►
Description
Coverage of the May 10, 2023 SVCEA Board of Directors Hybrid Meeting.
A
A
A
Very
good,
thank
you
for
that
information.
All
right,
I
called
it
call
to
order,
but
I
meant
roll
call,
but
I
knew
you
know
what
I
meant.
Let's
move
straight
on
to
public
comment,
and
this
is
for
items
not
listed
on
the
agenda
and
the
public
May
has
this
opportunity
to
provide
comments.
I
won't
read
this
whole
statement
here,
but
you
have
a
time
limit
and
we'll
see.
D
E
D
Okay,
hello:
there
do
svce
members
of
the
board
I
come
to
you
as
someone
who
has
tried
to
actually
get
a
rebate
from
svce
and
thought.
I
would
give
you
the
perspective
of
someone
in
the
trenches,
so
I
recently
closed
on
a
house
and
took
possession
of
it
on
March
the
1st
we
had
Home
Inspections,
but
they
missed
that
the
existing
water
heater
was
30
years
old.
It
wasn't
in
great
shape.
It
had
leagues,
corrosion,
no
drain
pan
and
a
bunch
of
other
issues.
D
We
decided
to
replace
it
and
we
had
a
new
heat
pump.
Water
heater
installed
by
the
end
of
the
month
now
I
will
admit
I
would
that
I
was
not
aware
of
svce
and
their
rebate
programs.
My
first
priority
was
to
get
a
critical
issue
at
my
house
fixed
fast,
while
also
taking
advantage
of
going
green
when
I
did
submit
the
paperwork.
My
reimbursement
was
denied,
as
I
had
not
followed
the
svce
process
next
piece
now
here
is
the
exact
timeline.
D
I
signed
the
order
on
March
15th
after
I
had
received
two
quotes,
the
permit
was
pulled
and
the
work
was
done.
I
then
received
the
sbce
paperwork
and
submitted
it
a
couple
days
later.
The
rebate
application
was
approved
on
the
same
day.
The
permit
was
closed,
the
invoice
was
paid
and
the
rebate
paperwork
was
submitted
and
on
April,
the
13th
the
rebate
was
denied
that,
as
I
had
done
this
incorrectly
in
the
wrong
set
of
steps.
D
D
What
if
the
water
heater
had
failed
by
requiring
svce
to
be
the
first
call
before
any
work
is
done,
would
imply
that
you
expect
people
to
go
without
water
or
other
critical
utilities
until
svce
gains
to
approve
their
work.
I
understand
the
intent
of
not
having
someone
file
paperwork
for
an
upgrade
that
has
happened
months
or
years
apart,
but,
as
you
can
clearly
see,
there
is
very
little
time
difference
here
and
replacing
replacing
the
water
heater
was
a
critical
item
now.
A
Very
much
for
those
comments:
Mr
Corbett
and
I
I
will
say
that
I
appreciate
the
organization
and
Clarity
you
provided
in
your
presentation
and
the
timeliness
that
allowed
us
to
then
present
it
to
all
of
the
board
members
here.
So
thank
you
for
that.
I
do
believe
that
we
have
staff
members
who
are
willing
to
respond
to
those
comments
now
I'll
hand
this
over
to
our
CEO
garish.
F
Thank
you
and
I'll.
Just
repeat,
thank
you
for
providing
your
presentation
a
week
in
advance,
allows
us
to
think
about
this
and
board
members
I've
talked
to
the
gentleman
and
offered
to
meet
with
him
after
this
meeting,
not
tonight,
but
so
I
hope
to
do
that
to
learn
both
about
his
particular
issue,
but
also
about
how
we
can
fine-tune
our
program
because
he
brought
up
several
issues
outside
of
also
what
he
dealt
with
so.
F
That's
essentially
what
I
want
to
say.
This
is
public
comments,
so
we're
not
going
to
solve
the
problem
here.
I
did
have
our
director
of
decarbonization
policy
and
programs.
Justin
zagunas
would
be
happy
to
provide
a
few
comments
to
you
if
you're
interested,
otherwise
we'll
follow
up
with
the
gentleman
after
the
meeting.
F
C
D
D
G
Thanks
good
evening
board,
yeah
just
wanted
to
share
kind
of
a
few
thoughts
in
response
to
the
public
comment.
I
mean,
echoing
that.
We
really
appreciate
getting
public
comment
and
and
customer
feedback
from
people
who
have
gone
through
our
programs.
Other
programs
and
are
trying
to
you
know,
do
the
right
thing
install
these
technologies
that
we're
trying
to
promote
so
really
appreciate
that.
So
thank
you.
