►
From YouTube: Publishing your work increases your luck - Universe 2022
Description
In this session, Aaron willl talk about how the act of pressing “publish” can increase the odds of luck in finding you. Publishing your work can take various forms—whether that's releasing open source code, creating a podcast, starting a newsletter, or something else altogether! By doing work and being public about it, you build a reputation for yourself. You build a public body of work that speaks on your behalf better than any resume ever could. Aaron will discuss strategies, tactics, and how to address fears.
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A
A
The
more
you
share,
the
more
opportunities
will
come
I
wanted
to
talk
to
call
this
talk
the
stupid
little
tweet
that
changed
my
life,
but
that
didn't
feel
quite
professional
enough,
but
I
am
going
to
talk
about
the
stupid
little
tweet
that
changed
my
life
before
we
do
that
a
little
bit
about
me.
My
name
is
Aaron
Francis
I'm,
a
full
stack
developer,
I'm,
a
developer
educator
at
a
database
company
called
Planet
scale
we're
a
serverless
MySQL
platform.
You
can
find
me
on
Twitter
at
Aaron,
D,
Francis
I'm
there.
A
All
the
time
I
would
love
to
hear
what
you
think
about
this
talk
more
important
than
that
and
more
important
than
really
anything.
I
am
dad
to
two
18
month
old
babies,
my
wife
and
I
have
18
month
old
twins.
You
can
tell
they're
twins
because
of
how
much
they
look
alike.
They
are
a
delight
and
we
love
them
dearly.
A
I
need
to
thank
my
sponsor
for
allowing
me
to
be
here.
My
sponsor
is
not
Planet
scale.
My
sponsor
is
not
GitHub.
My
sponsor
is
my
wife.
My
wife
is
a
full-time
stay-at-home
mom
and
there
is
a
zero
percent
chance.
I
could
do
any
of
this
if
it
were
not
for
my
wife.
So
thank
you
Jennifer
for
sponsoring
this
talk.
A
A
For
the
purposes
of
this
conversation,
I'm
going
to
Define
luck
in
a
pretty
basic
way,
I'm
going
to
say
that
luck
is
when
something
unexpected
and
good
happens
to
you
unexpected
and
good
in
our
little
corner
of
the
internet.
That
can
manifest
itself
in
several
different
ways.
That
can
be
somebody
reaching
out
to
you
to
offer
you
a
job
that
can
be
somebody
reaching
out
to
you
and
inviting
you
on
their
podcast.
A
That
can
be
your
open
source,
Library,
finally,
starting
to
gain
Traction
in
your
community,
where
it
wasn't
before,
or
that
can
be
starting
to
make
connections
and
starting
to
make
friends
where
you
haven't
been
able
to
do
that
before
and
I
feel
like.
These
are
all
good
examples,
because
they're,
unexpected
and
good,
but
they're
also
outside
of
your
control,
no
matter
how
hard
you
work,
you
can't
force
someone
to
offer
you
a
job.
A
You
can't
force
your
community
to
adopt
your
open
source
Library
and
that's
really
frustrating
like
I,
don't
know
about
you,
but
I
like
being
in
control,
and
so,
while
you
can't
force
these
things
to
happen,
you
can
influence
the
odds
of
them
Happening
by
being
a
person
who
does
work
publicly
by
being
a
person
who
builds
things
and
then
tells
the
world
about
it,
you
start
to
build.
You
start
to
build
a
reputation
for
yourself.
A
You
start
to
build
a
public
body
of
work
that
speaks
on
your
behalf,
better
than
any
resume
could
ever
speak
for.
You
and
people
start
to
associate
you
with
that
kind
of
work
that
you're
doing
and
the
kind
of
work
that
you're
talking
about.
They
start
to
think
Oh.
Aaron
is
that
guy,
that's
always
going
on
and
on
about
databases
we
need
to
hire
someone
to
talk
about
databases.
