►
From YouTube: Hyperledger Supply Chain SIG: “The Other Bar" Fairchain Foundation with KrypC's Ravi Jagannathan
Description
KrypC presented on a project called "The Other Bar" by the Fairchain Foundation, which tracks the supply chain of cocoa beans from farmers all the way to the final retail chocolate bar that is sold to end customers. After the solution was deployed and the company started seeing ROI, they asked a university in Netherlands to conduct a research to analyze and better understand the full cost analysis.
Ravi Jagannathan is the CEO and founder of KrypC Technologies. Ravi has over 30 years of corporate experience across US, Europe, Middle East and Asia in promoting the adoption of innovative solutions in new technologies. Ravi is a serial entrepreneur, visionary, angel investor and global citizen who continually works towards facilitating the blockchain movement from ‘disruptive’ to ‘mainstream’ technology.
Hyperledger Special Interest Groups are open to anyone. Learn more here: https://wiki.hyperledger.org/display/SCSIG/Supply+Chain+SIG
About KrypC
KrypC is a fast-growing blockchain technology company with proven experience in delivering Blockchain solutions to large enterprises by driving value using KrypCore. KrypCore is the easiest way to develop, deploy and manage Hyperledger solutions. Low-code, domain-agnostic and cloud-agnostic KrypCore reduces 90% of the programing efforts at 1/3rd the cost and 3x the speed in comparison to any grounds up blockchain developments.
----
Hyperledger – Open Source Blockchain Technologies
Hyperledger is an open source community focused on developing a suite of stable frameworks, tools and libraries for enterprise-grade blockchain deployments.
It serves as a neutral home for various distributed ledger frameworks including Hyperledger Besu, Fabric, Sawtooth, Indy, as well as tools like Hyperledger Avalon, Cactus and libraries like Hyperledger Aries, Ursa. Learn more about Hyperledger projects: https://www.hyperledger.org/use
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#Hyperledger #Blockchain
A
It's
on
it's
on
beautiful,
okay,
so
welcome
folks
to
today's
hyper
ledger:
supply
chain
special
interest
group
thursday.
What
are
we
november
12th
here
and
today
we
have
ravi,
young
and
nathan
from
cryptsc
to
share
with
us
a
story
that
they've
built
and
they've
worked
on,
and
one
of
the
things
that
mark
and
I've
been
talking
about-
and
a
lot
of
you
have
chatted
about
is
said
roi,
where,
where
can
we
get
start
working
here?
A
B
Hey
thanks
tom
thanks
for
the
nice
introduction-
and
you
know
nice
to
see
a
very
powerful
team
here
and
just
without
wasting
much
of
my
time.
I'm
just
getting
into
the
presentation.
The
presentation
format
is
in
three
parts.
The
part
one
is
a
little
bit
of
introduction
about
us
and
then
going
deeper
into
the
supply
chain
projects
that
we
have
done
and
then
later
I
will
give
you
some
time
for
addressing
the
questions.
If
anybody
has
anything
so
quickly,
cripsy,
we
are,
you
know
a
five-year-old
blockchain
technology
company.
B
We
are
just
sitting
on
top
of
hyperledger
and
what
we
do
is
we
have
our
own
solution
called
core
crypt
core
is
an
end-to-end
blockchain
as
a
service,
full
life
cycle
management,
technology
platform,
it's
a
low
code
and
a
domain
agnostic
and
cloud
agnostic.
So
core
almost
reduces
90
of
programming
efforts.
That
means
a
very
deep
cost:
saving
that
allows
the
new
startups
and
also
corporates
to
make
sure
that
the
hyperledger
solutions
are
really
cost
effective
and
giving
them
adequate
commercial
benefit.
B
B
You
know
highly
a
you
know
the
asset
heavy
model,
so
it's
not
producing
enough
returns
for
them.
So
we
decided
that
we
should
focus
and
then
build
a
technology
platform
that
helps
organizations
and
commercial
enterprises
to
build
hyperledger
solutions
and
fraction
of
cost
and
also
quickly
that's
more
important
and
it
is
they
are
able
to
scale
as
the
ecosystem
grows.
So
that's
what
a
crypt
code
is
about
so.
A
B
It's
it's
fabric.
We
work
only
on
fabric
okay
right,
but
it
can
be
deployed
on
other
flavors
of
hyperledger,
but
we
are
just
doing
research
on
a
couple
of
other
hyperledger
flavors
right
now
it
is
hyper.
Is
your
fabric
you're
right?
Okay,
so
you
can
you
can
build,
deploy,
manage
and
scale
it's
a
look
code.
