►
From YouTube: English Google SEO office-hours from December 18, 2020
Description
This is a recording of the Google SEO office-hours hangout from December 18, 2020. These sessions are open to anything webmaster related like crawling, indexing, mobile sites, internationalization, duplicate content, Sitemaps, Search Console, pagination, duplicate content, multi-lingual/multi-regional sites, etc.
Find out more at https://developers.google.com/search/events/join-office-hours
Feel free to join us - we welcome webmasters of all levels!
A
All
right
welcome
everyone
to
today's
google
seo
office
hours
hangout.
My
name
is
john
mueller.
I'm
a
search
advocate
at
google
in
switzerland
and
part
of
what
we
do
are
these
hangouts,
where
people
can
join
in
and
ask
their
questions
about
their
the
website
and
web
search,
and
we
can
try
to
find
some
answers
for
you.
A
bunch
of
things
were
submitted
on
youtube
already,
so
we
can
go
through
some
of
those,
but
we
can
also
go
through
some
of
your
questions.
B
B
So
if
we
have
that
content
living
at
four
uk
and
then
a
bunch
of
web
stories
and
then
falls
to
us,
a
bunch
of
web
stories
is
that
the
best
way
to
handle
that
or
can
you
just
have
forward
slash
web
stories
and
google
will
work
out
what
the
best
audience
is
if
we're
creating
amp
pages,
specifically
for
those
so
for
geo,
targeting
in
particular
yeah,
because
we'll
have
it'll
be
on
a
global
site.
Where
we'll
have
us,
uk,
south
africa,
australia,
etc.
A
Here,
no
okay,
so
I
I
think
web
stories
are
only
shown
as
kind
of
this
unique
ui
thing
in
in
certain
countries.
I
don't
know
if
that's
in
the
uk,
but
it's
it-
might
be
uk
in
the
u.s.
Something
like
that.
The.
A
A
Okay,
well,
then,
maybe
you're
seeing
them,
because
we
don't
have
them
in
switzerland,
so
I
I'm
just
like
assuming
what
they
will
look
like,
but
essentially
for
all
other
countries.
We
show
them
as
normal
web
pages,
so
their
normal
amp
pages
and
we
will
index
them
like
normal
web
pages.
So
that
means
any
geo
targeting
that
you
have
there
for
those
pages,
depending
on
where
they're
located.
That
would
apply
there
as
well,
but.
C
A
B
A
Yeah,
I
I
I
don't
know
it's
it's
also
one
of
those
things
where,
since
it's
a
bit
of
a
new
ui,
I
could
imagine
that
they're
kind
of
watching
out
for
how
how
these
web
stories
are
used
and
how
they
perform.
And
if
you
have
the
same
story
for
multiple
countries,
then
it
could
be
that
it
comes
across
as
oh
you're
just
republishing
the
same
content
multiple
times,
so
that's
kind
of
the
the
unknown
from
from
my
side.
A
D
As
far
as
I
know,
I
think
some
of
the
product
experts
experimented
with
this
a
bit,
and
I
know
somebody
with
a,
I
think,
with
a
uk
site
created
web
stories
that
got
displayed
in
u.s
discover
results
because
most
of
the
traffic
seem
to
have
come
from
from
u.s
users
despite
that
being
a
uk
website.
D
So
my
my
guessing,
I
guess,
is
that
perhaps
we
should
just
treat
them
like
a
normal
blog
post
like
if
you
have
blog
posts
that
are
just
like
in
english
and
are
not
targeting
a
specific
audience.
You
wouldn't
necessarily
make
duplicates
for
each
kind
of
country
version.
You
just
have
that
blog
post
and
that's
it
or
maybe
your
commercial
site
is
has
different
country
or
language
versions.
D
B
Right,
I
mean
ours
is
country,
specific
subfolders,
with
country
specific
con.
This
is
for
experience,
gifts,
not
the
other
site,
so
it
would
just
be
specifically
for
that
country.
D
How
the
telegraph
of
the
ui,
not
the
actual
the,
because,
as
far
as
I
know,
web
stories
do
work,
they're,
just
not
being
shown
in
the
the
ui
is
not
being
shown
in
specific
countries,
but
they
themselves
are
still
being
indexed
by
google
as
far
as
right.
Okay,.
E
I
got
a
core
web
vitals
question
for
you,
john.
I
think
I
think
okay,
it
makes
sense.
E
I
just
want
to
understand
the
rationale
behind
it,
a
little
bit
more
so
metrics
like
lcp,
which
is
measured
in
time
so
like
three
or
two
and
a
half
seconds
for
good
that
is
dependent
on
internet
connection,
right
like
that
that
weighs
heavily
into
that
metric
right
so
in
better
developed
countries
with
faster
internet
are
going
to
more
likely
have
a
better
lcp
than
the
same
website,
perhaps
where
the
audience
is
in
a
country
with
underdeveloped
internet
connection,
that
that
is
accurate.
A
F
A
A
Let's
hope
this
doesn't
go
too
crazy.
Sometimes
we
have,
I
don't
know
these
kind
of
like
zoom
bombers
drop
in
and
do
crazy
stuff.
So
we'll
see.
G
Very
basic
question:
please
sure
I
am
just
so
stuck.
I
am
not
as
technical
as
all
of
you.
I
am
using
google
sites,
not
suites,
and
I
made
a
website
and
I
cannot
get
I've
enabled
google
analytics
track
to
track
the
property
and
I
simply
cannot
get
I.