G
You
know,
and
at
a
staff
level
we're
really
focused
on
trying
to
make
our
programs
as
successful
as
they
can
be
for
our
customers.
Both
in
terms
of
you
know,
ease
of
process
as
well
as
impact
and
decarbonizing,
and
so
you
know
part
of
that
is
sort
of
the
pre-work
that
we
do
in
designing
and
thinking
about
programs
and
part
of
it
is
once
they
go,
live,
seeing
how
they,
how
they
do,
how
do
they
perform?
Where
can
we
make
improvements?
G
Where
are
there
additional
roadblocks
that
we're
kind
of
observing
and
seeing-
and
so
this
is
something
we're
constantly
doing,
we're
looking
at
feedback,
we
get
via
email
from
conversations
with
customers
directly
looking
at
metrics
that
we
track
on
program
performance
surveys
that
we
do
and
we
kind
of
accumulate
all
of
this,
and
we
look
to
see
where
are
their
common
pain
points.
Where
are
their
challenges
that
we
really
need
to
address
and
we
can
address
through
program
design.
G
So
I
wanted
to
assure
you
that
you
know
we
do
take
all
of
these
comments
and
and
perspectives
seriously
and
when
we
received
you
know
and
received
kind
of
some
emails
from
this
gentleman
and
we're
digging
into
the
program
we
we
have
been
spending
some
time
thinking
about
yeah.
How
can
we
make
adjustments
now,
particularly
I,
think
for
the
Emergency
water
heater
learner
replacement
component?
That's
something
that
we
know
anecdotally.
G
We
have
had
some
folks
who
were
able
to
go
through
our
program
as
it
exists
today,
even
in
an
emergency
situation,
but
we
think
there's
an
opportunity
to
make
it
even
easier,
particularly
for
kind
of
same
day
replacement
or
something
like
that.
The
other
thing
I
just
wanted
to
mention
is
kind
of
a
broader
program.
Design
comment,
which
is
a
lot
of
this,
is
Bounce
right.
I
mean
there's
things
that
we
want
to
do
with
all
our
produce.
A
E
Thanks
I
didn't
plan
to
speak
tonight,
but
sometimes
you
just
can't
help
yourself
and
I'm.
Pretty
excited
I'd
like
to
address
Mr
Corbett's
situation.
I've
been
told
that
95
percent
of
water,
heater
Replacements
are
not
inspected,
not
permitted
and
at
least
in
Mountain
View
I've
also
been
told
that
it
is
not
anticipated
that
someone
would
have
a
permit
before
the
water
heater
is
replaced
because
they
are
almost
always
emergency
Replacements
and
so
in
Mountain
View.
E
What
one
is
supposed
to
do
is
call
the
plumber
replace
the
water
heater,
get
a
permit,
get
an
inspection,
and
so
I
would
encourage
the
board
and
staff
to
develop
a
policy,
perhaps
giving
three
months
from
the
time
of
the
installation
of
the
heat
pump
water
heater
until
the
rebate
paperwork
is
filed.
I
understand
you
know
the
comments
Justin
made
about
wanting
to
make
sure
you
have
enough
money
to.
You
know
not
disappoint.
E
Anyone
who
files
paperwork
first
and
then
does
replacement,
but
given
the
sad
reality
of
how
many
water
heater
Replacements
are
done
on
an
emergency
basis,
it's
it's
the
corner
case
that
somebody
would
proactively
replace
a
working
water
heater
with
a
heat
pump,
and
you
know
the
faster
we
make
these
Replacements
and
the
better.
The
planet's
health
will
be
so
I
do
hope.
The
board
will
work
with
staff
and
develop
a
policy
that
can
be
applied
retroactively
in
this
particular
case
and
perhaps
through
every
other
similar
case
if
there
are
any
in
2023.
Thank
you.
A
A
A
A
F
Thank
you,
chair
Tyson,
so
I
have
a
few
updates.
First
I'd
like
to
introduce
two
new
employees.
Last
month
we
introduced
six
new
employees.
Now
it's
two
and
we
will
be
at
45
employees,
I
believe
so,
and
you've
budgeted
you've
approved
budget
for
49.,
so
I'd
like
to
introduce
Jesse
Park,
who
I
believe
will
be
joining
us
online
and
Jesse
joined
SBC
on
April
17th.
F
He
works
in
Monica's
group
as
a
power
data,
analyst
he'll
be
working
for
Zach
and
he
works
on
a
number
of
projects,
including
data
analysis,
kaiso
market
analysis
and
he'll
be
working
in
the
settlements
area.
