►
Description
The Universal Privacy Alliance is in formation with the ambition to change the narratives and agenda around privacy - as the very basis of free and flourishing digital societies. Join to find out what is at stake, where we are headed and how everyone can get involved.
A
B
Hello,
everyone
yeah,
so
I
am
Jaya
Clara,
brecky
and
I'm
here
on
behalf
of
nim
and
very
happy
to
be
speaking
about
the
universal
privacy
Alliance,
which
Nim
was
one
of
the
founding
companies
involved
in
so
just
to
maybe
introduce
Nim
very
quickly
and
why
we're
into
you
know
creating
this
Alliance
in
the
first
place
and
so
I'm
a
little
bit
out
of
breath.
I've
literally
just
run
from
the
airport,
so
I'm
just
still
catching
my
breath.
B
So
Nim
is
a
decentralized
mixed
net
that
is
run
and
operated
on
the
next
blockchain.
So
it's
a
decentralized
incentivize
mix
that
that
provides
privacy
at
the
network
layer
by
mixing
and
adding
a
Time
obfuscation
to
packets,
as
they
are
routed
through
the
network,
and
we
were
involved
in
some.
You
know
early
panels,
probably
about
nearly
a
year
ago
now,
with
a
few
other
privacy
companies
in
the
web
3
space
and
we
started
to
to
discuss
about
you,
know
the
need
for
really
establishing
privacy.
B
Once
again
is
one
of
the
core
principles
of
web3.
It's
kind
of
is
one
of
those
principles
that
have
been
around
since
the
very
beginning.
In
fact,
since
before
you
know
the
early
days
of
web
3D,
it
was
something
that
the
cypherpunks
gave
us
warnings
of
in
you
know
the
80s
and
90s
saying
you
know
the
the
internet
is
likely
to
become
a
large
vehicle
for
Mass
surveillance,
and
this
is
something
to
to
pay
attention
to
and
in
many
ways
when
web3
you
know
started
off
for
crypto
started
off.
B
It
was
really
you
know.
Privacy
was
one
of
the
core
principles
and
I
think
you
know
today
it's
it
remains
one
of
the
kind
of
main
interventions.
Let's
say
at
a
technical
level
that
can
really
transform
and
unlock
a
lot
of
General
transformation
in
the
way
that
the
internet
operates.
So
the
UPA
was
founded
as
a
way
to
re-establish
privacy
as
one
of
the
core
principles
as
a
way
to
start
coordinating
around
legal
research
and
a
legal
fund.
B
You
know
the
kind
of
the
the
instigator
after
we
had
these
big.
You
know
conversations
about
like
yes,
this
would
be
a
good
idea.
Maybe
we
should
have
a
privacy,
Summit
and
so
on
and
so
forth.
But
you
know,
then
the
tornado
cash
happened
and
it
was.
It
was
a
bit
of
a
wake-up
call
for
everybody
right.
It
was
like
okay,
actually,
as
the
Builders
of
privacy
Technologies.
We
really
need
to
start
looking
at.
B
You
know,
sharing
some
resources
and
doing
some
some
serious
analysis
about
the
regulatory
landscape,
and
you
know
how
things
might
develop
down
the
line.
So
that's
the
kind
of
backdrop
I
mean
I
can
go
into
a
lot
more
detail,
but
I
think
yeah
I
might
leave
it.
There
I
think.
There's
there's
plenty
of
other
things
that
I
would
like
to
discuss
as
part
of
this
panel.
I
think
you
know
one
of
the
core
aims
of
the
UPA.
B
So
I
think
like
Shifting,
The,
Narrative
and
making
people
really
realize
that
this
is
a
historically
unprecedented
moment
in
the
sense
that
never
before
have
so
many
so
much
of
our
lives
and
that
you
know
from
from
economic
activities
through
to
Democrat
credit
processes
through
to
Intimate
Relationships.