G
A
My
my
recommendation
there
would
be
maybe
the
post
in
the
the
webmaster
help
forum,
so
so
mihai
is
one
of
the
experts
there,
but
sometimes
this
depends
a
little
bit
on
the
specifics
of
your
case,
so,
in
particular,
with
google
sites,
there's
a
kind
of
a
weird
situation,
with
the
way
that
the
urls
are
structured
in
the
sense
that
it
it
can
be
that
you're
testing
a
url
which
is
one
of
those
urls
that
we
don't
actually
crawl,
but
which
is
something
that
you
might
see
in
the
ui.
A
A
It's
the:
what
is
a
google
search
central
help
forum?
I
can
drop
a
link
into
the
chat
as
well
that'd,
be
terrific.
C
Yeah,
I'm
good
john.
The
thing
is,
actually
I
found
a
fault
in
google
monster,
algorithm
bios
for
then
software
category.
Is
it
possible
to
discuss
about
that?
Personally
already
I
spoken
with
your
representative
side
for
india,
representative
country
manager.
Regarding
on
this,
the
results.
What
he
said
is
not
satisfied
for
me.
Actually,
google
is
a
company
to
provide
a
solution
for
that
for
my
category
and
the
following
resource.
C
What
they
said
to
me
is
not
satisfied
with
that
business.
Can
we
discuss
about
this
personally,
not
in
this
chat
room,
because
I
lost
yearly,
for
example,
250
million
dollars
I
lost
in
my
company
due
to
the
I
think
you
you
can
you
can
understand?
Can
we
discuss
personally
about
this?
Is.
A
It
possible,
usually,
we
don't
set
up
one-to-one
meetings,
so
that's
something
which
usually
we
don't
do
if
there's
something
where
you're
running
into
situations
with
regards
to
maybe
the
the
monetized
side
of
google,
usually,
you
can
reach
out
to
a
what
are
they
called
account
manager
and
to
kind
of
discuss
that
there,
but
especially
when
it
comes
to
search
it's
not
that
we
would
set
up
a
one-to-one
meeting
with
any
company.
It's.
A
I
don't
know
that's
something
where
you'd
you'd
have
to
go
through
whatever
monetized
channel
that
you're
working
with,
if
you're
working
with
google
ads,
then
through
that,
for
example,
you'd
have
to
go
or
if
you're
using
adsense,
for
example,
you'd
have
to
go
through
that.
C
Right
right,
okay,
then,
we
can
discuss
right
now
itself
regarding
this
for
ecommerce
platform,
business
category
people,
the
following
search
results
are
very
good
right,
so
there
is
no
issues
for
the
e-commerce
business
cent
or
news
angles
or
in
block
spots.
Okay,
bloggers
for
bloggers
like
that
for
softer
category
software,
publisher
companies
like
on
a
file
soft
media
like
on
a
scene
it
like
for
the
for
for
that
kind
of
category
company.
C
Actually
I
launched
a
company
called
some
filecoffee.com
2014.,
okay,
I
started
and
I
started
building
within
a
large
enterprise
to
to
publish
a
software
for
my
country,
india.
So
there
is
no
representative
in
india
to
publish
a
software
in
india,
because
software
publishing
is
not
an
easiest
task.
It's
a
very
highly
challenging.
C
What
is
a
challenging
field
right
right
for
that?
I
started,
but
due
to
google
bios
so
engine
the
how
the
google
is
seeing
the
for
the
sorter
category
site
told
me
about
that.
Google
is
seeing
the
category
for
them
worldwide
because
anyone
can
be
downloading
throughout
the
world
like
an
if
I
publish
the
software
in
my
domain
means
even
the
japan.
People
also
able
to
download
the
file
or
yeah
the
united
states
of
people
can
download
the
file
right
right.
C
John
right,
fine,
but
the
theme
is
actually
in
my
country,
it's
an
second
largest
country,
okay,
downloading
the
software.
So
I
started
the
company
from
india,
but
I
am
not
getting
nothing
revenue
from
here,
so
how
you
are
going
to
deal
john
about
this.
A
Yeah,
okay,
my
my
recommendation.
There
might
also
be
to
go
to
the
webmaster
help
forum
and
post
some
specifics,
in
particular,
some
searches
that
you
see
when
you're
looking
from
india
to
kind
of
highlight
the
the
issue
that
you're
seeing
there
and
the
folks
in
the
search
central
forum
they
can
escalate
these
if
they're.
A
If
there's
something
on
google
side
that
needs
to
needs
to
be
done,
they
can
also
give
you
tips
with
regards
to
what
you
might
be
doing,
what
you
might
do
differently
with
regards
to
geo,
targeting
with
regards
to
kind
of
mapping
the
content
to
what
the
queries
are.
Looking
for,
those
kind
of
things.
C
Yeah
actually
they've,
given
us
some
of
the
tips
and
for
that
to
do
that.
Actually
they
are
recommending
foreign
adwords.
How
much
because
I
am
in
startup
company
how
much
millions
of
dollars
I
can
spend
for
the
adwords.
So.
A
I
have
no
idea.
I
have
no
idea
how
adwords
works,
so
that's
also
something
where
it's
like.
Sometimes
when,
when
you're
a
new
business
you
you
do
various
things
to
get
popularity
and
to
kind
of
grow
a
little
bit
more
well-known
first
and
that
can
include
ads,
but
ads
is
not
something
that
we
we
do
from
the
organic
search
side.
So
that's
something:
you'd
have
to
kind
of
figure
out
separately.
E
Can
we
just
touch
back
on
my
core
finals
question
again
quickly,
thanks
so
yeah
about
just
about
the
internet
connection
affecting
the
speed?
So
basically
what
I'm
trying
to
understand.
