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From YouTube: UX Scorecard Start a GitLab trial (UX Q3 2019 OKR)
Description
Walking through "job to be done" baseline experience: When creating a new account, I want to start a trial, so my team and I can test GitLab.com features.
Links:
UX scorecard: https://about.gitlab.com/handbook/engineering/ux/ux-scorecards/
Issue: https://gitlab.com/gitlab-org/growth/product/issues/166
Previous initiative: https://gitlab.com/gitlab-org/ux-research/issues/285
A
Hello,
everyone
I'm
Kevin
product
designer
at
get
loud
for
the
growth
team.
This
video
is
part
of
our
UX
card
recommendation
initiative
and
it's
a
follow-up
to
a
previous
analysis
of
her
trial
flow.
So
I'm
gonna
I'm,
going
to
walk
you
through
a
new
user
journey
through
registration
and
signing
up
for
a
free
trial
of
kit
lab
for
the
purpose
of
this
video
I'm,
going
to
put
myself
in
the
shoes
of
a
team
lead
that
wants
to
start
a
trial
of
get
lab
for
his
developer
team.
A
A
Okay,
so
here
I,
can
see
that
I
have
already
two
options
of
either
trying
out
get
lab
on
the
cloud
or
just
downloading
and
installing
it
on
my
servers
and
I
have
informations
about
what
the
trail
is
including.
So
it
includes
Cisco's
management,
HL
portfolio
management
built
in
ci
City
pipelines,
which
is
something
that
I
really
want
to
try
out
for
making.
A
A
Telephone
number-
that's
very
interesting
and
I'm,
not
sure
I
want
to
give
it
phone
number
for
this.
I
just
just
want
to
try
the
product
so
I
always
keep
it.
I'd
see
how
many
users
will
be
evaluating
so
ninety
nine
ten
and
the
country
where
I'm
located
again
I'm,
not
specifically
sure
if
it's
gonna
be
helpful
for
me,
but
it's
Oh,
so
at
least
I
can
search
for
my
country
and
I.
Don't
have
to
yeah
it's
long.
I
don't
have
to
scroll
the
list
so
never
ends.
A
A
Description
is
for
new
creative
glue
or
my
user
name
I'm,
not
quite
sure
what
to
choose
here.
I,
don't
know.
Yet
what
is
a
group
and
I'm
gonna
be
the
one
that
will
start
the
trial
so
I'm
not
sure
whether
I
should
click
on
user
name
or
on
the
create
group?
That
being
said,
I'm
gonna
try
out
get
loud
with
my
team
and
we're
all
gonna
be
collaborating.
So
I
guess.
A
A
A
Okay
and
members,
so
I
guess
here,
I
could
ask
I,
could
stop
adding
members.
Okay,
yes,
okay,
yeah
I
I
was
I
was
expecting
maybe
kind
of
an
onboarding
where
I
could
start
doing
this
before
being
dropped
in
the
product
and
also
I'm,
not
really
sure
about
the
trail
and
not
sure
how
to
check
this
information.
Maybe
if
I
go
on
settings.
A
A
Oh
so
the
group
has
it'd
be
like
as
well,
so
let's
shake
this
Ella,
oh
and
I'm,
currently
using
the
gold
plan
on
this
group.
Okay,
so
it
looks
like
that's
why
I
got
asked
whether
I
wanted
to
put
the
subscription
for
the
group
or
for
the
plan.
I.
Guess
it's
a
different
thing.
I
wasn't
really
aware
of
this
beforehand.
A
A
I
enjoy
also
the
fact
that
I
don't
have
to
enter
any
credit
card
informations
at
least
I
can
just
successor
and
if
I
like
it
I
can
then
stop
adding
all
of
these
information
later
on
so
based
on
or
creating
rubric
I
would
give
this
flow
at
sea,
so
the
workload
needs
improvement,
but
user
can
still
finish
completing
the
task
and
I
would
say
we
might
encounter
some
unnecessary
step.
So,
let's
say
I'm
not
very
reassured
about
the
plan.
I
would
have
to
go
through
other
web
pages
to
finding
this
out.