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From YouTube: FriDAI Brunch n10: The Road to Make Web3 Mainstream
Description
In this all-female panel we talked with 3 special guests about the path and their feelings and challenges to make the Web3 and Blockchain understood, appreciated and adopted by the masses.
Speakers:
Maria Paula Fernandez - Advisor at Golem
Emilie Raffo - Account Manager at PwCSmart Contract Assurance
Michelle Plur - Comms Lead at Ethereum Swarm
A
Hello-
everybody
I'm
here
today
for
the
number
10
friday,
brunch
and
I'm
super
excited,
because
today
we
only
have
a
girls
on
the
stage
so
and
you
see
all
very
beautiful
girls
and
the
topic
this
time
will
be
a
broad
and
easy
easy
topic
easy.
A
A
All
of
them
are
super
like
into
blockchain
and
but
they
come
from
different
backgrounds
and
from
different
projects,
and
then
I
will
now
let
the
stage
to
to
them
to
present
themselves,
and
in
this
way
we
can.
We
can
start
the
conversation.
I
will
start
by
michelle.
A
B
Yeah
good
morning,
it's
like
really
early
here
in
belgium.
Well,
for
me
at
least
so,
yes,
my
name
is
michelle
and
I
work
with
ethereum
swarm
right
now,
I'm
basically
helping
to
shape
the
communications
and
the
brands
and
the
storytelling
yeah
I've
been
in
this
space
for
quite
a
long
time.
I
remember
mining
some
bitcoin
on
a
laptop,
but
I
had
to
stop
because
it
was
basically
stalling.
My
entire
system
and
the
fans
were
going
crazy,
but
anyway
I
really
got
back
into
crypto
with
ethereum
in
16.
A
Yeah,
maybe
maybe
yeah,
can
you
spend
just
a
few
words
about
its
worm.
So
what
is
this
project
about.
B
Yeah,
so
ethereum
ethereum
was
envisioned
as
the
world's
computer,
which
has
three
parts
like
a
processor
memory
and
storage
and
well
basically,
sorry
it's
like
it's
processing,
messaging
and
storage,
and
so
the
messaging
part
is
whisper
and
the
storage
part
is
swarm
and
I'm
working
with
like
the
decentralized
storage
project
which
is
ethereum
swarm.
Basically,
the
idea
is
to
complete
the
the
computer,
the
world
computer
ethereum,
so
yeah
yeah.
B
You
know
we
can
do
like
fun
stuff
on
top
of
it
right
and
yeah
we're
trying
to
finish
that
adventure,
because
it's
not
even
like
proven
that
it
will
work
eventually-
and
this
is
what
I
think
is
the
most
exciting
thing
about
this
space.
You
know.
D
Thank
you.
Thank
you,
maria
well,
thank
you
so
much
for
having
me.
First
of
all,
I'm
really
happy
to
join
this
panel
of
really
of
oh
geez.
D
You
know
that,
and
that
is
so
nice,
so
I
work
at
pwc,
smart
contract
assurance,
and
so
you
know
many
people
might
know
pwc
for
the
financial
audits
and
being
more
a
legacy,
actor
right,
but
we've
seen
a
lot
of
promise
in
the
blockchain
space
and
we
thought
that
actually
in
smart
contract
audits,
so
not
financial
advice
but
technical
audits,
there
was
a
lot
of
opportunities
to
really
bring
trust
in
the
blockchain
ecosystem,
and
so
what
we
do.
D
A
lot
is
working
with
d5
projects
who
need
you
know
a
lot
of
security
on
their
smart
contracts
and
we
need
to
bring
trust
to
the
investors
and
the
users
of
this
system.
So
this
is
really
what
we're
trying
to
do.
Then.
C
Hi,
hey
so
I'm
maria
paula
mp
for
short,
I'm
argentinian
but
living
in
berlin
for
a
very
long
time,
and
I
work
at
golem,
which
is
ask
me,
you
know,
I'm
tagging
to
michelle's
narrative
of
the
world
computer
we're
actually
the
processor
part.
Golem
is
a
p2p
marketplace
for
digital
idol,
air
resources,
including
computer
power.
So
basically
you
can
build
applications,
probably
using
the
storage
from
swarm
and
then
compute
from
golem,
so
yeah.
We
have
been
in
web
3
since
ethereum's
inception.
C
Actually,
the
project
started
in
2014
and
I'm
also
the
in
my
free
time
as
well.
I
I
research,
art
and
blockchain
and
have
a
grassroots
organization
for
the
development
of
f3
technologies.
So
super
happy
to
be
here.
A
D
We
were
both
trying
to
unmute
so
in
20
years
I
I
kind
of
would
like
to
see
myself
in
a
world
that
is
borderless.
I
don't
know
if
you
remember
this
book
by
thomas
friedman.
The
world
is
flat
into
2005
and
I
really
hope
that
this
can
come
through.
You
know
that
you
know
we
would
be
this
level
playing
field
where
anyone
in
the
world
can,
you
know,
engage
in
all
sorts
of
business
activities
wherever.
