Kubernetes SIG Contributor Experience, 13 Mar 2020

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From YouTube: Contribex: Weekly Marketing Meeting for 20200313

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Contribex: Weekly Marketing Meeting for 20200313

A

Asked me to think about how they would call me and how they would search for me uh to add uh not just helping coaches and consultants this this but like. Who am I so? I was thinking which resonates with me, uh personal branding, like personal branding strategies, because that is actually like really really connected to what they do not just offers. But like okay, who are you? Who is that ideal client? And how are you positioning yourself towards that person uh so yeah and.

B

He was really resonating.

A

With procrastination like when I, when I talked like that, I was working with procrastination before he was like. Oh yes, yes, oh, I know a lot of people who would need that.

C

Yeah it's it's uh I would per. This is my personal opinion. I prefer positioning than personal branding because.

B

Personal landing.

C

Is is so so it's so soft like work on your personal branding. You know it's. It's like.

A

C

But positioning is you, you need to position yourself, so people when you say what you do will listen. You know something.

D

C

It it makes sense yeah, but it's it's all related and you can add procrastination. You know I don't. I don't think, and we talked about this at the beginning. I wouldn't add it to like too much.

C

Maybe I test it. I yeah, I would add it, but as a sign of a pain you know. Yes, are you not getting results? Are you frustrated because you're getting leads and doing work and that even leads to procrastination, because you have no clarity on what to do.

A

C

You know it's it's it's something.

A

No, yes, yes, I get it love it! Okay! I think that that's that's it. I need to restructure now that then just put it out.

C

Yeah yeah, I think it's, I think you got it too so so just go.

A

C

Rewrite it and resubmit it and we'll take a look. Okay.

A

Okay, thank you cool, perfect, any other questions.

A

uh No! No, that that's it.

C

Okay, I'm gonna go with with mary claire and then liz. uh So mary claire, you were mentioning you're stuck in belgium yeah. You can do that.

E

uh What was the question.

C

uh Just give me an update of uh where you are right now and and what are you focusing on just give me a wrap-up.

E

Yep, so I'm working on uh aligning everything with your feedback uh in the for the profile. So I went through everything. um Where um have a question. Let me see so we're in number three. How did you or your client solve these problems and obstacles?

E

um You're telling me they don't need me to tidy their kitchen, which is true, so we identify actually um the habits, the conditions that are leading them into a unhealthy lifestyle, and then you continue um and I'm not sure, well you're saying rather than going on a diet or whatever or talking about food, it's more important and that's what I was wondering in which section does that come?

E

Does it still come in? The first section? Is that in the number four section, what do you help your clients with so.

C

E

What I was wondering.

C

uh Yeah first question: uh do you remember the feedback I asked you is you want to be 100 open that you help people with with raw plant-based diets.

D

C

Or you want to just not tell it up front and then stay with your approach. What do you think about that?.

E

Well, my first approach was that I was always up front, so it was clear from the start uh just to avoid that what you were saying uh that they wouldn't come say tell me afterwards. uh Well, we didn't know it was about raw plant food, you know so then, after a while, I noticed it was scaring a lot of people off which is normal.

E

It's not that obvious. So I stopped talking about that in my introductions and actually that helped me to get more calls booked. Of course, then it's the problem. Now I have to tell them you know to before I sign them up. um That is a 50 50 game right. There are a lot of people who will back up and back out at that moment, when I tell them, oh no, I can't do that. It's too hard blah blah the other 50 are cool with it.

E

They say: well, we I did it in the past and so on. So I'm still going back and forward like, should I tell them up front or not? Maybe it depends on the kind of clients I'm working with, because I'm focusing on six-figure multi-six-figure business people and they seem to have more problem with the fact that it's raw, they don't have a problem with the fact it's plant-based.

E

So I could go in and choose a nice middle road there and talk about plant food, but not about the fact that it's raw or high okay, mostly bro,.

C

Okay, yeah, it's what my suggestion would be. It's you can use that as a filter and the way.

