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From YouTube: INDUS Conclave North 2016- SAP Keynote - Debdeep Sengupta, MD, SAP India Sub-Continent
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A
B
The
mic
is
working
this
time.
Thank
you
morning
again
welcome
to
the
Indus
conclave
of
the
knot
chapter
so
I
have
not
seen
this
kind
of
participation
from
any
of
the
group
in
the
technology
industry.
Thank
you
again
for
your
participation
involvement
with
each
other,
as
well
as
with
a
say
P,
as
a
company
who
give
us
feedback,
you
heard
mr.
B
B
B
B
Outcome
based
economy,
almost
seventy
seven
percent
of
the
companies
today
are
using
Smart
Objects,
who
have
a
close
feedback
loop
between
the
last
mile,
because
today,
digital
technology,
smart
objects,
everybody
knows
census
is
helping
to
close
the
gap
between
the
customer
and
the
end
users.
I
may
be
in
different
businesses.
I
would
want
to
have
insight
into
real
time
into
what
my
customers
are
doing
into
my
consumer
behaviors.
That
is
something
every
companies
trying
to
get
some
kind
of
a
food
all
or
a
grass.
B
The
third
thing
which
is
happening
is
every
business
is
becoming
a
digital
business.
It
is
not
just
about
the
online
place
or
not
only
about
the
traditional
players,
because
the
digital
business
platforms
are
the
new
blueprint
for
companies
to
build,
connect
and
deliver
application,
which
is
specific
to
your
industries,
which
gives
you
a
competitive
advantage,
because
today
you
know
a
taxi
service
is
a
downloadable
application.
B
B
B
They
want.
That's
the
kind
of
demand
they
will
ask
from
the
internal
systems
same
with
your
customers,
because
they
are
also
going
to
be
a
consumers.
So
are
we
be
able
to
provide
that
level
of
simplicity
and
intelligence
is
something
which
will
drive
pretty
much
driving?
The
present
will
drive
the
future
and,
finally,
the
workforce
of
the
future
will
not
only
be
humans,
but
it
will
also
be
machines
because
in
our
study,
when
we
studied
manufacturing
companies,
consumer
companies,
you
know
various
kind
of
companies.
B
B
It's
pretty
interesting.
I
am
not
sure
if
you
are
all
looking
into
this,
because
the
digital
transformation
that
the
digital
economy
is
not
just
about
automating
the
past
automating,
the
present,
but
also
about
an
opportunity
to
reimagine
the
future
I
know
later.
Today.
Many
of
you
will
be
speaking
about
your
experience
of
digital
transformation.
B
I
am
sure
there'd
be
lots
of
examples,
how
we
have
not
only
simplified
the
processes
for
your
customers
for
your
employees,
for
your
stakeholders,
but
we
need
to
also
look
at
considered
as
CIOs
our
we
impacting
the
business
outcomes
for
our
organization,
how
we
are
helping
establish
the
brand
of
our
organization
with
the
overall
internally
as
well
Sean
Lee,
so
I'd
like
to
give
one
small
example:
it's
not
from
India
the
reason
I
am
giving.
This
example
is
about
a
completely
different
industry,
how
it
transformed
itself.
B
So
it
says
sports,
good
industry,
they
manufactured
sports,
t-shirt
shoes,
and
you
know
sports
garments
it.
It
used
to
be
a
very
small
company
in
North
America
under
armour.
Many
of
you
wouldn't
have
heard
of
this
brand
about
seven.
Eight
years
back,
it
was
at
two
hundred
million
dollar
company,
very,
very
small,
in
global
standards.
B
They
have
built
a
community
of
their
end
users,
so
they
really
realize
that
their
end
users
are
not
just
professional
athletes,
but
students.
You
know
people
of
because
health
is
becoming
health
and
fitness
is
becoming
a
major
issue
all
over
the
world,
not
only
in
developed
economies
as
well
as
developing
economies.
So
what
they
did
is
they
built
a
digital
platform
in
which
they
can
take
stay
connected
with
community
of
users
and
take
feedback
about
not
only
how
their
goods
are
performing.
B
Their
valuation
of
the
market.
Capitalization
is
bigger
than
Nike
or
adidas
the
brands
which
we
are
very
familiar
with.
So
that's
the
kind
of
change
which
is
coming
to
all
of
us
doesn't
matter
how
big
or
how
small
we
are
as
a
company
right
in
India.
Obviously,
you
would
have
seen
many
of
these
are
happening
with
the
flip
cuts
of
the
world.
B
They
are
becoming
the
physical
suppliers
or
the
the
taxi
service
providers
or
anybody,
so
I
think
we
should
consider
not
just
to
look
at
our
present,
but
also
take
this
opportunity
to
look
into
the
future
and
be
able
to
impact
our
businesses.
So
thank
you
again.
I
have
a
great
event.
Thank
you
very
much.