D
C
Yeah
definitely
I
I
actually
have
a
personal
roadmap
and
of
course
you
know,
I
would
like
to
see
the
new
internet
completely
take
over,
but
also
in
20
years.
I
probably
see
myself
retired
still
researching
about
you,
know
technology
and
art,
and
probably
I
my
dream
is
to
become
some
kind
of
an
art
collector
or
you
know,
work
on
the
on
visual
arts
field,
but
more
on
the
research
side,
which
is
super
interesting
to
see
also
with
what,
when
it
overlaps
with
what
three
technologies.
C
Hoping
for
he
he's
raised,
his
breed
is
actually
quite
long
er
for
longevity,
so
maybe.
A
But
it's
the
it's
the
you
know
prettiness
of
the
life.
So
so
can
you
tell
us,
how
do
you
see
yourself
in
20
years.
B
I
will
be
a
grandmother,
I
think,
but
you
know,
if
you
mean
in
this
space,
I
have
like
literally
no
idea
whatsoever.
I.
D
A
A
B
We've
been
up
in
in
in
flemish
or
in
dutch,
we
even
have
like
an
expression
for
it.
It's
like
skin
hunger,
where
you
get
like
hungry
first.
I
know
it
sounds.
B
B
A
Yeah,
so
we
can
then
now
start
with
the
main
discussion
that,
as
I
mentioned,
is
about
the
web
three
other
blockchain
adoption.
So,
first
of
all,
I
want
to
ask
to
all
of
you,
which
was
the
first,
your
first
approach
to
blockchain.
So
when
and
how
so
we
can
start
from
emily.
D
Okay,
so
yeah,
my
first
contact
with
blockchain
crypto
was
actually
pretty
late
compared
to
the
others.
Here
I
was
in
2016
and
I
was
studying
in
austin
texas,
which
is
kind
of
a
hub
for
technology
for
crypto
for
libertarians
and
anarchists
and
so
on,
and
so
I
kind
of
you
know
was
in
this
in
this
in
this.
A
C
B
Yes,
well
so
so
I
I
always
so.
I've
always
been
very
much
interested
in
photography
and
in
and
in
peer-to-peer
technologies
this.
Basically
this
means
I
was
downloading
mp3s
from
people
on
napster.
That's
that's
basically
me
being
interested
in
peer
superior,
so
but
that
yeah,
that's
that's
really
that
that
was
to
me
like
the
power
of
of
of
the
spirit
of
beer
thing
right,
we're
like.
Oh,
we
all
together.
We
can
create
something
so
valuable.
B
You
know
by
sharing
resources
and
and
such
so
so
I
would
say
that
was
basically
my
first
encounter
with
you
know
what
we
are
doing
now
altogether
in
crypto
and
yeah.
Then
of
course
they
have
some
bitcoin
mining,
which
was
just
silly
because
you
know
it
was
like
the
website
was
so
bad.
B
You
know,
and
then
my
next
encounter
with
bitcoin
was
when
I
I
don't
know
I
bought
some
in,
I
don't
know
like
12
or
13,
sometimes,
but
anyway
to
me,
the
big
thing,
the
the
big
breakthrough
for
me
was
ethereum.
I
was
like
finally
can
do
this
because
some
so
many
things
were
missing
and
even
bitcoin
was,
if
you
look
at
it,
bitcoin
is
rather
stupid
right.
It
can't
do
anything.
So
I
mean
I
mean
it's,
it's
genius
in
its
simplicity,
but
you
there's
not
a
lot.
You
can
do
with
it.
B
You
can
send
money
to
each
other
and
that's
where
it
basically
stops
and
then
yeah,
but
with
ethereum
we
really
have
a
peer-to-peer
computer
that
we
can
all
use
to
do.
You
know
to
create
apps,
and
so
to
me
that
was
like
the
breakthrough.
I
was
working
in
in
at
the
city
of
antwerp
in
in
like
a
digital
lap,
and
we
immediately
saw
like
oh.
This
is
gonna
change,
how
we
govern
a
city
or
how
we
do
things.
B
Cool
because
you
were
in
austin
and
that
but
then
we
worked,
then
I
started
to
work
with
arcade
city,
who
also
were
based
in
austin,
or
at
least
they
were
like
very
active
and
then
and
then
and
then
we
did
swarm
city
like
you
know,
a
true
dap
on
top
of
ethereum.
You
know
with
an
ico
and
everything,
so
that
was
a
lot
of
fun.
So
to
me
that
was
like
my
the
big
introduction
to
to
crypto
yeah.
C
Sure
from
me
I
actually
heard
I
I
heard
from
bitcoin
before,
of
course,
but
in
2016
I
actually
was
helping
er
and
mentoring
a
kid
from
iraq
here
in
germany,
and
I
took
him
to
an
office
to
learn
about
blockchain
that,
where
one
of
my
friends
used
to
work
and
the
guy
that
ended
up
explaining
blockchain
was
actually
gavin
wood.
I
had
no
idea
back
in
the
day,
but
I
was
like
wow
this
guy.
You
know
like
I
like
this
technology.
How
can
I
get
involved
on
a
you
know?
