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From YouTube: [SIG ContribEx] Weekly Marketing Meeting 20210423
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A
Hey
everyone
welcome
to
the
upstream
marketing
meeting
on
friday
april
23rd.
I
am
matt
and
I'll,
be
looking
at
chris's,
amazing
coffee
cup
to
kick
us
off
here.
Well
great.
What.
A
B
C
D
Through
I
have
an
update
regarding
a
blog
post
on
sig
usability,
so
I
had.
A
D
Had
a
call,
I
had
to
talk
with
tasha
and
gaby
monero,
so
I
have
like
a
lot
of
content
now
for
me
to
put
in
a
blog,
so
I'm
just
I
just
have
to
like
compile
that
because
they
wanted
it
to
be
out
before
their
kubecon
talk.
So
this
coupon
talk
is
about,
like
you
know,
studying
the
the
the
the
user's
experiences
with
kubernetes
with
sig
usability
and
how
other
people
can
get
involved.
D
So
they
wanted
to
be
like
if
you
can
do
the
blog
before
the
talk
which
is
on
may
4th
or
may
7th
yeah,
so
I'll
probably
get
on
it
this
week
weekend
it's
the
weekend
tomorrow,
so
yeah
I'll
do
a
vlog
tomorrow,
yeah!
That's
it.
A
A
A
Good
all
right
on
the
article
front,
pierce
said
he
couldn't
be
here,
but
he
dm.
Let
him
know
he's
made
some
progress
on
his
pull
request
and
will
be
in.
A
He
says
it's
ready,
so
check
the
repo
in
a
minute,
any
other
updates
that
people
want
to
drop.
E
I
just
I
I
came
to
come
clean
that
I
haven't
done
anything
on
the
kubernetes
by
the
numbers.
Oh.
E
I
have
it
has
become
so
long
that,
like
even
like
going
back
to
the
notes
is,
like
you
know,
refreshing
from
blank,
so
I
I'm
I'm
here
to
own
up
to
that.
But
but
I
I
still
want
to
own
the
project.
I'd.
B
E
Maybe
bob
had
noted
that
we
had
the
100
000th
pull
request
or
something-
and
we
were
the
second,
perhaps
the
second
after
I
think
react,
github
repo
to
ever
have
that
and
so
to
just
do
a
post
about
how
very
vast
kubernetes
is
by
the
numbers,
so
any
kind
of
cool
number
participants,
pull
requests,
etc.
I
think
the
growth
of
it
is
is
kind
of
a
fantastic
thing
to
talk
about.
I
feel.
D
Of
numbers
yeah,
I
I
did
this
session
with
bill.
We
talked
about
like
cube
con
and
stuff
with
students
and
what
is
cncf.
I
sent
out
like
some
500
coupons
to
students,
nice,
so
yeah,
that's
awesome!
That
was
quite
a
lot.
That's
amazing.
D
Sent
I
just
sent
out
a
form
like
how
many
students
would
like
to
you
know
take
part
then
send
out
the
like
the
ticket
coupon
code,
yeah
yeah
to
500
people.
That's
good.
B
E
A
Celebratory
it's
one
of
those
times
where
I
say
like
when
a
vanity
metric
has
meaning
is
like
when
we
want
to
add
a
narrative
to
it.
We're
like
100
000
is
a
lot
like
when
you
compare
it
to
other
open
source
projects
when
and
just
so
others
know
like
hey
you're,
not
alone
in
your
experience
and
you're,
also
not
the
newest
person,
probably
there's
always
more
people
contributing
so
no
matter
what
your
level
is,
there's
room
for.
You
really
so.
A
A
I
think
one
of
the
the
core
narratives
that
I
want
people
to
feel
is
that,
like
you're,
not
too
late
is
like
one
of
the
takeaways
that
people
might
be
like,
oh
well,
kubernetes
has
been
out
for
a
while
everyone's
talking
about
it.
I
can't
contribute,
and
it's
like
that's
not
true.
A
lot
of
people
are
contributing.
We'll
still
need
more.
There
will
be
many
more
after
and
yeah
and
hear
all
the
when
we
say
contribute
like
it
means
you're
hanging
out
in
slack
answering
questions.
It
means
you're.
A
E
You
so
much
for
that
input.
I
love
that
I
wrote
down
whether
you
say
seek
the
narrative
and
the
numbers
match
you.
That's
your
wisdom
of
the
day.
You
can
take
the
rest
of
the
day
off
yeah
cool.