D

C

Explain is a filter if you want to be 100, I won't say transparent, because I'm not saying that you don't say it's planned. It's not transparent, but up front about it's raw plant-based diet. What I do and this and everything if you say it up front, you will get, have less leads and and less uh conversations and calls yes, but the ones that you will have are more qualified and easier selves.

E

We could say that.

C

Yeah, but maybe it's going to throw off a lot of people that need your services that could work with you and need to work with you, but maybe that scares them off so so, perhaps in the about me section I would, I would suggest just focusing on the results they get by following your process and not mentioning the the specifics.

C

So you, basically, what you do is what I showed milan before from point a to point b. You just describe this situation. Are you a six figure business owner and you don't have time and you are eating out of a vending machine and so on? And what you want is more energy, more vitality, finish, work and then have enough energy to to live a life.

C

You know I can help. You know our process has proven to increase by 30 percent vitality or energy from our clients. So on so on so on. uh We do a combination of habit, changing mindset, coaching uh diet and exercise. I'm not sure. If that's what you do, but you know you get, you get the hang of.

E

That yeah, I get angry.

C

You you still haven't said that your process, you know, so we even have a process to transition you into your current habits. So you don't feel like shocked from from from starting this approach and my method and we have a plan, so you can slowly grab grasp the habits and the new um processor methods that you know our clients follow. You know so just.

D

C

Saying that it's much less intimidating, yeah.

D

C

You focus on the pains and the results. You don't have to talk about your process, much.

E

C

And this works well for everybody actually, because people are not really concerned about the process in the first place,.

E

C

Because because don't tell me about your process, you know I'm not ready to listen to it in this city. If you look and you do a bit of research and you look into the buyer's journey, it's a mar. It's marketing uh principle and approach actually describing the process is comes after that you know once you start sharing content or optimizing your linkedin profile in this.

D

In in this way,.

C

What you're gonna get is wow. This is me, you just describe myself, I'm eating out of a vending machine and I do want more energy, mary claire. What what's your process? How do? How does it work then you've captivated their attention. You can say.

C

Well, let me let me tell you, you know we do a combination of mindset, we evaluate your habits and then we start introducing some uh small changes in your diet at first and we start measuring progress and based on your your energy levels and your current emotional well-being and overall physical mental well-being.

C

We start customizing the plan in order to increase that gradually.

C

Okay, you know so so. There's diet involved. Yes, we we start introducing some uh raw plants, diet, stuff. You know you can say it that way. That has several benefits. You keep all the nutrients from the food and it's very easy to prepare. So we know you're a businesswoman and you don't have time. So this is a perfect solution and it's you you can. You can have a small snacks throughout the day as you advance into this diet.

C

You know so the first stage is you just you know, preparing small snacks here and there and we give you a timeline and we give you a process and a go-to plan. So you stick to it once you're, you know, so you can do it by phases.

C

Is this making sense.

E

Yes makes sense because that's usually the the issue uh like transitioning to the fact how they they will be eating, and then the objections come in. Of course,.

C

Exactly so you you can overcome all these objections, but, as you explain it this way, for example, I have some some clients who are gym owners and a lot of them target 40 year olds and above and one one of the biggest fears that a 40 a 50 year old, maybe 55, 60 year olds. They think of the gym and training as lifting weights with 25 year olds, who are super, super toned and all well defined and everything and it's intimidating.

C

So so you have to also prepare that and you also have to say, listen the first problem, probably the first month working with us. It's just getting you in shape, so you don't get injured.

B

C

People hear that it's like. Oh, oh, you know it's like okay, they understand my fears. They understand my real situation. I don't wanna gain two kilos in muscle in the first three months I just wanna stay in shape and make sure that you know my back doesn't hurt. My knees doesn't don't hurt.

C

So you can take the same approach here and you can say you know what we have a gradual plan where we can gradually transition and it's customized for you in order to increase those energy.

B

C

Because because because you know it's, it's people know how to improve their health. They know that you know to lose weight, you have to eat less calories and do exercise and eat healthier, and people know that smoking is bad for you, so they know this. What they need help with is the support in order to do it. So the same principle applies to what you do.