C
A
Guys
and
and
what
do
you
think,
maria
paula
things
ever
changed
since
then
I
mean
you
all
of
you
started
from
a
different
point
and
in
a
different
time,
so
I
don't
think
I
mean
in
the
blockchain
space
and
in
web
3
in
general.
Things
changes
like
super
fastly,
so
in
also
in
one
month
something
can
completely
change.
But
what
do
you
think
are
the
major
change
changes
that
you
saw
in
the
last
couple
of
years.
C
Yeah,
so
it's
really
really
rewarding
that
after
all
these
years,
working
in
blockchain,
I
am
finally
seeing
some
genuine,
both
corporate
and
user
validation.
So
you
know
thanks
to
the
fight,
there's
a
high
influx
of
users
joining
cryptocurrencies
and
that's
fantastic.
Then
we
have
the
creator
economy
being
tapped
onto
nfts
and
that's
also
amazing
people
are
able
to
pay.
C
You
know
to
never
again
all
rent,
which
is
you
know
so
rewarding
and
as
well.
You
know
corporate
adoption,
whereas
it
is
for
hedging-
and
you
know,
part
of
the
treasury
in
bitcoin,
as
you
know,
as
a
way
to
protect
themselves
against
federal
reserve
fluctuations
and
so
on,
or
I
you
know,
introducing
blockchain
technologies
but
truly
into
their
stack
and
not
only
a
you
know.
Part
of
you
know.
Let's
say
you
know
the
innovation
department
which
happened
before
you
know
there.
There
always
have
been
big
announcements.
C
A
Yeah
yeah,
I
agree,
and
I
also
another
thing
that
I
see
as
a
a
big
change
is
that
there
there
is
larger
attention
to
ux
for
the
users,
because
before
the
ux,
especially
in
in
defy,
was,
was
quite
bad
now
you
know
they
are.
Projects
are
putting
more
attention.
D
D
You
know
it
was
like
the
innovation
department
or
the
proof
of
concept,
and
you
would
see
like
you
know
these
guys,
getting
together
and
doing
a
white
paper
and
then
all
this
and
that
and
then
and
then
nothing
right
and
no
one
was
really
ready
to
trust
blockchain
technology
to
actually
you
know,
put
their
operations
on
it,
and
I
think
that
now
we're
really
on
the
verge
of
seeing
those
big
consortia,
those
big
you
know
those
big
corporates
actually
using
it
to
create
competition
systems
and
that,
I
think,
is
so
so
promising.
C
So,
and
to
talk
to
your
to
your
response,
you
know
the
thing
with
pocs
is
that
they
look
very
promising
and
very
pr
like,
but
when
you're
you
know
asked
michelle
or
I'm
probably
working
constantly
with
pocs
a
poc
can
be
just
like.
You
know,
a
text
that
has
like
a
flow
diagram
and
that's
so
trivial.
D
Yeah
definitely
and
so
yeah,
so
to
answer
maria's
question,
so
what
I
saw
changing
from
when
I
arrived
in
the
blockchain
space
until
now,
it's
actually
this
whole.
You
know
it
was
the
the
libertarian
rebels
who
were
using
bitcoins
because
they
didn't
want
to
be
traced
and
those
privacy
enthusiasts,
and
that
was
really-
and
that
was
initially
what
attracted
me
to
it
kind
of
the
freedom
fighters
rebels,
and
that
was
so
exciting
to
me
right
and
now
it's
completely
changed.
I
mean
you
have
everyone
and
their
grandma
involved
in
it
and
even
pwc.
D
B
I'm
still
I'm
still
like
very
much
surrounded
by
cypherpunks
and
anarchists,
and
so
I
mean,
but
I
know
I
know
what
you
mean
to
me.
The
biggest
thing
that
changed
was
basically
my
my
idea
of
this
technology,
like
when
I
saw
ethereum's
website
for
the
first
time
I
was
so
excited
because
we
felt
like,
oh
my
god,
let's
start
building
on
this
thing,
because
you
know
this
is
beautiful
right
and
then
I
discovered
slowly.
But
surely
I
discovered
like
oops.
It's
not
ready
yet
like
this.
B
It's
like
all
these
parts
are
really
not
working
and
and
and
then,
for
instance,
the
technology
like
whisper.
I
remember
that
messages
came
in
in
the
wrong
order
and
stuff
like
that.
So
it
was
it
was
like
literally
like
you
know.
We
have
to
basically
I
discovered
a
space
with
tons
of
ideas
and
theories
and
science,
but
you
know
that
needs
so
much
much
execution
still
and.
A
B
Speaking
about
swarm
as
well,
foreign.
B
We
still
have
to
build
all
these
tools
and-
and
if
you
say
like,
for
instance
like
you
know,
ux
changed
okay,
but
still
it
sucks
right.
To
be
honest,
if
I
do,
if
I
do
like,
if
I
go
to,
I
don't
know,
even
uni
swap
uni
swap
is
brilliant.
I
mean
I
mean
that
I'm
not
calling
them
out,
but
but
a
lot
of
things
I
touch
are
just
it
just
sucks
right
like
like
you
know
like
we
have
to.