So
I
have
a
multi
national
site
where
the
majority
of
the
customer
there's
a
portion
of
the
customers
in
are
in
north
america,
where
there's
better
internet
connection,
and
then
a
portion
of
the
customers
are
in
an
underdeveloped,
more
underdeveloped
countries
with
a
slower
internet
connection.
E
It's
essentially
the
same
architecture,
different
content,
but
this
the
you
know,
speed
scores
might
be
the
same,
but
then
because
the
internet
connection
is
poorer
and
for
maybe
south
america,
I
I
have
more
or
worse
lcp
score
there.
So
what?
What
can
I
do
about
that
or
or
what
what's
the
methodology
behind
that?
I
guess.
A
A
So
it's
not
that
you
have
kind
of
a
disadvantage
just
because
you
happen
to
have
users
with
a
slow
internet
connection,
it's
more
well
for
those
users
like
those
are
the
sites
that
are
available
and
like
maybe
they
will
come
to
you
as
well.
Maybe
they'll
go
to
other
sites,
so
it's
a
level
playing
field.
Basically,
is
what
you're
saying
yeah?
That's
that's
kind
of
the
idea
yeah.
So
it's
not
just
like
well,
this
site
focuses
on
users
in
the
us
and
they
have
really
fast
connections.
A
Therefore,
they
have
good
scores
and
we
will
rank
them
higher.
It's
more
that
well
like,
depending
where
your
users
are
coming
from.
We
will
try
to
rank
you
like
that.
E
So
would
you
look
at
the
ranking
on
a
per
country
basis
or
or
like
so
like
if
it's
a
multi-national
site
like
that,
the
the
u.s
section
would
that
have
a
different
kind
of
benchmark
or
I
guess
be
against
a
different
audience
than
I
guess
the
other
sections.
A
Could
be
so
I
so
so
there
are
a
few
things
that
kind
of
play
into
that.
On
the
one
hand,
we
have
to
have
enough
data
from
the
core
web
vital
side
to
understand
these
segments,
and
if
we
have
data
for
those
segments,
then
we
can
apply
that,
whereas
if
we
don't
have
a
lot
of
data
for
your
website,
then
maybe
we'll
just
say:
oh
the
whole
website
has
this
one
data
point
and
then
it's
kind
of
like
all
bundled
together
in
in
that
one
aggregated
data
point.
A
But
if
we
have
more
data
and
you'll
see
that
in
search
console.
If
there
are
like
multiple
sections
there
with
like
number
of
urls,
you
can
see
a
little
bit
more
like
well.
There's
data
for
the
us
part.
There's
data
for
the
south
american
part
for
the
european
part.
All
of
those
things.
E
And
and
I
section
those
different
properties
or
those
different
subfolders
out
into
different
properties
anyway,
so
I
can
use
that
data
that
way,
then
I
guess
sure,
yeah,
okay,
okay
and
then,
and
then
just
to
further
your
point,
one
more
with
one
more
thing:
what
if
a
site
has
no
is
not
in
the
crux
data
set
at
all.
How,
then,
does
it
get
ranked
or
yeah.
A
I
I
mean
we,
we
run
into
this
problem
with
all
kinds
of
metrics,
so
that's
something
where
we
kind
of
have
to
figure
out
how
how
do
we
start
start
the
site
off
and
that's
something
which,
which
you
see
not
specific
to
the
speed
side
but
which
you
also
see
with
regards
to.
I
know
lots
of
other
factors
like
around
the
quality
of
the
site
overall,
where
some
people
will
say.
A
Oh
there's
this,
like
this
google
honeymoon
period
until
google
has
enough
data
for
my
site
or
I'm
in
the
google
sandbox,
because
google
is
ranking
my
site
lower
than
it
should
be
in
the
beginning.
Until
we
have
enough
data
and
that's
kind
of
reflected
in
there,
it's
not
so
much
that
we
treat
it
like
in
a
bad
way
or
in
a
good
way.
But
we
have
to
make
some
assumptions
and
over
time
we
we
should
be
able
to
collect
data
on
that.
H
Sure
hi
john
hi
hi
john,
what's
deeper
here,
I'm
from
india,
cool,
hi,
yeah,
I'm
doing
job
an
mcc
company,
yeah.
H
Actually
my
question
regarding
a
basic
and
technical
website
structure.
Actually,
I'm
facing
some
issues
with
my
website.
There
is
a
regarding
a
crawling
and
indexing.
H
It's
a
big
living
dot,
co.
Uk
website.
I
have
changed
website
structure
many
time,
but
still
I'm
not
able
to
index
my
website
in
search
engine.
There
are
basic.
Some
categories,
page
are
indexed,
but
other
pages
like
filter
pages
and
internal
sub
pages
are
not
indexed
properly.
H
So
that's
why
I'm
not
able
to
getting
a
good
results
and
this
site
is.
You
can
called
enterprise
website?
Okay.
So
can
you
guys
please
guest
me
what
I
have
to
do
with
this
website
or
structure
where
I
can.
A
Yeah
so
it's
hard
to
say
without
looking
at
the
website
in
detail,
and
so
that's
something
where
I
might
also
suggest
going
to
to
the
forum
to
get
some
some
tips
there,
but
in
general,
changing
the
website
structure
makes
it
a
lot
harder
for
us.
So
if
you've
changed
the
structure
a
few
times
already,
then
every
time
you
change
the
structure,
we
have
to
understand
a
new
structure,
and
that
takes
time
so
finding
a
way
to
focus
on
one
one
structure
that
you
can
keep
for
the
long
run.
A
That's
I
think,
is
really
important,
so
less
fewer
changes
and
more
focus
on
one
clear
structure.