So
it's
not
going
to
take
a
lot
of
time
or
programming
efforts.
B
So
if
you,
if
you
have
an
idea,
then
you'll
be
able
to
quickly
have
a
solution
and
then
probably
is
not
only
quickly
having
a
solution,
you
will
be
iteratively
move
up
to
the
production
without
making
much
of
a
programming
efforts.
That's
how
rapport
is
built
and
the
pillars
of
preferred.
I
would
say
we
have
got
four
modules.
Studio
is
a
local
environment.
It's
a
drag
and
drop
tool
where
you
can
define
what
your
processes,
evens
data
and
also
users-
and
it's
a
you
know
it
gives
a
very
quickly.
B
It
gives
a
ui
that
you
can
test
the
solution
and
also
it
generates
apis
and
it's
it's
fully
automated
and
then
the
workbench
is
something
like
gui
driven.
If
you
want
to
manage
the
applications,
the
real-time
environment,
the
work
which
helps
you
don't
have
to
you
know
code
anything
exclusively
for
that,
and
it
also
comes
with
the
data
lake
data
lake
is
something
you
know
you
don't
have
to
directly
query
the
you
know
the
protocol
or
any
of
the
reports
that
you
want
to
run.
B
Maybe
the
data
lake
takes
care
of
that,
and
then
the
derolic
also
is
helpful
in
terms
of
data
analytics
and
other
things
that
you
want
to
run
and
finally
bars.
You
know
in
any
cloud.
You
know
it
brings
all
the
artifacts
of
the
respective
cloud
so
that
you
don't
have
to
really
get
deeper
into
cloud
and
also
it's
a
faster
to
deploy
in
any
cloud.
B
That's
how
it
is
right
now
we
support
four
different
clouds,
but
we
are
also
expanding
our
cloud
presence
and
then
the
differentiator,
as
I
was
mentioning,
is
cloud
agnostic
codeless
way
higher
throughput.
You
can
see
because
of
the
data
lake
kind
of
a
value,
add
and
then
economic
viability,
because
once
the
asset
cost
is
you
know
reduced,
then
always
you
can
see.
The
return
is
justified.
So
that's
how
the
economic
viability
is
assured.
B
But
it's
it
feels
mature
at
some
point
in
time
and
some
other
projects
we
have
got
some
nda.
Probably
we
may
not
be
able
to
talk
in
this
forum,
but
as
we
before
we
can
bring
the
our
clients
to
this
forum
and
they
can
talk
about
it
at
appropriate
time.
So
the
first
project
is
about
the
chocolate
supply
chain.
It's
connecting
the
chocolate
cocoa
growers
in
equator
to
the
brands,
chocolate
brands
in
europe
and
the
retail
chains
in
europe
and
also
connecting
to
the
consumer.
That's
a
chocolate
lovers
in
europe.
B
So
all
these
participants,
even
including
in
between
the
processors
and
logistic
companies.
Everybody
is
connected
in
this
program
and
what
happens
this
program?
You
know
every
now
and
then
we
keep
hearing
question
like
okay.
Why
are
we
doing
it
and
is
it
you
know
really
producing
any
economic
value
or
commercial
benefit
for
any
of
the
participants?
That's
a
question
we
keep
hearing
here.
B
It
is
very
clearly
you
know
a
demonstrator,
because
I
don't
have
the
video
to
show
today
because
it's
20
minutes,
so
I
couldn't
take
the
opportunity
of
showing
the
video,
but
we
have
got
a
complete
program
in
video.
So
what
happens
that
the
chocolate
bar
has
got
a
qr
code
once
you
open
the
outer
layer
inside
layer,
that's
got
a
qr
code.
B
If
you
scan
your
code,
it
connects
to
the
the
program
and
you
can
put
your
credentials
your
email
id
and
then
your
register
and
immediately
you
can
get
to
see
what
is
the
complete
the
trees
and
track
of
the
chocolate
bar.
You
know
it
is
not
just
a
you
know,
static,
it's
dynamic,
so
for
every
chocolate
for
that
batch.
It
gives
okay
who's.
B
The
farmer
who
grew
that
cocoa
appliance
and
the
entire
chain
so
you'll
be
able
to
see
through
the
entire
chain
in
a
lovely
ui,
and
not
only
that
it
gives
you
the
benefit
of
the
loyalty,
because
what
they
have
done
is
the
marketing
budget
they've
just
converted
that
into
this
loyalty
program
in
this
blockchain
trades-
and
you
know
this
program
so
now
you
can
claim
your
loyalty
and
also
you
can
donate
a
tree.