You
know
everything,
so
much
of
our
lives
are
actually
mediated
through
digital
Communications.
So,
as
the
Builders
of
those
you
know,
digital
Communications
Technologies,
there
is
a
an
entirely.
B
You
know:
there's
a
serious
burden
of
responsibility
on
us
as
Builders,
but
also
serious
pressure
right
and
a
serious
pressure
to
you
know,
provide
things
like
back
doors
and
and
all
this
kind
of
other
thing.
So
you
know,
it's
I
think
there's
a
lot
at
stake
right
now,
but
it's
also
a
moment
where
privacy,
you
know
privacy
Technologies,
can
really
be
a
kind
of
direct
intervention,
a
kind
of
blockade
on
the
surveillance-based
business
model
that
we
see
operating
the
kind
of
technical
space
at
the
moment.
C
For
sure
so,
I
feel,
like
giant,
makes
all
of
these
great
points.
I've
worked
on
a
number
of
privacy
projects
and
what
I
realized
is
that
this
privacy
narrative,
it's
always
very
anti-something,
and
a
lot
of
people
who
work
in
this
industry
are
trying
to
forward
their
own
objectives
and
by
creating
saying,
like
privacy,
is
a
human
right.
We
need
to
change
the
way
that
privacy
is
viewed.
C
We
need
to
change
the
way
that
privacy
is
perceived
in
the
media
and
I
think
a
lot
of
people
in
this
room,
especially
people
in
web3,
totally
get
it,
but
with
small
teams
and
limited
budgets
like
we
can
only
do
so
much
and
by
coming
together
and
forming
the
alliance.
It
allows
us
to
take
that
narrative
Guided
by
the
founding
principles,
which
are
all
agreed
upon
and
allows
us
to
start
having
that
conversation
with
a
wider
audience
in
a
more
generalized
way,
where
we're
elevating
it
from
the
bottom
up,
as
well
as
the
top
down.
A
D
I
can
just
kind
of
tack
on
I
mean
everything
that
we've
said
here
so
far.
I
think
is
is
true
and
for
all
of
us
will
in
the
preparation
for
this
panel
I
think
it
was
you
that
said
something
about
privacy
being
the
unless
traffic
you
can
see
if
I
can
get
it
right.
It's
like
the
basis
of
free
and
flourishing
digital
societies.
Is
that
what
you
said
I'm
not
sure
I
said.
A
D
D
We
believe
you
know
our
our
mission
at
electric
Coin
Company
by
the
way,
just
background
electric
Coin
Company
built
and
launched
zcash
in
2016,
it's
a
fork
of
Bitcoin
private
transactions
and
memos,
but
this
idea
of
our
mission
at
Electrical
Company
is
economic
freedom
for
everyone.
Empowering
economic
freedom
and
human
dignity
is
a
big
part
of
that.
D
D
A
D
D
We
are
in
meetings
on
the
hill,
often
in
Washington
DC.
It's
our
belief
that
you
know
it's
very
important
for
us
to
be
able
to
educate
those
people
who
are
making
the
rules
around
which
we
live,
and
it's
really
that
it's
just
educating
we
like
to
talk
a
lot
about.
You
know:
crypto
Twitter
likes
to
yell
a
lot
about
people
like
Elizabeth
Warren
right
who
has
been
down
on
crypto,
has
said
things
like.
We
just
need
to
ban
it,
and
things
like
that.
D
D
D
So
with
regard
to
regulation
policy,
I
think
we
have
a
lot
in
common.
Our
job
there
is
to
educate
with
regard
to
narratives.
We
are,
it's
I
think
we
touched
on
this
earlier.
I
think
Jared
touched
on
this
earlier
we
tend
to
when
we
think
about
privacy.
We
always
go
to
the
big
stories.
Like
somebody
got,
arrested,
right
or
somebody's
rights
are
being
infringed
or
people
are
being
persecuted.