He
has
quite
a
bit
of
experience
with
super
happy
that
he's
decided
to
join
our
team
and
Jesse.
Would
you
please
introduce
yourself
to
the
board.
I
I
We
have
a
lot
of
information
that
we
get
from
a
lot
of
different
data
points
and
what
I'm
hoping
to
do
is
be
able
to
put
that
data
together
and
be
able
to
present
it
at
a
very
high
level,
at
an
understandable
level,
to
everyone
to
share
to
improve,
to
kind
of
manage
our
portfolio
a
much
better
and
I'm.
Just
looking
forward
to
working
here,
I'm
very,
very
excited,
and
thank
you
for
your
time.
F
Thank
you
Jesse
next
new
employee
I'd
like
to
introduce
is
with
us
today
in
person,
Eric
Shear.
He
joined
sbce
a
week
after
Jesse
and
he's
joined,
Monica's
group,
two
he's
a
senior
power
analyst
and
he
works
for
Charles
grinstead
and
he
has
spent
time
as
you
can
see
in
the
CEO
report.
At
Doe,
solar
energy,
innovators
programs
and
as
an
independent
consultant,
so
he's
moved
to
the
Bay
Area
recently
Eric.
Would
you
please
introduce
yourself.
J
F
F
We
don't
have
any
Council
meetings
and
then
in
August
we'll
be
presenting
you
more
of
the
numbers
in
the
budget
and
hopefully
get
that
sorted
out
so
that
the
set
the
September
meeting
becomes
a
really
boring
meeting
for
the
budget.
You've
seen
it
number
of
times,
it's
all
good.
Now,
in
addition
to
that,
we
are
also
going
to
be
bringing
you
our
updated
strategic
Focus
areas.
F
In
addition
to
that,
also
we
have
the
CEO
evaluation,
so
these
things
kind
of
go
in
lockstep
or
between
now
and
September.
So
just
this
is
an
update
just
giving
you
an
idea
of
the
timeline
more
for
awareness
than
anything
else.
We're
looking
forward
to
working
with
you
in
committees
and
then
in
June
and
August,
and
getting
into
the
details.
F
I
have
two
more
items
that
I'd
like
to
briefly
bring
up.
One
is
the
ninth
circuits
decision
on
the
Berkeley
gas
ban
now
we'll
follow
that
up
with
Bena
Chang,
a
senior
government
relations
manager.
Who
will
talk
to
you
about
a
bill
that
we
are
concerned
about?
But
first
let
me
bring
ask
invite
Zoe
Elizabeth
to
give
you
an
update
on
the
ninth
circuit
decision.
K
Good
evening,
most
of
you
are
shall
be
aware
of
this
issue.
I've
been
keeping
you
up
to
date
as
much
as
we
can
at
the
process
over
email,
but
as
a
quick
recap
on
April
17th,
the
federal
9th
Circuit
Court
of
Appeals
ruled
against
the
city
of
Berkeley.
With
regards
to
the
city's
ordinance
prohibiting
natural
gas
hookups
for
new
construction,
the
Court
held
that
the
Federal
Energy
policy
and
conservation
act
epca
on
Appliance
standards,
preempts
the
Berkeley
ordinance.
This
has
been
an
ongoing
court
case
for
a
number
of
years.
K
So
we
are
monitoring
the
situation,
we're
conferring
with
other
ccas
the
building,
decarbonization
Coalition
other
local
jurisdictions.
There's
a
lot
of
questions
and
unknowns.
It's
an
evolving,
an
evolving
situation,
but
we're
committed
to
keeping
you
all
apprised
of
the
situation
as
more
information
comes
about,
Berkeley
has
until
May
31st
to
request
a
re-hearing
which
would
this
was
heard
by
a
panel
of
three
judges
on
the
ninth
circuit.
They
have
until
May
31st
to
request
a
re-hearing
in
which
it
would
go
to
the
full
11
District
all
judges
on
that
on
the
district
court.
K
So
we
of
course
always
encourage
each
of
you
to
consult
with
your
city
attorneys
and
make
your
own
personal
assessment
of
risks.
Our
staff
is,
of
course,
here
to
answer
any
questions
and
continue
to
provide
resources
as
we
find
them,
and
and
probably
even
more
valuable.
Our
fabulous
legal
counsel.
Trisha
Ortiz
is
available
to
answer
questions.
One-On-One
just
consult
with
your
city
attorneys
as
well
to
provide
any
resources
and
thinking
that
you
may
need.
A
K
K
Yep
so
well,
of
course,
this
particular
case
was
unique
to
Berkeley.
