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From YouTube: Preservation Matters, Day 2
Description
The City of Palm Springs Historic Site Preservation Board presents Day 2 of the Preservation Matters Symposium, April 30th, 2023.
A
A
A
Okay,
great
wonderful,
all
right
if
you're
still
standing
we're
just
about
to
begin
now,
being
very
punctual
here,
starting
right
at
two
o'clock:
okay,
those
of
you
that
have
been
here
a
while
thanks
for
your
patience
and
for
waiting,
I'm,
sure,
you're,
all
called
off
by
now
and
had
a
dream
to
get
some
water.
So
without
further
ado
good
afternoon,
I'm
Jade
Thomas
Nelson
Vice,
chair
of
the
hfpb.
A
for
those
of
you
here
yesterday.
We
hope
that
you
enjoyed
the
programming
and
the
tours
today.
We
continue
exploring
the
topics
of
water
and
tourism,
along
with
the
presentation
of
our
annual
Awards
of
recognition
for
a
fellow
view
who
have
shown
exemplary
action
in
preservation,
and
we
have
just
a
few
more
coming
in
right
now.
A
But
the
fact
that
all
of
you
are
here
in
this
boom
today,
meaning
that
you
two
believe
that
preservation
matters
so
I
have
a
call
to
action
for
you,
and
that
is
to
tell
all
of
your
friends
and
to
bring
more
people
with
you
next
year
and
to
continue
to
educate
the
community
about
preservation,
integrative
area
because
of
Robert
Ember
fad
education,
education,
education
and
that's.
Why
we're
all
here
today
and
that's
why
the
city
does
the
freezing
program
for
the
community?
So
thank
you,
foreign.
B
C
C
C
C
C
C
Now
the
first
permanent
building
in
Indio
was
a
craftsman
style,
Depot
station
and
hotel.
The
Southern
Pacific
tried
to
make
life
as
comfortable
as
it
could
for
their
visitors
and
workers
in
order
to
keep
them
from
leaving
such
a
difficult
area
to
live
in.
At
the
time
it
was
a
social
Center
had
a
fancy,
dining
room,
medical
facilities,
rooms
for
rent,
a
telegraph
office
and
something
of
a
fire
department
behind
those
chugging
locomotives.
C
C
C
From
1900
to
the
1930s,
the
desert
saw
tremendous
growth
to
Aid
in
populating
the
area.
The
federal
government
also
wanted
to
find
crops
that
could
be
profitably
grown
in
the
desert.
Botanists
from
the
Department
of
Agriculture,
such
as
Leonard
swingle,
was
sent
to
the
Middle
East
to
learn
about
date
cultivation.
C
He
found
that
the
date
palm
could
thrive
in
a
hot
dry
climate
if
it
had
plenty
of
water,
the
Palm
likes
to
have
its
head
next
to
the
Sun
and
its
feet
in
the
water.
This
information
was
distributed
to
commercial
Farmers
such
as
Bernard
Johnson,
who
made
many
trips
to
Algeria,
procuring
offshoots
to
start
date.
Farms
this
eventually
led
to
date,
Growers
associations,
packing
houses,
tourist
attractions
and
the
million
dollar
industry
we
have
today.
C
D
D
D
After
completion
of
the
Transcontinental
Railroad
in
1877,
the
Los
Angeles
Basin,
Orange,
County
and
San
Diego
could
only
have
developed
as
they
did
with
the
Metropolitan
Aqueduct
project.
Let's
take
a
look
at
the
population.
You
can
see
in
1880,
barely
11
000
and
the
railroads
appeared,
and
if
you
watch
it
slowly,
Build
and
Grow
by
1930
that
was
two
and
a
half
million.
That
was
a
huge
population
explosion.
D
D
D
Now,
let's
take
a
look:
okay,
very
busy.
Let
me
just
give
you
an
idea
and
I'm
going
to
point
over
on
this
side.
There's
more
people
over
there,
but
just
to
give
you
a
general
idea
up
here
is
Boulder
Dam
up
in
the
top
right.
As
you
come
down
the
Colorado
River,
this
is
Parker
Dam
and
the
Metropolitan
Aqueduct
begins
at
Parker
Dam,
and
then
it
comes
through
the
Coachella
Valley
and
up
over
out
to
the
coastal
plains,
some
down
as
far
as
Long
Beach
and
anyway,
there
were
13
different
cities.
E
D
D
Also
63
miles
of
concrete,
lined
canals
now
when
I
said
the
tunnels.
That
means
you
have
to
blast
through
the
mountains
to
create
the
tunnels
and
the
canals
were
10
feet
deep
and
20
feet
wide.
There
were
concrete
conduits
siphons.
Pumping
stations,
237
miles
of
high
voltage
lines,
ran
from
Boulder
Dam
to
power
the
pumps.
It
was
an
engineering
feat
worldwide,
considered
to
be
very
quite
amazing.
D
D
Some
were
hard
rock
miners,
but
most
of
the
men
were
those
that
just
couldn't
find
work
store,
clerks
truck
drivers,
doctors
and
lawyers,
because
so
many
men
needed
work.
The
contractors
offered
30
hours
a
week
that
way
they
could
have
more
men,
be
employed
to
be
eligible.
The
men
had
to
live
in
one
of
the
13
cities
that
make
up
the
Metropolitan
Water
District.
D
D
They
had
to
build
33
miles
of
roads
just
from
cities
like
Indio
to
get
out
to
these
new
railroad
camps
and
burdu.
Camp
was
one
example,
and
it
was
not
too
far
from
Indio,
and
it
was
quite
typical.
They
had
four
different
sized
dormitories
for
the
men.
It
was
25
cents
a
night.
If
you
were
in
the
larger
dormitory.
If
you
wanted
fewer
snorers
nearby,
you
could
pay
35
cents
for
a
smaller
dormitory.
D
There
was
a
large
mess
hall
that
served
meals.
It
was
a
dollar
fifteen
for
the
day,
local
merchants
in
Indio
and
Coachella
outdid
themselves,
trying
to
get
business
from
the
camps,
and
this
is
the
reason
why
the
city
of
Indio
fared
so
well
during
the
Depression,
because
they
had
all
these
workers
and
the
businesses
were
busy.
Now
there
was
quite
a
human
cost
of
the
project.
D
D
So
men
died
of
heat,
prostration
and
tunnels
were
flooded
and
workmen
died.
That
was
an
especially
big
problem
when
the
tunnel
went
under.
If
you
go
out
in
the
past
area,
where
they
tunneled
through
Mount
San
Jacinto
13
miles
right
through
the
mountain
and
I
had
a
big
problem
with
flooding.
While
they
were
doing
that
now,
the
economic
impact
it
was
indeed
since
India
was
the
closest
town.
D
D
D
D
D
When
there's
a
need.
There's
a
way
now:
the
state
water
project,
so
the
Coachella
Valley
water
district
and
the
Desert
Water
Agency
join
the
state
water
project
in
the
late
1960s
combined.
The
two
agencies
today
hold
the
third
largest
entitlement
in
the
state.
You
see
the
state
Water
Project
does
not
come
to
the
Coachella
Valley.
We
would
have
had
to
build
miles
and
miles
and
miles
to
be
able
to
hook
up
to
it.
D
So
that's
when
the
deal
came
up,
it
was
the
groundwater
recharge,
so
they
entered
into
an
agreement
with
the
Metropolitan
water
district
of
Southern
California
to
exchange
water.
Hey
we'll
give
you
our
state
water
project.
If
you'll
give
us
some
of
the
water,
that's
going
right
through,
you
know
up
there
in
Whitewater.
If
you
often
wondered
driving
by
why
there's
water
and
then
there
hasn't
been
rain
for
months.
D
The
agencies
also
cooperatively
operate
the
Mission
Creek
replenishment
facility
west
of
Desert
Hot
Spring
I
bet.
You
were
wondering
how
our
whole
presentation
tied
in
with
Palm
Springs.
Well,
now
you
can
see
it's
this
water
recharging
of
the
aquifer
without
the
Train,
the
water,
for
the
trains
that
brought
some
people
here
and
the
early
farmers
without
the
water.
We
wouldn't
have
the
tourism
that
we
have
today.
Thus
we
wouldn't
have
all
the
homes
that
we
are
preserving
today
see
it
all
comes
back
to
the
water.
D
C
C
By
the
early
1900s
locals
were
considering
Colorado
River
Water
by
1918,
a
Coachella
Valley
water
district
was
formed
to
do
three
things:
protect
underground
water,
provide
for
conservation
of
water
and
seek
supplemental
water.
That
meant
the
river
by
1919.
A
canal
was
proposed
that
would
transport
the
Colorado
River
water
to
the
valley,
a
huge
undertaking.
C
Now,
in
order
to
get
all
of
that
legislation
through
voters
had
to
be
convinced
to
gain
the
Patriotic
vote
after
World
War
One
slogan
was
created,
the
slogan
was
a
farm
for
every
Soldier.
Surely
you'd
want
to
vote
for
this
1929.
Finally,
the
building
of
the
Boulder
Canyon
project,
which
was
pushed
over
by
President
Hoover,
thus
the
Hoover
Dam.
C
C
Agriculture
was
able
to
expand
with
the
stability
of
adequate
water
to
the
million
dollar
industry.
It
is
today
now
there
are
over
40
different
crops
marketed
nationally
and
internationally
from
our
Valley
85
percent
of
all
the
fruit
and
vegetables
for
the
nation
comes
out
of
California
15
of
that
comes
from
our
Valley.
C
A
F
F
Okay,
thank
you
so
much
for
having
me,
as
we
say
in
England,
and
thank
you
to
the
hspb
and
the
whole
team
for
producing
preservation
matters.
It's
always
a
pleasure
and
an
honor
to
speak
at
any
of
these
events.
This
is
the
second
time
last
time
I
was
giving
a
seminar
on
researching
your
historic
home,
so
without
further
Ado
I'm,
going
to
tell
you
all
about
Eisenhower
and
his
influence
on
tourism.
This
talk
is
very
focused
on
one
period
of
time,
which
is
1954..
F
This
was
the
first
time
a
president
of
the
United
States
had
ever
visited.
Palm
Springs
and
President
Eisenhower,
as
you
may
know,
was
actually
a
golf
fanatic,
so
his
nickname
was
the
golfer
in
Chief
as
president
from
1953
to
61.
He
probably
did
more
to
popularize
the
game
than
any
other
golfer,
amateur
or
professional.
F
F
He
had
a
putting
green
and
a
bunker
installed
on
the
White
House
lawn
in
1954,
with
help
from
and
advice
from
the
USGA.
It
was
subsequently
removed
by
that
spoil
sport.
President
Richard
Nixon
Eisenhower
reportedly
played
800
rounds
of
golf
during
his
two
terms
of
office
and
spent
1
000
days
either
practicing
or
playing
the
putting
green
was
reinstated
in
a
different
location
by
Bill
Clinton
and
it's
been
enjoyed
by
successive
presidents
ever
since
justice
as
an
FYI,
because
people
always
seem
to
ask
this
question.
F
F
Ike's
golf
shoe.