E

Yeah yeah, that was something that came clearly out of all the interviews I did um it was they don't have the structure? They don't have a plan they're just all over the place. They just grab and go. Oh because they're not prepared.

E

So that's why I shifted that headline to include their the fact that I would create a go-to plan, simple streamlined structure just to like give them in the first introduction what they want. What they're looking for and then yeah I can add to that what they really need. Of course, once we start working.

C

Yeah, okay, so so so try that approach and just test it out optimize the pro profile in this sense.

E

C

Let's say that you start having connections and talking to people and having calls and out of 50 calls initially say hey, but you know you didn't say this was plan based. You know, I I feel it's you know. I thought you should have said it from the start. Okay, if that's the case, you just transition, and you say you change it.

E

Yeah, no, that's that's clear, so um I will up. uh I will review, I mean put down the new text in there and then have it over uploaded for your review and then once you give the green light, I can update my profile. That's how it works. Okay, oh, do you have any feedback on the banner that I created because I had several versions in there. uh I think it was liz who said I like the one with golden spoon best.

E

I did. I didn't.

C

D

C

No, I had a purple, I didn't like the one with the light bulb.

E

With the ah with the light bulb yeah yeah, yeah, okay, that was one of them. Okay,.

C

Personal, no preference. Personally, you can.

E

D

And I think it.

E

C

Work well so so, just except for the libel one.

E

C

You can pick any okay.

E

Okay, good I'll move on with that feedback. Thank you so much perfect cool, yep, bye.

C

Bye-Bye, okay, so liz on to you now uh I saw that you uploaded uh the worksheet with your new idea. Clients haven't had a chance to review it. We'll do so. Probably yes today, uh but let me know how's everything and hello, hello. You hear me.

F

Yes um yeah, so I uploaded all those yesterday and updated them and then I'm working on module four now, okay, today perfect.

D

F

Started on that a little bit late last night, so I haven't even um I've updated my profile some, but that's where I'm at.

C

Got it you want me to, I haven't, opened it yeah, I'm going to be honest with you, uh but you want.

D

C

Look now and just give you uh as we right now on the spot, take a look at it.

F

uh Whatever you prefer, you can do it later or now either way.

C

um No, we we can do it now. I think you know so so you don't have me waiting and you know we have gone through everybody else. So let me just share my screen.

C

Okay, I have to say it's been a a pretty weird week here in spain. I.

F

Know we have a client in spain and madrid too. They um they are supposed to fly the us for a conference to meet me at on wednesday, but they um booked a country, side, house and they're leaving this morning to get out of madrid.

B

F

You staying in the city. Are you going to leave.

C

Actually, we had a flight to the canary islands, um but we cancelled it because we thought it was more responsible to stay here rather than flying and everything.

F

C

But uh I really don't want to tell you guys, because I'm gonna freak you out, but uh if you're curious just send me a message and I'll tell you how things are here, because, probably probably it's it's I don't know. I don't know if you're curious, just send me a message. I'll tell you, but it's it's pretty serious.

F

Tell us we all want to know. I know I talked to our clients in spain and they shared a little bit, but.

C

F

San diego, I mean we don't even have as many cases as you guys are even in italy, however, like all of our local churches,.

C

F

Are all live streaming and not meeting, which is crazy for, like churches, to not be meeting in.

B

F

When we only have one case, like they're being.

C

F

C

The thing is what what what you've seen in italy. Basically, there is ten days uh separation from what's going on in italy and, what's going on in spain,.

F

C

So, for example, tomorrow it's very likely that all businesses in spain will close down and when I mean all businesses, it's all businesses, except for supermarkets and pharmacies.

F

Praying for you guys out.

C

There it's it's, the economy is, is, I don't even know, what's what's going to happen with the economy, but the thing is serious that it's spreading so fast so fast that hospitals are not being able to keep up. So I don't know about the rest of the countries but, for example, the uk is going to happen. France is going to happen. Germany probably is going to happen. The u.s I have no idea.