There
are
other
cities
across
California
that
adopted
very
similar
Municipal
ordinances
to
berkeleys
that
would
be
affected
by
this
decision,
and
those
that
have
the
most
similar
ordinances
should,
of
course,
consult
directly
with
their
City
attorneys
and
then
most
of
our
jurisdictions
adopted
different
Pathways
or
reach
codes.
Under
Title
24,
it's
a
different
legal
pathway,
but
because
those
reach
goals
often
also
involve
natural
gas.
As
you
know,
good
due
diligence
is
important
to
consult
with
your
city
attorneys.
K
F
M
As
a
quick
reminder,
the
governor
proposed
through
the
budget
process,
several
energy
policies
earlier
this
year
recently
assembly,
member
Garcia,
who
is
the
chair
of
the
assembly
energy
committee,
also
introduced
ab1373.
The
bill
contains
the
governor's,
Budget
Trailer
bills,
policy
ideas
and
while
there
are
a
few
key
differences
between
the
two
proposals,
they
largely
contain
the
same
Provisions.
So
I
have
listed
here.
What
those
revisions
are
we
at
svce
and
our
trade
Association
Cal
CCA,
have
very
serious
concerns
with
the
proposals
as
written
in
the
proposals
right
now.
M
So
the
first
key
provision
for
both
proposals
is
essential:
procurement
Authority,
which
would
allow
the
cpuc
to
direct
ious
or
the
Department
of
Water
Resources
to
centrally
procure
resources.
Currently,
the
language
and
the
proposals
is
very,
very
Broad
and
allows
cpuc
to
order
Central
procurement
of
basically
any
clean,
diverse
resources.
So
we
have
a
concern
with
that
kind
of
infringing
on
our
ability
to
procure
resources
as
well.
Secondly,
the
proposals.
It
really
greatly
expands
cpuc
authority
over
ccas
through
the
integrated
resource
planning
process.
M
So
recently,
the
assembly
energy
committee
passed
ab1373
and
it's
currently
in
the
assembly
Appropriations
Committee.
We
expect
the
bill
to
continue
moving
through
the
assembly
as
a
way
for
the
assembly
members
to
have
some
input
on
the
proposal.
Today.
The
some
of
the
budget
subcommittee
also
held
a
hearing
to
talk
about
the
governor's
budget
proposal.
M
M
At
the
same
time,
the
Senate
will
con
consider
the
governor's,
Budget
Trailer
Bill
language
to
the
budget
process
too.
This
is
kind
of
a
messy
process
where
you
have
two
legislative
vehicles
and
two
separate
but
related
conversations
on
the
policy
proposals
slide.
Please
so
we're
continuing
to
work
very
closely
with
Cal
CCA,
to
figure
out
both
the
policy
recommendations
and
the
strategy
in
response
to
these
two
proposals.
M
We
are
continuing
to
have
lots
of
conversations
with
policy
makers
about
the
two
proposals
and
our
concerns
and
I
just
really
wanted
to
thank
the
members
of
the
legislative
ad
hoc
committee
who
have
volunteered
to
help
us
have
these
conversations
with
policy
makers
we're
currently
in
the
scheduling
process,
we'll
keep
you
all
posted
on
when
those
meetings
happen,
but
it's
really
important
work,
and
just
thank
you
for
your
time.
Happy
to
answer
any
questions.
A
F
More
item
I
have
one
more
update.
It's
these
are
invitations
to
events.
We
have
the
Cal
CCA
annual
meeting
in
San
Diego
next
week,
There's
still
room.
If
any
of
you
want
to
come
down-
and
there
is
an
elected
official's
luncheon
on
Friday
the
19th.
So
even
if
you
want
to
come
down
just
for
that
day
and
meet
with
your
peers
of
from
other
ccas
I
think
that'll
be
a
valuable
experience
and
of
course,
so
please
do
connect
with
Andrea.
If
you're
interested
we
have
another
event.
F
We
have
the
opening
of
Casa
Diablo,
4
and
Mammoth
Lakes,
and
that's
on
June
9th,
which
is
a
Friday.
We
have
two
board
members
board
member
chair,
Tyson
and
board
member
mechachek.
Thank
you
very
much
for
signing
up
so
11,
more
plus
13
alternates
who
may
want
to
consider
coming
to
it's
going
to
be
great.
F
So
if
you're
interested
please
do
connect
with
Andrea
or
myself
after
the
meeting
and
we'd
love
to
sign
you
up
we're
going
to
be
leaving
Thursday
morning
flight
to
Reno
and
then
get
to
the
event
that
evening
and
then
it'll
be
on
Friday.