Spikes
left
numerous
indentations
in
the
oval
of
his
floor,
much
to
President,
Kennedy's
annoyance,
who
apparently
pointed
these
out
during
a
TV
interview,
the
the
indentations
saying:
look
what
that
son
of
a
did
with
his
golf
cleats
Democrats
and
foreign
leaders
dished
out
a
lot
of
criticism
of
Ike's
pastime
only
a
year
after
Eisenhower's
Inauguration
in
1954,
he
visited
Palm
Springs
Ike
knew
all
about
Thunderbird
and
Tamara's
country
clubs
from
his
fellow
Texan
Ben
Hogan,
who
was
the
Superstar
golf
pro
for
Tamarisk
Country
Club.
F
F
According
to
the
White
House
schedule,
I
can
maybe
arrived
in
Palm
Springs
at
9,
30
p.m.
On
the
evening
of
February,
the
17th,
where
they
were
met
by
a
very
energetic
and
noisy
crowds
along
the
airport
fence,
The
Village,
the
Desert
Sun,
obviously
publicized
this
the
next
day
and
according
to
the
White
House,
the
party
that
met
I
can
maybe
were
mayor.
Florian
Boyd
of
Palm
Springs
and
California
governor
Goodwin
Knight,
and
this
was
a
very
small
welcoming
Party
by
order
of
the
White
House.
F
F
He
was
also
a
keen
golfer
and
he
was
co-host
with
Stu
de
Baker
president
Paul
Hoffman,
who
also
had
a
home
at
Smoketree.
The
Secret
Service
chose
this
house
because
there
was
a
separate
office
for
Ike
to
use,
and
here
is
Ike
with
his
Smoke
Tree
Ranch
tie
doing
his
business
in
the
office
at
Paul
Helm's
house.
F
The
other
reason
for
choosing
that
house
apparently
was
because
it
had
a
really
big
private
patio
and
a
swimming
pool
that
gave
Mami
and
her
mother,
who
had
come
with
a
more
privacy
for
sunbathing,
keeping
it
very
important,
and
so
here's
some
facts
about
the
Palm
Springs
visit.
It
was
the
first
by
U.S
president,
as
I
mentioned,
Ike
played
golf
every
single
day.
It
was
really
a
vacation
for
him.
The
the
paperwork
in
the
office
I
think
happened
for
about
an
hour
every
day.
F
120
cameramen
and
reporters
came
to
town
for
the
visit
and
we're
going
to
talk
about
that
later.
Ike's
party
included
35
secretaries,
who
presumably
did
all
the
work,
aides
and
servants
as
well
as
24
members
of
The
White
House,
Press
Corps,
the
Eisenhower
Library
provided
the
list
of
engagements
and
people
played
golf
with
Ike.
He
wasted
no
time
at
all
in
getting
over
to
Tamarisk
on
the
morning
after
his
arrival
for
a
9
30
a.m,
tea
time
to
play
around
with
Ben
Hogan
Paul
Helms
and
Paul
Hoffman.
F
This
was
followed
by
lunch.
This
is
a
picture
Ben
Hogan
with
Helms
and
Hoffman.
They
then
had
lunch
with
Freeman
Gosden,
who
played
Amos
in
Amos
and
Andy,
and
aviation
pioneer
Ruben
Fleet.
The
next
day,
Ike
played
golf
at
Thunderbird
joined
by
Leonard
Firestone
and
Johnny
Dawson,
the
founding
father
of
Thunderbird,
and
subsequently
El
Dorado
Seven
Lakes
Marrakech
in
searching
for
photos
of
Ike
at
Thunderbird.
I
could
only
find
this
one
and
I
was
kind
of
puzzled
and
then
I
came
across
a
reference
by
about
why
this
happened.
F
F
A
movie
producer
and
20th
Century
Fox
Kingpin,
Daryl
zanek
joined
them
for
lunch
and
the
next
day
I
went
back
to
Thunderbird
for
a
round
of
golf
with
Helms,
Hoffman
and
George.
Allen
later
that
day,
they
were
joined
by
Sam
Goldwyn.
The
studio
head
of
Metro
golden
Goldwyn
mayor
by
the
way
I
wanted
to
point
out
an
amusing
typo
by
Eisenhower
scheduling
and
recording
secretary
throughout
ixtay
Thunderbird
is
referred
to
in
the
document
as
Thunderbolt.
F
So
yeah
we
could
have
had
Thunderbolt
Country
Club
instead
of
Thunderbird
there's
a
curious
entry
in
the
day's
summary
and
I
know
it's
a
bit
difficult
to
read,
but
I'm
going
to
read
it
out
for
you
at
8
pm
the
the
Eisenhower
had
to
go
and
go
to
a
dentist
between
8
p.m
and
10
p.m.
He
broke
a
cap
off
a
front
tooth,
and
apparently
he
went
to
the
dentist,
but
the
Prescott
word
of
this
and
they
went
absolutely
crazy
and
said
well.
F
F
But
the
other
bizarre
thing
about
this
piece
of
information
is
that
all
the
time
that
he
was
at
the
dentist,
some
kind
of
rumor
started-
and
this
is
a
field
to
this
day
that
Eisenhower
had
in
fact
gone
up
to
he'd,
make
a
nocturnal
trip
up
to
a
nearby
Air,
Force,
Base,
presumably
29
palms,
and
to
meet
two
extraterrestrial
aliens
or
maybe
not
maybe
I
just
went
to
the
dentist.
There's
some
dispute
about
this.
F
So
if
you
Google
Eisenhower
and
Aliens
you'll
find
this
story,
it's
pretty
amazing
an
archivist
at
the
Eisenhower
Library
says:
we've
had
so
many
requests
on
that
subject.
We
have
a
person
who
specializes
in
this
archivist
herb
pancreats
he
specialized
in
transportation,
and
we
decided
to
add
UFOs
to
that.
He
does
trains,
plans,
Automobiles
and
flying
sources.
F
F
You
can
find
this
on
the
Eisenhower
Library
website,
I'm
happy
to
say
it
starts
off.
The
first
person
at
the
top
is
Raymond
Acosta,
who
I
discovered
was
secret
service
FBI
agent
and
down
at
the
bottom,
you've
got
Bennett
surf,
who
was
well-known,
TV
and
media
personality
and
publisher,
so
Monday
and
Tuesday
I
went
back
to
Tamaris
to
play
another
round,
of
course,
adding
film
actor
Randolph
Scott
to
the
mix,
along
with
other
Tamarisk
and
Thunderbird
members.
F
So
what
was
the
media
doing
during
this
time?
Well,
while
Ike
was
busy
Palm
Springs,
it
was
their
job
to
keep
the
media
fed
and
mortared
as
well
as
entertained
and
the
mean
the
Press
Corps.
The
media
were
nearly
all
staying
at
El
Mirador,
so
every
nearly
every
morning
they
would
have
press
conferences
there.
But
this
is
a
wonderful
advertisement
from
El
Mirador
Hotel
saying
a
great
Resort
hails
a
great
leader.
F
Today
we
proudly
welcome
to
America's
foremost
Desert
Resort,
President,
Eisenhower,
May
or
stay
here,
be
the
nicest
the
day
is
the
sunniest
and
your
golf
scores
the
lowest
to
president
and
Mrs
Eisenhower
at
Palm.
Springs
says
welcome.
All
Palm
Springs
says:
welcome,
have
fun
in
the
sun,
it's
all
yours,
so
this
was
very
much
a
tourism
promotion.
F
While
the
media
was
while
I
was
playing
golf,
the
media
was
doing
press
conferences,
they
were
doing
cocktail
parties
hosted
by
Hoffman
and
Helms
with
the
rest
of
Eisenhower's
party.
They
had
cocktail
parties
at
the
tennis
club,
they
had
steak
dinners
but
with
the
Chamber
of
Commerce,
and
they
also
got
to
go
out
for
a
steak
dinner
and
a
Moonlight
ride
in
the
desert,
with
Betty
Hutton,
who
had
starred
in
Annie
Get
Your
Gun.
F
F
George
wheeler,
who
was
the
publisher,
Palm
Springs
villager
after
the
event
talked,
and
all
the
local
media
obviously
covered
this
and
the
national
media,
but
George
wheeler
put
it
pretty
succinctly
what
the
effect
of
this
was
on
tourism.
He
said:
Palm
Springs
has
had
the
attention
of
the
country
and
the
outside
world
for
a
full
week,
not
for
millions
of
dollars
could
so
much
publicity
have
been
bought
the
front
pages
of
thousands
of
newspapers,
the
radio
and
television
carried
the
news
of
the
president's
vacation.
F
Time
Magazine
devoted
nearly
two
pages
to
Eisenhower's
visit
in
Palm
Springs
in
its
March
1st
article
at
gay,
Palm
Springs,
perhaps
a
less
sophisticated
accountant.
The
city
would
have
liked,
but
then
it
also
fit
the
mood
of
the
country.
I'll
read
it
out
to
you:
a
Gordy
man-made
Oasis
with
674
swimming
pools,
285,
hotels
and
motels,
grapefruit
Laden
trees,
an
abundance
of
gold,
rinse
blondes,
superb
weather,
and
the
unmistakable
patina
of
Hollywood
plastered
like
Lipstick,
On,
The,
Desert,
I,
think
I
think
we
should
use
that
in
the
next
tourism
campaign.
Right.
F
Eisenhower's
visit
to
Palm
Springs
coincided
with
the
huge
increase
in
television
set
ownership
in
America
from
5
in
1950
to
64
in
1955.,
people
were
purchasing
televisions
at
a
remarkable
Pace
because
income
increased
by
50
during
this
time.
It's
quite
astonishing.
The
expansion
of
televised
golf
coverage
also
helped
in
1948
the
USGA
and
NBC
partnered
to
bring
Championship
golf
to
television
for
the
first
time
and
with
the
contract
for
all
championships
and
competitions
eventually
renewed
through
1965.
F
What
this
meant
was
that
Ike
was
the
first
golfer
of
whom
Americans
became
acutely
aware
through
the
power
of
television
and
through
his
Love
of
the
Game.
Even
his
heart
attack
in
1955
didn't
stop
him.
The
golf
cart
popularized
at
Thunderbird
and
shown
here
became
a
vital
attribute
for
rich
and
famous
and
busy
people
It
sped
up
the
game.
F
This
was
also
an
error
that
encouraged
Leisure.
Time
Golf
was
seen
as
a
game
for
all
the
family
a
way
to
enjoy
the
outdoors.
It
quickly
became
a
tangible
status
symbol
of
the
new
American
prosperity,
emphasizing
the
importance
of
Gulf
to
the
desert.
Thunderbird
Country
Club
secured
the
Ryder
Cup
in
1955..
It
was
the
icing
on
the
cake
for
tourism
and
golf
and
came
hard
on
the
heels
of
Eisenhower's
much
publicized
visit
with
Nationwide
Golf
coverage
on
TV
Americans
watched,
the
U.S
team
beat
Europe
that
November
surrounded
by
celebrities,
sunshine
and
hundreds
of
golf
carts.
G
Palm
Springs
resort
area
has
industry
is
golf
with
the
Kennedy
Golf
and
its
importance
as
a
resort
industry
descended
upon
this
town
and
its
environment
like
an
atomic
blast,
and
it
had
to
be
something
like
that,
something
with
great
importance
to
await
the
city.
The
importance
to
the
game
as
a
resort
facility.
President
Mike
Eisenhower
came
to
Palm
Springs.