C

I have no idea and croatia yeah it might, but maybe um croatian not being such a travel uh a country people travel to so much. Maybe it might it might it might. I don't know, but but you know once you see the the thing escalating, take it serious guys because it's.

A

It's in in croatia, it's um it's coming like um like we already got like oh from next week, like schools are closing, but I think that everything is going to close and the same as in spain, it's only going to be like food markets and hospitals so like I'm like really really freaking out, um just because it's the whole world. So it's like everybody's in a way and that's the problem.

C

Yeah, so what's the the real issue and for example, it's it won't kill any of us. That's that's.

D

C

I'm not scared about that, but the people who are at risk, which are old people or people who have medical conditions, those are at risk and that's that's a fact. That's a fact.

C

So so, if you have old people just have to to tell them, you know to stay at home and take precautions, and something that has happened in spain certainly is that, a week ago and 10 days ago and two weeks ago, people thought it was kind of a joke.

C

This one this this one hit here ah this you know we're strong. This won't be that bad. Actually, so it's it's not true. If you.

A

See them here, like I mean it's not like, people are scared, but uh but it's like it's in your face, so it's like totally possible that they, like the state, just shuts down everything and I'm thinking. Oh my god like we are entrepreneurs, and we are this and that and actually like how much power do we really have.

A

So it's like really interesting uh situation. What's.

C

Happening so so I mean for as business owners and and entrepreneurs and everything there's a couple of lessons to to be learned here.

C

You need a cash reserve and you need a cash emergency fund in your business to to last at least three months. Minimum. Yes, and if you don't have one now, it's it's you're, gonna, you're, gonna, um it's gonna, it's gonna be hard. You know, so so cash reserve is is hard once this is over.

C

Please guys do not uh go on about business. Thinking that this is not this. It's just one more thing, and if it's not, this is going to be another thing. It's gonna be a recession, so cash reserve is super important and after that you know uh more than one stream of income.

C

It's also super important super important if you just rely on and you have all your eggs in one basket, so you might do events and you might have online clients and you might have do retreats or things like that uh or you might work in different sectors. So that's gonna, you know diversify. If you have a problem somewhere, it's it's. You have other places to rely on, you know so, yeah you can make hand sanitizers and servos yeah.

C

So anyways uh we went a bit off of the the the subject so liz uh going back to you um now you are focusing on sarah.

F

C

Okay, you tell me about it. I actually I'm reading, as you say, but I want you to tell me about it.

F

um Yeah, so pretty I mean most of it's the same I mean I did go through and tweak things, um but most mostly all of it is the same as before. There wasn't a lot that I changed.

D

F

But to be able to do a linkedin search and find a specific niche over on linkedin. The key word is family-owned business, which a lot of family-owned businesses end up being. um It ends up being a local business too, which that's typically, who we work with.

C

F

um And what is the weird thing now, because I was doing my research calls again and like what you say, the cash flow like I'm just so thankful, like we've, been really strict, making sure that we have the reserves in our business because we're seeing with our clients who doesn't have that and we're getting phone calls and clients wanting to pause and like like they're freaking out and so to do these research calls. Now.

F

I think what people are sharing with me is like more skewed. I don't know, um but what I've just learned from doing the calls is more people, every 100 percent I've talked to is all focused on sales, and they are wanting to have an additional stream of revenue coming in through their website, which is interesting.

F

So um that is something so so far with the people. I've talked to we've already built them all websites, their website, clients and everything. So we already did that, and they also want to update their website to have a second stream of revenue coming through their website. Absolutely.

C

F

They want to get more book, calls or stuff like that, and so I think it's kind of what you share with molina. It's like they think they need one thing which is more sales and they need another product line or service on their website.

F

But what they really need is they need to get it dialed in for their current product and then yeah. We can add another one after we get that dialed.

