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From YouTube: Product Marketing Group Conversation
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A
All
right
awesome:
we're
live
on.
Youtube,
welcome
to
the
group
conversation
where
we're
going
to
talk
about
what
we've
been
doing
with
product
marketing,
I'm
John,
Jeremiah,
I'm,
part
of
the
gitlab
product
marketing
team,
I'm
super
happy
to
be
with
you
all
and
to
help
facilitate
the
conversation,
and
this
is
interactive.
We've
posted
the
slides
of
summarizing
the
last
I
think
eight
weeks
of
activity
and
things
we've
been
working
on
in
product
marketing,
which
has
been
quite
a
bit
of
different
fun
and
exciting
things.
A
I'll
highlight
a
couple
of
things:
I
want
to
call
out
one
of
the
things
that
I
think
was
most
exciting.
We
summarized
it
on
slide
four,
which
was
the
results
for
Enterprise
angel'
planning,
Magic
Quadrant,
where
we
were
evaluated
as
a
visionary
which
is
awesome.
I
reflects
a
lot
about
what's
been
happening
in
in
the
product
of
this
as
we
MVC
and
introduce
new
capabilities.
A
That's
what
customers
have
told
and
shared
with
with
the
analysts
as
well,
and
you
can
even
see
that
we
have
a
4.6
rating
in
the
peer
review
system
and,
if
you're
interested,
we
could
use
more
peer
reviews.
So
I
included
a
little
boilerplate
there
that
if
you
were
to
share
that
in
social
media,
we
would
love
to
have
more
people
offer
their
insight
in
the
Gartner
peer
review
process.
So
that's
a
link
and
a
quick
way
to
do
that,
but
please
feel
free
to
do
that.
A
I
shared
it
on
LinkedIn
yesterday
and
I've
already
encouraged
some
people
to
to
offer
some
insight.
A
couple
other
highlights
that
if
I
were
to
quickly
summarize
things
that
I
think
are
interesting,
where
we
continue
to
work
on
driving
things
forward
and
doing
research
and
if
I
jump
to
slide
12.
This
is
a
bit
of
a
tease
because
we
don't
we
don't
have
a
final
results
yet,
but
Colin
and
I
initiation
we've
been
working
on
a
little
bit
of
customer
segmentation.
A
I've
been
looking
at
18
months
worth
of
data,
and
these
scatter
plots
reflect
where
we've
been
winning
and
losing
and
what
those
trends
have
been
and
and
we're
starting
to
see
some
patterns
that
are
emerging
and
the
reach,
and
so
we'll
continue
this
digging
into
this
and
we're
at
a
preliminary
stage
of
the
research
and
we
have
a
partner
who's.
Helping
us
with
it.
B
D
C
B
A
A
We
probably
need
to
think
more
about
how
do
we
distribute?
How
do
we
publish
things
and
how
do
we
get
content
into
the
hands?
The
people
who
need
them,
and
actually
that's
a
nice
segue,
stood
into
a
discussion
that
we've
been
having
William
and
I
started
having
it
earlier
on.
It's
it's
actually
summarized
in
our
slide,
7
about
enablement
platform
and
make
it
easier
for
people
to
find
resources
as
they
get
created.
A
This
is
something
that
we're
we're
wrestling
with
because,
as
we
produce
more
content,
it
becomes
incredibly
hard
to
it
becomes
harder
and
harder
to
find
it
and
the
sales
resource
page
is
a
band-aid
I.
Think
it
at
this
point
of
of
links
to
where
things
are
that
we
care,
we
think,
are
the
right
things
to
point
people
to,
but
this
is
gonna
be
become
more
challenging
as
we
go
forward.
We're
gonna
have
to
put
time
into
into
solving
it.
Yeah.
B
How
do
we
link
it
from
the
handbook
I
look
forward
to
how
that
works,
but
I
think
in
general
we
have
a
lot
of
great
content,
and
maybe
we
should
have
a
suggestion
that
you
spend
10%
of
the
time
you
work
on
something
to
just
make
sure
it's
added
at
every
appropriate
place
you
can
think
of
because
it's
just
you
just
Google
forget
lab
cross-project
pipelines,
and
these
are
the
like
the
first
four
links
and
they
should
just
come
say
embed
that
content.
In
my
opinion,
you're.
A
A
E
C
Is
on
the
goal
there
gets
on
the
call
ship
it
to
add
more
so
we
just
had
their
their
big
trailhead
DX
conference
and
my
aankhen
and
then
Francis,
and
some
folks
worked
with
with
some
folks
at
Salesforce
to
create
this
great
workshop.
That
lists
out.
How
do
you
use
get
lab
as
a
CI?
A
CD
capability
is
to
actually
deliver
the
changes
to
the
new
Salesforce
editing
for
coding
platform
and
they
a
lot
of
good
traction
at
the
show,
a
lot
of
people
interested
in
in
get
lab
and
we're
good
lab
because
of
it.