B
We
have
to
do
so
much
more
to
make
sure
that
that
normal,
like
normal
people,
will
use
this
and
and
will
be
able
to
be
in
control
of
their
data
and
their
privacy,
as
you
said,
so
you
know
that
would
be
a
good
question
like.
Where
do
I
see
myself
in
20
years?
I'm
probably
complaining,
like
I'm
doing
now,
that
stuff
isn't
user
friendly
enough,
yet
yeah
yeah.
A
B
A
Thank
you
guys,
but
I
listen
everything
I
just
disappeared
from
the
screen
where
I
didn't.
Actually
it
was
nice
to
see
all
of
you
you
three
without
my
face,
but
we
can
go.
We
can
go
ahead
with
the
next
question,
so
we
talked
about
we
use.
Always
this
word
mainstream
right,
but
in
the
end,
what
does
mean?
How
do
we
intend
mainstream?
C
Means
to
is
twofold:
in
my
opinion:
mainstream
is
when
not
only
when
people
from
tiktok
are
talking
about
doge,
for
example,
right
now,
but
mainstream
means
also
when
there
is
wider
adoption
and
wider
credibility,
and
this
includes,
as
I
said
in
the
previous
answer,
as
well
corporate
credibility,
because
you
know,
even
if
we're
trying
right
now
to
build
new
institutions
and
build
a
new
internet,
we
are
still
highly
dependent
on
corporations
and
technology
from
those
corporations
as
well,
and
when
those
corporations
start
finding
the
value
in
this
alternative
internet
and
implementing
it
and
understanding
that
there
is
more
than
what
they
have
been
building.
C
That's
when
I
think
mainstream
can
gain
credibility.
You
know,
besides
being
you
know,
like
a
fantastic
alternative
economy
with
all
the
potential
to
replace
the
current
economy.
I
think
that
there
there
should
be
some
kind
of
interdependence
between
both
worlds
and
that's
you
know
that's
when
mainstream
would
come
into
play,
which
is
what's
happening
now.
Actually.
A
D
Okay,
so
maybe
I'll
just
unmute
myself,
okay,
so
yeah
mainstream,
I
think
to
me,
is
when
it
becomes
kind
of
a
black
box.
Right
is
when
it
works.
People
know
it
works
and
actually
people
don't
even
talk
about
blockchain
or
whatever
it's
like.
When
you
use
a
car,
you
press
the
gas
pedal,
it
goes
forward
the
brakes
it
stops.
D
You
don't
want
to
know
how
anything
works
under
the
hood
right
and
I
think
blockchain
would
be
mainstream
when
you
know,
for
example,
you
go
voting
in
the
elections
and
you
don't
even
know
that
it's
it's
blockchain
being
used.
It
just
works
like
any
other
it
system.
I.
A
D
A
Yeah,
however,
I
think
that,
right
now
we
are
still
in
a
phase
where
education
is
fundamental,
because
to
to
build
trust.
Justice
is,
is
something
that
you
need
to
get
a
mass
adoption
and
if
you
want
to
need
trust,
you
need
to
educate.
People
have
to
understand
that
this
is
trustful,
also
because
usually
blockchain
means
crypto.
A
So
you
work
in
blockchain,
you
produce
bitcoin,
no,
you
know,
and
the
crypto
is
bad
because
whoa
it's
used
to
pay,
for
you
know
drugs
on
the
internet.
So
can
you
comment
on
this
michelle?
Maybe
because
you.
B
Are
yes,
I
was
thinking
like
when
people
say
that
like
how
is
that
bad?
It's
like
it's
like.
How
is
how
is
trusting
you
being
able
to
trust
someone?
You
don't
know
to
buy
drugs
from
this
person,
knowing
that
these
drugs
come
from
somewhere
and
are,
like
you
know,
verified
by
by
several
people.
That's
that
to
me
sounds
like
supply
chain,
trust
and-
and
I
mean
emily,
is
occupied
a
lot
more,
but
no,
but
literally
I.
A
B
A
B
It
be
bad,
that's
that
was
my
point
I
don't
want
to.
I
want.
I
don't
want
to
talk
about
that,
because
every
time
when
I
look
back
at
like
these,
you
know
clips
from
like
the
80s
and
the
90s
where
people
are
like
explaining
the
future
technology
like
right
now,
they're
like
totally
silly
and
you're
like
they
didn't
know
how
popular
email
would
become.
You
know
like,
and
so
I
think
to
be
honest,
we
have
no
idea,
but
what
I
do
know
is
that
it
will.
B
B
What
did
you
do
like?
You
could
go
every
four
years
he
could
vote
for
something
and
what
was
it
like
for
politicians
and
what
is
that?
And
I
truly
hope
that
I
don't
I'm,
I'm
always
a
bit
worried
or
you
know
if,
if
this
works
out
what
we
are
doing,
then
why
would
you
still
have
like
these,
like
big
corporations
and
and
these
entities,
because
there's
a
way
efficient,
more
efficient
way
to
organize
us
as
a
humanity
and
to
produce
stuff,
and
so
I
think,
the
closest
to
the
future
economy.