You
can
plant
a
tree
for
a
farmer
whom
you
are
seeing
in
that.
B
You
know
when
you,
when
you
scan
the
qr
code,
you
are
seeing
the
farmer
and
his
family
and
his
needs
and
values
in
the
world.
Everything
now
you
as
a
casualty.
Probably
you
can
give
him
back
some
of
the
problems.
So
assuming
that
you
get
three
points
for
every
chocolate
that
you
are
going
to,
you
know
buy
and
eat.
When
you
scavenge
kind
of
pr
now
you
have
the
ability
to
probably
okay.
I
don't
want
these
three.
You
know
points
instead,
I
will
give
donate
this
to
that
farmer.
B
He
can
benefit
because
I
like
this
chocolate
and
not
only
that
it
shows
all
the
important
you
know,
certificates
that
this
entire
manufacturing
process
that
went
through
it
could
be.
You
know
your
food
food
related
certificate,
quality
related
selfie
certificate,
organic
related
certificate.
All
these
certificates
are
also
part
and
parcel
of
this
program.
So
now,
in
a
very
you
know,
simple
way
when
you
click
click,
the
qr,
you
have
the
ability
to
see
the
entire
chain.
B
So
now
the
brands
take
this
as
an
opportunity
to
promote
their
brand,
because
when
they,
when
they
give
this
kind
of
a
transparent
communication
to
the
consumer,
they
believe
that
the
consumer
is
willing
to
pay
a
little
bit
a
premium
price
and
also
they
can
retain
that
consumer.
So
that's
a
very,
very
effective
one
of
the
universities
in
in
uk.
B
They
are.
They
have
completed
that
research,
but
they
have
not
published
yet.
But
since
we
are
part
of
the
program,
we
have
got
some
kind
of
a
understanding
how
economically
the
brand
is
getting
benefited.
Because
of
this
program,
and
without
going
deeper
into
the
data,
I
will
be
able
to
show
some
of
the
benefits
in
the
following
screens,
but
I
would
say
these
are
all
common
benefits
in
any
supply
chain
that
we
can
think
of
and
before
I
go
to
that
slide,
I
will
talk
about
another
project
which
is
again.
B
B
So
they
want
to
bring
that
trust
layer
and
they
wanted
to
capture
the
entire
supply
chain
right
from
the
the
former
or
agricultural
farm
level,
and
until
it
goes
to
the
the
warehouse
and
in
various
also
they
they
maintain
the
entire
inventory
and
through
is
connected.
Now
the
exchange
has
got
a
complete
visibility
to
the
the
underlying
asset.
That
is,
you
know,
available
right
from
the
form
until
it
is
coming
to
the
warehouse
and
also
whenever
there
is
a
asset
going
down
the
the
inventory
going
down.
So
accordingly,
the
value
of
the
exchange.
B
You
know
the
the
corpus
of
the
8th
grade
should
come
down.
So
all
these
integrities
are
addressed,
and
this
is
purely
you
know.
It
is
a
trust
based
system
and
the
lack
of
such
trust
they
used
to
have
some
very
you
know,
laborious
a
complicated
system
in
place
where
people
used
to
go
from
place
to
place
and
then
keep
doing
some
verifications
and
audits
and
give
some
certificates,
and
there
are
time
delays.
There
are
reconciliations
and
a
whole
lot
of
challenge.
B
Because
of
you
know
it's
it's
not
every
day
they
have
to
go
through
this
process.
It's
not
like
once
in
a
month
I'm
going
to
do,
and
this
becomes
very
complicated
and
assurance
of
that
certificate.
Whoever
is
giving
that
certificate
is
sometimes
is
questionable.
So
that's
why
they.
They
believe
that
this
kind
of
a
test
basis
is
essential
and
then,
on
top
of
that,
they
would
like
they.
They
wanted
to
build
multiple
business
models,
multiple
d
apps,
all
those
things
they
want
to
build.
B
So
this
is
the
second
system
that
we
put
in
production
and
just
to
give
you
the
glimpse
of
you
know,
for
example,
this
is
the
uae.
India
introduces
blockchain
platform
for
traceable
trade
in
this.
If
you
go
to
the
last
paragraph,
where
backed
by
dubai
multi-commodity
center,
that's
where
the
blockchain
component
is
used
and
we
develop
the
blockchain
component
along
with
our
partners,
and
we
delivered
that
for
achieving
this.
You
know
trust
based
marketplace
and
also
trust
based
exchange.
That's
what
we
have
done.
The
next
one
is.
B
I
was
referring
to
the
chocolate
connecting
consumers
with
the
farmers.