Maybe
we
should
reach
out
to
Aaron,
which
is
how
I
got
my
job.
A
So,
let's
talk
about
work,
I
think
work
is
probably
the
most
important
part
work
is
the
work
is
the
nucleus
around
which
everything
else
revolves.
You
can't
be
out
there
talking
about
all
the
work
you're
doing.
If
you're
not
doing
any
work,
I
mean
you
I,
guess
you
could
I,
don't
recommend
it.
That's
not
a
good
strategy
in
my
opinion,
but
the
good
news
is
that,
if
you're
listening
to
this
talk-
which
you
are
if
you're
listening
to
this
talk,
you
have
already
self-selected
into
a
group
for
whom
doing
the
work
comes
pretty.
A
Naturally,
you
are
already
the
kind
of
person.
You
are
a
developer,
a
designer,
a
blogger,
a
podcaster
YouTube,
an
author,
whatever
name
you
want
to
give
yourself
the
thing
that
I
think
we
probably
all
have
in
common.
Is
we
like
to
make
stuff
we
like
to
build
stuff?
We
like
to
create
stuff,
we
like
to
do
stuff.
That
is
part
of
who
we
are.
So
what
is
it?
What
does
this
word?
Work
mean
it's.
A
It's
very
vague
and
I
left
it
I
left
it
vague
because
you
get
to
decide
you
get
to
decide
for
yourself
what
kind
of
work
you're
going
to
share
with
the
world.
There's
no
right
answer
in
the
work
that
I
share
is
going
to
be
different
than
the
work
that
you
share,
but
you
get
to
decide
so
it's
up
to
you,
but
I'm
not
going
to
leave
you
high
and
dry.
So
let's
talk
about
two
two
things
to
think
about
when
you're
thinking
about
what
is
the
work,
I'm
gonna
share
with
people.
A
The
first
thing
I
want
you
to
think
about
is
where
does
your
curiosity
pull
you?
Where
are
you
pulled
by
your
curiosity
and
where
does
your
expertise
drive
you?
Your
curiosity?
Can
pull
you
in
some
really
interesting
and
fascinating
directions,
some
truly
fun,
wacky
and
bizarre
places?
Your
curiosity
can
take
you
I'm
going
to
beg
you.
Please
don't
be
shy
about
it.
Please
lean
into
it.
Please
do
not
play
it.
Cool
the
world
desperately
needs
people
who
are
curious
and
passionate
and
excited.
We
have
enough
people
who
are
playing
it
cool.
A
We
have
enough
people
who
can't
be
bothered
and
we
have
enough
people
who
are
just
unimpressed
by
everything.
We
need
more
people
who
are
excited
and
passionate
and
positively
tickled
about
the
ridiculous
things
that
they're
working
on
in
their
free
time.
We
need
that
and
your
excitement
will
be
contagious.
People
may
not
care.
People
may
not
care
one
bit
about
the
thing
that
you're
doing,
but
they
care
about
your
excitement.
They're
going
to
follow
along
because
you're
excited
in
a
world
kind
of
devoid
of
excitement
and
pure
joy.
Yours
will
be
contagious.
A
A
Let's
look
at
some
of
them.
I
want
to
talk
about
my
friend
Andrew.
My
friend
Andrew
is
an
open
source
maintainer
and
he
has
had
some
trouble
staying
on
top
of
his
GitHub
issues,
which
who
Among
Us
has
not
right
and
so
Andrew
being
the
curious
and
clever
person
that
he
is
thought.
What,
if
I
got
one
of
those
printers
that
restaurants
use
to
print
receipts,
hooked
it
up
to
the
GitHub
API
and
now
every
time
someone
opens
an
issue
on
one
of
his
repos,
a
new
physical
ticket
prints
out
on
his
desk.
A
Is
it
a
nightmare?
Not
I
mean
probably
not
something
I
would
want,
but
he
loves
it
and
it's
delightful
and
he
took
it
a
step
further
by
decorating
it
with
stickers,
as
if
it's
his
developer
laptop.