The
other
thing
that
I
think
is
important
is
focusing
on
fewer
pages
as
much
as
possible.
A
So
that's
something
where,
when
you
look
at
your
website,
maybe
it's
like
if
you're
seeing
that
google
is
struggling
with
crawling
and
indexing,
then
think
about
which
pages?
Do
you
really
really
care
about
which
ones
are
really
important
for
your
business
and
make
it
so
that
search
engines
can
really
focus
on
those
pages,
so
kind
of
limit
the
links
to
the
other
pages
limit,
the
indexability
of
the
other
pages,
so
that
we
can
really
focus
on
the
smaller
set
of
pages?
That
are
that
you
find
important.
H
Okay,
so
one
more
question:
please
it's
regarding
a
url
structure.
Obviously
we
are
talking
about
is
recently
a
website
structure,
but
what
you
think
about
your
structure
means.
A
Yeah,
I
I
think,
that's
perfectly
fine,
like
url
structure,
I
I
don't
have
super
strong
opinions
on
that,
because
different
sites
make
it
in
different
ways
and
usually,
if
you
have
unique
urls,
it
just
works,
but
that's
that's
a
reasonable
structure.
That's
also
like,
like
I
said
something
I
wouldn't
just
change.
So
if
you
get
advice
from
some
other
seo
and
they
say,
oh,
you
should
put
dashes
instead
of
subdirectories.
For
example.
I
wouldn't
change
that
kind
of
thing,
because
it
makes
it
much
harder
for
us
to
understand
your
site
again.
H
Okay,
so,
oh
all
right
and
all
right,
sir.
Thank
you
very
much.
I
think
I'm
satisfied
with
your
answer.
I
J
Yeah,
so
today
I
would
like
to
so
today.
I
would
like
to
know
that
actually,
our
website
is
an
e-learning
website
and
it's
ranking
bill
and
it's
getting
the
good
traffic
and
actually
we
want
to
apply
the
story
branding
thing
to
our
website.
J
So
for
that
like
we
want
to
cut
down
our
content
in
our
service
pages
and
in
the
home
page,
and
we
want
to
put
more
graphics
in
it
and,
let's
say
like
maybe
we
cut
down
the
content
up
to
75
percent
and
what
kind
of
impact
it
will
show
in
the
ranking
and
as
well
as
the
topic.
A
I
don't
know
it's,
it
really
depends.
So
if,
if
you're
removing
content,
then
obviously
we
can't
rank
you
for
that
content.
If
you're
removing
things
that
are
not
important
for
your
site,
then
that's
that's
perfectly
fine.
A
J
I
would
like
to
add
that
so
we
will,
I
mean,
take
the
consideration
of
the
keywords
and
we
will
put
those
keywords
in
the
in
the
content,
and
I
mean
we
want
to
write
in
terms
of
customer
prospective.
So
because
of
that,
like
we
want
to
trim
down
the
content
and
make
it
very
crispy
for
the
the
users.
J
A
So
yeah,
so
my
my
recommendation
there,
if
you're,
making
looking
at
trying
to
make
a
bigger
change
like
removing
75
of
the
content,
seems
like
a
big
change.
I
would
take
a
handful
of
pages
and
test
it
and
make
the
changes
there
and
see
how
they
perform
if
they
perform.
Okay,
then,
like
maybe
do
the
same
work
on
the
other
pages.
A
J
Okay,
great
and
one
more
question
last
question,
and
actually
in
our
blog
we
upload
one
article.
Each
day
I
mean
we
publish
one
article
each
day.
So
what
do
you
suggest?
The
best
I
mean
thing
I
mean
I
mean
to
say
like
in
terms
of
content
numbers,
how
many
articles
we
supposed
to
upload
in
a
week
or
a
month.
A
It
depends
up
to
you.
Some
sites
make
very
few
changes
and
few
articles
others
make
lots
of
articles.
It's.
It
really
depends
on
how
much
content
you
have
available,
that
you
can
create
and
what
people
are
looking
for.
J
F
A
I
I
would
assume
you
would
see
the
the
large
part
of
the
reprocessing
taking
place
within
maybe
two
or
three
weeks
in
in
general.
We
try
to
recrawl
all
pages
within
six
months,
so
the
the
long
tail
will
take
a
bit
of
time
to
to
be
updated,
but
the
kind
of
the
the
pages
that
we
crawl,
the
most
that
we
think
are
the
most
important
for
your
site.
A
They
should
be
updated
within
a
couple
of
weeks,
so
my
my
guess
is
at
least
after
a
month
you
should
see
kind
of
the
effects
of
a
change
like
that.
K
Hi
john
hi
so
which
method
to
choose.
If
we
have
a
category
with
products
for
a
few
months,
they
are
indexing
very
well.
They
rank
very
well,
but
in
one
shiny
day
the
owner
delete
them
or
remove
them
from
categories,
and
what
method
will
be
better
for
us
to
choose
to
know
index
canonical
or
something
to
leave
them
like
a
blank
page.
A
I
I
would
just
make
it
404
or
four
yeah.
I
I
I
wouldn't
try
to
do
anything
too
tricky
there.
I
I
think
if
you
set
it
no
index,
the
same
thing
will
happen.
If
you
try
to
set
it
canonical
to
a
different
category,
we'll
treat
it
as
a
soft
404.
A
A
K
Yeah,
of
course,
and
thank
you
so
much
and
one
more
question
about
the
last
update.
I
was
wondering
some
something
after
the
date.
Do
you
think
it's
reasonable
to
immediately
take
some
action
or
should
be
wait
until
it's
over
because
sometimes
webmasters
trying
to
change
something
when
the
update
is
throw
out,
but
I
don't
know
it's
very
smart
decision.