The
president
of
the
United
States
came
to
Palm
Springs
to
play
golf
the
resultant
Felicity.
G
F
F
62
years
later,
the
Desert
Sun
in
27
2017,
said
Eisenhower
focused
national
attention
on
the
Coachella
Valley
as
a
burgeon
engulf
Mecca,
and
he
is
often
credited
with
being
the
most
important
marketing
tool.
Golf
in
the
desert
ever
had
Golf
Digest
also
explained
if
Ike
was
the
right
political
leader
for
the
time,
a
military
hero
to
guide
the
transition
to
a
post-war
economy.
He
was
also
a
quietly,
articulate
and
effective
spokesman
for
golf.
F
After
leaving
the
White
House
I
can
make
me
spent
winters
at
their
El
Dorado
Country
Club
home,
which
was
built.
El
Dorado
was
built
in
the
late
50s,
regularly
receiving
friends
and
important
visitors,
and,
ironically,
here's
Nixon,
who
pulled
out
his
putting
green
on
February.
The
6th
1968
at
age.
77
Eisenhower
was
playing
at
Seven
Lakes
Country
Club
in
Palm
Springs.
He
hit
a
99
into
the
cup
at
the
13th
hole
for
his
first
and
only
hole
in
one.
He
said
it
was
the
thrill
of
a
lifetime.
F
The
General's
influence
in
the
desert
extends
far
beyond
country
clubs,
however,
from
statues
to
schools
to
Eisenhower,
Medical,
Center
and
even
Eisenhower
Mountain.
We
all
owe
a
debt
to
Ike's
visit
nearly
70
years
ago
that
created
a
whirlwind
of
excitement
and
left
an
indelible
impression
on
the
desert.
Thank
you.
A
So
it
was
really
informative
and
quite
entertaining
so.
Thank
you
again.
Melissa.
We
learned
a
lot
about
our
golfer
in
Chief.
Now,
please
welcome
Christian
Bloomer,
director
of
Desert
Water
Agency
and
F
Thomas
Carly
III
past
president
of
Desert,
Water
Agency
and
the
great
grandson
of
Nelly
Kaufman.
Thank
you.
E
E
E
E
We
also
do
recycled
water
and
treatment
of
the
sewage
from
the
city
of
Palm
Springs
and
deliver
it
to
customers.
Golf
courses,
Palm
Springs,
High
School
for
agriculture
I
mean
not
agricultural
watering,
the
fields
we
do
Wastewater
collection
and
conveyance
through
purple,
pipe
to
our
recycled
water
customers
throughout
the
city
of
Palm
Springs.
E
H
I
love
this
tag
team.
This
is
fun
before
1961.
This
area
was
part
of
the
Coachella
Valley
water
district
and
governed,
primarily
by
AG
interests
in
the
lower
Coachella
Valley,
when
the
concept
of
building
the
Feather
River
Project
to
build
Lake,
Oroville,
Orville
Dam
and
to
transport
water
to
Southern,
California
was
in
the
works,
a
group
of
far-sighted
folks,
starting
in
the
Chamber
of
Commerce
people
like
Frank
bogert,
my
dad
and
Florian
Boyd.
Some
of
those
folks
all
got
together
and
said
you
know.
Coachella's
interests
are
significantly
different
than
those
of
Palm
Springs.
H
They
are
agriculturally
driven
where
we
were
tourism,
tourism
driven
and
we
decided
they
decided
to
form
a
special
state
agency
to
create
the
Desert
Water
Agency.
Much
to
the
Chagrin
of
Coachella
Valley
water
district
have
my
dad,
but
the
the
concept
was
to
become
one
of
29
State
contractors
and
the
purpose
was
to
bring
the
water
as
you
can
see,
from
Lake
Oroville
down.
As
far
as
San
Diego,
there
was
originally
a
branch
of
the
aqueduct
that
was
to
come
from
Devil's
Canyon,
which
is
in
San
Bernardino
all
the
way
into
the
valley.
H
Interestingly
enough,
however,
when
the
bond
issue
was
ready
to
go
to
the
state
for
approval,
the
politicians
thought
that
a
two
billion
dollar
bond
issue
would
never
pass,
and
so,
in
order
to
reduce
the
cost
of
the
bond
issued
to
below
two
billion
dollars,
the
aqueduct
from
San
Bernardino
to
Palm
Springs
was
eliminated
nonetheless
again
over
some
objections
from
Coachella
Valley
water
district.
Our
friends
in
the
California
legislature
created
the
dwa
and
allowed
us
to
contract
directly
with
the
Department
of
Water
Resources
to
become
one
of
the
29
State
contractors.
E
We,
we
became
a
tap
water
provider
in,
like
I,
said
in
the
city
of
Palm
Springs
and
in
part
of
Cathedral
City,
and
then
up
in
Desert
Hot
Springs.
We
wholesale
water
to
them
and
replenish
the
Mission
Creek
sub
Basin
with
our
imported
water,
and
then
they
have
a
tap
water
service
provider
called
Mission,
Springs
Water
District
that
serves
tap
water
up
in
that
area.
E
Our
recycled
water
facility
is
located
on
a
Gene,
Autry
Trail,
and
that's
where
we
do
tertiary
treatment
from
the
city
of
Palm.
Springs
Reclamation
plant
sends
it
over
to
us,
and
then
we
put
it
in
purple
pipe
and
it
goes
out
to
golf
courses
and
the
high
school
there's
a
picture
of
our
Hydro
facility
in
Whitewater,
and
we
also
have
a
hydro
facility
in
Mission.
Creek
I
mean
Snow
Creek.
Thank
you.
Tom
in
Snow
Creek
also.
E
E
We
also
have
many
conservation
programs
available.
We
have
turf
buyback,
we
have
stipends
for
low
water
use
or
water
efficient,
washing
machines.
We
have
a
commercial
toilet
rebate
as
well.
We
have
sprinkler
Nosler
rebates
and
we
will
have
more
programs
coming
soon
in
January
as
well,
so
stay
tuned.
H
My
mom
often
asked
why,
in
the
world
in
1909,
when
there
was
absolutely
nothing
here,
did
Nellie
Kaufman
bring
her
family
and
establish
the
Desert
Inn
from
here
to
East.
Texas
is
about
1500
miles
of
desert
same
as
here,
and
the
answer
really
was
Nellie
Kaufman
didn't
come
to
establish
a
resort
in
the
desert.
She
came
to
an
oasis
in
the
desert
and
that's
what
all
of
us
have
found
in
our
in
our
Ventures
that
brought
us
here,
we're
here,
not
for
the
desert,
but
we're
here,
because
there
was
an
oasis
in
the
desert.
H
It
was
so
unique
and
it
was
that
Oasis
in
the
desert
that
attracted
a
lot
of
people
very
early
on
again
Nelly
started
in
1909
in
the
late
1920s,
when
the
Desert
Inn
was
expanded
and
the
Almira
door
is
built
and
the
Oasis
Hotel
were
built.
We
started
attracting
people
for
that
same
exact
reason.
It
was
an
important
important
driver
that
brings
us
to
where
we
are
today,
including
golf
which
took
us
a
little
while
to
get
to,
but
with
the
beginning
of
O'donnell,
Golf
Course.
H
E
E
E
Also
is
the
Delta
conveyance
project
which
is
kind
of
a
remodel
on
the
state
water
project,
because
right
now
there's
a
lot
of
subsidence
in
the
Delta
up
in
Northern
California.
So
this
project
is
going
to
it
went
from
two
tunnels.
Now
it's
going
to
be
one
tunnel
and
it's
going
to
take
the
water
around
the
Delta,
so
we
have
better
Reliance
on
the
state
water
project.
I,
don't
know
if
you
saw
in
the
news.
E
Just
last
week,
Department
of
Water
Resources
approved
100
allocation,
which
means
we
contract
for
55
000,
acre
feet
of
water
per
year
and
they're,
saying
that
we
will
get
a
hundred
percent,
which
is
really
only
85
percent
of
the
55
000
because
of
the
the
situation
of
the
Delta.
But
this
will
help
the
state
Water
Project
become
much
more
reliable.
E
We
are
always
working
on
grants.
We've
recently
gotten
about
10.2
million
dollars
from
state
and
federal
grants.
One
in
particular
that
we're
working
on
right
now
is
a
grant
to
connect
Sunrise
Park
to
our
recycled
water
pipes,
which
is
very
important,
and
we
got
a
lot
of
federal
funding
and
FEMA
funding
for
help
with
things
that
were
destroyed
during
the
Valentine's
Day
flood
and
right
now
you
can
see
the
difference
in
what
the
Desert
Water
Agency
looked
like
the
operations
building
in
Downtown,
Palm
Springs
and
the
number
of
employees
that
we
had.
E
We
do
still
have
All-American
made
trucks
except
they're
Fords,
instead
of
dodges.
Now
that
you
see
in
that
picture,
and
we
now
have
85
employees
and
our
operations
building
is
now
on
over
on
Gene
Autry
Trail.
We
also
offer
tours
about
twice
a
year,
so
keep
updated
on
our
website
about
coming
in,
and
you
get
to
tour
all
of
our
facilities
and
it's
very
interesting,
so
you
can
see
exactly
how
the
water
gets
to
your
tap
and
I.
Think.
That's
it
right!
Okay,
thank
you
very
much.
A
I
learned
quite
a
bit
from
that
and
hope
you
all
did
too
very
fascinating
such
a
long
history
with
the
local
water
we
can
see
and
how
they
all
came
together.
So
thank
you,
Clifton
and
Tom
for
your
eye-opening
guide
into
the
work
of
dwa
and
now
speaking
of
diving.
Let's
welcome
longtime
local
Greg
Huff,
president
of
historical
society,
hi
Greg.
I
J
J
000
enjoys
the
use
of
nearly
six
thousand
swimming
pools,
along
with
the
pools
of
course
came
swimwear
fashion,
whether
color
or
black
and
white
swimwear
was
the
rage.
Swimwear
stores
popped
up
all
over
town
from
bathing
caps
to
sandals.
You
could
get
it
all.
You
could
even
get
instructions
on
how
to
acquire
a
suntan.
J
Catalina
and
Cole
of
California
were
among
the
many
brands
vying
for
the
female
swimwear
customer,
and
there
was
men's
fashion
too.
Here's
our
own
Liberace,
with
his
new
best
friend
even
liberace's
pool,
was
fashionable.
Now.
Swimming
pools
were
introduced
to
the
population
by
large
hotels
and
private
clubs,
as
these
pools
were
being
designed.
It
was
with
the
idea
that
the
pool
area
would
be
the
focal
point
of
the
property
for
all
of
their
guests.
J
So
here's
my
number
one
pool
the
El
Mirador
built
in
1928
with
its
famous
tower
that
still
stands
today.
This
hotel
was
built
for
a
staggering
amount
of
one
million
dollars.
It
was
located
at
1150,
North,
Indian
Avenue,
the
hotel
had
rooms
for
400
guests
winter
vacationers
from
Across.
The
Nation
filled
the
rooms
at
a
daily
rate
of
18
dollars.
J
Isn't
this
the
ultimate
mid-century
diving
platform
designed
by
Paul
R
Williams
in
1953
for
the
El
miradar
Hotel
pool
by
the
way,
see
the
handrail
at
the
bottom
right
corner
of
this
photo?