B
We
can
like
creatively,
think
about
is
probably
star
trek
where,
where
we
all
just
solved
stuff
like
you
know,
everybody
has
food,
everybody
has
shelter,
so
that's
taken
care
of,
and
now
what
will
we
do
as
a
humanity
and-
and
I
hope
the
money
problem
will
be
solved
and
and
with
with
the
money
problem
I
mean.
That's
that
that
not
not
all
money
is
created,
equal
and
and
with
this
technology
we
can
do
that,
so
we
can
create
the
money
for
for
a
student's,
meaning,
like
you
can
buy,
shares
and
the
students.
B
You
know
you
can
buy
pictures
for
students
future
revenue.
You
know
it
sounds
crazy,
I
know,
but
so
I
I
do
think
that
I
are.
I
hope,
and
I
believe
that
the
impact
will
be
way
way
way
bigger
than
we
can
imagine,
even
if
we
use
our
wildest
imagination
right.
A
Yeah,
so
so
it's
yeah
we
we
need
to.
I
mean
before
I
told
the
education
is
fundamental,
because
we
need
to
make
people
understand
that
blockchain
is
not
just
crypto
and
crypto
is
not
just
blockchain,
and
there
is
blockchain
technology
which
allows
to
do
also
crypto
to
make
crypto.
But
there
is
a
word
behind
it
and
I
think,
for
example,
emily
can
can
can
talk
about
it,
even
even
more
than
me,
but
in
my
personal
experience
defy,
for
example,
is
something
that
is
it's
not
just.
A
Crypto
is
a
new
financial
system
right,
more
accessible,
more
transparent,
more
inclusive
and
and
and
a
lot
in
logistics
insurance.
There
are
a
lot
of
of
of
appliances
for
blockchain.
So
how
do
you
think?
A
I
guess
your
specific
project
or
one
of
your
experience,
helped
or
is
helping
in
in
the
mass
adoption
of
of
this
technology?
We
can
start
from
from
emily,
maybe
because
she's,
basically
working
for
a
a
normal
company.
D
So
I
think
we
really
really
contribute
to
the
mainstream
adoption
of
blockchain,
because
we
are
this
household
name,
that
everybody
knows
that
everybody
trusts
and
when
we
say
okay,
this
technology
does
work.
We
bring
a
lot
because
you
know
kind
of
the
premise
of
blockchain.
Is
that
oh
everything?
D
You
know
the
code
can
be
seen
by
everyone.
Everybody
can
verify
what's
happening
and
what's
going
to
happen,
but
the
fact
the
thing
is
most
people
are
not
able
to
read
all
of
that
they're,
not
even
able
to
read
that
code
to
to
you
know
to
track
the
blockchain
and
audit
it
themselves,
and
this
is
really
what
we
do.
D
A
D
D
A
And
what
about
you,
maria
paula?
I
I
know
that
you,
as
you
also
mentioned
you
were
also
involved
in
a
lot
of,
let's
call
them
educational
initiatives
like,
for
example,
the
organization
of
it
berlin,
etc.
So
I
think
you
also
had
some
experiences
about
making
trying
to
make
a
blockchain
and
web3
mass
adopted
so
yeah.
Let's
tell
us
so.
C
For
the
time
being,
we
do
actually
need
better
education,
but
in
order
for
everything
to
be
truly
mainstream,
actually
blockchain
needs
to
become
an
invisible
layer.
I
know
that
michelle
will
agree
here
with
me.
We
are
a
you
know:
golem
swarm,
not
building
something
that
is,
you
know
very
pretty,
and
you
know
like
really
flashy,
it's
beautiful
in
code,
it's
beautiful
in
code,
but
we're
building
infrastructure.
C
You
know
in
order
to
be
for
mass
adoption
to
happen.
I
want
my
infrastructure
to
be
transparent.
I
want
people
to
be
able
to
build
on
it
as
they
join.
You
know,
google
drive
and
not
worry
about
the
pipeline.
You
know
what
about
you
know
the
underlying
protocols,
because
that's
not
the
job
of
of
you
know
normal
people
that
should
be
our
job
to
make
it
so
good
that
people
don't
see
it
yeah.
A
Yeah
yeah
yeah,
so
so
yeah
I
I
mean
if
you
want
to
add
something
michelle
since
you
were
mentioned
also,
I
agree
with
the
invisible
layer
yeah
totally.
B
Our
stuff,
the
software
that
swarm
is
trying
to
build,
is,
I
think,
it's
beautiful,
but
I
know
what
you
mean.
It's
like,
you
can't
see
it
well.
What
I
hope
our
project
will
achieve
is
is
basically
lead
us
away
from
data
slavery.
B
Currently,
people
are
basically
slaves,
creating
content
for
big
corporations
and
and
this
content
is
being
used
to
get
the
attention
from
peers
from
other
people,
and
this
attention
is
basically
being
packaged
and
sold
to
the
highest
bidder,
and
the
reason
why
this
can
happen
is
because
it's
really
really
expensive
to
store
data
and
to
manage
data,
and
so
we
we
give
other
parties.