So
now
he
has
his
developer
laptop
and
his
thermal
receipt.
Printer
and
I
love
this.
So
much,
and
you
know
who
else
loved
this
literally
everybody.
This
sat
at
the
top
at
the
top
of
Hacker
News
for
like
a
full
day.
It
went
viral
on
Twitter.
Everyone
loved
this,
because
Andrew
was
curious.
A
There's
another
guy
that
I
follow.
I,
don't
know
him
personally.
This
guy
Steve
is
building
an
SVG
and
he's
building
an
SVG
tool.
I
have
no
use
for
an
SVG
tool.
I'm,
not
a
designer
I,
have
no
use
for
the
thing
that
I'm
built
for
the
thing
that
he's
building
but
I'm
following
along,
because
Steve
is
really
excited
about
it.
A
Steve
is
always
posting
videos
and
showing
these
weird
edge
cases
and
optimizations,
and
he
is
just
so
enthusiastic
that
it's
compelling
to
me
and
I
have
no
use
for
what
he's
building
he
posted
this.
Not
too
long
ago,
he
said
I'm
taking
the
rest
of
the
year
off
to
work
on
the
tool
turns
out,
there's
a
lot
of
enthusiasm
for
an
open
source,
hackable
SVG,
whatever
whatever
turns
out,
there's
a
lot
of
enthusiasm
for
an
open
source.
A
Svg
thing-
maybe
not
my
not
my
part
of
the
world,
I
can't
say
I-
think
a
lot
of
the
enthusiasm
comes
from
Steve
himself,
I
think
Steve
is
excited
and
the
people
around
Steve
are
following
him
because
he's
passionate
about
what
he's
working
on
and
he's
built.
This
following
of
enthusiastic
people
me
included
and
I'm
never
going
to
use
the
tool
right.
A
A
It
is
likely.
It
is
likely
that
in
the
course
of
your
work,
you're
solving
interesting
problems
in
the
course
of
your
work,
you're
doing
interesting
things-
and
this
is
your
opportunity
to
look
at
that
work
and
repurpose
it
repackage
It,
remix
it
into
conference
talks
or
articles
or
open
source.
Libraries,
yes
for
the
benefit
of
other
people,
but
that's
also
going
to
help
you
out
as
well
and
I
know.
I,
don't
want
to
get
in
trouble
with
the
lawyers.
I
know
that
not
everything
you
do
at
work
is
shareable.
A
I
knew
a
lot
about
databases,
I
didn't
know
enough
and
I
wanted
to
know
more,
so
I
bought
a
bunch
of
books,
I
printed
out
the
MySQL
documentation
and
got
it
bound,
so
I
could
read
it
on
paper.
So
that's
the
level
that
we're
talking
about
here
and
I
was
reading
this
one
book
about
performance,
optimization
and
I
came
across
this
paragraph.
A
That
was
explaining
an
optimization
for
paginating
records
and
I
know
what
you're
thinking
tell
me
more
about
that.
So
I
learned
everything
that
I
could
I
thought.
It
was
interesting.
I
learned
everything
that
I
could
why
it
works,
how
it
works
when
it
doesn't
work,
how
to
implement
it
in
the
framework
that
I
was
using
and
then
I
spent
the
weekend
and
I
wrote:
3
000
words
about
pagination
in
my
sequel,
three
thousand
words
about
something
that
doesn't
super
matter,
but
I
was
really
really
excited
about
it.
A
A
It's
kind
of
Vanity
Vanity
of
vanity
is
for
it
to
like
get
internet
points
and
places
that
don't
matter
right,
but
what
this
led
to
is
somebody
saw
it
and
somebody
saw
it
and
sent
it
to
somebody
and
I
got
this
DM
from
the
CEO
of
Planet
scale
and
he
said:
can
we
chat
sometime
and
he
offered
me
a
job,
so
I
am
not
in
control
of
this.