This
is
again
now
you
know
it's
in
production
and
it's
going
very
good.
In
fact,
brands
are
demanding
much
better
price
and
also
the
the
brand
equity
is
going
up
because
of
such
programs.
These
these
two
projects
that
we
have
done
and
when
it
comes
to
question
of
value
drivers,
I
would
go
from
on
the
right
hand,
side
top.
You
know
from
one
o'clock,
I
will
go,
it's
cost.
You
know.
B
Definitely
it's
it's
bringing
down
the
inefficiency
in
the
system,
both
in
in
terms
of
time
and
cost
because
of
certain
intermediary
processes,
because
people
are
you
know,
for
example
the
logistics
fellow
or
you
know
if
he
has
to
give
some
information.
It
takes
a
lot
of
time
for
that
information
to
come
into
the
system
here,
directly
he's
feeding
that
information,
so
there
is
no
delay.
This
is
just
an
example.
So
there's
definitely
the
cost
is
a
primary.
B
You
know
kind
of
attraction
at
this
point
in
time
for
anybody,
who's
looking
at
supply
chain
program
to
be
deployed
in
blockchain
and
the
second
one
is
the
social
purpose.
Because
of
you
know,
everybody
is
keen
nowadays
to
demonstrate
and
encourage
the
sustainable
behavior,
because
this
is
one
of
the
ways
they
can
clearly
demonstrate
to
the
stakeholders
and
also
to
the
customers
into
the
society
which
will
take
them
ahead
of
the
competition.
That's
what
they
believe
and,
of
course,
compliance
and
governance.
B
As
I
was
mentioning,
if
you
are
talking
about
you
are
using
organic,
you
know
the
producers,
then
definitely
we
need
to
see
some
compliance
and
governance
coming
in
our
way,
because
the
governments
are
more
keen,
like
you
know
the
food
regulations
and
whole
lot
of
stuff
they
they
they
need
to
maintain.
So
the
corporates
believe
that
it
is
easy
there
is
no
additional
cost
and
they
can
substantially
demonstrate
their
compliance
and
their
governance
and
therefore.
A
A
B
In
the
other
bar,
we
are
not
having
any
organic
certificates
in
place,
but
in
the
commodity
exchange
there
are
certificates,
for
example.
If
somebody
is
saying
that
I
have
this
this
produce
and
I'm
going
to
have
some.
You
know
10
000
pounds
of
that
produce
in
my
warehouse,
and
that
is
a
certificate
with
respect
to
multiple
things,
whether
that
pharaohs
is
what
kind
of
a
grade
that
warehouse
is.
Is
it
a
fire?
B
You
know
proof,
and
there
are
multiple
certificates
that
they
will
be
requiring
or
they
have
to
prove
so
they
right
now.
There
are
two
ways
that
they
do.
What
you
know
through
articles
we
can,
we
can,
you
know
they
can
upload
the
certificates
which
are
in
the
paper
form
because
in
india,
as
you
know,
not
all
the
certificates
are
in
digital
form.
So
we
need
to
make
sure
that
they
it's
the
paper
form
is
available
and
some
certification,
where,
through
api,
the
certifying
authorities
are
willing
to
connect.
B
They
can
connect,
for
example,
the
apeda,
the
agriculture
produce
export
department
in
india.
They
have
a
fully
digital
system,
so
we
can
give
an
api
and
through
api
whenever
they
are
giving
a
certificate,
they
can
also
put
a
digital
certificate
into
the
into
the
blockchain
network.
So
this
will
eventually
that's
what
will
happen.
The
paper-based
certification
will
disappear
and
then
the
the
entire
system
will
be.
The
digital
certificate
will
be
available
in
the
system,
it's
a
so
that
gives
a
complete
prominence
for
the
certificate,
because
it's
it
has
got
a
time
stamp.
B
It
has
got
a
location
stand
and
it
has
got
a
digital
signature
certificate
of
issuing
authority,
so
it
gives
a
complete
immutability
and
also
the
the
trustworthy
certificate
is
available
in
the
system.
So
that's
how
we
have
we
are.
We
are
considered
in
the
system
now
coming
to
the
new
business
models.
For
example,
I
am
giving
back
some
donations
to
the
farmer
and
same
way
I
can,
you
know,
create
a
loyalty
program
which
is
which
is
not
conventional
loyalty
program.
B
So
these
are
all
the
new
business
models
that
you
know
the
brands
are
trying
to
adopt
and
there
will
be
multiple
business
models.
They
can
think
of.
I'm
just
these
value.