You
know
all
our
data
and
all
our
trust,
and
so
they
can
make
money
with
that
with
swarm
and
also
ibfs
and
other
decentralized
storage
solutions.
B
B
And
so,
if
you
calculate
how
much
data
is
worth
currently
in
the
world,
it's
it's
more
valuable
than
oil,
like
the
oil
market,
is
less
valuable
than
the
data
market.
So
this
in
theory.
This
means
that
every
human
being
on
earth
could
have
like
a
minimum
income
just
because
they
create
data
just
because
they
live
in
the
you
know.
They
use
the
internet
and
they
use
apps,
and
so
I
hope
that
that
swarm
can
contribute
to
that
to
a
fair
data
society
where
you
know
where
people
actually
are
being
treated
correctly.
A
Yeah
yeah,
I
mean
all
of
I
think
all
of
you.
Girls
are
really
like
doing
important,
important
stuff
to
to
to
bring
the
mainstream
to
blockchain
and
the
blockchain
to
mainstream
so
yeah,
and
about
this.
A
Since
you
are
doing
this,
I
want
to
ask
you
what
was
your
very
challenge
or
what
is
being
also
now
your
your
main
challenge
regarding
regarding
this,
and
what
is
your
and,
in
particular,
in
your
experience
and
what
is,
in
general,
the
main
barrier
to
overcome
you
already
mentioned,
for
example,
michelle.
You
already
mentioned
the
the
ux,
but
but
what
are
in
your?
In
your
opinion,
the
main
challenge
is
to
overcome
the
main
barriers.
We
can
start
from
emily
again.
D
I
think
it
might
have
been
the
the
misalignment
between
the
the
business
models
of
the
old
economy
and
the
business
models
of
the
new
economy,
so
that
that
was
before
when
I
was
a
freelance
consultant-
and
you
know
sometimes
you
have-
you
know
more
more
legacy-
players
that
wanted
to
explore
how
they
can
use
a
blockchain,
crypto,
smart
contracts,
etc,
and,
and
then
it
was
kind
of
hard
to
make
them
accept
this
new
kind
of
paradigm
with
daos
and
with
you
know
the
token
economics
and
in
a
completely
new
way,
to
organize
a
system
where
you're
not
in
control.
D
A
Because
the
new
is
caring,
and
especially
the
new
without
you
know,
central
part
as
you
as
you,
as
you
mentioned,
so
building
trust
again,
we
we
go
back
there,
it's
fundamental,
and
what
about
you,
maria
paola.
C
My
main
personal
challenge
is
obviously
how
to
you
know,
sort
of
stay
relevant
with
regards
to
what
I'm
building
in
the
ever-changing
blockchain
ecosystem,
but
the
more
wider
challenge
and
tapping
along
michelle's
point
on
making
people
aware
of
what
their
data
means
is
actually
for
people
to
understand
the
different
layers
of
value
which
data
or
you
know,
control
of
their
finance
signifies.
So
basically
you
know.
C
One
is
the
use
value,
so
it
would
be
data
as
a
commodity
and
then
you
would
have
the
exchange
value.
You
know
the
monetary
value
that
you
that
you
give
the
data
and
then
the
sign
value,
and
what
does
this
mean?
The
it's
not
the
same,
to
have
it
to
be
the
owner
of
your
data
or,
for
you
know,
a
celebrity
to
be
the
owner
of
their
data
than
a
for
a
corporation
to
be
the
owner
of
your
data,
because
the
data
the
moment
that
it
belongs
to
a
corporation,
it
becomes
less
valuable.
C
It
does
have
the
symbology
of
the
person
as
well.
So
I
think
that
people
should
start
valuing.
You
know
what
their
data
means
a
you
know
what
it.
What
it
means
to
you
know,
have
a
part
of
you
owned
by
a
corporation
and
try
to
embed
the
other
values.
You
know
data
as
a
commodity,
which
is
extremely
important
and
data
as
an
economic
layer
as
well.
A
Yeah
yeah,
that's
that's
that's
a
good
answer.
I
mean
I
I
I
can
imagine
that
for
you
and
and
do
you
think
this
is
the
I
mean
general
or
just
in
your
experience.
Do
you
think
that
this
is
the
the
the
main
challenge
in
general
for
web3
and
blockchain
to
be
yeah.
C
Yeah,
absolutely
because
you
know
even
the
technologies
that
we're
building
they
have
different
symbolisms
and
different
kinds
of
value,
not
not
there's
nothing.
That
is
only
you
know,
one-fold
value,
economic
value
or
you
know,
utility
value.
The
technologies
that
we're
building
have
such
an
important,
a
philosophical
tint
in
all
of
us.
You
know
we're
not
building
this
because
we're
building
this
because
we
believe
in
it
we
believe
in
better
internet,
we
believe
in
the
advancement
of
society
and
in
a
fairer
society.
C
So
all
of
these
things
carry
a
lot
of
symbolism
that
give
it
a
lot
of
value
and
right
now
the
speculative
value
fueled
by
the
coins
as
well
is
sort
of
like
taunting
and
that
kind
of
special
value.