C

In in, in your case, family-owned businesses they've, they have an idea that you know marketing is important. They've heard about social media, they've talked about seo. They have that knowledge, they've done something, but not enough right. So so, with the whole situation. Unfortunately, once like the the real situation is over you, you will have conversations with your clients, saying you know what, when your sales went down, and you were looking for more sales now, you have the perfect frame to talk to them about.

C

If you want to avoid this in the future, let's take your your website seriously. Let's look into optimizing everything, uh so you get more leads and conversions and phone calls and just sales. You know heck right, let's just even add a digital online uh shop in your in your company to to make up for for for the sales that you're losing you know in your brick and mortar store.

F

Right yeah, so so that was the biggest thing I've changed on. These is focusing more on the sales which it's cool, that there's multiple sales, coaches or people in this group, because I never talk about the sales or increasing sales with our clients. It's always like website leads or like traffic or those different things, and I never talk about sales, but our people have talked to that's all they're caring about which makes sense because they're business owners, just like me.

C

You know why you know why that is because uh family owned businesses in general they're less sophisticated, so they don't. They just think sales and clients, sales and clients right and they're. Not really, I mean it's, I'm being too general here, but in general they don't see it as oh. I need a lead and I convert the lead into a prospect and then the prospect becomes a client and I made the sale they're. Just like sales is marketing and sales. They just see it as the same thing.

C

That's why they mention sales so much, but it's important to know, because if you, if you optimize your profile for family-owned businesses- and you start talking about leads and conversions they're like what the heck is, that make sense.

F

Yeah and so I'll talk about sales, but it's totally different than what marie is talking about with hers is like increasing your sales, conversions and those calls. So you have the right. It's just it's they're using the same word, but it's a different meaning to them like.

C

Yeah, why? Because coaches and consultants, usually they all work online and they've, understood that you know you have leads and you need to convert those leads, and you have that percentage and they understand about the open rates about their emails and and facebook ads conversions and click-through rate, so they're a bit more sophistic sophisticated in that sense.

C

But but you know uh for family owned businesses. It's it's! It's they're, more plain, they're more! You know I need sales and money comes in and that's it.

C

Okay, so, okay, family-owned businesses, have you done research on linkedin? Do people call themselves family-owned business or or or is it something that.

F

Yes, I did research on linkedin um and, yes, they call themselves family owned or family owned and operated.

C

F

So those are the two that they use um and then then I did research to see who's, the owner and who's the manager of it.

D

F

So the if there's managers at a family-owned business like the title, then that's definitely a bigger company and then there I did find quite a few consultants that work with family owned businesses. But I don't see any other agencies or any like husbands and wives.

F

That work like what we do in our in our case, and so I think that that's always a huge selling point. People love it that I work with my husband and like they have access to us like for the strategy. Like I mean we're, having clients call us about the situation and I'm like that's not what we do, but we're here to listen and pray and give hope to them and figure out solutions.

F

I'm coming up with all kinds of crazy new ideas and solutions and products for clients, because they need another stream of revenue or whatever right now, and they need to change how they do their business right now, and so they can take care of their employees. So they can make payroll.

F

So we don't do coaching or consulting. But we have this past couple weeks because our clients, like are freaking out.

C

Okay, so so is basically is this the same as before you just change the family-owned businesses or you've actually.

F

Yeah, it's yeah, it's pretty it's pretty much the same, but I just focused more on talking about sales and how they talk about sales in their words um and like their motivation, definitely stayed the same where they want to make a difference locally and they they really want to not be working in the business as much. They want to be more empowering their managers and their staff to make decisions so that they're, like the real business owner and not like working in it. So that was like the deep motivation, um yeah.

C

So so, for example yeah, you know when you do the research calls now it's maybe right now is. Is it's it's a bit of the wrong time to do the research you can still do them, but basically they're all going to vent out and freak out and just you know, dump all this worry on you. It's like you know. Now anything, nothing matters. You know it's all going to. You know it's all yeah, but you know.

F

It's a lot like emotionally I'm like man. I need like a bubble like this is a lot to like hear what they're dealing with and they're, all being so raw like with what's happening. I'm like I'm.

