have said we should have done this facilitation outside, but I'm really excited to work with. Adam I met him through my through my colleague Christine. It was actually her idea so kudos to her for recommending working with them.

C

D

D

This part of the hardest part, it's really just gonna, say to an hour one and a half hours of invested into a semi. It's really difficult to take one and a half hours worth of work and condense it into a sentence.

D

These goals aren't perfect. They don't have to be perfect, but they are something that the city's going to be able to use the jumping off point to create something that it can do for its citizens over the next. You know year or two or three or four. Whatever the last thing we're going to do before I know, everybody's got to leave we're just going to go around the table or run the room a couple of times and share some of the goals we've come up with, so why don't?

D

We start we'll start actually right back here with the elderly and disadvantaged group. Do you guys have a few words? Well, have you to share it for me, because I don't know that I can read it.

C

And it's done all the work it out. You.

E

See or feel it.

B

F

Okay, so one of our items was to have a universal sign up, and this was under engagement, so this would be a universal, so our goal is to provide a tool that connects neighbors that need help with people willing to help so people that need help shoveling or raking or planting or taking out their trash with the volunteers. Who are willing to do this. So this single Universal sign up would be an entry point or portal there be one authentication need login you'd create your account.

F

You would only have one for the whole year whole volunteer effort throughout the city. It would pull in more volunteers. It would let people sign up to help potentially identifying neighborhood captains within each neighborhood.

F

It would let you connect to the programs that you want to be part of, and if you'll say you were signing up to help with with children, and you check that box, it would bring up the clearances that you would need to apply for and stuff like that and also allow people who want help to potentially sign up for subscriptions or announcements or newsletters or whatever. We had the idea of gamifying this, where you know you could get certain levels.

F

Maybe you get a free pool membership if you put in so many volunteer hours or you get different badges or whatever people could check in to various locations, senior centers or whatever, and then we would potentially even measure which neighborhood has the most volunteer hours and sort of a you know, bubble them up and showcase them in a in a way.

D

Alright I quick how about over here all.

C

D

C

D

C

So our goal is to share consistent messaging across all culturally identified influencers and those influencers include CBC's cultural associations and other nonprofits that serve communities across the city. And we would like to make sure that that includes measurement goals, of how many people have been engaged. How many people receive the message and how many people attended said opportunity.

D

How about from youth.

E

E

B

Ours is the education portion. One of our goals was to post citizen guides on social media outlets and creating a local government guide on the political process, so that 16 to 34 year olds are more familiar about local government functions and what it can and cannot do. This can be measured by the number of calls or emails or social media interactions with Millennials and with elected officials, and calls to 311 website traffic things like that, and the goals would be to have increased interaction between those.

D

E

Because talking about this look, what so freedom.

D

Are going on have enough time enforcement to do everybody all those? What I will have everybody do know? Is it once we do one in 20 more golf industry will bring bring those those peeps Pedro pieces of paper up here, I'll put them up here on the floor. We can all look at in.

D

You can hang out here to talk about the idea, tu brute who came up with if you learn those moves up, listen to the group came up with and chance to network and meet with each other a little bit more than we've already been able to do so.

E

We focused on fresh fruit, fresh food provision, finding ways to get fresh food to the people who need it and we identified gathering data on who uses farmers markets and who needs who needs more access to fresh food and then partner with NGOs to increase access to free for fresh food, not free food, fresh food. The whole goal is to making we started with making farmers markets more accessible to the disadvantage, but its general category making fresh food more accessible to those who don't have access to it.

E

D

Yes, alright, so what all? How do you guys do after I'm finished talking here? Just bring up your sheets, we'll hang them up. We can talk about it, a little bit more hangouts a little bit real, quick. You can find out more about me and what I do online City plate, org flywheel go fly will go com. This is the kind of stuff that I do for other businesses and companies.

D

I also help companies learn how to do this themselves, so they don't need me up here on the microphone telling them what to do the whole time. You guys did a really great job. Two hours is not enough time to do this and you guys did it so last thing: I think it's just give yourselves a big hand for doing it, though, if you do want to talk about anymore, the ideas you generated- and you don't have time to hang out- you can talk to todd. Todd is going to be a kind of a point.

D

Person is point person for the city on this particular subject, and he can give you more information about how to get in touch with him afterwards. So thanks again guys.