D
You
know
like
enabling
people
to
escape
the
watchful
eye
of
a
tyrannical
government,
and
these
are
all
important
and
we're
building
for
this,
but
we're
also
building
for
Tom
a
32
year
old
father
of
two
in
Wisconsin,
who
wants
to
be
able
to
build
a
business
plan
without
the
peering
eyes
of
his
competitors,
who
wants
to
keep
his
medical
records
out
of
the
public
eye?
Who
wants
to
keep
his
potential
new
employer
from
understanding
how
much
money
he
has
in
his
wallet
or
how
much
his
mortgage
costs?
D
B
The
alliance
has
a
lot
of
different
companies
right
and
we're
trying
to
build
an
alliance
with
you
know
a
core
set
of
basic
principles
that
are
really
quite
simple,
but
where
you
know
there
is
common
agreement
on
those
and
then
when
it
comes
to
kind
of
further
strategies,
you
know
to
what
extent
you
want
to
engage
with
Regulators
or
not
in
which
jurisdictions
and
so
on
so
forth.
We
leave
that
quite
open,
because
you
know
the
world
is
not
just
the
United
States
right.
B
So
it's
also,
you
know,
companies
exist
all
over
and
we
have
you
know
slightly
different
battles
with
different
types
of
States.
Let's
say
you
know
or
different
types
of
of
private
sector
arrangements
as
well.
So
the
core
principles
of
the
UPA
are
three
very
simple
principles.
The
first
is
privacy
is
a
fundamental
human
right.
B
The
second
is
privacy
should
be
by
default,
and
so
here
it's
really
kind
of
emphasizing
that
if
privacy
is
a
fundamental
human
right,
then
actually
like
its
incorporation
by
default
into
the
communications
technologies
that
have
become
so
core
to
the
functionings
of
our
societies
becomes
a
necessary
must
right
and
then
the
third
is
privacy
is
normal,
meaning
you
know
these
Technologies
and
their
use
should
be
considered
normal.
They
should
not
be
considered
something
abnormal
something
to
be
criminalized
or
something
that's
considered
suspect.
B
B
You
know
shared
events
like
a
privacy,
privacy,
Summit
and
then
Shifting
The
Narrative,
really
towards
a
focus
more
on
what
privacy
enables
for
Ordinary
People,
rather
than
you
know
this
kind
of
reactive,
protective
suspect,
kind
of
of
a
kind
of
attitude
around
privacy.
So
it's
really
trying
to
shift
the
dialogue
from
something
that
that
looks
at
you
know
and
for
me
that
last
point
is
actually
super
fascinating,
because
I
think
it's
something
that
we
don't
think
about
enough.
B
So
if
now
we're
in
a
situation
where
you
know,
data
is
just
grabbed
left
right
and
Center
extracted
kind
of
willy-nilly
and
used
for
various
things
that
people
have
no
control
over
the
moment
you
have
privacy
as
a
default.
People
can
start
making
proactive
decisions
about
when
they
want
data
produced
about
them
and
what
it's
used
for,
which
creates
an
entirely
different
Dynamic
around.
You
know:
digital
Innovation
and
The
Innovation
pathway
that
we
start
to
To
Tread
as
as
human
beings,
and
that
I
think
is
the
most
fascinating
fascinating
bit
here.
B
E
Absolutely
you
know,
I
think
one
of
the
things
that's
really
interesting
about
this
particular
Moment,
In
Time,
is
that
one
of
the
things
we've
seen
in
the
in
the
traditional
Financial
system
is
that
we've
sort
of
just
come
to
accept
it
as
totally
normal
and
fine
that
all
of
our
financial
transactions
that
we
make
with
banks
or
other
traditional
financial
institutions
actually
get
turned
over
to
the
government
by
default.
Without
a
warrant,
no
probable
cause
completely
innocent
people
right
who
have
done
nothing
wrong.