What
is
your
advice
here.
A
I
mean,
if
so,
so
I
think
the
the
core
update,
I
think,
that's
finished
rolling
out
so
yeah
from
that
point
of
view.
It's
like
it's
finished
anyway,
but
in
general,
if
you
have
things
that
you
can
improve
on
your
website
like,
why
would
you
wait?
K
Yeah
thanks
and
do
you
think
that
the
website
can
lose
its
visibility
to
recover
without
seo
specialist
intervention
intervention
sure
in
the
period
between
two
updates
sure.
A
A
It's
it's
something
where,
especially
when
it
comes
to
the
core
updates,
we're
looking
at
the
relevance
of
the
website
overall
and
that's
something
that
anyone
can
take
a
website
and
say:
oh,
I
will
rewrite
the
content
and
I
will
recreate
the
website.
It
doesn't
need
to
be
an
seo.
I
think
there
is
there's
a
little
bit
of
a
of
an
effect
there.
That
seos
often
know
a
little
bit
more
what's
happening
and
what
google
might
be
watching
out
for,
but
anyone
can
update
a
website
and
make
it
better.
A
A
So
much
sure,
let
me
run
through
some
of
the
submitted
questions
and
we'll
definitely
have
a
bit
more
time
to
chat
as
well
afterwards,
but
just
so
that
we
we've
kind
of
run
through
those
quickly.
We
experience
a
severe
ranking
drop.
Our
domain
is
only
visible
for
brand
searches.
All
other
rankings
have
nearly
completely
vanished
for
now,
since
three
weeks.
On
the
other
hand,
we
do
not
experience
any
alert
in
search
console.
A
Is
it
possible
that
the
search
console
is
a
bug
so
that
there
are
no
alerts
shown
even
if
the
domain
is
punished
via
penalty?
So
it's
always
possible
that
there's
a
bug
in
search
console.
I
I
mean
that's
it's
kind
of
like
computer
software.
It
that's
always
possible
there.
However,
I
I
would
be
very
surprised
if
there
were
bug,
in
particular
with
regards
to
the
manual
actions,
so
we
call
them
manual.
Actions.
A
People
externally
tend
to
call
them
penalties,
because
manual
actions
are
something
that,
like
they
just
happen
all
the
time
and
lots
of
sites
see
them
lots
of
sites,
try
to
fix
them
and
that's
something
where
if
there
were
a
general
bug
with
regards
to
how
we
show
manual
actions,
I
think
lots
of
people
would
notice
it
and
complain
about
that.
May
I
ask
a
question.
F
A
A
penalty
yeah,
so
I
I
don't
know
exactly
the
number
of
weeks,
but
we
recently
had
a
core
algorithm
update
and
that
might
map
into
that
time
frame
that
you're
you're
looking
at
there
and
with
the
core
algorithm
updates.
A
We
try
to
improve
the
way
that
we
understand
relevance
in
the
search
results
and
with
that
it
can
happen
that
a
website
becomes
suddenly
less
visible
and
significantly
less
visible
in
some
cases,
even
than
it
was
before,
and
it's
not
that
there's
a
kind
of
something
that
you're
explicitly
doing
wrong
or
an
error
or
something
on
your
website.
It's
more.
Our
systems
feel
that
this
is
the
the
way
that
we
should
show
websites
in
search
now,
and
we
have
a
blog
post
about
the
core
algorithm
updates.
So
I
I
would
go
through
that.
F
Sorry
we
already
checked
this,
the
that
was
our
first
thought,
so
it
happened
on
around
the
25th
or
24th
25th
of
november.
So
we're
pretty
sure
it's
not
the
core
update.
Okay,.
A
F
That's
not,
I
can
provide
another
information,
so
there
was
an
incident,
so
a
link
network
link,
building
networks
or
illegal
fraud
network
was
pointing
on
300
domains
which
were
in
my
company's
portfolio,
so
they
were
hosted
on
our
own
servers
and
by
linking
from
the
link
network
to
our
domains
and
those
domains
got
indexed
and
they
all
had
a
redirect
to
our
main
company
page.
So
that's
is
that
a
hint
as
well,
which
can
help
to
clarify
it.
F
The
servers
are
so
the
service
of,
so
it's
a
huge
company
and
the
servers
from
my
company.
That's
something
like
the
daughter
of
the
big
company.
They
are
hosted
on
the
same
server,
so
the
traffic
from
the
index
urls
pointing
on
our
domain,
are
on
the
same
server.
So
that's
why
I
mentioned
it's
not
taking
into
respect
a
spam
or,
but
it
is
taken
into
respect
and
spam
because
they
are
hosted
on
our
own
servers.
So
if,
if
their
foreign.
A
Yeah,
I
don't
know
I
my
general
feeling
is:
we
would
still
be
able
to
deal
with
that
normally,
but
it's
it
sounds
like
you
have
a
very
unique
situation.
So
that's
something
where
I
I
would
also
maybe
point
at
the
the
help
forum,
maybe
post
there.
A
A
Problem,
thank
you.
Okay.
All
right,
let
me
run
through
some
of
the
other
submitted
questions
so
that
we
get
a
few
of
those
covered
during
the
core
update
rollout
is.
Is
it
like?
The
quality
of
the
website
is
calculated
from
the
overall
site
signals
and
then
this
site
quality
score
is
propagated
to
every
page,
gradually
page
by
page,
is
it
possible
that
some
pages
drop
and
some
pages
surge
and
the
overall
traffic
to
the
domain
remains
the
same
it
like
when
we
try
to
understand
the
relevance
of
a
website.