So
you
know
this
this
kind
of
thinking,
in
my
opinion,
especially
with
technology,
because
all
tech
is
political,
should
be
applied
to
every
layer.
B
B
It's
like
like
emily
is
saying
like
I
came,
I
came
into
this
space
and
and
she
like
the
the
adventure,
inspired
kind
of
mentality
of
the
hacker
kind
of
mentality.
Basically,
that's
cypherpunk
and
it's
an
ideology
that
has
been
around
since
70s.
I
think
late
70s
and
to
me
the
biggest
challenge
is
you
know
we
we
can't
find
like
like
go
developers
and-
and
you
know,
all
kinds
of
of
developer
solidity
developers.
That's
that's
not
the
thing
you
can.
You
can
teach
people
how
to
code.
B
I
don't
know
a
teenager,
probably
in
in
the
case
of
cypherpunk,
and
to
me
the
the
the
biggest
challenge,
I
think,
is
to
keep
evangelizing
people
on
why
we
are
doing
this
and
making
sure
that
enough
of
us
are
still
in
this
and
believing
the
same
thing,
especially
with
you
know
what
companies
like
facebook
etc
are
doing,
is
like
they
create,
you
know,
different
belief,
system
bubbles,
sort
of,
and
we
have
to
make
sure
that
we
keep
believing
the
same
thing.
I'm
always
like
really
happy
in
in
meetings
with
the
swarm
team.
B
When
we,
you
know,
hang
out
after
a
meeting
like
for
a
couple
of
minutes,
there's
often
this
kind
of
credo,
meaning
we
are
expressing
our
beliefs
to
each
other,
and
sometimes
it
sounds
like
an
echo
chamber
or
a
circle.
Jerk,
I
think,
is
what
it's
called
in
america,
but
it's
so
important
to
you
know
to
to
reiterate
on.
B
Why
are
we
doing
this
and
what
do
we
believe
in
and-
and
I
think
that's
one
of
the
main
challenges
like
in
our
space
there's,
you
know
the
last
one
of
the
last
def
cons
I
went
to
I.
I
was
and
sorry
emily
starting
personal,
but
there
were
so
many
consultants
and
finance
people,
and
you
know
like
trading
and
enterprise
and
companies
that
I
start
to
feel
like.
Okay,
where
are
my
buddies?
B
You
know
we
should
we
need
to
go
to
our
airbnb
and
just
hang
out
there,
because
you
know
I
I
and-
and
it
has
come
that
far-
that
I
actually
now
I
I
just
keep
I
just
hang
out
in
in
the
launch
or
like
in
the
parking
lots
of
crypto
conferences,
because
this
is
where
my
friends
are.
So
I
that's
my
biggest
worry.
It's
like.
Let's
not
have
a
corporate
takeover,
you
know
it's
it's.
There
is
now
a.
There
is
a
little
hole
now
in
ux
onboarding
on
making
it
mainstream.
B
I
think
this
will
be
solved
but
yeah.
That's
to
me
the
main
challenge
like
raising
raising
people,
educating
people
with
a
certain
ideology.
D
Yeah,
can
I
just
add
something
like
that.
That's
super
interesting.
What
you're
saying
and
also
you
know
when
we
talk
about
the
the
decentralized
organizations
and
decentralized
governance
and
the
there's
also
one
challenge
that
I
see
is
that
people,
you
know
the
users
kind
of
are
used
to
kind
of
this
fast
food
of
apps,
and
they
don't
have
to
do
anything.
They
don't
have
to
govern
anything.
They
don't
have
to
take
any
decisions,
and
I
kind
of
also
see
you
know
this
risk
that
people
themselves
are
not
really
interested
in
decentralization.
A
D
I'm
too
tired
for
anything
I
just
want.
You
know,
give
me
junk
food,
you
know,
that's
already
prepared,
that's
easy
to
use
and
that's
kind
of
kind
of
difficult.
I
mean
we
see
that
even
with
elections
in
politics,
people
don't
vote
people
don't
take
the
time
to
learn.
You
know
the
things
that
have
a
direct
impact
on
their
lives.
So
that's
also
something.
B
I
would
love
to
answer
to
that
concern.
Do
you
know
how
you
can
make
people
stop
eating
junk
food
and
eating
salads?
You
basically
pay
them.
You
say
like
if
you're
eating
this
salad
and
if
you're
eating
like
healthy,
we
will
pay
you
for
it
right,
because
we
want
to
research
the
way
you
eat
and
we
want
to
see.
You
know
how
you,
what
which
fruits
and
vegetables
you
like
most,
and
so
this
will
be
a
very
easy
and
convincing.
B
I'm
I'm
working
on
a
prototype,
it's
just
for
fun
right,
but
I'm
working
on
a
prototype,
insta
swarm.
I
call
it
like
it's
an
instagram,
but
you
basically
get
paid
because
you
are
creating
content
and
you
are
like
you
know,
watching
videos
and
like
advertisements
and
stuff
like
that,
but
by
just
creating
this
value
and
uploading
it
to
swarm,
you
create
data
and
you
get
rewarded
because
you
created
data
and
if
you
have
the
option
at
least
I
try
this
with
my
kids
they're
all
teenagers
right.