E
And
we
just
accept
that
as
normal,
because
we
think
well,
it's
Financial
payments,
somehow
that's
different
from
Communications
or
other
types
of
data
that
we
I
think
maybe
think
a
little
bit
more
about
requiring
privacy
and
what's
happening
right
now.
At
this
moment
in
time,
is
we
are
seeing
governments
increasingly
taking
the
mass
surveillance
of
the
traditional
banking
system
and
starting
to
apply
it
to
cryptocurrency?
E
And
fundamentally,
this
is
a
technology
that
the
the
Deep
ethos
of
this
space
is
the
whole
point
of
this
technology.
Right
is
to
not
have
our
transactions
turned
over
to
the
government
as
part
of
mass
surveillance
programs.
That's
the
whole
purpose
of
this
technology.
That's
the
whole
ethos
of
this
space,
and
so
what's
really
interesting.
E
Is
that
the
battles
that
we're
having
right
now
about
cryptocurrency
and
about
extending
the
fight,
the
traditional,
the
surveillance
of
the
traditional
banking
system
to
cryptocurrency
is
actually
a
moment
where
we're
not
only
reflecting
on
what
is
going
to
happen
to
cryptocurrency,
but
also.
Why
is
it
okay
in
general
that
we
treat
our
financial
transactions
in
a
way
where
they
can
be
turned
over
to
the
government
by
default
without
a
warrant
and
one
of
the
big
problems
in
this
space
and
problems
with
one
of
the
things?
E
That's
really
difficult
is
that
you
know
it
a
lot
of.
There
are
a
lot
of
people,
even
in
the
cryptocurrency
space,
who
will
say
things
like
well
as
long
as
we're
treating
cryptocurrency
the
same
way.
We
treat
other
Financial
transactions,
that's
fine,
but
it's
not
fine,
and
so
we're
really
starting
to
I.
Think
things
are
really
starting
to
come
to
a
head
you're,
really
seeing
that
one
example
is
tornado
cash
right.
E
One
big
example
is:
what's
happened
with
tornado
cash
and
I
think
that
this
is
an
opportunity
this
moment
in
time
to
not
only
fight
the
surveillance
that
we
will
see
attempted
to
be
applied
to
cryptocurrency,
but
also
to
think
through
as
a
society.
Why?
It
is
that
we
think
it's
okay,
that
Financial
transactions
are
surveilled.
A
D
I,
just
that's
the
thing
right
is
that
policy
makers
and
regulators,
all
of
what
we're
building
is
still
new
and
it's
hard
to
understand.
If
you
come
from
a
different
world
and
what
they
see
is
tornado
cash
and
what
they
see
is
like
going
back
to
consumer
protection,
for
example,
Celsius
going
bankrupt
and
people
losing
money.
D
The
crash
of
Terra
Luna
nft
scams
right
like
peop.
These
are
the
headlines
so
again
like
our
job.
There
is
to
educate
them
about
what
we're
building,
how
it
works
and
get
their
attention
out
of
the
headlines
into
the
actual
meet
of
what
we're
building
and
why
it's
important
for
a
flourishing
Digital,
Society.
C
Aquarius,
what
was
the
headline
to
remember?
It
was
like
it
was.
It
was
framed
as
these
like
notorious
criminals
that
were
like
it
didn't
say
anything
about
like
you
know
that
this,
what
like
about
the
ethos
of
the
project
and
that
it
was
built
by
volunteers
and
that
this
was
done
and
like
you
know
that
this
was
a
Community
Driven
event,
so
they
were
controlling
the
narrative
and
then
it's
all
of
a
sudden
comes
back
to
the
industry.
B
Yeah,
just
to
pick
up
on
those
all
very
good
points,
I
think
the
key
thing
here
is
exactly
that.