Drivers
is
generally
for
any
blockchain
solution.
I'm
talking
about
and
brand
equity
and
revenue
is
again.
You
know.
If
you
are
able
to
substantiate
that
the
providence
of
your
product,
then
maybe
you
can
avoid
some
duplication
or
you
know
somebody
climbing
that
I'm
also
having
the
same
chocolate
and
making
some
you
know
small
changes
in
the
name.
B
People
can
sell
chocolate,
but
here
completely
the
consumer
will
know
that
this
is
the
brand
and
the
store
when
I'm
sit
standing
there,
it
gives
the
complete,
trace
and
track
and
up
till
the
store.
So
I
know
that
I
am
buying
the
brand,
which
I
can
trust.
This
is
a
complete
problem
that
coming
in
so
these
aspects
are
going
to
give
some
revenue
benefit
I'll
I'll
talk
about
this
specific,
the
project.
What
the
first
project,
what
I
have
we
have
done.
B
These
are
all
the
value
drivers
directly
that
we
have
seen
because
it's
giving
the
sustainability
information
for
informed
buying,
because
I
know
I'm
buying
this
chalk
lane,
which
is
sourced
from
so-and-so
so
so
place,
and
I
know
that
it
traveled
through
this.
You
know
logistics
system
and
the
processing
happened
in
one
two,
three
points
and
finally,
it
arrived
at
say:
albert
high
in
netherlands,
now
I'm
standing
in
that
store
I'm
buying
and
then
so
I'm
taking
a
well
informed
decision
so
before
I
correct
time
why?
B
It's
not
like
only
I
know
the
brand
and
I'm
buying
it.
So
everything
that
I'm
buying
giving
me
that
well-informed
decision.
That
means,
though,
the
new
customers
you
know
will
be
able
to
you
know
onboarding
a
new
customer
easy
because
if,
for
example,
a
new
product
somebody
is
launching
if
it
is
a
new
brand,
so
you
know,
for
example,
there
are
a
lot
of
new
generation
food
items.
It's
like
the
like,
meatless
burger.
B
B
No,
no,
there
have
been
new
figures.
In
fact,
I
was
mentioning
about
one
of
the
universities
in
uk.
They
have
done
a
study
and
just
they
are
about
to
publish
probably
in
a
week
or
ten
days,
they'll
be
publishing.
Maybe
I
will
share
that
report
with
with
you,
you
will
have
a
clear
understanding
of
what
is
the
price
benefit?
They
are
looking.
A
B
And
the
next
one
is
so
you
know
it's
it's
customer
retention,
because
when
I
get
the
royalty
dough
because
nowadays
look
at
the
chocolate
at
chocolate
bar
level
or
if
you
are
drinking
some
beverage,
you
know
at
that
beverage
level.
Giving
the
loyalty
is
very,
very,
very
impracticable.
It's
it's
not
you!
We
have
not
seen
that
kind
of
a
loyalty
at
all.
You
can
get
lying
when
you
go
to
the
hiltons
or
you
can
get
lightly.
B
When
you
fly
in
emirates,
you
can
get
loyalty
when
you
buy
ubita,
all
those
things
are
possible,
but
not
at
the
fmcg
level.
It's
very,
very
difficult,
and
here
at
every
product
a
customer
just
punch
in
their
email
and
then
they
get
the
lawyer
because
they
become
part
of
the
system.
So
when
they
enjoy
that
part
of
the
system
and
get
the
loyalty
when
I
am
consuming
something
that
gives
me
the
you
know,
it's
it's.
It
helps
to
optimize
average
realization
per
customer.
B
I
don't
mind
paying
you
know
once
I'm
the
customer
probably
continuously
I'll
buy
that
item
and
that
optimizes
my
average
realization
for
customer,
because,
as
you
know,
the
customer
acquisition
cost
at
that
kind
of
a
market
is
extremely
high,
because
I
need
to
do
some
kind
of
promotions
in
the
tv
in
the
multiple
media
so
that
costs
I
need
to
recommend.
So
the
average
realization
is
the
only
way
that
I
can
recover
my
cost
of
acquiring
a
customer
here.
B
It
is
possible
because
the
loyalty
tokens
was
not
possible
in
the
past
and
then
comes
the
transparent
sharing
of
my
entire
data.
You
know.
Probably
I
can.
I
can
say
that
none
of
my
factory
employees
are,
you
know,
people
below
say
50
years,
so
none
of
my
other,
the
factories
are
fully
of
high
quality
and
good
standards.