If
you
got
there
early,
you
could
go
downstairs
to
the
underwater
viewing
lounge
and
watch
the
first
part
of
the
show
from
there
swimmers
perform
dance
routines
underwater
above
water.
The
show
got
a
little
more
exciting
with
any
guest
attempting
to
cross
the
pool
on
the
hotel's
bucking
bronco.
J
Okay,
moving
right
along
here,
diving
was
always
the
last
performance.
Do
you
want
to
go
back
to
the
other
one?
No
diving
was
always
the
last
performance,
and
this
exciting
show
always
ended
with
the
final
dive
of
the
day.
A
hundred
foot
dive
into
five
feet
of
water
yeah.
Look
at
that
a
hundred
feet-
unbelievable
oh
say:
oh,
my
god
look
who's
there.
J
My
number
two
pool
was
the
Racket
Club
Pool,
located
at
2743
North
Indian
Avenue
I
was
fortunate
to
take
tennis
lessons
here,
so
I
could
leave
my
hotel
pool
towel
at
home.
After
my
lesson,
I
would
always
take
a
look
at
what
was
happening
at
the
pool.
Oh
yeah,
this
club
was
started
by
Charles
Farrell
and
Ralph
Bellamy,
who
grew
tired
of
waiting
for
a
tennis
court
to
play
on
it.
J
The
always
busy
El
Mirador
Hotel,
these
two
Hollywood
stars,
Bellamy
and
Farrell,
purchased
the
land
and
opened
their
newly
constructed
Racquet
Club
on
December
15
1934.
pictured
here
are
Ralph
Bellamy,
singer,
Rudy
Valley
and
Charles
Farrell
on
their
opening
night,
with
their
telegram
cake
to
them,
but
sent
to
them
by
mob
boss
and
friend,
Al
wertheimer.
I'll
tell
you
a
little
bit
more
about
him.
A
little
later,
Hollywood
responded
to
the
new
Racket
Club
and
the
tone
was
set.
J
Well,
maybe
I,
don't
know
you
know
among
the
many
stars
were
Rock
Hudson,
George,
Montgomery,
Dinah
Shore,
along
with
Kirk
and
Ann
Douglas
and,
of
course,
Jane
Mansfield
wow
life
around
this
pool
was
quite
a
scene,
but
at
the
other
end
of
town,
the
Biltmore
pool
awaited
your
arrival
with
its
own
Daily
Grill,
built
in
1948
and
located
at
1000
East
Palm
Canyon
Drive.
It
was
close
to
my
home
and
a
special
place.
For
me.
J
The
Biltmore
was
a
luxury
location
not
associated
with
the
word
hotel
or
Club.
Please
it
was
the
Biltmore
with
rates
starting
at
ten
dollars
a
day,
their
dining
room
looked
North
over
the
pool
and
passed
the
very
private
Bungalows
that
lined
a
Meandering
walkway
to
the
rear
of
the
property
I
would
park.
My
bike
at
the
rear
entrance
grab
my
hotel
pool
towel
and
Skip
up
to
the
pool
like
Dennis
the
Menace.
J
Oh
my
God,
there's
Dennis.
Now
the
builtmore
attracted
families
and
I
really
enjoyed
making
new
friends
around
the
pool.
It
was
very
relaxing
there
and
if
you
happen
to
own
a
new
Ferrari
race
car,
well,
you
could
drive
right
up
to
the
pool
for
a
drive
up
lunch.
You
couldn't
do
that
at
the
El
Mirador
Stars
often
were
often
at
the
Biltmore.
Here's
Mamie
Van
Dorn
yeah
wow,
raising
the
raising
the
temperature
to
115..
J
J
By
now,
our
family
had
moved
to
a
new
home
in
the
tennis
club
area
and
had
joined
the
club.
This
is
where
our
house
was
located
next
to
the
club.
My
best
friend
and
neighbor
John,
Purcell
and
I
spent
a
lot
of
time
at
the
club
swimming
and
playing
tennis.
We
both
became
pretty
good
tennis
players
so
good
that
I
was
offered
a
job
washing
off
the
tennis
courts
on
Wednesday
night,
with
a
fire
hose
I
enjoyed
my
specialized
work
along
other
tennis
professionals.
J
This
pool
was
the
site
for
many
girls.
Club
luncheons
fashion
shows
look
at
those
Furs,
whoa
fashion
shows
in
after
hour
cocktail
parties,
unlike
the
racquet
club,
with
all
their
celebrity
tennis
players,
the
Tennis
Club
hosted
professional
tennis
players
like
Pancho,
Gonzalez,
Jack,
Kramer
and
Alice
marble.
J
J
Oh
here's,
a
quick
look
at
the
Colonial
House
572
North,
Indian
Avenue.
It
was
opened
in
1936
by
Al
wertheimer,
the
mob
boss
of
the
Detroit
Purple
Gang
I
mentioned
him
earlier.
As
a
friend
of
the
Racquet
Club
Al
needed
a
place
for
his
friends
to
stay.
When
they
were
in
town,
he
even
had
a
casino
in
the
basement.
The
Colonial
House
was
later
purchased
in
1952
by
Robert
S
Howard,
who
renamed
it
the
Howard
Manor
Robert,
S
Howard.
You
say
to
yourself
never
heard
of
him.
Well,
that's!
Okay!
J
That's
the
way
he
liked
it
and
that's
the
way
his
guests
liked
it
too.
You
see.
This
is
where
the
quiet
money
stayed
in
Palm
Springs,
not
the
new
money,
not
the
old
money,
the
quiet
money,
Robert,
S
Howard,
maybe
you've
never
heard
of
him,
but
maybe
you
have
heard
of
their
little
family
horse,
Seabiscuit
yeah.
How
about
that?
J
If
you,
if
you
wanted
a
great
meal
in
a
classic
Palm
Spring
setting,
this
was
the
place
to
go.
Actually
I
preferred
lunch
for
the
daily
scene
around
the
pool
whoa.
How
about
that
scene
around
the
pool?
Today,
this
location
is
known
as
The
Colony
Palms.
You
all
should
check
it
out.
The
Colony
Palms
for
lunch
is
great.
J
At
that
time
there
were
no
fences,
no
Gates.
Sometimes
those
folks
would
even
leave
their
homes.
Unlocked
yeah
I,
know,
I
can
say:
I
probably
have
dipped
into
the
best
designed
pools
in
all
the
neighborhoods
of
this
town,
and
even
though
my
ultimate
swim
came
in
1966
high
above
the
city.
At
this
South
Ridge
Neighborhood,
home
I,
must
say,
the
best
pool
is
still
your
own
pool.
A
Oh,
it
felt
much
so
much
fun,
thanks
for
making
us
feel
refresh
with
a
fun
swim
down
memory
lane
Greg
so
now
before
we
take
a
break
or
we're
getting
up.
I
would
just
like
to
acknowledge
all
of
our
age
of
PB
members,
since
we
did
that
yesterday,
I'd
like
to
do
it
again
today,
so
if
Eric
and
Janet
and
Scott
and
Catherine
could
just
simply
stand
up
they're
all
part
of
the
team
and
we
all
look
together
to
make
it
from
hobium
happen.
A
K
A
A
Just
another
shout
out,
like
I,
did
yesterday
to
the
city
of
Palm
Springs
I.T,
Department
who's
done
an
amazing
job
back
there
with
everything
they've
set
up
this
beautiful
captioning
for
people
who
need
it.
The
video
recording
the
program
so
it'll
be
available
on
the
city's
website
or
YouTube
channel.
At
some
point.
Okay,
great
it
looks
like
most
people
are
coming
back.
Could
I
get
someone
to
close
the
back
doors?
Please.
L
So
briefly,
since
May
of
last
year,
I've
been
working
on
a
feature-length
documentary,
film
called
the
green
desert
and
I
plan
to
complete
this
film
by
Labor
Day
for
a
November
release.
It's
a
epic
project,
many
many
shoot
days
in
many
locations,
but
briefly,
to
give
you
an
overview.
The
desert,
valleys
of
Coachella,
Imperial
and
Huma
provide
about
90
percent
of
the
produce
consumed
in
the
United
States
during
winter
months.
L
These
agricultural
wonders
are
sustained
by
a
canal
system
that
transports
water
from
the
Colorado
River.
This
system
is
Gravely
threatened
by
the
effects
of
climate
change.
Decades
of
drought
and
over
allocation
have
caused
vital
reservoirs
to
reach
historic
lows:
Lake
Powell
Lake
Mead
big
chapters
in
the
film,
not
in
tonight's
Edition,
hit
with
unprecedented
Cuts
in
water
supply.
These
Farms
face
an
existential
crisis.
L
L
By
the
way,
the
great
rain
storms
of
the
past
few
months
have
only
helped
the
Sierra
Nevada,
not
the
Colorado
River.
The
clip
you're
about
to
see
is
an
11-minute
special
edition,
I've
put
together.
For
this
event,
the
first
four
minutes
are
the
title
sequence
of
the
movie
itself,
which
ultimately
will
run
85
minutes.
L
The
remaining
seven
minutes
are
Coachella
Valley,
primarily,
although
in
the
film
in
the
final
film
Imperial
Valley
will
have
the
main
focus,
because,
unlike
our
Coachella
Valley
Imperial
Valley
depends
on
Colorado
River
water
100
percent
and
faces
severe
cutbacks
for
years
to
come.
In
fact,
the
federal
government
has
just
almost
ordered
a
25
cut
for
everybody.
L
M
B
B
B
O
P
Q
R
Top
to
bottom
family,
business,
third
generation
that
started
here
in
the
Coachella
Valley
in
the
40s,
my
grandfather,
who
was
an
immigrant
from
what
was
then
Yugoslavia
now
Croatia
came
over
here,
like
he
did
back
home
with
his
family.
He
started
growing
wine
grapes.
He
bought
some
ground
on
the
western
side
of
the
cachilla
valley
in
Oasis.
R
In
the
early
60s,
they
began
to
farm
and
purchase
ground
on
the
Eastern
side
of
the
cachilla
valley
in
what
is
now
Mecca,
which
is
where
we're
standing
today
table
grapes
that
are
still
the
bulk
of
our
business.
What
we
do
you
know,
a
beautiful
thing
about
our
desert
is
that
we're
allowed
to
grow
fruit
grow
vegetables
grow
produce
during
times
of
the
year.
That
other
places
can't,
because
we
have
Sunshine
year
round.
Q
Belt
Farms
goes
back
to
1979.
cauliflower
celery,
that
type
thing
spinach,
which
we
still
do
most
those
crops
and
it's
slowly,
transitioned
to
bell
peppers
being
the
main
crop
that
we
grow.
The
future
I
think
is
bright
for
for
family
farming.
If
it's,
if
it's
done
right,
especially
in
this
Valley,
the
desert
valleys
in
your
group
Yuma
into
that
as
well
produce
the
vast
majority
of
winter
vegetables
for
the
country,
the
leafy
greens
as
well.
As
you
know,
broccoli
cauliflower.
It
gets
shipped
all
over
the
country.
P
S
P
Survive
in
the
Coachella
Valley,
we
are
always
in
a
drought
because
we're
in
a
drought.