You
know
what
the
universal
privacy
Alliance
tries
to
do
is
to
bring
together
technologists
that
are
building
privacy,
preserving
Technologies,
exactly
to
give
a
voice
to
that
perspective,
because
there
is
so
much
misunderstanding
of
what
can
actually
be
done
in
this
space,
and
here
I'm
also
thinking
about
like
the
the
new
Big
debates.
B
At
some
point
you
know,
Regulators
are
also
going
to
have
to
be
educated
on
zero
knowledge
proofs,
for
example,
and
I.
Think,
like
that's,
actually
not
like
a
that's,
not
a
small
task.
Also
because,
like
it,
you
know
it's
a
for
me.
It's
a
super
interesting
space
because
there's
a
lot
of
like
fine-grained
architecting
that
we're
gonna
start
to
see
happening
in
that
space,
because
what
it
does
you
know
what
what
zkades
do?
C
Yeah
right
now
we
have
our
trusted
setup
going
on
which
uses
zero
knowledge
proofs,
and
it's
been
really
interesting,
because
the
cryptography
is
really
interesting.
I
think
it's
only
been
done
six
times
before
in
the
past
and
we
weren't
sure
how
much
interest
there
was
going
to
be
so
we
put
it
out
to
the
community
and
we
now
have
over
5
000
people
in
130
different
countries
like
Brunei
and
the
seashells,
and
we
asked
them
like.
C
Why
is
privacy
important
to
you
and
for
me
going
through
all
of
those
comments
about,
like
you
know,
maybe
we
come
from
a
little
bit
of
a
privileged
perspective
because
we
are
in
places
where
privacy
is
more
and
I.
Don't
ever
think.
Privacy
is
a
luxury,
but
privacy
is
more
optionality
and
consent,
whereas
people
are
living
in
places
where
privacy
is
critical
to
life.
C
So
it's
like
you
know
we're
having
this
conversation,
but
we're
building
those
Technologies
and
that's
all
open
source,
so
moving
forward
that
anyone
can
build
using
that
and
I
think
that
just
is
something
that
needs
to
drive
this
forward,
because
privacy
is
something
that
we
don't
necessarily
have
to
say.
We're
going
to
build
this
thing,
people
can
build
it
based
on
their
use
cases.
A
Maybe
one
question
on
that
comes
out
of
that
is
thinking
about
this
multi-jurisdictional
world
that
we've
ended
up
in
and
how?
How
are
we
able
to
be
effective
and
balance
having
a
global
message?
That's
a
that's!
You
know
you,
you
can
frame
narratives,
but
then
getting
down
into
each
individual
jurisdiction
and
understanding
a
regulatory
landscape
makes
that
enormously
more
effort
to
make
progress
on.
B
It
is
an
enormous
effort
and
that's
exactly
why
you
need
a
universal
privacy.
Alliance
right,
that's
the
easy
answer,
but
I
also
think
that
it's
a
very
it's
a
kind
of
I
think
it's
time
for
the
web
3
space
to
take.
This
very
realist
perspective
on
regulatory
Frameworks
and
really
understand,
what's
happening
here,
because
I
feel
like
many
times
the
debate
kind
of
oscillates
between
this,
like
weird
kind
of
like.
Oh,
we
exist
outside
of
Regulation
because
we're
building
decentralized,
Tech
and
you
know
but
then
actually
like
in
the
day-to-day
operations.
B
Companies
are
registered
in
within
specific
jurisdictions
and
they
absolutely
have
to
comply,
and
that's
what
we
see
over
and
over
again
and
somehow.
That
kind
of
like
space
in
between
never
gets
bridged
and,
like
an
honest,
real
conversation
about
how
these
regulatory
Frameworks
across
the
world
overlap
with
one
another,
how
they
you
know,
impact
on
our
ability
to
build
privacy,
preserving
Technologies.
B
What
that
actually
means
how
we
engage
with
Regulators
in
a
in
a
real
way
which
Regulators
to
engage
with
and
how
that
all
kind
of
operates
in
a
real
sense,
rather
than
just
this
kind
of,
like
you
know,
we're
decentralized,
it
doesn't
matter
and
then
like.