So
those
kind
of
information
when
I
put
it
in
the
in
the
system,
then
it
enhances
my
brand
equity
both
from
the
stakeholder
perspective
and
also
from
the
market
perspective.
That's
what
it
is.
So
this
is.
B
You
know
this
this
kind
of
information,
probably
not
in
these
two
projects
we
have
done,
but
we
have
done
another
project
which
is
kind
of
a
you
know,
tracing
and
tracking
of
a
pit
waist
fit
water
waste
from
the
corner
of
some
of
the
indian
rural
area
and
that
got
converted
into
a
pation,
and
then
it
got
a
polyester
on
and
they
got
converted
to
the
government.
Now
people
in
switzerland
a
brand
called
switcher,
they
are
buying
that
and
then
they
are
seeing
the
entire
trace
and
track
now.
B
Look
at
that
the
brand's
equity
is
going
up
because
of
this
kind
of
a
practice
that
is
possible
using
blockchain.
We
have
done
that
in
hyperledger
as
well
and
the
last,
but
not
least,
is
that
the
factory
store.
You
know
you
know
through
api
people
can
connect
this
to.
For
example,
there
is
a
albert
in
that
store.
B
I
was
referring
to,
for
example,
it's
not
a
real
case,
but
if
they
are
putting
the
data
into
through
api,
then
if
you
are
standing
in
front
of
the
aisle
in
that
store,
then
you
know
when
you
buy
that
you
know
exactly
this
driver.
All
the
way
to
that
stuff,
I-
and
I
can
reasonably
assume
that
this
is
the
original
product,
so
the
combining
the
counterweight
is
possible
which
will
prevent
the
revenue
leakage.
Again.
B
All
of
you
know
there's
a
study,
and
then
there
is
a
published
report
that
six
to
seven
percent
of
any
consumer
product
has
is
a
is
a
kind
of
you
know,
account
field,
so
that
means
every
brand
is
losing
that
opportunity
of
the
revenue.
Now
this
helps
so
these
are
four
important
areas
where
we
believe,
wherever
we
have
done
this
supply
chain
project,
they
are
able
to
substantiate
their
cost
and
one
side
using
core.
The
cost
is
extremely
it
is
efficient.
B
Probably
you
know
comes
to
a
third
of
the
cost
of
a
groundswell
development
and
then
on
the
other
side,
if
we
can
substantiate
these
four
or
more
value
that
they're
deriving
from
this
program,
then
definitely
the
roi
is
substantiated.
So
now
what
happens
on?
This
is
only
the
beginning
right
now,
on
top
of
this,
you
can
build
multiple
gaps.
It
could
be.
You
know
anybody,
whoever
is
a
participant,
they
can
build
their
own
pr
and
they
can
see
that
they
can.
They
can
bring
some
business
models
through
the
dr
and
they
can
benefit
now.
B
These
four,
you
know
value
drivers
will
substantiate
the
majority
of
the
investment
and
any
delta
investment
that
is
happening
at
a
dr
level.
People
can
benefit,
or
people
can
do
it
for
various
reasons.
It
need
not
necessarily
for
the
commercial
benefit.
So
this
is
what
we
have
been
seeing
consistently
in
the
last.
You
know
six
to
eight
quarters
that
companies
are
more
interested.
Our
brands
are
more
interested.
Our
new
generation
startups
are
more
interested
because
of
these
reasons.
A
A
question
there
ravi
so
so
on
the
the
other
bar
and
the
agriculture
commodity
exchange.
Let's
take
the
let's
take
the
commodity
exchange
who
came
to
you
and
who
was
part
of
the
the
the
network
right
and
how
did
they
work
through
the
challenges?
Did
you
know?
Did
multiple
people
have
to
put
up
money
in
order
to
do
it?
I
know
you
can't
share
everything,
but
you
know
the
challenge
of
blockchains
and
getting
people
to
agree.
A
You
know,
sometimes
it's
it's
just
one
organization,
so
it'd
be
interesting
to
hear
your
thoughts
on
the
agricultural
commodity
exchange
or
the
the
other
bar
the
chocolate.
You
know
who
drove
these
things
and
said
this
is
what
we
need
and
who
else
needed
to
to
and
but
be
involved
in
it
in
order
to
make
it
real.
B
Sure
see
you
know,
some
programs
are
driven
by
the
very
new
generation
startups,
for
example
the
other
bar
it's,
so
the
brand
is
the
other
bar,
but
it
is
run
by
a
fair
chain
foundation
in
netherlands.
It's
they
are
the
anchor
for
bringing
multiple
brands.
It's
not
only
other
bar.