This
is
the
first
geothermal
plant,
that's
being
built
that
has
been
built
in
California
in
the
last
30
years
and
there's
some
new
technology
that
is
used
in
this.
That
lowers
emissions
and,
of
course
it
is
renewable.
A
Thanks
for
that
wide-ranging
and
informative
report,
do
we
have
any
questions
or
comments
from
board
members
I
do
not
see
any
I
do
not
see
any
online.
Do
we
have
any
public
comment
on
the
CEO
of
any
of
those
issues?
I
do
not
see
any
here
and
online.
We
don't
have
any
very
good
well.
Thank
you.
Let's
move
on
to
item
number
three,
then,
to
appoint
a
sixth
member
to
the
our
executive
committee
and
I
do
believe.
Andrea
is
going
to
be
our
speaker.
It.
B
Is
thank
you
chair
a
good
earlier
this
evening.
You
approved
item
1D,
which
was
to
approve
a
resolution
to
amend
the
language
within
our
operating
rules
and
regulations
which
changes
our
executive
committee
membership
to
up
to
six
members.
So
for
the
2023
executive
committee
we
do
have
five.
However,
with
the
adoption
of
this
amendment,
we
now
have
six
seats
on
this
committee,
so
we
have
one
vacant
seat.
B
If
we
would
like
to
appoint
somebody-
and
if
somebody
is
interested-
and
so
this
item
is
to
appoint
a
sixth
member,
if
you
so
choose
a
reminder
that
the
charter
for
the
executive
committee
is
to
provide
advice
to
the
board
on
policy
operational
and
organizational
matters,
this
group
meets
monthly
and
the
next
meeting
of
this
group
will
be
Friday.
May
26th
10
a.m,
at
the
scce
office.
A
A
H
A
C
B
H
You
so
so
I'm,
you
know
I'm
honored
for
for
the
motion.
As
far
as
being
on
the
executive
board,
you
know,
for
me
it
is
important
for
you
know
and
I,
and
when
I
was
looking
at
the
executive
board
earlier
this
year,
I
was
not
sure
I'd
be
able
to
balance
that
work,
but
but
I
you
know
in
reconsidering,
especially
as
the
board
has
expanded.
H
You
know
I
thought
especially
having
Sunnyvale
and-
and
this
is
one
of
the
things
I've
only
been
on
the
board
really
for
the
last
year
and
a
half
now
and
you
know
I
and
I
think
having
Sunnyvale
there.
You
know
the
the
Executive
offices
or
the
S.
You
know,
Silicon
Valley,
clean
Energy's
offices
are
actually
about
two
blocks
away
from
my
home.
H
So
so,
as
far
as
showing
up
to
those
meetings,
I'll
probably
be
it'll,
be
the
easiest
for
me
of
any
of
the
any
of
the
executive
team
as
far
as
that's
concerned,
but,
but
you
know,
I
really
have
a
lot
of.
You
know
a
lot
of
a
lot
of
love
for
this
organization.
You
know
I'm
happy
to
see
how
it's
grown.
You
know
this
was
this
really
came
out
of
an
effort
from
our
climate
action
pla
plan
many
years
ago
as
low
hanging
fruit.
H
You
know
our
food
cycle
program
in
Silicon,
Valley,
clean
energy
and
thanks
to
all
the
other
cities
that
joined
us
for
this
effort
and
then
more
and
more
came
on
and
I
do
think
that
you
know
representing
that
from
a
Sunnyvale
standpoint,
as
well
as
being
having
the
most
most
residents
that
are
part
of
this
program.
I
think
it's
important
for
me
to
represent
on
the
executive
committee,
so
so
I
appreciate
the
the
motion
and
the
second
and
I
hope
that
I
will
be
able
to
serve
on
our
executive
committee.
Thank
you.
C
A
A
O
G
O
So
we
survived
Earth
month
and
we're
here
to
tell
you
about
all
the
other
Outreach
we
do
for
customers
online
and
we're
really
looking
forward
to
doing
this.
We
like
to
provide
an
annual
update
on
these
efforts,
since
it
became
a
really
important
focus
of
ours,
starting
with
work
that
began
in
2019,
creating
something
we
call
ehub,
which
I
must
say,
is
the
award-winning
ehub,
as
you
can
see
from
this
photo.
This
was
a
center
for
resource
solutions.
O
So
the
thinking
with
ehub
is
that
we
know
from
surveys
we've
done
with
our
customers
that
they're
very
interested
and
motivated
to
do
something
about
climate
change.
But
where
do
you
start?
You
see
news
about
all
these
different
Technologies
and
you
recycle
and
you
buy
local
and
there's
so
much
you
can
do,
but
with
energy
being
our
Focus.