Oh,
it
totally
does
matter
and
then,
like
somehow,
you
know
we
never
get
real
about
it
and
we
never
get
like
I.
Don't
think
we
get
sophistic
sufficiently
strategic
about
it
either.
E
Alliance
right
is
that
it's
not
just
actually
about
financial
transaction.
All
of
the
arguments
that
are
being
made
against
tornado
cash
and
putting
an
entire
protocol
that
enables
anonymity
on
a
ofax
sanctions
list
merely
because
it
enables
Anonymous
transactions.
Those
are
the
same
arguments
that
have
been
used
against
encryption
that
have
been
used
against
Tor
over
and
over
and
over
again
and
I.
E
A
D
Even
like
things
like
this,
the
universal
privacy
Alliance
are
important
for
a
lot
of
reasons
that
we've
talked
about
and
it's
important
to
bring
together.
I
think
you
know
we
have
these,
like
kind
of
two
approaches
to
what's
happening
here.
There's
like
the
anarchist,
throw
up
the
middle
finger
like
F,
the
man
kind
of
like
we're
going
to
build
it
anyway.
C
Yeah
I
think
that's
a
really
good
point.
I
think
the
people
in
this
room
and
we're
having
these
conversations
and
we're
building
and
we're
creating
the
technology
and
we're
trying
to
create
the
infrastructure
and
we're
trying
to
create
the
governance
and
we're
trying
to
create
the
legal
framework.
But,
like
my
ask,
would
be
to
have
a
conversation
with
anyone
in
your
life
about
privacy
and
start
elevating
that
conversation,
because
the
conversations
I
have
with
you
know,
I'd
say
like
my
family
is
I'm
not
doing
anything
wrong.
C
I've
got
nothing
to
hide
and
for
some
reason,
people
think
privacy
and
they
think
government.
They
don't
think
that
opt-in,
privacy
or
opt
out
privacy
is
is
something
that's
critical,
but
it's
a
paradigm
that
it
has
been
moving
very
quickly
and
I'd,
say:
I,
just
encourage
everyone
to
have
a
conversation
about
privacy
and
trying
to
elevate
privacy
within
their
own
lives,
but
also
within
their
immediate
circle,
because
we're
building
these
things-
and
we
I
mean
I,
believe
in
the
technology
and
I
believe
in
in
philosophy.
But
we
also
need
adoption.
C
B
What
to
end
off
with
privacy
loves
company,
it
requires
you
know
everyone
to
get
involved.
That's
super
important.
The
more
people
are
involved,
the
better
we
can
protect
things.
Privacy
is
normal
and
it
should
be
normal
in
the
digital
world
as
well,
which
it's
not
right
now.
So,
let's
make
it
normal
in
the
digital
world.
Privacy
technologists
have
a
huge
burden
of
responsibility
right
now
and
it's
time
to
to
step
up
and
make
that
a
reality.
E
A
E
Unfortunately,
just
as
one
example
with
the
overturning
of
Roe
v
Wade,
where
suddenly,
it
is
more
real
to
people
why
people
in
their
day-to-day
lives
might
actually
need
financial
privacy
in
order
to
actually
maintain
their
own
civil
liberties.
So
I
think
it's
really
a
moment
in
time
where
a
lot
of
these
important
considerations
are
coming
to
bear.
B
Last
comment,
which
is
that
the
UPA
website
is
privacyalliance.com,
so
look
that
up
and
get
in
touch
if
you
want
to
join
the
alliance
or
even
if
you
just
want
to
hear
more
about
what
it's
about
and
how
to
get
involved,
the
principles
and
and
everything
else,
the
membership
process
and
everything
is,
is
information
and
it
will
start
being
uploaded
onto
the
website
soon.
So
please
do
get
in
touch.