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https://archive.devcon.org/archive/watch/6/designing-public-goods-using-zkps/
In this talk, designers reflect on the common threads that run through a constellation of tools and applications built with ZKPs. We share mental models being explored and strategies for fluidly navigating an evolving space. By offering real examples from our design workshops and dApps, we will explore the question – How might we materialize abstract concepts to enable internal and external teams to build with ZKPs?
Speaker(s): Rachel
Skill level: Beginner
Track: ZKPs: Privacy, Identity, Infrastructure, & More
Keywords: public goods,approachability,design patterns
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Learn more about devcon: https://www.devcon.org/
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Devcon is the Ethereum conference for developers, researchers, thinkers, and makers.
Devcon 6 was held in Bogotá, Colombia on Oct 11 - 14, 2022.
Devcon is organized and presented by the Ethereum Foundation, with the support of our sponsors. To find out more, please visit https://ethereum.foundation/
A
A
Our
team
is
about
as
a
growing
team
a
bit
over
60
people
now
and
they're
six
of
us
who
make
up
the
design
and
Communications
team.
We
all
work
really
closely
with
our
devs
and
have
weekly
meetings
to
facilitate
remote
collaboration
on
CK,
apps
and
protocols,
and
we
used
design
to
align
teammates
from
various
technical
backgrounds.
A
Creating
this
common
understanding
internally
allows
us
to
communicate
the
value
of
our
open
source
protocols
and
apps
to
the
ecosystem,
so
that
you,
our
community
Can
Dream
up
and
build
your
own
ZK
products
when
I
started
working
with
PSE
designing
public
goods.
It
took
me
some
time
to
wrap
my
head
around
the
idea
of
not
designing
for
profit,
because
almost
all
of
my
previous
design
experience
involved
aligning
ux
strategy
with
business
goals.
A
So,
yes,
privacy
resources
are
difficult
to
opt
into
true
user
experience,
for
these
apps
has
a
lot
of
room
for
improvement.
Sure
the
material
is
abstract
and
complex
and
to
some
of
us,
zero
knowledge
feels
like
incomprehensible
witchcraft,
but
design
can
help
people
from
any
technical
background
make
sense
of
the
things
that
they
don't
understand.
A
A
A
A
Instead
of
creating
extractive
applications
that
use
users?
We
can
choose
to
design
participatory
environments
where
people
consent
to
how
much
personal
information
they
reveal
about
themselves,
and
although
there
may
not
be
a
high
demand
for
zero
knowledge,
public
goods
or
products,
yet
I
believe
the
more
that
we
design.
The
more
people
will
come
to
understand
the
magic
of
ZK
and
want
to
use
it
we're
still
in
really
early
stages
of
research
and
Design.
A
The
experiences
we
create
will
become
more
usable,
more
accessible,
the
more
cycles
that
we
go
through
and
the
more
people
that
we
can
talk
to
about
their
experiences,
and
this
part's
really
cool
to
me,
the
better.
The
experiences
are,
the
more
participants
there
will
be,
which
will
result
in
larger
sets
of
anonymous
participants
and
increase
privacy
for
everyone.
A
A
A
A
A
Some
of
our
challenges.
Reframe
does
help
mightweight
statements.
How
might
we
balance
approachability
and
transparency
an
ever-present
challenge
that
we're
facing
is
deciding
how
much
information
to
share
in
our
apps
and
other
resources?
We
want
to
be
true,
transparent
and
help.
Curious
individuals
learn
more
about
CK
products,
while
they're
using
them,
but
we
also
want
to
avoid
overwhelm
and
cognitive
overload.
A
Here's
some
screenshots
from
our
zko
Prue,
a
private
wallet.
This
is
a
browser
extension.
My
teammate
bionder
came
up
with
these
designs
and
I
included
them
because
I
think
they're
a
really
nice
example
of
progressive
disclosure
where
users
land
on
the
primary
screen.