We
have
been
planning
for
this
for
over
a
hundred
years
in
the
late
1800s
Farmers
came
here
when
they
found
this
abundant
supply
of
water
here,
and
they
saw
these
huge
artesian
wells.
They
were
20
feet
high,
so
they
started
planting
these
type
of
varieties.
P
They
also
put
in
about
400
Wells,
the
artesian
wells
were
dropping
and
they
needed
a
new
source
of
water
back
in
the
early
1930s
and
1940s
when
they
were
bringing
in
Colorado
River
water,
developing
the
All-American
Canal.
There
were
many
farmers
here
that
didn't
want
the
Colorado
River
water.
They
were
pumping
fresh,
clean
water
from
our
aquifer
for
free
and
didn't
want
to
pay
for
it.
S
T
P
And
this
All-American
Canal
was
completed
in
1949,
which
not
only
gave
lifeblood
to
the
Coachella
Valley
and
its
agriculture.
The
Palm
Springs
area
would
not
be
here
with
120
golf
courses
and
a
vibrant
tourism
Community
without
the
All-American
Canal.
Every
time
a
farmer
is
using
water,
it
is
replenishing
the
aquifer.
The
water
districts
have
wells
that
suck
that
water
up,
which
is
relatively
clean
for
us,
used
for
domestic
use.
It's.
R
P
T
R
A
Thank
you
Leah.
We
look
forward
to
seeing
the
patreon
version
of
this
important
educational
film
later
on
this
year
now.
Please
join
me
in
welcoming
Michael
Hinkle,
who
started
his
tenure
at
the
Palm
Springs
Art
Museum
11
years
ago,
and
is
now
the
associate
director
of
advancement
for
his
presentation.
Thank
you.
U
Thank
you
to
the
subcommittee
sponsors
and
the
behind
the
scenes
team
making
us
all
look
good
and
a
special
thanks
to
Catherine
Huff,
for
your
incredible
contributions
to
the
museum
for
your
leadership
and
support
over
the
years
as
a
great
colleague,
and
for
your
help
with
my
presentation
today
when
Catherine
Huff
offers
to
help
you
on
your
presentation
about
tourism,
community
and
Palm
Springs,
Art
Museum,
you
say
yes,
thank
you.
Catherine.
U
I've
been
with
the
museum
for
10
and
a
half
going
on
11
soon
Jade.
Thank
you
years
now.
I
was
born
and
raised
in
the
Coachella
Valley,
and
one
of
my
first
memories
was
a
visit
to
the
museum
with
my
third
grade
class
from
Andrew
Jackson
Elementary
School
in
North,
Indio
I
love
our
Museum,
as
you
can
see
by
my
drawing
that
I
made
from
that
visit
and
our
community
and
the
energy
and
excitement
of
the
residents,
visitors
and
everyone
coming
to
discover
the
many
wonders
of
the
Coachella
Valley.
U
A
couple
more
shots
from
early
on
I,
Loved,
These
old
ones,
from
the
parade
I
had
to
include
these
pretty
awesome.
Thanks
to
the
Visionary
leadership.
Excuse
me,
renowned,
architect,
Easter
Williams,
designed
the
present
Museum
Drive,
building
with
muscular
angled
forms
and
volcanic
rock
and
cast
concrete
that
project
from
the
mountain
behind
included.
Some
images
here
from
Sue
and
I
will
acknowledge
Sydney,
Williams
and
Eric
Williams
are
here
today
Sydney.
You
are
incredible
colleague
as
well.
U
U
U
Modern
and
Contemporary
Art,
the
Winer
family,
has
had
one
of
the
largest
impacts
with
the
Museum's
modern
and
Contemporary
Art
Collections,
and
helped
raise
the
museum
status.
The
groundwork
for
the
international
modern
art
collection
was
laid
in
the
late
1960s,
with
gifts
and
Loans
of
sculpture
by
European
Modern
Masters
from
the
Ted
weiner
family
collection.
U
Growth
growth
was
destined
to
continue
in
the
1990s
thanks
to
the
involvement
of
internationally
known
designer
and
collector
Steve
Chase,
who
donated
an
expansive
art
collection
and
funds
to
build
a
new
art
Wing,
the
15
000
square
foot.
Addition
to
the
museum
literally
raised
the
roof
to
add
a
third
floor
in
the
history
of
developing
the
permanent
collection.
Steve
Chase's.
Con
collection
marked
a
significant
point
in
the
growth
and
attraction
while
launching
the
museum
into
another
realm
of
Excellence.
U
In
2009,
the
contemporary
art
collection
gained
an
international
focus
with
gifts
and
promise
gifts
from
prom
from
Donna
and
cargo
McMillan
Jr
that
continued
to
benefit
the
museum.
To
this
day,
the
MacMillan
collection
represents
another
true
turning
point
in
the
history
of
our
Museum
and
Donna
continues.
This
legacy
to
this
day
with
68
objects
previously
promised
now
part
of
the
collection.
The
significant
impact
of
Donna's
donations
to
the
museum
collection
makes
her
one
of
the
most
influential
influential
philanthropists
in
our
history
now
on
view.
So
many
songs
we
have
yet
to
play.
U
Gifts
of
Donna
McMillan
visitors
now
have
the
opportunity
to
witness
the
depth
and
diversity
of
her
contributions
and
experience.
The
legacy
of
this
most
dedicated
supporter,
who
has
added
so
much
the
beauty
and
richness
richness
of
the
collection,
Civil
Works,
have
been
exhibited.
Often
others
have
rarely
been
seen
and
there's
so
many
songs.
We
have
yet
to
play.
U
The
Annenberg
theater
is
a
world-class
venue
that
com
complements
the
museum
and
contributes
to
its
larger
goals.
With
diverse
and
inclusive
programming.
In
consultation
with
architect,
Easter
Williams
Arthur
Elrod
specified
the
interior
designs
of
the
Interior
theater.
With
the
participation
of
board
president
Mrs
Walter
anneburg,
the
bright
orange
Interiors
complement
the
blonde
Ash
adorning
the
graceful
curves
of
the
walls
and
ceiling.
U
U
Built
from
steel,
glass
and
concrete,
with
an
aluminum
roof
and
sighted
amongst
Boulders
on
the
Mountainside
location,
the
house
receives
thousands
of
visitors
each
year
for
a
biographer,
Joseph
Rosa.
So
eloquently
noted
this
small
house
sitting
quietly
in
a
Sublime
landscape
stands
at
the
epitome
in
Albert
Frey's
pursuit
to
reconcile
art,
nature,
handiwork,
industrial
technology
into
a
living
architecture.
U
U
U
U
Since
our
city
is
known
for
its
mid-century
modern
architecture
on
an
international
scale,
this
new
repurposed
building
propelled
the
museum
into
a
new
realm
and
on
a
much
grander
magnitude,
a
catalyst
for
growth
in
the
area.
The
architecture
and
design
exhibitions,
programs
increase
the
visibility
and
awareness
of
architecture
and
design
as
a
natural
draw
for
cultural
tourism.
U
After
a
chance
encounter,
I
had
with
Frey's
godson
Mark
Kohler,
it
was
revealed,
the
painting
was
safe
and
with
family
Mark
and
his
mother
Fanny
have
graciously
loaned
the
painting
back
to
the
museum
with
plans
to
make
it
permanent
gift.
Now,
visitors
can
view
this
never
before
seen
part
of
the
home
and
experiences
Frey
designed
it
and
next
year
many
of
you
may
know
about
that.
We
will
be
presenting
in
2024
January
presented
by
Palm
Springs
preservation,
Foundation
Albert,
Frey,
Innovative
modernist.
U
This
is
a
large-scale
represent
retrospective
curated
and
designed
by
Brad
Dunning
and
will
present
rare
and
previously
unexhibited
architectural
models,
drawings,
films,
photographs
and
furniture,
and
many
of
you,
some
of
you
may
have
heard
some
news
last
week,
but
I'm
very
pleased
to
share
with
you
that,
at
a
recent,
a
recent
update
for
the
Albert
Frey
and
Lawrence
cooker
illuminaire
house
to
be
reconstructed
in
the
Museum's
south
parking
lot
since
acquiring
their
work
in
2020.
The
museum
has
been
committed
to
presenting
this
important
part
of
the
architecture
and
design
collection.
U
I
would
like
to
thank
and
acknowledge
the
work
of
our
executive
director,
Adam
Lerner,
along
with
trustees,
ljcella
and
Leo
marmal
for
their
passion
and
Leadership
for
this
project.
Our
next
step
is
to
submit
plans
to
the
city
for
approval
and
we
hope
and
anticipate
to
start
the
project
late
in
summer
and
early
fall
with.
E
U
U
One
last
thing
about
Frey
I
I
want
to
share
with
you
that
hasn't
been
communicated
yet
so
on
Saturday
January,
27
2024
at
our
annual
art
party
Gala,
we
will
honor
Albert
Frey
and
his
incredible
Legacy.
So
please
save
the
date,
and
now
today,
Community
is
Central
to
the
mission
and
values
of
Palm
Springs
Art
Museum.
U
A
What
a
wonderfully
comprehensive
look
at
this
Beloved
Community
Institution!
Thank
you
so
much
Michael
and
all
those
who
have
contributed
to
the
museum,
development
and
success
from
the
very
beginning
now
I
hope,
you'll
come
fly
with
me
at
Gary
Wexford,
given
keylon
and
JC
Miller.
Take
us
on
a
wonderful
journey
of
Donald
wexler's,
Palm,
Springs,
Airport
terminal,
our
gateway
to
modernity.
Please
join
me
in
giving
all
three
a
very
warm
welcome.
O
O
Good
afternoon
I'd
like
to
introduce
JC
Miller,
a
landscape,
architect
and
Stephen
Keelan,
all
around
Palm
Springs
historian
he's
got
his
hands
in
everything.
I
am
Gary.
Wexler
I
am
the
son
of
architect,
Donald,
Wexler
and
I'm
here
to
talk
today
about
his
most
significant
contribution
to
the
city.
After
a
year
of
working
in
the
LA
office
of
influential
architect,
Richard
Neutra
Don
Wexler
arrived
in
Palm
Springs
in
1952
in
his
10-year
partnership
with
architect,
Richard
Harrison.
They
contributed
significantly
to
the
mid-century
boom
in
the
area's
modernist,
residential
educational
and
Resort
architecture.
O
V
So
when
I
met
Don
Wexler
many
years
ago,
the
first
question
I
asked
him
was
what
Landscape
Architects
did
you
often
collaborate
with,
and
he
said
no
doubt
David
Hamilton.
He
was
the
best.
We
did
so
many
projects
together,
and
you
see
these
two
dashing
characters
with
the
scrolled
up
plans
for
the
airport,
pointing
something
out.
David
Hamilton
is
really
important
in
Palm
Springs
history,
he
was
the
first
licensed
and
University
trained
landscape
architect
to
both
live
and
work.
O
O
At
this
point
in
the
project,
it
was
a
3,
000
square
foot.
Addition
to
the
existing
military
terminal,
Wexler
worked
with
airport
Consultants,
the
FAA
visited
other
similar
size.
Cities
talked
with
Airline
officials
and
worked
closely
with
the
airport
Commissioners.
It
was
soon
realized
that
a
much
larger
facility
was
needed,
land
was
purchased
and
the
project
was
located
as
the
centerpiece
of
the
Civic
Center,
the
size
was
approximately
forty
thousand
square
feet
in
1964
airport,
commission,
chairman
Thomas
Kiley
presented.