A
Some
things
go
down
and
on
average
across
the
domain
you
will
see
some
change
or
maybe
it'll,
even
out,
even
in
in
kind
of
weird
coincidental
cases,
so
that's
certainly
possible
the
way
that
you're
seeing
things
there,
and
it's
also
that
there
are
always
a
lot
of
different
things
that
come
out
with
regards
to
search
and
some
are
a
little
bit
more
focused
on
the
domain
or
on
a
bigger
picture
of
the
website.
Some
are
focused
more
on
smaller
parts
of
a
website,
so
even
outside
of
a
core
update.
A
You
might
see
these
shifts
across
some
parts
of
your
site
and
other
parts
going
up
some
parts
going
down.
When
do
you
bring
back
the
request
indexing
tool?
It's
like
I
don't
know
so
we
we
will
see.
I
I
know
that
lots
of
people
want
it
and
the
search
console
team
is
pretty
close
to
kind
of
getting
that
back
lined
up.
I
don't
know
what
the
timing
there
will
be.
It's
like
there's
like
some
chance
that
we
might
still
get
it
this
year,
though
it's
it's
getting
really
tight
from
a
ranking
standpoint.
A
If
core
web
idols
use
real
user
data,
I
think
we
talked
about
this
briefly
before
in
march,
your
big
mobile
update
will
come
if
we
are
ranking
well
at
the
moment
on
mobile.
Can
that
change
with
the
mobile
update,
for
example,
our
internal
linking
is
basically
not
existent
on
mobile.
Our
mobile
navigation
menu
is
blocked
for
the
crawler.
Currently,
how
much
is
our
desktop
page
actually
influencing
the
rankings
on
mobile?
A
So
that's
something
where,
if
we've
shifted
it
over
you're
not
going
to
see
any
changes,
if
we
haven't
shifted
your
site
over
to
mobile
first
indexing,
then
that
does
mean
that,
on
the
one
hand,
our
systems
are
not
sure
if
your
site
will
work
well
with
mobile
first
indexing,
and
if
your
site
still
doesn't
work
well
with
mobile
first
indexing
in
march,
then
we
will
pick
whatever
mobile
content.
You
have
and
index
that
which
might
be
worse
than
your
site
is
now
with
regards
to
indexing.
A
So
that's
something
where,
depending
on
your
case,
you
might
see
changes
or
you
might
not
see
changes,
page
speed,
core
web
finals,
vision
question
does
the
origin
summary
include
only
index
pages
or
the
domain
experience,
so
I
don't
know
offhand
how
the
the
core
or
how
the
the
crux,
the
chrome
user
experience
report
data
is,
is
collected
with
regards
to
kind
of
like
what
goes
into
the
origin
summary
or
not,
but
there's
fairly
detailed
documentation
on
the
chrome
user
experience
report
data,
so
I
would
double
check
that
there
I
still
get
alerts
from
an
old
sub
domain
that
I
moved
away
many
years
in
search
console.
A
A
Maybe
there's
no
hosting
there
anymore
in
the
meantime,
and
if
anything
happens,
where
we
try
to
crawl
a
page
and
find
errors,
then
we
will
flag
that
in
search
console,
but
that
doesn't
mean
that
there's
any
effect
on
your
current
site
with
regards
to
search
so
for
for
the
most
part.
If
you've
moved
away
many
years
ago
and
something
gets
flagged
on
the
old
domain
then
like
you
can
just
ignore
that
I
want
to
split
a
website
into
two
websites.
A
I
want
to
keep
some
pages
and
posts
on
the
current
domain,
but
the
pages
and
posts
I
want
to
move
to
a
separate
website.
It
will
keep
the
same
branding
structure,
basically
everything
I
just
want
to
separate
visitors
and
make
two
websites
easier
for
them,
except
for
301
redirection
for
the
move
pages.
Is
there
anything
else?
I
should
keep
in
mind
to
do
in
order
to
maintain
the
website,
reputation
and
not
lose
ranking
of
those
migrated
pages.
A
A
So
in
particular,
if
you're
active
in
a
very
competitive
area-
and
you
split
things
off
into
smaller
pieces,
then
it
might
be
harder
for
us
to
rank
those.
Whereas
if
you
combine
them,
it
might
be
easier
for
us
to
rank
those.
A
On
the
other
hand,
if
it's
a
less
competitive
area,
then
it's
very
possible
that
we'll
just
index
all
of
those
versions
and
show
those
appropriately
in
the
search
results.
So
that's
something
where
it's
it's
really
hard
to
determine
ahead
of
time,
what
the
seo
effect
will
be,
and
because
of
that,
I
would
recommend
doing
this
kind
of
a
split
or
merging.
A
Primarily
then,
when
you
have
really
really
strong
business
reasons
to
actually
do
that,
if
you
really
know
your
users
are
annoyed,
if
you
have
both
of
these
things
on
the
same
website,
and
maybe
they
convert
first
because
of
that,
then
that's
something
where
I'd
say.
Well,
maybe
it
makes
sense
to
split
these
off,
but
if
you're
just
trying
to
tweak
things
slightly-
and
you
don't
expect
a
big
effect
from
your
user
side,
then
by
doing
this
kind
of
splitting
off
my
suspicion
is
that
overall,
you
will
be
a
little
bit
worse
situation
than
before.
A
When
will
search
console,
allow
this
avow
files
submitted
to
domain
verified
sites
and
allow
all
four
versions
to
apply
at
the
same
time.
We
don't
want
to
do
it
four
times.
I
I
don't
know.
I
think
that's
that's
on
the
search
console
list
of
things
to
do.