That's
on
the
left,
and
they
just
see
the
tokens
in
their
wallet
when
they
want
to
get
more
information
about
a
specific
token.
They
can
click
the
Chevron
to
open
up
this
secondary
window.
A
Zk
apps
can
expose
you
to
the
idea
of
controlling
how
much
you
reveal
or
when
you
reveal
it
in
one
of
our
applications
in
Europe
social,
this
user
in
this
screenshot,
the
user,
is
about
to
post
to
the
feed
of
an
anonymous
social
app.
You
can
see
that
they
have
30
rep
and
you
can
see
that
before
they
post
five
points
are
required
to
post
and
they
can
choose
from
three
different
personas
and
they
can
also
choose
on
a
sliding
scale
how
much
of
their
rep
they
want
to
display.
A
So
my
teammate
chiali
created
this
sliding
scale
model
for
giving
people
that
opportunity
to
decide
how
much
to
reveal
about
the
reputation
they
have
and
that's
like
a
cool
way
to
show
people
making
a
decision
about
how
they
want
to
appear
in
this
group.
How
might
we
craft
environments
for
anonymous
users
to
build
trust
with
one
another?
A
However,
an
interesting
way
to
create
trust
is
by
creating
groups
where
everyone
has
to
prove
that
they
belong
and
if
they
qualify
to
join
a
group,
they
can
trust
that
everyone
else
who
qualified
also
had
to
go
through
the
same
qualification
process.
This
per
project
that
we've
worked
on
interop,
is
a
good
example
of
bridging
reputation
from
centralized
applications
to
your
on-chain
identity,
to
be
able
to
prove
that
you
qualify
for
a
certain
group
with
other
people.
A
So
in
this
example,
the
person
qualifies
to
be
a
Twitter
Gold
Member,
because
they
have
a
certain
number
of
followers
and
they
can
join.
How
might
we
represent
identity
in
communities
of
anonymous
individuals
if
a
non-environments
are
not
all
going
to
necessarily
have
like
profile,
pics
and
user
bios?
What
will
the
identities
look
like
it's
fun
to
think
of
the
different
ways
things
could
be
represented
like
will
handles
always
be
the
same.
Will
they
change
if
they
change?
How
often
could
handles?
Instead
be
tied
to
reputation
my
teammate
sukino
created
skitter.
A
A
That's
someone
who
signed
up
for
our
temporary
Anonymous
Zone
downstairs,
so
you
guys
should
all
check
it
out
and
then
they
were
able
to
take
their
identity
from
that
app
and
use
it
in
skitter
and
say,
like
yeah
I'm,
a
non
but
I'm
also
associated
with
this
group
and
another
clever
thing.
I
think
tsukino
came
up
with
was
saying
a
Twitter
user
with
500
plus
followers
said
XYZ.
A
But
what
gets
us
to
the
point
of
creating
designs
that
address
these
hell
might
way.
Statements
I,
believe
it's
environments,
that
Foster
collaboration
and
discovery
and
processes
that
facilitate
conversation
as
much
as
design
is
about
creating
objects
or
interfaces
that
people
can
interact
with.
It's
also
about
creating
containers
where
people
from
different
technical
backgrounds
can
explore
ideas
and
find
alignment.
A
We
create
containers
for
conversation
by
frequently
hosting
workshops
in
digital
whiteboards.
It's
in
these
workshops
that
people
from
different
technical
backgrounds
can
develop
common
language
and
create
Bridges
between
their
domains
of
understanding
foreign.
Here's
an
example
from
like
one
of
our
fig
Jam
files.
A
I
am
obsessed
with
the
digital
whiteboards
I
feel
like
it's
so
cool
to
allow
people
to
support
their
words
with
you
know,
markers
sticky
notes,
shapes
cursor
gestures
or
chat
bubbles.
It's
way
more
comfy
spending
time
with
unknowns
when
everyone
can
visualize.
The
discussion
and
I've
noticed
that
when
a
group
of
people
are
all
looking
at
the
same
thing
on,
you
know
their
different
screens
and
wherever
they
are
in
the
world.