The
final
proposal
to
the
city.
O
Design
criteria
emphasized
the
need
for
future
expansion
at
the
least
cost
without
passenger
interruption.
The
solution
was
a
four
was
four
wings
passenger
flow
through
the
front
and
Airport
mechanical
in
the
rear.
A
20-year
expansion
plan
was
created.
The
method
of
construction
would
be
determined
by
the
cost.
The
entire
construction
budget
was
1.2
million.
O
Wexler
addressed
the
issue
of
architectural
Aesthetics
how
to
represent
one
of
America's
best-known
Resort
communities.
The
design
solution
was
the
integration
of
citing
engaging
expressionistic
architecture
and
landscape
design,
creating
the
best
passenger
experience
for
1966
Palm
Springs.
It
was
noted
as
the
new
gateway
to
the
city.
O
V
I
want
to
just
point
out
something
really
important:
David
Hamilton
when
he
designed
this.
They
designed
this
collaboratively.
But
you
see
these
wonderful
hexagonal
panels
of
turf
coming
out
leading
towards
the
fountain.
The
the
airport
is
sort
of
a
new
formal
design
and
it
goes
with
the
monumentality
that
was
going
to
be
part
of
the
Civic
Center,
which
you'll
see
in
a
minute,
but
these
hexagonal
shapes
mimic
the
shapes
of
the
airport
architecture
itself,
so
green
panels
of
turf,
with
pretty
limited
annual
flowering
color,
which
frames
your
eye
as
you
look
towards
downtown.
V
So
here
here's
the
new
talk:
what's
McCallum
Boulevard
that
had
just
been
cut
through
Section
14.,
it
was
meant
to
be
this
Grand
Boulevard
that
connected
Palm,
Canyon
Drive
at
one
side
and
the
Terminus
on
the
other
side
would
be
this
beautiful
new
airport,
with
its
soaring
architecture
and
David
Hamilton
was
the
landscape
architect,
who
also
designed
the
landscape
for
talk.
What's
McCallum
Drive.
O
There
it
is,
the
building
is
characteristic
of
the
Palm
Springs
modern
architectural
style,
which
Embraces
organic
architecture
in
its
emerging
of
build
the
building
and
nature
I'm,
sorry,
the
merging
of
building
and
nature,
so
that
the
design
responds
to
the
environment
rather
than
imposing
upon
it.
That
was
from
Peter
murizzi.
O
O
V
Important
to
look
at
here
is
the
original
color
palette,
so
there
were
these
sort
of
tobacco,
gold,
post
and
beam
steel
post
and
beam
and
off-white
stucco,
otherwise,
with
that
beautiful
varnish
Rock,
but
this
back
patio
was
sort
of
an
outdoor
waiting
room,
so
people
from
Chicago
or
somewhere
in
February
had
a
beautiful
time.
This
outdoor
waiting
room
was
their
last
moment.
They
could
really
enjoy
the
Oasis.
This
palmed,
you
know
Palm
Springs,
beautiful
Garden,
of
Eden
sort
of
with
these
flowers.
There
was
a
pitch
and
Putt
course
a
playground.
O
O
This
was
what
my
father
was,
after
this
experience,
walking
into
the
terminal
and
having
Terrazzo
Force
the
those
columns
which
I
showed
you
drawings
of
earlier
holding
up
the
ceiling
which
soars
through
the
glass
into
the
outside
the
Landscaping,
which
can
be
seen
through
all
the
windows
is
carried
on
into
the
interior.
This
is
standing
in
the
center
of
the
lobby.
Looking
towards
this
is
towards
the
the
where
what
is
now
TSA.
O
This
is
this
is
where
TSA
is
located
now.
I
want
to
pay
attention
to
the
ceiling.
It's
beautiful,
it's
it's!
It's
sets
a
futuristic,
cohesive,
look
that
that
just
works
so
well
for
the
lighting
sound
system,
air
conditioning
ducts,
the
stone
walls
that
penetrate
the
glass
walls
bring
that
indoor
outdoor
experience
the
furnishings
all
of
it
all
of
it
integrated
into
just
a
beautiful
design.
O
O
This
is
that
stairway,
the
indoor
planting
beds
carry
the
same,
carry
out
the
same
planting
theme
from
the
outdoors
to
the
indoors.
The
wall
mounted
clock
again.
This
beautiful
Terrazzo
throughout
this
is
looking
down
towards
the
ticketing
wing.
I.
Think
about
three
of
these
circular
ceiling
lights
still
remain.
O
O
Again,
this
capturing
the
The
View.
That
was
the
goal
it
will
make
this
the
gateway
to
the
city
and
the
city
knew
it.
Palm
Springs
life
devoted
an
entire
issue
to
the
airport
in
1982
Department
of
Transportation
used
or
included
my
father's
airport
design
in
their
their
publication,
confirming
that
mostly
the
architecture
was
of
its
time.
V
So,
as
of
2009,
the
just
the
primary
facade,
the
west
facing
facade
was
designated
a
class
one
historic
resource
by
the
city
of
Palm
Springs.
Thanks
to
the
wonderful
work
of
Peter
marutzi
in
2021,
it
was
listed
on
the
national
register
of
historic
places,
and
that
document
had
details
that
has
significance
in
architecture,
including
the
Interiors
of
the
building.
Whatever
is
extant
and
Landscape
architecture,
so
this
recognizes
this
whole
site
as
a
sort
of
a
masterpiece
of
environmental
design
and
encourages.
You
know,
through
this
thoughtful
analysis
that
Peter
did
that.
This
is
something
really
important.
V
This
was
this
new
gateway
to
Palm
Springs,
the
the
tourists
first
and
last
experience
with
the
site
and
what
Don
Wexler
and
David
Hamilton
did
was.
As
the
you
know,
you
get
off
the
airplane.
You
come
through
to
that
beautiful
sort
of
Steel
and
glass
and
concrete
or
room
that
frame
The
View
to
San
Jacinto,
and
they
really
gave
you
that
experience
of
what
Palm
Springs
is
is
one
big
moment
and
that's
so
important
that
we
maintain
it
and
hopefully
can
restore
it.
O
O
Terminal
or
Sunny
The
Concourse
design
by
genzler
Architects.
This
is
not
a
Donald
Wexler
building
should
not
be
confused
with
the
Donald
Wexler
building
when
you
see
it
in
print
as
a
Donald.
Wexler
building
know
that
it's
not
the
alterations
to
the
East
Elevation
began
in
the
late
80s,
so
that
some
of
the
views
that
you
have
seen
previously
do
not
exist
anymore,
but
there
was
enough
of
the
original
structure
remaining
so
that
it
did
qualify
for
the
National
Registry.
O
So
the
West
facade
for
a
current
project.
We
have
focused
on
the
front
entry
Rehabilitation.
The
city
did
not
ask
for
this
project.
We
brought
it
to
them.
So
far.
We
have
a
green
light
myself,
Stephen
JC
Miller,
recently
Susan
secoy
Jensen
has
joined
with
us.
We
now
have
our
proposal
having
been
approved
and
we're
waiting
for
it
to
work
its
way
through
the
city
and
we
are
moving
forward
with
this.
O
We
have
been
open
with
a
historic
preservation
office
to
make
this
non-controversial
and
accurate.
In
the
coming
years.
We
plan
to
organize
an
effort
of
exterior
restoration
for
the
baggage
and
ticketing
wings,
and
the
first
phase
of
our
project
is
the
signage
we
went.
Stephen
and
I
went
through
the
archives
and
found
my
father's
specifications
and
we
will
be
restoring
that
lettering.
This
is
the
mock-up
of
of
what
it
should
look
like.
N
W
So
it
has
been
terrific
fun
to
be
involved
with
this
and
the
passion
that
Gary
and
Stephen,
and
so
many
other
people
have
brought
to
it-
have
made
my
work
really
easy,
which
is
nice,
also
we're
starting
with
such
good
stuff,
and
that
has
been
some
of
the
projects
I
work
on
there
isn't
as
much
left.
You
often
find
yourself
recreating
things
in
this
case.
While
we
don't
have
this
particular
area,
it
gives
us
Clues
and
gives
us
Direction
and
we're
very
fortunate
in
that
we
did
some
research.
W
Now
the
city
does
have
a
few
of
the
original
benches
left
very
deteriorated
and
not
in
enough
quantity
to
make
a
significant
difference,
but
we
were
very
fortunate
to
find
a
manufacturer
in
the
midwest
who
still
has
the
molds
for
the
originals,
and
we
won't
be
going
with
the
pink
trash.
Can
that
you
see
there,
but
we
are
able
to
have
period
appropriate
furniture
made
for
us
and
beyond
that
we
are
extremely
excited
to
bring
back
a
couple
of
the
UFOs
and
so
I
don't
know
if
the
next
slide
shows
that
I.
W
W
Of
course,
the
important
bit
is
the
canopy
above
us,
but
on
the
ground
plane
you
can
see,
there's
a
strong
relationship
that
architect
and
landscape
architect
work
together
on
to
create
these
lines
that
bring
the
ground
plane
out
into
these
transitional
areas
on
both
the
West
and
East
sides,
as
you're
coming
and
going
from
the
airport
building,
and
we're
very
fortunate
in
that
all
of
the
original
configuration
still
exists.
It's
cluttered,
but
it
still
exists,
so
part
of
our
project
is
simply
editing
and
peeling
away
back
to
the
original.
W
We
have
the
original
planter
beds
that
that's
as
part
of
this
project
area
and
we
will
be
bringing
forward
more
original
benches,
lining
them
up
and
then
front
and
center,
because
we
live
in
the
age
of
Instagram
selfies.
We
have
a
couple
of
the
UFO
benches
placed
prominently,
so
you
can
get
a
good
shot
of
them
with
the
UFO
bench
with
the
sign.
In
the
background.
W
As
you
start
looking
at
the
plant
list
and
thinking
about
current
landscape
standards
and
and
how
things
work,
it's
not
always
possible
to
recreate
that
original
plant
list.
But
I
was
in
very
impressed
as
a
practicing
landscape
architect
with
the
plant
list,
its
durability,
its
appropriateness
for
a
municipal
situation
in
terms
of
Maintenance
high
traffic.
He
was
extremely
thoughtful.
The
airport
presents
some
very
challenging
microclimates
very
sunny
areas
mixed
with
very
shady
areas,
not
far
away
and
his
plant
material
brings
that
forward,
and
then
we
also
have
that
very
center
planter
is.
W
This
is
very
rigorous,
very
messy
and
there's
just
simply
a
low
hedge
of
dwarf
Myrtle
there
and
we're
able
to
bring
that
back,
and
we
see
this
as
an
opportunity.
It's
easy
to
draw
a
Henry
Moore,
it's
harder
to
get
one,
but
we
do
see
that
as
an
opportunity
for
some
period,
appropriate
public
art
and
then
here
you
have
our
original
concept
that
we're
working
to
have
made
into
fabrication
drawings
of
the
Flying
Saucer
benches,
the
UFO
benches
that'll
be
in
the
front.
W
So
all
in
all,
we're
so
excited
about
this
and
really
working
through
the
technical
details.