O
Reading
that
message
about
going
Electric,
so
quick
background,
I'll
spin
through
this
for
those
of
you
whom
it
may
be
new
and
others,
it
may
be
a
refresher.
But
when
we
first
started
putting
together,
ehub
and
doing
the
RFP
process,
we
thought
about
how
we
need
to
break
through
the
noise.
So
much
news
out
there.
People
are
consuming
so
much
information,
and
so
we
need
to
inspire
increase
awareness
about
thinking
about
energy
in
the
first
place
and
then
leading
them
to
our
educational
resources
where
they
can
learn
about.
O
O
What
do
you
do
next,
and
that
is
how
we
came
up
with
the
structure
of
ehub
and
the
customer
Journey,
where
they
learn
about
the
clean
electricity
that
they
have
or
can
harness
if
they
want
to
do
solar
and
battery,
for
example,
or
driving
electric
and
getting
electric
appliances
at
home,
and
each
of
those
education
buckets
so
to
speak,
lead
to
our
ehub
resources.
So
the
EV
assistant
is
a
platform
where
customers
can
shop
and
compare
different.
Electric
vehicles
learn
about
things
like
total
cost
of
ownership
like
wow
I.
O
We
also
back
to
the
Inspiration
Point
currently
are
running
this
ad
campaign
called
Don't
homecrastinate.
This
is
the
the
idea.
The
thinking
here
is.
Customers
often
find
themselves
in
the
situation
of
needing
an
emergency
replacement
for
some
large
appliances
like
their
water,
heater
or
furnace
or
AC,
and
so
we
want
them
to
start
thinking
about
planning
ahead.
These
appliances
have
an
end
of
their
useful
life.
O
P
Q
O
O
That
catches
people's
attention.
Okay,
so
we've
seen
that
our
Outreach
efforts
so
emails
to
customers,
advertising
social
media
promotions.
All
of
these
things
that
we've
been
doing
have
been
driving
a
good
number
of
traffic
to
our
website
and
getting
all
these
customers
coming
to
our
site
and
using
these
resources
we
ran
a
test:
a
user
testing
survey
and
user
testing
like
tests
where
they
track
and
look
for
Hey,
find
rebates
and
see
how
people
are
really
actually
interacting
with
the
site.
O
We
did
this
Study
last
year
and
from
that
we
got
a
lot
of
really
great
information
from
average
users
who
aren't
as
close
to
the
materials
and
got.
You
know
great
recommendations
on
how
we
can
really
streamline
and
make
it
more
customer
facing
customer
focused.
How
can
they
find
rebates
and
make
that
more
front
and
center,
and
so
those
Implement?
Those
updates,
were
implemented.
This
spring.
N
N
And
so
our
major
driver
for
going
onto
our
website
is
through
our
emails
and
I
just
want
to
really
emphasize
the
industry's
standard
for
an
open
rate
for
an
email
is
22,
but
right
now
currently
we're
at
50
open
rate.
That
means
half
our
customers
are
opening
our
emails
and,
as
you
can
see
in
the
bar
to
the
right,
the
open
rate
has
been
increasing,
and
you
must
wonder
why.
Why
are
customers
opening
our
emails
now?
N
Well,
one
of
the
ways
that
tactics
that
we've
been
doing,
whether
it's
through
our
ehub
promotions
or
our
program
marketing
emails.
We
have
been
sending
more
targeted
emails
that
is
simple
and
relevant.
They
include
money
in
the
subject
line
or
urge
sense
of
urgency
or
valuable
information,
and
another
thing
that
we're
inferring
is
the
customers
are
recognizing
us.
Now,
we've
been
here
for
multiple
years
and
they're
now
having
a
positive
association
with
us
and
another
step
that
we've
been
doing
is
having
follow-up
emails
to
unopened
emails
and
Next
Step
information
to
open
emails.
N
N
And
so
other
ways
that
we
are
driving
action
and
also
driving
education
for
our
customers
is
through
our
online
promotions,
and
these
are
done
through
the
appliance
assistance
and
during
these
promotions
we
have
a
discount
for
customers
that
they
can
claim
a
rebate
on
for
any
electric
products.
That's
eligible
during
the
promotion
and
lots
of
these
promotions
lead
to
a
lot
of
unique
visits
which
you
can
see
to
the
numbers
on
the
right.
N
In
addition,
it
shows
that
customers
are
wanting
electric
products
and
you
can
see
how
many
rebates
have
been
claimed
during
the
three
month
spans.