A
A
I
highly
suggest
collaborating
with
someone
else
as
like
a
co-host
and
like
time,
box
yourselves
and
have
a
dress
rehearsal,
I
encourage
anyone
to
explore
using
digital
whiteboards
in
this
way
and
watch
how
it
gets
people
thinking
and
talking
through
challenges
for
us.
We've
learned
a
lot
about
some
of
our
protocols
like
zkl,
Peru,
semaphore
and
unirub
through
these
digital
whiteboard
sessions.
A
A
A
A
So
both
developers
and
designers
on
our
team
are
on
this
similar
Journey,
transforming
abstraction
into
something
familiar
and
usable.
Let
me
give
you
an
example
of
how
this
plays
out
back
to
some
screenshots
of
unirf.
Social
I
could
describe
this
with
an
implementation
model
and
say
that
uni
rep
social
was
built
with
two
ZK
protocols:
uni
rep
and
sentma
4.,
and
when
you
register
and
a
tester
will
give
you
three
Epoch
keys
and
a
set
number
of
reputation
points
every
Epoch
to
interact
with
other
users.
Positive
reputation
points
are
used
to
post
and
comment.
A
That
might
have
made
sense
to
some
of
you.
But
for
me,
when
I
first
heard
this,
it
made
literally
no
sense
at
all.
The
language
is
Niche
and
uncommon,
but
I
I
do
understand
it
now,
but
it's
only
because
we
created
mental
models
to
understand
it.
We
could
have
trained
ourselves
to
learn
the
system
vocabulary,
but
instead
we
came
up
with
a
new
way
to
describe
the
app
by
asking
ourselves
questions
like
what
does
this
remind
me
of
what
do
I
know
that
is
similar
to
this.
A
A
A
If
you
sign
up
for
the
app
you
get
three
personas
and
30
rep
to
interact
with
other
users,
rep
is
like
points
or
currency,
it's
needed
to
post
in
comment.
It's
also
used
to
boost
the
content
that
you
like
and
squash
the
content
that
you
don't
like
every
cycle
about.
One
week
you
receive
three
new
personas
and
your
rep
total
is
calculated
based
on
what
you
have
used
and
what
you
received
from
other
members.
You
must
have
a
positive
amount
of
rep
to
interact
with
the
system.
A
I
think
that
that
was
probably
more
except
accessible,
but
the
thing
to
point
out
is
that
it's
not
a
user's
mental
model,
we're
still
not
at
that
stage.
It's
a
design
team's
represented
model,
and
this
just
goes
back
to
iterating
the
point
of
like
we
need
to
keep
cycling
through
and
iterating
on
the
work,
putting
the
work
in
front
of
people
and
getting
feedback.
A
This
is
true
for
any
of
the
designs
in
the
space,
so,
although
I
could
only
share
a
few
of
our
challenges,
there
are
many,
but
that
means
there's
lots
of
opportunity
for
design
with
more
people.
Designing
CK
public
goods
I
believe
that
we
can
Empower
more
Builders
and
product
teams
reduce
friction
when
onboarding
to
privacy
apps
help
developers
create
protocol
resources
that
are
informed
by
user
research,
educate
users
by
providing
transparent
information
that
evolves
with
them
as
they
learn
and
reduce
the
stigma
and
normalize
online
privacy
and
anonymity.
A
A
A
If
you
want
to
get
involved
this
week,
like
I
mentioned
earlier,
the
temporary
Anonymous
Zone
Community
Hub
is
downstairs
on
the
first
floor
and
then
on
Thursday
from
10
to
6.
There's
the
adoption
day,
ux
unconference,
where
we'll
do
some
ZK
design,
lightning
talks
and
then
have
discussion
groups
later
in
the
day.
We
also
want
to
start
some
learning
groups
for
people
who
are
designing
in
this
space
and
we'll
keep
you
updated
in
our
designing
public
goods
channel
on
the
PSC
Discord.