In
particular,
when
they
rolled
out
the
new
disavow
feature,
we
did
bring
them
that
feedback,
because
it
also
came
from
folks
like
you,
so
I
don't
know
what
what
the
timing
there
will
be.
A
A
On
the
other
hand,
if
you're
doing
this
daily,
then
probably
you're,
focusing
on
things
that
don't
have
a
strong
effect
as
you'd
expect
I'm
starting
my
new
website
and
I'm
making
it
accessible
for
people
with
disabilities.
My
question
is:
how
can
we
include
animation
and
videos
and
infographics
if
I
want
to
make
it
accessible?
A
Second,
does
accessibility
make
for
trouble
when
it
comes
to
indexing?
So
I
don't
have
a
lot
of
expert
advice
with
regards
to
accessibility.
I
don't
have
a
lot
of
background
knowledge
there.
A
So
that's
something
where
usually
with
regards
to
crawling
and
indexing,
making
things
more
accessible
is
more
of
a
positive
effect
rather
than
a
negative
one.
I
should
I
separate
my
e-commerce
for
my
main
website.
What's
the
guideline,
if
any,
would
it
be
better
for
seo
you?
You
can
do
it
either
way,
so
some
some
sites
have
a
blog
and
an
e-commerce
site
on
the
same
domain.
Some
split
that
off
into
multiple
domains.
A
It's
essentially
possible
for
you
to
do
that
in
any
any
particular
setup.
So
that's
something
where
I
would
focus
more
on
what
works
well
for
you,
what
works
well
for
tracking
for
an
analytics
purposes
and
then
go
from
there,
I'm
very
nervous,
but
have
managed
my
website
this
past
year,
I'm
really
having
difficulty
understanding,
search,
console
with
regards
to
my
accounts
looks
like
everyone
here
is
more
experts.
A
Is
there
a
more
appropriate
google
forum?
I
would
probably
go
to
the
search
central
help
forum.
I
keep
saying
that
today
I
don't
know
it
seems
like
it's
usually
a
good
place
to
go
with
regards
to
these
general
questions
like
how
do
I
verify
my
site?
A
How
do
I
get
things
started
and
get
set
up
with
regards
to
search,
and
there
are
lots
of
really
smart
and
friendly
people
there,
so
I
I
would
tend
to
go
there
and
I
post
your
details
there,
like
the
urls
that
you
have
for
your
website,
so
that
someone
can
take
a
look
and
say:
oh,
it's
like
you
need
to
put
your
meta
tag
here
or
you
need
to
do
this
in
your
wordpress
or
whatever
you're.
Using
how
many
articles
are
needed
for
google
discover
to
find
our
site
suitable?
A
I
don't
think
there's
any
limit
with
regards
to
discover,
however,
the
discover
content
policies
are
a
little
bit
different
than
web
search
and
what
we
focus
on
for
discover
is
a
little
bit
different
than
just
general
web
search.
So
I
would
check
out
the
content
guidelines
for
discover
and
see
how
you
can
perhaps
tweak
your
content
to
make
it
more
suitable
for
discover
and
then
keep
working
on.
A
So
it's
a
bit
kind
of
like
it's
a
tricky
tricky
place,
but
I
I
think
it's
really
cool.
A
Okay,
more
more
questions,
maybe
I'll.
Just
switch
back
to
questions
from
you
all
to
kind
of
close
things
out.
A
Okay,
cool
I'll
copy
that
out
and
take
a
look
at
that
later
on
yeah
great.
Thank
you.
D
John,
regarding
so
regarding
this
cover
does
first
of
all,
is
there
anything
new
that
the
discover
team
is
likely
to
come
up
with
come
out
with
anytime
soon
in
terms
of
like
more
recommendations
or
maybe
more
insights,
of
what
people,
especially
people,
who
had
traffic
from
discover,
and
now
they
don't
maybe
some
insights
into
what
they
can
do
to
to
improve.
A
Yeah,
I
I
don't
have
any
idea
of
timings,
so
that's
like
always
tricky
to
come
and
say
like
what
will
happen
in
the
future.
It's
like,
I
really
don't
know
what
what
the
timings
are
there.
I
I
do
know.
The
discover
team
cares,
a
lot
about
people
who
were
trying
to
get
content
visible
and
discover
and
they'd
like
to
make
it
a
little
bit
easier
to
understand
what
is
happening
there.
A
D
So
you
mentioned
in
one
of
the
previous
hangouts
that,
as
I
mentioned,
we've
been
working
with
a
publisher
that
has
been
removed
from
discover
in
may
and
we
kept.
You
know,
making
sure
that
the
new
content
that
they
publish
is
according
to
your
discover
policies
and
they
improve
the
content
and
overall
user
experience
as
well.
You
mentioned
that
google
kind
of
including
discover
requires
quite
a
bit
of
time
to
kind
of
process
all
of
these
changes,
even
if
they're
the
content
is
indexed
there's.
D
My
still,
we
might
still
need
some
time
until
kind
of
google
understands
that
okay.
So
this
is
a
good
enough.
Quality
website
to
be
included
in
discover
again-
and
you
mentioned
a
month-
is
especially
for
large
websites.
A
month
is
kind
of
a
small
amount
of
time.
What
would
you
think,
like
as
an
appropriate
amount
of
time
to
wait?
A
A
D
D
Time
to
okay-
and
I
know
you
mentioned-
that
we
discover
the
the
new
content.
The
fresh
content
is:
has
a
heavier
weight
in
terms
of
how
you
know
discover,
calculates
everything
so
just
to
confirm
that
it's
not
really
required
to
kind
of
go
back
months
or
years
to
kind
of
update
that
old
content,
and
you
know
update
it.