B
C
B
A
A
That's
great,
it's
a
great
idea,
actually
yeah
yeah,
so
guys.
I
think
we
we
can
wrap
up
with
the
very
last
question,
which
is
a
sentence
that
we
used
to
often
hear
which
is-
and
I
want
you
to
comment
on
this,
which
is
blockchain
yeah.
It's
just
a
bubble.
It
will
explode.
A
C
So
for
me,
actually
it
you,
you
know
whether
it
is
survival
or
not.
It's
been
a
very
long
time
for
the
bubble
and
then
the
dot-com
bubble
was
also
very
very
long
time,
but
you
know
those
bubbles
like
and
the
dot-com
bubble
helped
to
disrupt
and
to
and
also
got
people
to
monetize
and
make
a
living
in
different
ways.
So
for
me
you
know,
I
don't
care
if
it's
a
bubble
or
not
as
long
as
people
are
earning
money,
doing
fascinating
things
and
disrupting
I'm
cool.
You
know.
A
I
completely
agree,
and
I
think
in
general,
as
you
said,
it
could
be
a
bubble,
but
it's
changing
the
world
in
the
end
and
somehow
so
it's
letting
something.
Even
if
it's
a
bubble
so
emily
you
can
go
ahead.
Yeah.
D
Definitely
I
completely
agree
and
also
you
can
look
at
another
bubble
right,
the
the
tulip
bubbles
that
everybody
talks
about.
Oh
you
know
it's
the
same.
If
you
look
at
tulips,
I
mean
they're
still
a
huge
part
of
the
economy
in
the
netherlands
right
and
they're
still
very
much
valued.
So
why
not?
You
know,
maybe
I
I
completely
agree
with
umd
yeah.
B
Yeah
it
is,
it
is
a
given.
I
mean
it's
like
really
a
fact
that
technology
and
and
like
our
societal
change,
always
goes
hand
in
hand
with
an
economic
bubble
and
basically
it's
the
way
humanity
does
things.
You
know
if
we,
if
we,
if
I
can
imagine
that
if
you
go
to
the
to
neanderthal
times
and
we
invented
fire,
there
suddenly
was
a
bubble
of
steaks.
I
guess
and
or
like
you
know,
like
baked
meats
yeah.
This
is
just
what
happens
right.
B
I
think
the
bigger
what
they
actually
mean
by
it,
I
think,
is
that
it's
again
a
money,
scam,
kind
of
wall
street
thing
going
on
right.
We
just
came
from.
I
think
it's
a
bit
silly
and
ironic
that
bitcoin
in
the
in,
like
the
first
line
of
bitcoin
or
the
first
block,
there's
like
a
link
to
the
new
york
times
of
a
2008
of
the
financial
crash.
B
Basically-
and
I
think
it's
funny
that
now
this
all
has
led
to
a
defy
to
a
system
where
you
basically
have
the
same,
but
on
steroids,
you
know
you
can
have
like
instant
crashes
like
almost
every
week,
so
I
don't
know.
I
I
I'm
I'm
actually
very
interested
in
in
what
will
happen
when
the
reserve
currency,
when
the
dollar
basically
isn't
working,
as
as
it
should
work
and
what
this
will
mean
for
crypto
and
and
especially
in
in
the
case
of
maker,
and
I
I
wonder
what
will
happen
you
know.
B
I
know
there
are
experiments
being
done
with
stable
coins
who
are
not
packed
to
anything.
Yet
they
are
stable
in
value,
and
I
think
that's
like
that's
going
to
be
really
interesting
to
see
like
can
we
can
we
even
come
come
away
from
a
dollar
and
and
the
old
economy
and
just
have
our
own
stable
coins.
You
know
without
even
referencing
fiat
money.
A
Yeah
yeah,
I
think
you
guys
all
all
of
you
said
something
very
true,
and
then
I
think
we
we
are
done
for
today,
and
I
will
ask
you
guys
folks,
if
you
girls,
if
you
can
let
your
your
contact
here
in
the
chat,
because
this
chat
will
remain
live
basically
forever,
and
so,
if
you
can
write
there,
how
people
can
contact
you
and
also.
A
I
want
to
remember
that
this
link
is
also
the
recording
of
the
of
the
talk.
So
if
you
post
this
link,
people
can
rewatch
this
this
panel
when
they
want.
So
if
someone
of
your
contacts
want
to
to
see
it.
A
But
as
we
with
emily,
we
are
co-hosting
an
event
series
with
pwc
and
maker
and
the
first
time
I
was
like
what
is
this:
we
use
cisco
because
at
pwc
you
can't
use
the
normal.
You
know
platforms,
easy
platforms
that
we
usually
using
define
in
crypto
blockchain,
but
you
you,
you
will
get
there
with
pwc
as
well.
A
Okay,
guys!
Thank
you
a
lot
for
being
a
part
of
this
talk.
It
has
been
really
amazing.
He
hearing
from
you-
and
I
see
you
soon
and
thank
you
again.