Currently,
we
have
the
yard
care
promotion
where
customers
can
get
50
off
electric
lawnmowers
and
leaf
blowers
and
we've
added
a
new
direct
purchase,
feature
which
I'll
talk
about
in
the
later
slides.
N
Another
way
we
are
increasing
education
for
our
customers
and
electrification
is
through
our
sweepstakes,
so
the
purpose
of
these
sweepstakes
is
to
have
our
customers
really
understand
the
benefits
of
going
electric.
So
there's
some
questions
on
these
sweepstakes
such
as
why?
What
is
your
favorite
benefit
of
an
induction
cooktop
and
they
would
pick
it
so
these
really
create
engagement
for
our
customers
in
a
ways
of
education
and
leading
them
to
our
ehub,
but
also
it's
for
them
to
just
understand
a
more
engaging
way
about
the
offers
and
services
they
have
available
to
them.
N
So,
what's
new
on
our
ehub,
our
newest
thing
is
a
direct
purchase
on
our
Appliance
assistance,
as
I
mentioned
before.
What's
great
about
this
is
there's
an
instant
rebate
for
customers.
They
can
automatically
get
a
discount
on
a
product
on
the
appliance
assistant
and
purchase
directly
on
there,
and
this
removes
a
step
for
the
customer
to
have
the
rebate
after
the
fact
of
the
purchase
and
a
second
new
thing
is
a
pre-owned
EV
catalog
on
the
EV
assistance,
and
this
is
a
new
feature.
N
That's
added
to
the
existing
new
EVS
on
our
catalog,
and
this
allows
customers
to
Compare
costs,
explore
options
Etc
and
what's
next,
we
have
a
lot
of
additional
customer
services
that
we're
adding
and
we
are
working
with
electrum.
Who
is
our
vendor
that
we
work
currently
work
with
for
our
solar,
Plus
Battery
assistance,
and
these
are
great
services
for
our
customers,
who
are
interested
in
installing
keeping
water
heaters
and
EV
Chargers
to
their
home.
N
R
All
right
well,
thank
you.
First
of
all,
great
presentation
and
I'd
like
to
congratulate
you
guys
on
the
award
for
ehub.
That's
really
cool
glad
to
see
so
much
public
engagement
with
it.
That's
really
promising
numbers
I
like
it
yeah,
so
I
wanted
to
reference
something
from
the
CEO
report
that
I
read,
which
is
grid
shift
when
I
ever
since
I
first
heard
about
it,
I
thought
it
was
genius
the
way
I
see
it.
R
B
O
We've
done
all
kind,
yeah
email
marketing,
we've
done
ads.
We
did
a
postcard
mailer,
promoting
it,
so
all
sorts
of
different
marketing
tactics,
but
the
as
I
mentioned.
The
participation
has
been
Limited
in
the
program
so
far
to
cars
that
are
compatible
or
having
a
compatible
smart
charger.
So
the
marketing
we
do
is
very
targeted
based
off
of
information.
O
We
have
on
customers
that
own
the
you
know
the
compatible
models
of
EVs
and,
if
they're,
on
an
EV
rate,
and
so
this
250
charger
rebate
really
opens
up
the
the
app
to
anyone
who
may
not
have
a
compatible
vehicle,
because
it
is
only
eligible
to
those
that
don't
already
have
a
compatible
vehicle.
They
can
just
get
a
compatible
charger.
So
I
think
that's
a
really
exciting
opportunity.
We're
also
getting
ready
to
run
ads
at
the
Los
Gatos
and
Gilroy
DMVs
captive
audience.
O
So
we
figured
let's
give
that
a
shot
and
then
we're
going
to
be
again
continuing
to
do
more
direct
mail,
I'm
sure,
maybe
future
incentives
again
and
customers
can
also
earn
Bill
credits
for
participating
in
low
carbon
events
or
over
the
summer
when
we
have
Flex
alerts
and
those
things
there's
critical
grid
shift
hours.
So
those
are
the
other
things
that
we
promote
to
incentivize
customers
to
sign
up.
A
S
N
N
S
Okay,
all
right
and
then
can
you
also
tell
me
you
know
what
what
are
you
finding
as
far
as
the
difference,
I
really
love,
what
you've
done
with
the
ehub
program
and
talking
about
how
you
can
get
your
claim,
your
rebate
almost
immediately
right
there,
it
just
seems
very
convenient.
So
what
are
you
seeing
as
far
as
the
usage
of
those
programs
like
what's
the
differential
for
people
who
are
able
to
use
a
program
where
they
get
it,
pretty
immediately
versus
having
to
wait
for
the
rebate
and
get
that
later.