There
were
a
few
coffee
brands
that
they
have
brought
on
board
like
muay,
coffee
and
others.
So
they
are
taking
the
initiative
to
make
sure
that
the
farmers
in
africa
they
are
not
exploited
by
some
large
branch.
That
is
the
fair
trade.
B
You
know
they
want
to
make
sure
that
the
fat
trade
is
in
place.
The
value
distribution
is
demonstrated
transparently.
That
is
their
objective.
So
on
top
of
that,
this
kind
of
you
know
the
supply
chain
program
from
farmer
to
consumer
they
they
wanted
to
bring
in.
So
that
is
how
fat
chain
took
a
anchor
or
a
leader
approach
in
that
program.
When
you
talk
about
the
commodity
exchange
commodity
exchange
by
itself,
they
are
the
ultimate
biggest
beneficiary
because
they
are
showing
the
the
true
the
trustworthy
asset
layer
in
the
system.
B
They
were
finding
they.
It
was
difficult
for
any
exchange
to
show
that
the
in
a
trusted
way
about
the
availability
of
underlying
asset,
so
there
are
always
intermediaries,
but
this
is
the
with
blockchain.
They
were
able
to
substantiate
that,
so
they
were
able
to
bring
in
all
the
participants
into
the
ecosystem.
B
But,
as
you
very
well
said,
it's
most
of
the
ecosystem.
Participants
may
not
come
in
on
the
day,
one
it's
going
to
take
some
time,
but
they
have
brought
in
some
critical
players
into
the
system
in
the
first
phase
now
and
as
they
move
along,
they
are
going
to
bring
all
the
ecosystem
players.
For
example,
if
there
is
some
warehouse
you
know,
some
of
the
warehouses
probably
may
not
be
participating
in
the
system,
because,
right
now
they
may
not
have
the
technology
where,
with
all
or
anything
even
they
may
not
have
the
commercial.
B
You
know
viability
to
be
part
of
this
system.
They
may
not
own
a
note
and
they
may
probably
give
some
information
that's
all,
but
over
a
period
of
time
there
will
be
incentive
for
them
to
come
on
board.
So
it
will
happen.
They
have
got
a
very
clear
plan
in
front
of
them,
and
probably
in
few
years
from
now,
they
will
see
all
the
ecosystem
players
coming
on
board.
B
A
So
the
the
bottom
line
is
that
on
the
in
the
chocolate
story,
it's
this
foundation
in
the
netherlands
and
the
agricultural
commodity
exchanges,
these
folks
dmcc
and
in
dubai,
who
drove
them.
Okay,
yeah,
good
yeah,
and
it
sounds
like
they.
They
picked
a
few
key
partners
to
work
with.
They
didn't
try
to
boil
the
ocean
through
there,
although
all
of
the
different
potential
players
that
are
out
there,
they
picked
a
few.
That
would
be
important.
B
B
About
cripsy,
we
have
done
multiple
projects,
just
it's
a
sample.
You
know
we
have
done
close
to
50
plus
projects
using
our
core,
and
eight
of
them
were
in
production.
Two
already
have
mentioned,
and
these
are
all
different
kind
of
a
large
corporate.
You
know,
goodwill
that
we
are
enjoying
in
the
market
and
thanks
to
most
of
the
corporate
accelerated
programs,
all
of
them.
You
know
they
considered
us
as
one
of
their
cohorts
and
with
that
help
we
are
able
to
get
deeper
into
the
market
and
yeah
that's
about
okay,
actually,.
A
Good,
so,
let's
see
with
any
questions
are
out
there
from
some
of
the
folks
that
are
in
attendance
here
directly
on
this,
and
I
guess
maybe
I
have
a
question
for
you.
How
hard
is
it
with
the
the
crypt
core,
I
guess
would
be
called?
Is
it
for
developers?
Is
it
for?
Do
you
have
to
be
a
developer
in
order
to
use
either
the
workbench
or
the?
I
can't
remember
the
drag
and
drop
kind
of
thing.
That's
more!
My
identification.
B
Well,
it
is
definitely
you
know
you
not
be
a
developer
to
use
a
core
because
it's
a
drag
and
drop
tool.
But
again
it
depends
on
the
complexity
of
the
program.
If
you're
going
to
have
too
much
of
business,
logics
and
rules-
and
you
know
then
probably
you
may
have
to
do
a
certain
degree
of
scripting,
but
it
is
again
not
too
complicated
programming.
B
A
B
Well,
the
the
the
foundation
in
netherlands,
we
started
in
2017
and
highlight,
and
at
that
time
you
know
the
the
we
did
not
foresee
certain
complex
scenarios
that
we
may
have
to
manage
in
blockchain.