Obviously,
there's
less
exciting
things
like
up-to-date,
irrigation
and
refreshing
the
soil
and
things
like
that,
but
all
of
it
together
will
come
together
for
this
really
I
think
Sensational
experience
for
the
visitor
coming
and
going,
and
it
gets
maybe
more
toward
more
than
what
Gary
will
tell
you
about
this
idea
about
branding
the
airport.
Well,
we
already
have
an
extraordinarily
strong
brand
image
there.
So
thank
you
very
much.
O
So
artist
Danny
Heller
has
beautifully
rendered
this
for
us.
We
think
we
create
the
best
instagramable
site
in
the
city,
so
I'd
just
to
conclude.
With
this
building,
we
have
inherited
the
greatest
branding
opportunity
and
by
respecting
its
Ingenuity,
elegance
and
sophistication,
we
can
show
that
pride
of
place-
airport,
Commissioners
and
city
council
are
the
stewards
of
one
of
our
City's,
most
iconic
mid-century
buildings,
bio
Master,
local
architect.
O
The
master
plan
and
growth
of
the
overall
facility
of
this
in
the
site
may
have
important
consequences
for
the
use
of
the
wechsler
terminal
and
overall
quality
of
life
in
Palm
Springs,
once
TSA
is
relocated
out
of
the
terminal.
The
full
restoration
is
the
long-term
goal,
think
sarin
and
TWA
as
the
gateway
to
the
desert
communities.
We
can
show
the
world
that
Palm
Springs
celebrates
its
historic
buildings.
It
will
be
a
long-term
project
to
restore
and
repurpose
I'm
optimistic
that
all
of
you
will
help
see
this
goal
achieved.
Thank
you.
A
Y
Y
Y
Y
Y
Y
So
in
the
1970s
and
80s,
everyone
moved
to
the
east,
people
wanted
to
live
on,
gated
country
clubs
and
Palm
Springs
was
largely
forgotten
about,
and
the
silver
lining
of
that
was
that
so
much
of
the
mid-century
modern
architecture
still
exist
because
it
wasn't
preservation
at
the
time
it
was
benign
neglect.
Nobody
wanted
to
build
anything
in
Palm
Springs,
so
nothing
got
turned
down
and
in
Palm
Springs,
because
four
inches
of
rain
a
year
moisture
is
what
erodes
architecture
over
time.
Y
Y
Y
So
it's
the
architecture
that
put
Palm
Springs
back
on
the
cultural
map
where
it
had
not
been
for
decades
prior
and
sort
of
what
art
deco
had
done
for
Miami
mid-century
modern
has
done
for
Palm
Springs.
Ten
years
ago
you
could
have
tell
people
you're
going
to
Palm
Springs.
No
one
would
have
a
clue
what
you're
talking
about
today.
Everyone
knows
what
you're
talking
about
so
to
give
you
idea
of
just
the
culture
at
the
time
in
the
mid
90s,
the
Kauffman
house
was
being
sold
as
a
teardown
That's.
Y
And
this
photograph,
which
is
iconicized,
the
Kauffman
house,
is
internationally
known,
like
this
photograph
is
the
symbol
of
Palm
Spring
to
the
international
community
and
what
makes
this
Photograph
so
great.
It's
not
a
picture
of
a
house.
This
is
a
portrait
of
Palm
Springs,
because
you
have
people
at
leisure
hanging
out
by
the
pool
with
fabulous
architecture
and
gorgeous
Mountain
views,
and
the
woman
on
the
right
is
a
friend
of
mine.
I
just
saw
her
last
week.
People
live
forever
out
here,
I,
don't.
M
U
Y
A
lot
of
my
tourists
asked
me:
there's
an
episode
in
Mad
Men,
where
gon
Draper
comes
to
Palm,
Springs
and
people
on
my
tours,
always
ask
me:
where
was
that
house
and
so
I
asked
Matt,
and
he
said
if
we
go
more
than
a
50
mile
radius
outside
of
Los
Angeles,
we
get
hit,
we
lose
all
of
our
tax
incentive,
so
it
was
filmed
in
Northridge.
It
was
never
even
filmed
at
Palm,
Springs.
Y
I
mean
this
masterpiece,
the
Town
and
Country
Center
is
still
it's
just
sitting
there
rotting
and
it's
impossible
to
me
to
believe
that
something
this
significant
can
be
considered
so
insignificant
by
the
owners
and
a
lot
of
our
targets.
I
say
like
what's
a
great
mid-century,
modern
restaurant,
that
we
can
go
to
Palm
Springs,
the
Town
and
Country
Center
would
fit
that
bill
perfectly.
Y
Okay,
this
is
a
little
tangent,
but
these
are
two
things
that
actually
cross
party
lines,
dogs
and
Men,
certain
modern
in
our
very
divided
nation,
and
so
we
were
doing
our
tours
on
Sunday
afternoon
we
had
a
celebrity
who
was
a
mega
Democratic
fundraiser.
On
Monday
morning
we
had
a
member
of
Donald
Trump's
cabinet
on
the
tour,
so
it's
for
dogs
and
mid-century,
modern
and
also
doing
the
Hollywood
modern
book.
No
political
affiliation
whatsoever
and
the
member
of
the
Trump
cabinet
was
extremely
knowledgeable
about
mid-century,
modern
and
extremely
passionate
about
it.
Y
So
that
has
lit
a
boom
in
Palm
Springs,
and
that
is
part
of
the
prosperity
that
we
experience
today.
I
mean
northern
Palm.
Canyon
was
completely
forgotten
about
now
it
has
become
the
untowned
Uptown
Design
District,
which
was
really
a
good
example
of
the
Renaissance
of
Palm.
Springs
and
I
will
tell
you
when
we
first
moved
here,
50
of
the
stores
on
Palm
Canyon
were
vacant.
Y
You
know
that
so
it
was
like
it
has
come
such
a
long
way
and
people
who've
been
here
for
a
while,
really
understand
the
economic
impact
that
the
architecture
sparked
in
this
town
and
that
Prosperity
has
extended
all
through
Palm
Springs.
You
know
it's
through
the
hotels
it's
through
shopping.
It's
brought
a
very
high
level
of
tourists
to
Palm
Springs
those
sinking,
cultural
tourism,
which
this
place
had
not
been
seen
for
decades.
Y
And
now
there
is
a
new
demographic,
that's
enjoying
Palm
Springs
and,
quite
frankly,
this
is
the
future
of
Palm
Springs.
These
are
the
people
that
are
becoming
invested
in
it
and
on
our
tours
we
have
20
year
olds,
who
are
completely
freaks
for
mid-century,
modern,
and
so
obviously
it's
not
a
Nostalgia
factor
for
them.
But
one
of
the
things
that
anyone
can
tie
into
is
the
emotional
aspect
of
mid-century
modern,
and
that
is
it
was
done
during
an
era
when
the
future
looked
better.
Y
Z
Can
use
terrific
and
and
a
nice
segue
into
so
what
do
we
do
with
all
of
this
great
architecture,
I'm
going
to
talk
quickly
within
seven
minutes,
I
hope
about
the
entire
18-year
history
of
modernism
week.
So
this
is
really
a
very
condensed
version
and
it
feels
a
little
funny
to
be
appear
preaching
to
the
choir,
because
it's
because
of
many
of
you
in
this
room
that
modernism
week
even
exists.
Z
That's
what
we
all
set
out
to
do
when
this
started
18
years
ago.
Since
then,
we
have
started
a
scholarship
fund
so
that
much
of
the
efforts
that
we
create
throughout
the
year
contribute
to
the
scholarship
fund,
and
since
the
year
2009
we've
been
able
to
give
away
two
hundred
thousand
dollars
in
scholarships
to
local,
aspiring,
Architects
and
designers.
Z
Modernism
week
began
with
a
Grassroots
effort
put
together
by
an
amazing
group
of
friends
and
preservationists
now
almost
20
years
ago.
We
are
so
grateful
for
that
vision
and
to
those
of
you
that
are
here
today,
the
founding
partners
of
modernism.
We
are
still
part
and
and
intrinsic
to
the
festival
production
at
the
bottom.
There
you'll
see
that
the
founding
Partners
consist
of
the
Palm
Springs
modernism
show
Palm
Springs
preservation,
Foundation
Palm
Springs,
modern
committee,
Palm
Springs,
historical
society
and
Palm
Springs,
Art
Museum.
Z
If
you
stop
at
the
start
at
the
top
of
the
chart
at
number,
one
with
awareness,
which
is
that
what
that
original
committee
set
out
to
do
was
to
raise
awareness
about
the
incredible
and
special
Archive
of
mid-century
modern
architecture
here
in
the
desert,
their
actions
led
to
preservation,
which
eventually
led
to
protection
and
restoration
of
properties
and
a
Renaissance
in
Palm
Springs.
That
we've
talked
about
a
lot
today.
Z
The
attendance
as
you'll
notice
was
studying.
This
was
trending
very
steadily
upward
before
the
pandemic,
I'm
only
showing
back
to
2015.
Here,
when
I
started
with
the
organization
10
years
ago,
we
had
about
30
000
attendees,
so
you
can
see
there
at
the
top
in
2000
2020,
which
was
our
15th
year
anniversary.
We
had
162
000
attendees.
It
was
a
sharp
drop
for
many
reasons,
but
as
you'll
remember,
we
continued
producing
small
festivals
and
online
video
festivals
throughout
the
pandemic.
Z
Z
Having
a
world-class
architecture
and
design
event
that
leads
to
awareness
about
preservation
and
Architectural
Heritage
was
always
a
common
goal.
Going
from
Grassroots
to
world
class
is
our
origin
story
and
we
were
we're
excited
to
see
what
lies
ahead
as
we
strive
to
maintain
the
highest
level
of
quality
in
our
programming.
Z
Architectural
preservation.
Tourism
leads
to
an
ongoing
economic
impact
because,
as
Word
of
Mouth
spreads
and
more
people
want
to
see.
What's
going
on
in
your
community,
the
tourism
base
expands
and
from
from
local
and
Regional
visitors
that
supported
us
in
the
early
years
into
what
has
become
a
mega
National
and
international
audience.
Z
Over
18
years,
so
many
Community
projects
have
been
conceived
because
of
funds
raised
by
Partners
during
the
modernism
Week
events,
just
a
few
to
highlight
include
the
wonderful
Plaza
theater
restoration,
which
is
ongoing
now
and
modernism
week
is
thrilled
to
have
made
a
100,
000
Financial
commitment
to
supporting
that
project.
Thank
you.
Thank
you,
we're
not
the
only
ones.
So
thank
you
to
those
of
you
that
are
supporting
that
also
Street
naming
opportunities
fire
station
Restorations.
Z
Z
And
the
huge
economic
impact
to
the
city
of
Palm
Springs
and
the
entire
Coachella
Valley
is
really
the
thing
that
has
increased
so
dramatically
over
the
years
as
the
event
has
grown
and
gained
worldwide
attention.
We
estimate
this
number
of
55
million
375
425
dollars
to
be
conservative
actually
for
this
year
2023..
We
are
right
now
working
with
our
local
tourism
experts
to
adjust
that
economic
number
so
that
by
next
year
we
might
have
a
a
new,
a
newly
adjusted
figure.
Z
Z
X
Z
Be
back
to
business,
and
we
want
people
to
always
have
a
reason
to
come
back
to
Palm,
Springs
I.