C

F

I can't like my counselor, like I'm, not used to this. Let me work on your website and google analytics the.

C

Approach that you can you can take with these calls is being in the situation that you are in now. What would you wish you have done in order to avoid this.

F

That's a good question.

C

You know what what what do you think would have been necessary so right now you could just go through this without a breeze and and and if they ask you like what you mean is like, would you would you have focused more in perhaps improving your streams of income and have different streams of income? What about your website?

C

Would you have? Would you know, ask them about that and see what they have to say about that? But, but basically it's it's pretty clear right now, you know once this is over and people have gone through this. You know, for example, here website that converts just change it to website itself and.

A

C

Will respond better to to your process? Okay, what what does? uh What does your website need to have, so it can actually sell, and you can explain the battle to them. You know, and not necessarily that means that you need a shopping cart and uh on an e-commerce platform, but you can explain them about the process about maximizing their opportunities through their website. It's just not a um a billboard. You know it's, it's there's actually more to it.

F

Yeah, I think the I think it's like the website that sells is what we need to be calling kind of the package versus a website that books calls because, like a print shop, they're not trying, I mean they're not trying to book calls. They want people just to order straight from their website and order their package, but a social media agency like that was another one I met with. She.

F

They want people to schedule the call so I think the website that sells is what um people are really wanting.

C

F

C

If you talk to a coach- and if you, if you were to target me- and you said you want a website that sells no, I don't you know I do the selling, but for me it would be a a website that books gets calls booked right. That would be me, but obviously I'm not a family-owned business and and and vice versa. You know that.

F

I might have to play around with both of them and just see how how it lands. When I start marketing.

C

Yeah yeah yeah, but so far what what you're selling it seems to seems to fit. The only concern I have is what about all these family-owned businesses that on linkedin don't call themselves that you, you would need to find a way to identify that and and and see for example, would you call yourself a family-owned business or you just call yourself a regular business.

F

Yeah, I never called myself that I call myself a local business. um However, as I've talked to more people when I was at social media marketer world last week,.

E

F

I met a lot of people and they were like oh yeah, you're, a family-owned business too, and I'd never call. But they were calling me that, because they work with my husband.

C

F

Exactly marie claire just say.

C

uh People tend to stop or whine when the crisis hits, but when you work smart and use crisis to offer solutions, it can boost the business liz. I think they would rather talk about being in business with their spouse. It's.

F

Yes and we're launching a podcast um called local business love and it's all about working with your spouse, and so that was the other thing, but I can't search that on linkedin. Like do you work with your spouse, no one's putting that in there and I I couldn't search it.

F

So I I did it as family family owned business, and I would love to have it all focused on working with the spouse, because when you work with your spouse, you're dividing up the responsibilities and pretty much they've hired some someone but they're trying to do it all themselves. And then they just get to a point where they just don't have time to do what they need to do and then they're like okay, I'm gonna hire you guys to like manage everything for our marketing, um not just the website.

F

So we get that a lot, um but I can't figure out how to search for working with your spouse on linkedin, and I talked to a few other linkedin coaches, because I went to all the linkedin stuff at the.

C

F

Last week and they couldn't come up with anything either so they were like yeah. Your job is just do family owned business.

C

For linkedin, if you do, searches with family, owned or family run, and you get results and when you do the searches you're like okay out of 200 people, I've seen here and in the pages it's like 60 70. Are you ideal clients? Stick to that and that's your reference point to do the research on linkedin.

C

Then you you can focus on working with your spouse or with your podcast or other um marketing efforts that you do. You know and.

F

Then I can remove like with advanced search, remove like restaurants, because we don't work with restaurants or realtors, so remove them. And then I can get the search exactly.

D

F

D

I think that go ahead.

F

Yeah, I think that as a family and business is what it is but like to niche even more. I love to work with the spouses that work together and take the work off their plate, so they're actually like getting getting results.