A
E
A
A
E
A
Just
maybe
remember,
I
only
had
one
cup
of
coffee
I
might
need
to
step
away
for
a
moment.
Well
cool.
We
were
just
kind
of
cruising
through
jason
of
what
what
have
people
been
updating,
any
any
announcements
or
things
you
want
to
share
pretty
yeah
open
agenda.
I
don't
think
any
anything
too
pressing,
just
kind
of
making
progress
on
articles
before
we
want
to
go,
live
with
them
before
kubecon
in
two
weeks,
which
is
baffling
who
said,
may
could
be
this
soon
yeah
I
want
to
talk
to
them.
F
B
Like
a
weird
pattern-
oh
that
reminds
me
I
know
we
talked
about
it.
I
think
it
was
piyushmi
and
kazlin
and
pushes
in
here
but
cornell.
You
might
have
been
part
of
it
too.
We
were
going
to
propose
another
talk,
thingy
for
kubecon
n,
a
I
forget
what
it
was
about
who
it
was
for
all
the
details.
So
let
me
look
in
the
notes.
Real
quick.
G
A
Crap
yeah,
that's
encouraging,
so
I'm
hoping
they
open
there
there's!
I
don't.
I
didn't
pay
attention
this
round.
They
usually
open
the
maintainer
track
afterwards
and
you
know
just
a
total
cheat
code
for
us.
It
is
much
easier
to
get
on
the
maintainer
track,
you're
competing
with
fewer
people,
and
you
are
all
maintainers
by
being
here
regularly.
A
So
just
know
that
you
have
permission
to
do
so.
Note,
though,
that
when
submitting
for
per
each
sig
only
gets
one
slot,
so
we'll
want
to
do
some
coordination
if
you
want
it
to
be
because
you're
part
of
this
working
group
and
but
if
you
want
to
submit
for
some
other
thing,
if
you
also
go
to
sig
architecture
or
monitoring
like
each
sig,
has
their
own
space
and
not
a
lot
of
them,
take
it
so
yeah.
There's
there's
opportunity.
A
A
B
B
F
I've
got
I
would
like
to
help
with
something
I'd
like
to
help
with
something
before
kubecon.
If
I
could
great
yes,
I
I
can
send
that
that
zoom
background.
Let
me
hit
you
up
on
cncf
slack.
F
I
was
thinking
a
lot
about
in
general,
like
making
some
of
the
sigs
a
bit
like
friendlier
to
find
like
it
took
me
like,
I
was
trying
to
join
the
like
the
smi
working
group
meetings
right
so
like
whatever
lingerie
wants
to
have
someone
there,
and
I
was
like
hey,
like
it's
actually
really
hard
to
like,
actually
get
it
on
your
google
calendar
and
then
find
out
what
it
is
and
stuff.
F
F
A
Perfect
jason
good
call
yeah
and
don't
don't
lose
that
note,
though,
like
because
I
think
the
I
can't
tell
you
how
much
after
being
a
you
know
a
year
and
a
half
plus
in,
like
you
just
start
getting
used
to
the
frustrating
points,
which
is
not
a
good
habit
right.
That's
why
I
think,
being
new
to
something
is
such
a
expertise
that
people
bring
that,
like
you,
just
found
a
frustration
point
and
you
want
to
work
through
it
and
teach
others
to
work
through
it.
A
That's
awesome,
that's
like
that,
will
make
so
many
more
people
more
likely
to
do
it
so
don't
lose
that
thought.
I'm
happy
to
write
it
down
on
our
board
as
a
idea.
That's
not
in
progress,
but
just
one.
That's
brewing
where
you.
A
I
am
feeling
yoda-ish
today
just
grammatically
correct.
That's
the
task
board!
That's
the
task
board.
A
F
B
They're
working
on
that
there's
a
contributor
workshop
being
worked
on.
Supposedly,
that's
not
video
based
because
apparently
that's
too
hard
to
do.
It's
text
based
now
so
it'll
have
there'll,
be
like
a
package
like
new
contributor
workshop
kind
of
deal
where
that'll
be,
but
you
might
want
to
get
in
the
loop
on
helping
with
that
whole
thing
too.
Well,.
A
So
I
wonder:
is
there
like
a
my
tour
to
kubernetes,
like
how
I
navigated
finding
how
to
how
to
show
up
I
just
kind
of
wandered
off
there,
but
like?
Is
there
like
a
personal
like
my
narrative
behind
there.