What
I
am
in
control
of
is
doing
the
work
and
putting
it
out
there
and
we'll
see
what
happens
right.
That's
what
I'm
in
control
of.
A
A
That
sounds
really
nice
and
I.
Don't
have
anything
to
say
if
you're
here
and
you're
listening
to
this
I'm
going
to
challenge
you
because
I
don't
think,
that's
true
I
think
there
could
be
two
things
that
are
potentially
true
about
you.
If
you're
thinking
that
right
now
the
first
is,
you
are
doing
interesting,
work,
you've,
just
trained
yourself
to
think
that
anything
that
you're
doing
is
not
interesting.
A
A
You
forget
how
many
people
would
love
to
know
what
you
know
watch
what
gets
shared
watch.
What
gets
shared
in
your
communities
watch
what
kind
of
gains
Traction
in
your
communities
and
look
at
it
and
say
is
this
something
I
could
have
done.
Is
this
something
I've
already
done,
and
let
that
be
your
evidence
that
people
are
hungry
for
the
stuff
that
you
know
and
you
have
a
unique
Viewpoint.
You
have
a
unique
way
of
communicating.
A
A
A
If
that's
you
I
would
say
that
anything
worth
doing
is
worth
doing
badly
right,
you're,
never
going
to
come
up
with
the
perfect
article,
the
perfect
open
source
package,
the
perfect
business
you're,
never
going
to
come
up
with
the
perfect
anything
standing
still.
If
it's
really
worth
doing
do
a
bad
first
version
that
progress
that
progress
will
lead
to
progress.
That
motion
is
going
to
lead
to
motion
and
that
action
is
going
to
lead
to
more
action.
A
So
pick
the
smallest
version
of
the
thing
that
you
want
to
do
and
do
a
bat
do
a
bad
first
version:
you're
not
going
to
stay
there,
but
now
you're
in
the
game
now
you're
over
the
starting
line.
Trying
to
do
trying
to
do
something
huge
and
perfect
is
really
intimidating.
Trying
to
do
something.
Small
and
terrible
is
a
pretty
low
bar
and
so
use
that
as
your
bar
to
get
started
and
then
use
that
momentum
to
carry
you
through.
A
You've
done
the
work,
and
now
it's
time
to
publish
you
got
to
Define
what
the
work
meant
you
get
to
Define
what
publishing
means
for
me,
it's
mostly
on
Twitter.
My
experience
on
Twitter
has
been
delightful.
I
know
that
Twitter
can
be
terrible,
and
so,
if
that's
your
experience,
don't
spend
any
time
on
Twitter
you
get
to
decide
where
you
publish
that
could
be
GitHub.
That
could
be
your
own
blog.
That
could
be
a
podcast,
a
private
newsletter.
It
could
be
anything
you
want.
A
A
A
You
know
what
I'm
not
going
to
tell
you
I'm
not
going
to
tell
you
to
just
get
over
it,
I'm
not
going
to
tell
you
you
should
just
get
over
your
fear.
I,
don't
think
that
works.
I,
don't
know
if
that's
healthy,
I,
don't
know.
If
it's
good
to
say
you
have
an
emotion,
you
should
just
dismiss
it
act
as
if
it
doesn't
exist
that
doesn't
work
for
me.
A
A
A
I
didn't
want
to
be
embarrassed
and
I
was
so
concerned
about
that
that
I
sat
on
the
sidelines,
I
didn't
share
anything
I
didn't
share
any
of
the
work
that
I
was
doing.
I
watched,
other
people
share,
cool
stuff
and
I,
sat
it
out
and
as
I
was
watching.
Other
people
share
stuff
I
noticed
something
bad
happening
inside
of
me.
A
I
noticed
a
seed
of
bitterness
was
starting
to
grow.
A
seed
of
bitterness
was
starting
to
grow
inside
of
me,
because
I
was
watching.