C
There's
more
to
do
here,
I
think,
there's
a
trial
program
special
program,
that's
been
worked
out
with
them.
I
think
it's
like
three
months
of
good
lab
access.
If
you
do
it
with
the
partnership
of
your
sales
force
and
we're
looking
to
see
we're
watching
to
see
how
much
traction
there
is
there
we
take
the
next
step,
but
it
looks
like
there's
the
attractions.
Okay,
thank.
F
Absolutely
so
thanks
Chris
he
put
in
the
on
this,
is
the
blog
that
says
did
for
us
as
well
as
I've
peed
in
the
wall
that
we
did
on
it,
but
net
net
on
there,
a
couple
there's
three
main
things
that
we
did
we
created
on
in
conjunction
with
Salesforce
VIX.
We
created
a
trail
head,
which
is
a
walkthrough
for
the
developers
to
see
how
this
all
works
together
and
this
all
works
together
really
is
we
created
a
Salesforce
on
template
in
our
issues
that
basically
follows
their
format
of
how
they
do
things?
F
So
that's
really
cool
and
anybody
can
go
into
the
trail
head
and
take
that
module.
If
you
will,
you
earn
points
and
such-
and
you
know
that's
sort
of
what
that
developer
community
likes
to
do.
We
also
have
that
three-month,
like
Dan,
said
we
have
a
three
month
on
essentially
get
lab
gold,
get
lab
back
on
gold
trial
that
they
will
be
able
to
have
for
90
days,
which
is
an
extension
of
our
normal
30
days.
So
that
is
a
kind
of
a
promo
that
we're
running
on
in
conjunction
with
Salesforce.
F
We
also
included
a
single
sign-on
for
all
Salesforce
users
as
well.
You
guys
will
see
if
you
guys
log
out
of
your
get
lab.
Comm
you'll,
see
that
there
is
a
new
single
sign-on
which
the
development
team
was
able
to
get
done
last
week
and
that's
how
we're
kind
of
cross
promoting
and
allowing
the
Salesforce
users
to
come
into
the
system
to
activate
their
trials.
And
then
what
else
was
there?
A
A
So
the
just
commit
campaign
was
our
first
integrated
campaign
where
we
partnered,
with
across
the
board,
with
digital
with
content
and
building
out
a
whole
series
of
of
threads
and
themes.
Three
themes
was
really
focused
on
one
was
on.
We
talked
we
were
trying
to
talk
to
and
target
the
VP
of
apps
and
application
development
leader
around.
How
can
they
deliver
faster?
A
Don't
have
the
metrics
in
front
of
me,
but
my
experience
from
when
I've
when
we've
engaged
and
we've
done,
webinars
and
we've
connected
with
people
is
that
we've
been
getting
pretty
good
traction
as
far
as
engagement
with
people
around
the
content
and
that
I
think
the
campaign
has
been
generally
a
success
as
far
as
getting
people
into
the
funnel
and
into
the
process
as
we
go
forward,
you
know
as
I.
Look
beyond
just
commit
I.
A
Think
what's
important
to
see
is
that
over
the
summer
and
actually
next
month,
we
start
the
next
step
in
our
process
of
looking
at
our
messaging
and
focusing
on
value
drivers
and
the
value
drivers
are
going
to
be
really
how
we
build
out
messaging,
going
forward
both
around
campaigns
and
about
how
we
engage
in
how
we
talk
to
talk
to
prospects.
Frankly,
and
we
start
to
talk
about
the
value
driver
focus
will
be
around.
What
are
the
problems
and
pain
points
that
a
buyer
or
persona
person
in
an
organization
has
that
we're
gonna
help
solve?
A
Interestingly,
there's
gonna
be
some
overlap.
There
should
be
quite
a
bit
of
overlap
to
what
we
did
with
just
commit.
One
of
the
value
drivers
that
we'll
be
focusing
on
will
be
about
speed
and
velocity
and
helping
people
to
go
faster.
That's
a
challenge
that
IT
leaders
and
development
leaders
are
facing.
Second
will
be
around
efficiency.
How
do
they
more
efficiently
and
effectively
build
and
organize
their
teams,
and
then
the
third
one
will
be
around
risk
and
how
do
they
manage
and
mitigate
risk
and
compliance
as
they
go
faster?
A
Those
will
be
the
three
themes
that
we'll
focus
on
for
value
drivers
and
we'll
be
building
out
as
we
go
forward.
So
my
perspective
and
what
my
experience
has
been
just
commit
has
been
a
success
for
our
first
integrated
campaign
with
white
papers
with
webinars
with
forests
you're
contributing
to
it.
We
had
a
whole
host
of
different
assets,
feeding
into
it.
I
don't
have
the
summary
of
the
data,
but
we
can
pull
it
together.
I
know
we
have
it
I,
just
don't
have
in
front
of
it.
A
G
A
Well,
you
know
one
of
the
one
of
the
threads
that
I
think
is
interesting.
That
I've
been
pinged
on
a
couple
of
times
has
been
around
the
you
know
how
people
are
focusing
on
value
stream.