C

If it's family family-owned, it's probably the whole family's involved, not always, but but you know they have the kids doing stuff there and the spouse is also doing part of that and everything. So so you know that might include spouses, not always, but but I guess my guess is that most of them would.

F

Yeah, that's a good idea to look up those those different people.

C

Yeah and then you can also, if you do search once you find a company on linkedin, you can see the employees or who works for that company and it's very quite easy to spot out if the their spouse is there working too. So, maybe directly. You cannot see who who works with their spouses.

C

But if it's a local business, you go to the the company uh page on linkedin and you do the search for all the employees and you you're gonna, see that so so.

E

C

That could work. Okay, if family is is not enough and you maybe you can just try local business, not sure if.

F

I did research for local businesses and um yeah people are putting that in their local business and small business and and that's what I originally had. I just thought that was too general.

D

F

It encompasses everyone, but, um but I don't know, I'm seeing it's kind of like all the same they're, using the same words whether it's a family owned or it's a local business.

F

They're all still just talking about sales, they need more sales and they need multiple ways to make money not just coming into their physical location, all the time yeah and then then, when they see how we, how our processes to work with us, I mean I get compliments every week when I get on calls, people are like wow like it was so easy to book a call with you and your calendar, and your proposal like it's just all like amazing experience, so I think that's what they need too is their stuff. Is too clunky it?

F

Doesn't it's not streamlined so, um but that's not something they're looking for and even though they need, they don't see. They need that until they are in my funnel and they see how easy it is.

C

Okay, for example, here um I would, I would change this completely in terms of you know. Quality book calls we, you know it's like. I have family owned businesses get more quality book calls from their websites.

C

I would actually change it to. I. Had family owned businesses transform their websites into a sales machine? Maybe that's to you know sales machine, but they very likely have a website. Already. It's very likely, not optimized. They just did it a couple years back and it's probably completely outdated and you take their website and you turn it into something that sells, and you would even twist the knife and say uh I helped them.

C

I helped you turn your website into a high sales uh machine or change the word machine, I'm just thinking of the top of my head and adding a possible new stream of income or adding you a new source of sales that you're not maximizing now, and that you know so. So it's like hey. You got your sales now, but we can add you more revenue just by optimizing and turning your website into something that will get you more sales.

C

That's gonna turn their heads, that's gonna, say: okay. How do we do that?

C

Because it's it's? It's really not read it. It's not real. I help you you're, not saying I do website design, it's not. We take your website and we convert it into something that will actually get you more sales and you you specifically say, and it's not and it's not designing a new logo or changing the colors.

C

It's actually there's so much more to it, and you have to think that if you work with local businesses already, you know that maybe they're not they're even scared of it, because they don't know what the steps are or what they have to do so they're kind of lost and you have to have believe them.

F

C

Okay, so here the same thing, change and shift book calls to to to more sales and more income and validate that when you do the research, because I wouldn't even say more conversions, people are not that sophisticated in terms of conversions.

C

It's just like listen! You can you're leaving on the table a lot of sales just by not maximizing your your website, you know and you're not taking out of all of the juice that you can take from your website. Right now, okay, family owned, booked out website. I would change it. Perhaps a website that sells or website.

C

A high income website- I don't know something like that- that that hits them across that they will get more sales or more income if they work with you. Okay- and this is okay more of the same, we make your website work so idea. Customers will support with you, so just redo this and and and change the the focus to selling and generating income and you're good to go. Okay.

F

Okay, thank you.

C

Any other questions or anything else.

F

uh No, this is, this is good. I know this takes time to just think through each of these spots and it's worth.

B

F

The extra time so that you get it right when you put it on your profile,.

C

For example, look look at mary claire, convert visitors into clients or convert visitors on your website into clients, with one click converting website website that creates cash flow, for example. Things like that those those those are the things that that click with with business owners, okay,.

F

Okay sounds good.

C

Perfect, uh you guys have any more questions. Anything else you want to talk about, or you guys are good to go.

C

No, no okay, good talking to you guys, stay safe and we'll talk next week. Okay,.

C

C