N
C
A
great
presentation,
thank
you.
It's
interesting
because
garish
some
time
ago
said
he's
got
to
focus
on
where
you
get
the
most
leverage
and
obviously
through
the
digital
work,
you
get
a
tremendous
amount
of
Leverage,
so
it's
great
to
see
it
starting
to
come
to
fruition.
Now
so
I
have
a
couple
of
comments.
Observations
first
of
all,
I
saw
one
of
those
ads
in
my
Facebook
feed.
E
C
Think
so
that
was
good
and
I
was
I
was
smiling
as
as
I
saw
it.
So
that's
a
compliment
and
then,
when
you
start
to
get
into
the
higher
dollar
value
items
like
for
heat
pump,
water,
heater
rebates
and
that
you
don't
have
to
solve
it
now,
but
I
would
recommend
that
you
consider
referral
codes
so
that
you
can
start
to
see
where
those
purchases
are
coming
from
and
and
somehow
tracing
them
back.
So
if
you
were
to
say
you
know,
here's
a
referral
code.
C
A
A
E
So
10
years
ago
there
were
a
lot
of
carbon
calculators
floating
around.
If
you
were
interested
in
the
environment,
it
was
hard
to
avoid
getting
an
email
saying.
Here's
the
new
carbon
calculator
put
in
your
data
and
you'll
find
out
what
your
carbon
footprint
is
and
how
it
compares
to
the
average
American
or
the
average
Northern
Californian.
E
It's
the
brownest
of
the
brown
and
so
I
think
our
ehub
would
do
a
very
good
job.
Helping
people
understand
whether
they're
in
the
top
10
percent
of
polluters
are
in
the
top
10
percent
of
climate
Champions,
using
something
fairly
simple
and
straightforward,
not
one
of
the
highly
complex
ones,
because,
frankly,
only
a
few
of
the
actions
that
can
be
taken
are
within
our
sphere
of
control.
I
know
my
friends
who
are
into
the
vegetarian
movement.
The
no
beef.
E
No
lamb
movement
can
tell
a
great
story
about
why
it
is
so
important
to
change
our
diet,
but
I,
don't
think
that's
quite
in
focus
for
svce,
but
I
do
think
there
should
be
a
carbon
calculator
that
helps
drive
people
toward
the
decision
to
buy
an
EV
to
buy
heat,
pump,
water
heater
and
maybe
take
other
efficiency
actions
that
don't
necessarily
involve
converting,
but
simply
using
less
of
what
they
already
consume.
Thank
you.
A
Thank
you
very
good
comments.
I
I,
it
resonates
with
me
the
efficiency
as
well
as
the
conversion.
Do
we
have
any
other
public
comments
by
the
way
I
was
there
for
Steve
Schmidt's,
Ted
Talk,
and
if
you
know
Steve,
it's
no
surprise.
It
was
quite
entertaining
any
other
public
comments,
any
online.
Okay,
very
good
with
that.
Let's
close
out
that
item
and
we're
going
to
move
on
to
board
member
announcements
and
any
direction
on
future
agenda
items.
V
This
may
have
already
been
announced,
but
if
not
our
cities,
Association
of
Santa
Clara
county,
is
having
our
and
look
we're
changing
the
name
to
an
annual
dinner
on
June
15th,
and
we
thank
you
to
svce
our
sponsor,
along
with
a
joint
venture,
Silicon
Valley.
Our
theme
is
going
to
be
on
sustainability
and
it'll,
be
it
should
be
fun.
We're
going
to
have
demonstrations
on
induction
cooking
as
well
as
dinner,
served
by
an
all-electric
kitchen
and
some
guest
speakers,
and
so
it'll
be
6
p.m.
V
At
the
Los
Altos
Community
Center,
which
is
also
now
all
electric,
and
so
you
should
all
be
receiving
invitations
shortly.
But
please
mark
your
calendars
for
that
date
and
please
encourage
your
colleague
to
join
us
as
well.
We
want
to
just
show
how
you
can
be
all
about
electric
and
have
good
food
thanks
great.
A
Thank
you
that
does
sound
fun
and
no
we
hadn't
heard
it
yet.
Do
we
have
any
other
announcements,
I
don't
see
any
hands
raised
and
I
don't
see
any
here,
so
I
think
we'll
move
on
then.
So
our
next
item
here
is
a
closed
session
and
you
can
see
on
the
agenda
that
we
have
two
items
to
discuss
now:
I'm
going
to
open
it
up
to
public
comment
on
those
closed
session
items.
Do
we
have
any
public
speakers
I
do
not
see
any
here
and
we
don't
have
any
online.