A
That
means
within
your
website,
when
we
understand
your
site's
structure,
we
focus
essentially
on
the
newer
content
and
under
on
the
main
category
sections,
for
example,
of
a
website
which
means
that
overall,
we
would
automatically
for
indexing
kind
of
focus
more
on
that
newer
content,
because
it's
just
very
prominently
linked
within
your
website
you're
giving
a
lot
of
weight
so
regardless
of
discover
or
just
search
in
general.
If,
if
you're
constantly
creating
new
content,
then
that's
kind
of
where
we
will
shift
our
our
focus
over
time.
A
I
mean
that's,
I
mean
it
really
depends
on
on
your
website
and
that's
something
where.
If
you
look
at
the
the
traffic
from
search
and
the
analytics
traffic,
you
can
probably
make
guesses
on
which
parts
of
your
site
are
critical
for
for
your
site.
A
Then
we
would
say
well,
this
reference
part
is
really
important,
but
there's
also
a
news
part
and
we
try
to
find
kind
of
like
a
balance
between
those
two
parts.
On
the
other
hand,
if
it's
purely
a
news
website-
and
we
can
purely
focus
on
the
new
content
and
that's
really
clear
when
we
crawl
and
index
your
site-
that's
clear
kind
of
from
all
of
the
signals
that
we
get
then,
like
obviously,
we'll
focus
on
the
news
part.
D
A
Then
we
will
still
balance
that
low
quality
part
with
your
newer
quality
news
news
content
and
try
to
find
some
some
middle
ground
there
with
regards
to
how
we
understand
the
quality
of
your
website
overall,
but
it
really
kind
of
depends
on
on
your
website
and
it's
not
so
trivial
to
just
say.
Oh,
we
will
take
a
look
at
all
the
search
console,
traffic
and
impressions
kind
of
thing.
It's
like
we.
We
try
to
figure
out
what
what
is
important
for
the
site
overall.
H
G
H
H
Sure,
actually
it's
regarding
a
website
schemas
how
it's
important
for
website.
Is
it
really
useful
for
increase
of
website
visibility
in
a
search
engine
or
help
to
rank
higher.
A
H
Okay,
okay,
actually,
I
have
implemented
schemas
over
all
all
websites
and
they
all
are
visible
in
search
engines,
okay,
okay
and
yeah.
One
more
question
sometime
website
overall
website
perform
right.
H
Our
keywords
are
in
a
top
10
and
after
two
weeks
overall
website
drop
keyword,
ranking
drop,
then
what
we
can.
What?
What
issue?
I
have
no
words
about
this.
I
hope
you
understand.
A
Yeah,
it's
it's
really
hard
to
say,
so
we
we
have
a
a
document
in
the
the
help
center
specifically,
for
I
think
my
my
site's
ranking
dropped
or
my
my
page's
visibility
dropped.
A
Something
like
that
and
it
goes
through
a
number
of
the
issues
that
could
be
playing
a
role
there
with
regards
to
maybe
technical
issues
that
you
can
double
check,
and
also
some
tips
with
regards
to
the
overall
quality,
but
in
general,
even
if
you
have
all
of
the
technical
things
set
up
correctly,
it
can
happen,
and
it's
it's
very
normal
that
things
will
go
up
and
ranking,
and
things
will
go
down
in
ranking
over
time.
A
So
just
because
a
page
is
no
longer
ranking
as
well
as
it
was
before.
It
doesn't
necessarily
mean
that
there's
something
wrong
with
the
page.
It
might
just
be
it's
like.
Maybe
there
are
other
pages
that
we
should
show
in
search.
Maybe
we
just
like
have
trouble
understanding
the
relevance
of
the
page,
focusing
the
page
more
on
the
kind
of
content
that
you
want
to
have
it
visible
for
all
of
these
things
can
play
a
bit
of
a
role.
H
Oh
okay,
okay,
sir.
Actually,
according
to
all
google
guidelines,
I
have
make
a
document,
and
recently
last
month
I
have
launched
a
new
website.
It's
regarding
a
hoverboard,
and
can
you
imagine
after
one
and
half
month,
overall
websites
are
ranked
higher
and
the
keywords
are
in
top
10.
H
fresh
new
website
yeah,
and
I
got
good
traffic
daily
around
2000
to
2500
yeah.
A
It's
on
the
one
hand,
the
technical
things
are
are
certainly
things
to
watch
out
for,
but
it's
also
it's
not
guaranteed
that
you
will
be
successful
just
because
you
follow
the
technical
guidelines,
so
sometimes
you
also
have
to
kind
of
like
have
have
a
sense
of
what
will
be
important
or
what
what
areas
are
maybe
not
covered
so
well
at
the
moment
that
we
can
help
cover.
So
it's
like
yeah
cool
all
right.
Let
me
just
pause
the
recording
here.
We
we
can
stick
around
a
little
bit
longer.
A
If
any
of
you
want
and
yeah
I
don't
know.
I
think
this
is
the
the
last
office
hours
hangout
for
this
year.
So
thank
you
all
for
for
joining
all
of
these
hangouts
thanks
for
all
of
these
questions
along
the
way,
I
hope
you
found
these
useful,
we'll
certainly
be
doing
more
of
these
next
year
as
well.
I
think
martin
is
doing
one
for
javascript
next
week.
So
it's
not
completely
closed.
A
I
don't
know
how
he
does
it
like
over
almost
over
the
holidays,
we'll
see,
but
we'll
definitely
have
more
of
these
lined
up
next
year.
So
wish
you
all
happy
holidays
and
see
you
next
year.
In
that
case,.