These
people
share
their
work
and
cool
stuff
was
happening
for
them.
They
were
making
friends
and
getting
jobs
and
going
to
conferences
and
I
was
like.
Why
not
me,
and
it
became
painfully
obvious
they're
out
there,
sharing
their
work
and
taking
the
risk
and
I'm
sitting
on
the
sideline.
A
A
A
A
A
A
It
led
directly
to
me,
being
here
today,
right
now,
I'm
going
to
show
it
to
you
to
show
you
how
dumb
and
little
it
is
it
for
context.
It
is
a
reply
to
someone
who
is
experiencing
a
problem
that
I
was
also
experiencing.
You
can
try
to
read
it.
It's
a
bunch
of
jargon,
it's
a
bunch
of
nonsense
and
at
the
time,
I
thought.
This
is
super
clear
and
really
really
helpful,
and
you
know
what
his
response
was.
I
hardly
even
know
what
this
means.
A
I
thought
I
was
super
clear
because
I
was
so
deep
down
the
expertise,
rabbit,
hole
and
I
had
trained
myself
to
think
anything
that
I
know.
Everyone
must
know,
and
he
said
I
have
no
idea
what
this
means,
but
maybe
you
can
help
us
and
I
thought.
Oh
wait.
A
second
There's
an
opportunity
here.
Maybe
I
do
know
some
stuff
and
I
need
to
start
putting
myself
out
there
for
the
next
couple
of
months.
A
I
worked
on
an
open
source
package
that
I
published
a
few
months
later
and,
as
I
had
been
working
on
it,
I
was
sharing
with
my
new
sharing
muscles.
I
was
sharing
it
on
Twitter,
and
somebody
reached
out
to
me
and
said:
do
you
want
to
come
present
this
package
at
a
Meetup
and
y'all
I
thought
I
had
made
it
I
thought
this
is
my
moment.
I
am
speaking
at
a
Meetup.
I
have
peaked
in
my
career
and
so
I
practiced
my
heart
out,
and
it
went
great.
A
The
Meetup
was
recorded
so
I
now
have
this
body
of
work.
That's
starting
to
build
I
submitted
it
to
a
conference,
and
they
said
we
would
love
for
you
to
come
speak
at
the
conference
and
y'all
I
thought
I
had
made
it
I
thought
that
was
the
peak
of
my
career.
The
conference
went
great,
so
I
reached
out
to
the
folks
at
the
readme
project
and
I
said:
I
want
to
tell
you
a
story.
A
A
A
I
think
I've
peaked,
but
I
look
back
and
I've
thought
that
a
bunch
of
times
so
I
don't
know.
What's
going
to
come
next,
but
I
know
for
sure
I'm
not
changing
my
strategy.
I'm
gonna
keep
working
and
I'm
gonna,
keep
telling
people
about
it
and
we'll
see
what
happens.
Next,
that's
not
my
responsibility.
My
responsibility
is
to
do
the
work
and
to
tell
people
about
it
and
to
see
what
happens.
A
As
you
put
yourself
out
there
you're
exposing
yourself
to
criticism,
I
want
to
encourage
you
for
every
snarky
little
comment
for
every
little
well.
Actually,
there
are
10
times
as
many
people
that
are
following
along
quietly
that
are
proud
of
you.
There
are
10
times
as
many
people
following
along
that
want
you
to
succeed
that
are
inspired
by
the
work
you're
doing,
but
are
also
inspired
by
your
bravery
of
being
willing
to
put
yourself
out
there
for
criticism.
A
There
are
10
times
as
many
people
on
your
team,
hoping
that
you
win,
because
what
an
inspiration
and
one
day
one
of
those
people
that's
been
following
your
story.
One
of
those
people
is
going
to
reach
out
to
you
and
they're
going
to
reach
out
to
you
with
a
potentially
life-changing
opportunity
and
you're
going
to
think
wow.