You
know,
Forrester
who's
been
driving.
This
idea
of
value
stream
management
tasks
top
is
driving
around
value
stream,
so
SWTOR
and
a
couple
others
of
helping
enterprises
go
faster.
I
think
that's
an
interesting
angle
that
they're
they're
starting
to
see
that
and
then
and
when
I
talk
to
other
analysts
as
well.
A
It
seems
that
that's
getting
traction
as
a
as
a
thread
that
will
will
will
see
more
of
in
the
future.
Arguably
Forrester
and
Chris
condos
research
started
the
ball
rolling,
but
I
think
their
peers
and
the
other
analyst
firms
as
well
are
going
to
be
starting
to
cover
that
as
well,
and
so
that's
a
combination
of
both
what
the
analysts
are
doing
and
what's
happening
in
the
market
and.
A
H
Know
something
that
also
kind
of
popped
up
recently
that
it's
gonna
be
interesting
to
see.
You
know
how
much
kind
of
gas
gets
behind
it,
but
you
know
we're
starting
to
see
Gartner
starting
to
actually
publish
around
AI
Augmented
development.
I.
Think
that's!
That's
something
that
you
know
for.
In
order
to
start
to
talk
about
it,
publish
it,
they
had
the
first
innovation
insight
just
from
kind
of
past
experience.
H
D
F
E
E
I
mean
this
could
be
as
simple
as
I'm
deploying
gitlab
on
on
my
Red
Hat
Enterprise
Linux
VM,
which
would
be
the
the
a
very
simple
blog
post
to
get
out,
but
one
that
would
be
a
bit
more
compelling
and
that
we've
been
discussing
in
the
comments
and
Chris
and
and
others
we'd
love
like
I,
said
I'll
track
down
the
issue.
I'll
put
it
in
there.
We
would
love
more
input
and
feedback,
but
this
is
specifically
around
open
shift.
E
Of
course,
that's
a
bit
a
bit
more
challenging
our
stock
position
is
that
we
support
vanilla,
upstream
kubernetes,
of
which
you
know
openshift
is
not,
but
we
are
so
working
together
with
Red
Hat,
even
on
some
of
that
content,
and
there
is
some
dialogue
there.
So
if
I'll
try
it
on
that
issue,
I'll
post
it
in
there-
and
this
is
kind
of
a
perennial
conversation
that
we
have
in
in
regards
to
you-
know
kind
of
non
non-standard
kubernetes
distributions.
E
I
F
:,
that's
a
really
good
point
on
you
know.
The
VMware
contract
was
recently
signed
and
one
of
the
things
that
I'm
working
with
on
Brandon
is
how
we
are
going
to
you
know
get
some
of
this
go
to
market
stuff
together,
especially
with
vmworld
happening
at
the
end
of
August,
so
I
think
over
the
summer
over
the
next.
You
know,
30
60,
90
days,
you're,
going
to
see
a
lot
more
content
coming
out.
From
that
perspective,
thank
you.
Chris,
listen,.
J
I
just
wanted
to
ask
a
question
around
like
the
operator
personas
and
whether
we
have
demos
or
other
materials
that
are
targeting
those
folks,
the
thought
being
that
you
know
like
as
our
kind
of
community
grows
and
we're
doing
more
and
more
meetups.
It
would
be
great
to
empower
organizers
or
community
members
to
pick
up
those
materials
and
kind
of
share
them
with
their
audiences.
J
A
A
We
also
have
a
page
of
the
handbook
and
I'll
post
it
in
here
as
soon
as
I
get
done
talking
if
someone
doesn't
get
get
to
it
before
me,
which
is
a
page
where
we
list
all
of
the
different
demos,
click
through
demos
and
other
demos
that
Dan
and
team
are
building
and
maintaining,
which
is
a
resource
that's
available
for
for
you
and
for
everyone
to
use
as
a
way
to
illustrate
where
we're
at
so
I'll.
Add
that
as
well.
Hey.
K
John,
this
is
Ashish
hi
John,
some
clarity.
John,
are
you
talking
about
not
just
the
demos
but
also
if
we
can
help
create
presentations
that
the
community
members
can
go
and
present
out
there
or
is
it
just
demos
by
I
heard
that
you
would
love
for
some
presentations
that
they
can
present
on
behalf
of
gitlab,
correct
I?
Think.
K
I
think
we
have
some
some
demos
that
can
be
used
already
like
John
talked
about,
but
we're
happy
to
actually
also
prepare
some
content
with
speaker
notes
and
a
video
recorded.
Let's
start
with
a
couple
of
them,
as
you
know,
and
we
cease
to
see
you
know
how
they
attraction
again
and
have
been
kind
of
build
on
that
content
as
well.
It
will
focus
more
on
the
enterprise
kind
of
buyers
and
then
those
kind
of
personas
we're
happy
to
build
a
couple.
We've
been
talking
about
it.
You
know
how
we
do
engineering
etc.