One
is
obviously
the
the
gdpr,
because
we
want
to
make
sure
because
the
brands
in
europe
they
are
obviously
you
know,
born
with
gdpr,
and
they
do
not
deal
with
the
personal
identifiable
information
in
chain.
B
So
we
had
to
architect
the
whole
program
to
make
sure
some
of
the
pii
information
are
off
chain
and
that's
number
one
and
number
two.
We
we
you
know
when
we
model
the
the
architecture
and
the
infrastructure
you
know
based
on
certain
business
information
given
by
them
in
terms
of
number
of
brands,
number
of
consumers
and
number
of
you
know
the
documents
and
all
those
stuff
that
may
come
into
the
system.
B
There
isn't
again,
you
know,
because
we
do
not
want
the
the
infrastructure
to
grow.
You
know
exponentially,
so
we
we
had
to
do
some
architecture
to
make
sure
that,
because
just
a
blockchain
putting
a
solution,
developing
a
solution
itself
is
not
the
cost.
As
you
know,
the
infrastructure
is
the
biggest
challenge
as
as
you
scale
up
so
we
were
able
to.
You
know,
understand
that
very
well
in
the
beginning,
and
then
we
we
kind
of
sized
it
very
well
and
also
an
architecture.
B
So
now,
even
though,
if
you
load
some,
you
know,
you
know
heavy
data
at
some
point
in
time.
We
will
make
sure
that
it
is
not
hurting
the
ecosystem
participants,
okay,
other
than
that
we
did
not
have
any
issue
because
see
primarily
the
objective
of
code
is
to
make
sure
that
any
technology
challenges
are
well
addressed
and
that's
why
we
brought
in
data
lake,
for
example,
and
also
we
have
got
our
own.
B
The
crypt
core
has
got
certain
queuing
mechanism
to
make
sure
that
no
transaction
is
unattended,
so
there
are
multiple
and
also
we
have
what
a
key
word
interfaces
available.
So
all
the
practically
you
know,
if
you
can
think
of
any
you
know
challenges
when
you
run
a
blockchain,
we
adjust
all
those
challenges
in
crypt
code,
so
pretty
much
that
that
was
helping
in
maturing
to
the
production.
B
A
Good,
let's
see
if
there's
anything
out
there
from
anybody
right,
I
saw
that
you
had
something
coming
out
of
a
pool
operator
insurance,
I'm
not
sure
where
that
goes.
But
if
you
want
us
well,
he
already
he
already.
He
already
answered
it.
So,
okay,
it's
the
new
lens,
netherlands
and
dubai.
Thank
you,
okay,
beautiful
okay!
I
have
a
question.
This
is
salil
from.
A
B
Just
curious
to
understand
the
scope
within
consumer
goods.
Well
because
we
are
talking
about
the
certain
you
know
bulk.
You
know
producers
coming
from
the
forms
and
then
they
are
getting
converted
into
again
bulk
before
it
reaches
to
the
brands.
At
brand
level
there
was
manufacturing
and
they've
got
a
complete,
the
serialization
programs
and
multiple
things.
You
know
their
work
their
own,
because
it's
not
the
first
time
they
are
selling
they
are.
B
They
are
already
into
the
certain
erp
system,
so
they
were
able
to
read
the
data
from
their
existing
saps
so
that
we
did
not
get
any
any
complications
at
all,
but
at
the
same
time,
in
crypt
core
we
have
got
certain
binding
rules.
For
example,
if
you
are
bringing
a
you
know
a
brand
or
a
one
particular
product,
then
we
will
make
sure
that
product
id
is,
you
know
unique,
so
there
is
a
binding
rule.
I
can
define
so
that
way.
B
You
know,
because
we
want
to
make
sure
there
is
no
garbage
coming
into
the
system.
So
that's
how
we
manage,
but
we
do
not
get
into
deeper
on
the
dominant
side
of
it,
because
they
will
take
that
responsibility.
They
they
took
that
responsibility
to
feed
the
data
into
the
system.
The
the
you
know,
making
sure
the
data
is
a
not
you
know,
compromised
or.
A
A
A
Our
next
two
calls
on
the
3rd
of
december.
We
have
patrick
duffy
from
bitter
who's,
going
to
share
the
latest
on,
what's
going
on
with
bidding
the
standards
work
there
around
shipment
and
bill
lading
and
various
other
things,
so
we're
looking
forward
to
that
one.
So,
thanks
for
joining
here,
either
on
the
recording
or
live
in
ravi
and
cripsy.