Think
one
of
our
biggest
challenges
for
growth
moving
forward
will
be.
You
know
not
only
keeping
up
with
the
the
issues
of
diversity
and
inclusion
as
we
talk
about
minority
categories
of
Architects
throughout
not
only
the
mid-century
period
but
current
day
and
to
to
broaden
our
Horizons
so
that
we
truly
are
a
festival
that
celebrates
not
only
what's
special
about
modernism
in
Palm
Springs,
but
modernism
and
Architectural
design
across
the
globe.
Right.
X
Y
One
of
the
things
that
you're
seeing
bill
today
is
mid-century.
Modern
is
very
hot
in
Palm
Springs,
because
of
that
a
lot
of
today's
Architects
and
developers
will
do
buildings
that
will
take
an
element
from
the
language
of
mid-century,
modern
and
just
kind
of
slap
it
on
a
stuck-up
box.
So
it's
sort
of
an
allusion
to
mid-century
modernism
and
to
me
I,
don't
understand,
given
the
unbelievable
Legacy
of
the
architecture
that
came
before
in
the
residential
Arena
we're
seeing
really
fabulous
stuff
in
the
public
realm.
Y
There
hasn't
been
anything
of
Interest
whatsoever
and
there's
actually
a
new
development
on
Palm,
Canyon
Drive
and
what
they
did
is
there's
something
called
the
folded
plate
roof
where
the
roof
zigzags
like
this.
What
they
did
is
they
slapped
it
on
the
front
of
the
building
as
ornamentation,
so
the
roof
is
a
flat
roof
has
nothing
to
do
with
it
and
it's
sort
of
the
opposite
of
modernism,
because
in
my
I
refer
to
the
honesty
of
modernism,
how
the
inside
of
the
building
matches
the
outside
of
the
building.
Y
The
structural
elements
are
exposed
and
decorative
elements
as
opposed
to
sheathing
them
and
hitting
them
away.
So
what
you're,
seeing
a
lot
of
now
can
only
be
described
as
pure
kit
is
completely
inauthentic,
and
it
would
be
great
to
see
authentic
architecture
coming
back
to
Palm,
Canyon
Drive
yeah.
Y
X
Z
Economic
came
back
to
the
city
that
comes
through
hotels,
restaurants,
you
know
all
of
the
the
visitors,
but
then
also
so
many
of
us
that
have
bought
properties
moved
to
the
community,
certainly
taken
time
to
learn
about
the
community
and
these
properties
and
hopefully
restoring
them.
So
we
know
that
there's
been
a
a
private
effort
here
that
no
one
could
ever
really
quantify
how
how
much
it
has
impacted
the
residences,
the
commercial
buildings.
Z
But
we
know
of
a
lot
of
preservation
efforts
that
have
been
very
publicly
promoted
over
the
years
and
and
we'd
like
to
think
that
modernism
week
is
part
of
what
brings
the
the
gravity
of
this
group
together
every
year.
If
so,
many
of
you
are
Advocates
and
out
there
working
all
year,
long
for
these
designations
and
special
recognitions
for
these
properties
and
and
that
work
would
not
have
continued
if
there
wasn't
kind
of
a
critical
mass
of
our
gathering
every
year.
Y
I
chime
in
here
also
I've
lived,
I've
had
a
house
in
Palm
Springs
since
1999,
and
very
often
preservation
efforts
will
become
before
the
city
council
and
it
was
always
a
four
to
one
vote
to
demolish
and
what's
changed
all
that
is
the
financial
impact
of
modernism
week
and
modernism
in
general.
That
is,
with
the
shifted,
the
culture
of
the
Palm
Springs
City
Council
in
terms
of
preserving
more
buildings
realizing.
This
is
part
of
the
economic
viability
of
the
city
and
so
I
think
that
was
the
shifting
tie.
X
Y
M
X
What
do
we
need
to
do
to
make
sure
the
interior,
the
design
the
experience
works
or
is
best
today
in
today's
environment?
Given
that
function
changes
the
the
volume
has
changed,
we
have
new
TSA
we're
looking
at
customs.
How
do
we
make
sure
the
interior
and
the
design
experience
create
that
sense
that
that
modernism
is
important
in
Palm
Springs.
Y
Well,
I
think
one
of
the
things
that's
really
important
is
that
the
preservation
of
the
West,
facade
and
I
know
this
was
such
an
important
building
of
Dawns
and
the
thing
about
Palm
Springs
Airport
for
any
of
us
who've
flown
through
there.
When
you
come
back
to
Palm
Springs,
you
know
you
have
arrived,
you
know
it
really
gives
the
spectacle
of
the
mountains
and
these
huge
glass
walls
that
just
let
you
know
you
are
coming
to
a
singular
place
and
there's
really
no
place
else
like
Palm
Springs,.
Z
X
Want
to
make
sure
we
focus
on
the
interior
experience
as
well,
because
those
pictures
that
I
saw
were
just
just
amazing.
Could
you
imagine
people
walking
into
our
city
and
for
the
first
time
and
seeing
that
anyway,
I
think
this?
Is
this
about
wraps
it
up?
You
guys
get
great
presentations.
Thank
you
for
what
you
all
do
for
modernism.
For
our
city,
this
is
really
wonderful.
Thank
you.
A
X
X
The
goal
of
the
Palms
am
I
on
this
one.
Now,
okay,
the
goal
of
the
Palm
Springs
Plaza
theater
Foundation,
is
to
prepare
the
Historic
Plaza
theater
for
its
next
ACT,
with
a
full
restoration
that
will
equip
the
theater
with
modern
facilities
needed
to
provide
visitors
with
an
accessible
venue
for
everyone.
X
In
the
past
15
months,
the
foundation
board
of
directors
have
succeeded
in
raising
14
million
dollars
towards
their
16
million
dollar
goal
when
restored.
The
Plaza
theater
will
be
the
singular
place
for
our
entire
Community
to
join
and
utilize
the
space
as
an
affordable
venue
showcasing
and
promoting
diverse
and
Multicultural
programming
in
film
Music,
Live,
Theater,
education,
comedy
and
entertainment
for
all.
X
The
2023
certificate
of
recognition
is
proudly
presented
to
all
17
members
of
the
Palm
Springs
Plaza
theater
Foundation
board
of
directors,
comprised
of
hard-working
individuals
committed
to
the
full,
fundraising
and
planning
for
the
restoration
of
our
beloved
Plaza,
theater
and
I.
Do
know
they
are
hard-working:
they
are
J.R
Roberts,
Kevin,
Corcoran,
Mark,
Hamilton,
Rick
Villa
Judith
Blanchard
Don
Cecil
Alan
Design
teddigroia,
Bruce,
Hoban,
Frank,
Jones,
Gina,
Lamont,
David,
Lee,
Brian,
Ray,
David,
Reddy,
Cinder,
Stoke,
Kathy,
warmick
and
Peter
Wilson.
Congratulations,
please
welcome
board
president
J.R
Roberts
to
share
a
few
words
with
the
audience.
AA
B
X
She
also
serves
as
served
as
the
president
of
the
sun
Moore
neighborhood
organization
and
on
the
city's
Historic
Site
preservation
board,
where
she
was
instrumental
in
gaining
Palm
Springs
status
as
a
preserve
America
community
Ron
Marshall
was
the
president
of
the
Palm
Springs
preservation
foundation
for
five
years
and
now
serves
as
its
secretary
full-time
residents
here
for
nearly
a
decade.
Ron
and
his
wife
Barbara
now
divide
their
time
between
Palm
Springs
and
Baltimore.
X
Together,
the
Marshalls
co-authored
a
popular
guide
to
Palm
Springs
is
built
environment,
currently
known
as
architecture
101
and
our
co-authors
of
the
groundbreaking
book.
Concrete
screen
block
the
power
of
pattern,
the
most
Authority,
authoritative
reference
on
that
important
mid-century
building
material
so
prevalent
in
Palm
Springs.
X
They
truly
epitomize
what
it
means
to
be
working
board
members,
the
2023
preservation
matters
award
is
proudly
presented
to
Barbara
and
Ron
Marshall
for
their
tireless
advocacy
efforts
and
successful
Endeavors
to
positively
influence
the
importance
of
historic
preservation
in
Palm
Springs,
congratulations,
Barbara
and
Ron.
Please
welcome
to
the
stage
Gary
Johns,
president
of
the
Palm
Springs
preservation
Foundation,
who
will
accept
the
award
on
the
Marshall's
behalf.
AB
Thank
you
Jeffrey,
ladies
and
gentlemen.
Pardon
me
so
Ron
and
Barbara
Marshall
could
not
be
here
today.
They
did
leave
Palm
Springs
a
little
earlier
this
season
than
had
they
had
intended,
but
they
did
send
some
a
greeting
to
you
and
they
simply
say
greetings
from
the
East
Coast.
We're
sorry
that
we
are
unable
to
attend.
This
year's
preservation
matters
Symposium
in
person
due
to
family
commitments.
We
know
that
there
are
many
dedicated
and
talented
people
involved
in
the
preservation
movement
in
Palm
Springs
and
throughout
the
Coachella
Valley.
AB
So
we
are
both
proud
and
flattered
to
be
selected
for
this
recognition.
We
thank
the
Historic,
Site
preservation
board
and
City
staff
and
congratulate
them
on
another
successful
preservation
matters
Symposium.
Thank
you
very
much
Kevin.
Thank
you.
Thank
you.
I'll
send
a
text
over
to
them.
Thank
you.
X
Okay,
before
I
get
the
final
I
just
I
just
want
to
say
this
has
been
a
great
two
days,
I've
been
here
for
the
entire
thing
and
really
really
informative
presentations.
Thank
you
to
the
Historic
Site
preservation
board,
the
city
staff
for
doing
this.
Congratulations
again
to
everyone.
Thank
you
for
proving
that
preservation
does
indeed
matter
and
now
please
welcome
Historic
Site
preservation,
board,
Catherine
Huff
for
closing
remarks.
AC
AC
AC
AC
And
I
want
to
extend
a
special
thanks
to
the
11
homeowners.
You
know
who
opened
up
their
homes
for
the
tours.
You
know
I
asked
them.
Would
you
open
up
your
home,
for
you
know
30
40
strangers
to
come
through
your
house,
and
everyone
said
yes,
because
they're
so
welcoming
in
our
community
and,
of
course,
our
wonderful
docents
and
our
volunteers,
and
we
are
so
appreciative
of
our
sponsors,
the
city
of
Palm,
Springs,
architectural
Resources,
Group
and
h3k,
Home
and
Design.
AC
There
are
so
many
people
to
acknowledge-
and
you
know
they're
they're
all
listed
in
here
so
pick
one
up
if
you
don't
already
have
one
but
I
would
especially
like
to
thank
our
subcommittee
and
that's
Jade,
Nelson
Janet,
Hansen,
dick
perkett
and,
of
course,
our
wonderful
City
staff,
Ken
Lyon,
Sarah,
Yoon
and
David
Newell
and
special
recognition
is
extended
to
Deborah,
hovel,
Deborah's,
incredible
and
and
her
her
design
and
production
team.
She
really
knows
what
she's
doing
another
woman
of
the
city
so
on
on
behalf
of
the
Historic
Site
preservation
board.