E
I
don't
I
don't
know,
I
I
think,
there's
a
few
of
these
we've
been
doing
those
new
contributor.
You
know
articles
features
and
stuff
like
that.
If
I
can
offer,
maybe
this
is
maybe
that
gap
is
not
filled
but
but
a
list
of
like
50.
You
know
listicle,
don't
do
megalithical,
but
of
like
here's.
Eight
different
ways
to
start
engaging
or
something
like
would
that
that
would
be
fun.
E
A
Be
very
good
for
so
that
is
that
different?
No,
that
content
type
is
probably
the
most
searchable
thing
like
people
would
find
that
when
they're
like,
how
do
I
contribute
to
kubernetes,
like
that's
the
kind
of
article
that
will
rank
where,
like
somebody
will
end
up
finding
it,
because
you
made
it
really
clear
about
the
intent.
A
So
I
recommend
that
to
people
every
week
in
my
work
for
my
day,
job
it
it,
it
could
still
be
anchored
in
your
personal
experience.
Like
eight
tips,
I
found
along
the
way
like
for
contributing
to
kubernetes
yeah.
If
you're,
not
personal,
some
people
are
personally
offended
by
listicles.
I've
found
that
I
actually
love
them.
It
just
like
sets
a
clear
expectation
for
people
a
little
being,
oh,
a
numbered
list
of
as
a
blog
post,
popularized
by
buzzfeed
and
eventually
adopted
by
the
internet.
A
A
B
Because
it's
even
nuanced
too
right,
like
in
my
blog,
I
mentioned
like
hopping
into
a
sig
meeting
kind
of
lingering
figuring
out,
where
you
can
find
your
role
and
then
volunteering
for
something.
But
then
there's
the
aggressive
part
where
it's
like
not
saying
that
jason's
being
an
aggressive
contributor
or
anything
but
like
he's
motivated
right,
like
he,
he
wants
to
so
like
how
do
you
get
involved
and
like
hit
the
ground
running
right?
Like
that's
a
good
story
too
right,
like
that's
one
and
two
done.
A
Right
like
completely,
and
that's
where,
like
no
matter
what
your
experience
has
been
so
far
like
when
all
you
have
one
of
the
coolest
stories
I
can
think
of
lately
of
like
I
just
started
youtubing
with
people
and
like
I
am
a
contributor
like
that
is
a
massively
interesting
story
and
it
doesn't
have
to
be
more
than
like
500
words.
Honestly,
it
doesn't
have
to
be
this
long
narrative.
It
could
actually
be
an
embedded
video
and
like
hey
here's,
how
I
found
these
people
you
can
too.
A
I
think
feeling
empowered
to
tell
that
story.
I
think
we're
gonna
end
up
adding
so
much
so
much
interesting
content
to
the
dev
domain,
so
that
it
does
more
for
people
discovering
the
contributor
experience
and,
quite
frankly,
it's
fun
like
it's
great,
to
not
have
to
write
a
piece
as
an
authority,
but
just
to
be
like
here's.
What
I
did.
I
hope
it
works
for
you
hit
me
up
if
it
doesn't.
A
G
A
And
that
way
you
don't
have
to
meet
some
threshold,
arbitrary
or
not,
and
ironically,
that
ends
up
being
more
interesting
and
ultimately
an
authority,
so
cool,
so
jason
you're
gonna
help
out
kunal
on
his
piece
on
the
short
term
long
term
you'll
drop
some
list
of
knowledge
on
how
to
contribute
from
a
new
experience.
That
sounds
fantastic.
A
I
love
this.
Oh,
you
also
have
a
really
cool
thing
in
progress.
No,
no
pressure
to
to
drop
it
anytime
soon,
but
I
wanted
to
just
bring
up
the
adding
a
step-by-step
blog
post
blog
publishing
guide.
Maybe
you
can
even
practice
that
with
canal.
F
So
we've
got
the
gist
right
yeah,
so
we
just
want
to
put
it
oh
yeah,
so
I
guess
now
that
I've
got
the
gist.
Where
should
I
put
it.
F
A
Totally,
what
let
me
pull
this
up?
A
A
Cool,
so,
okay,
that
was
way
better
than
I
thought
it
would
be
yeah
so
I'll
just
I
don't
know.
F
A
Yeah,
fantastic
yeah
and
I'd
say
on
the
on
the
twitter
promotion
side,
like
I
don't
feel
like
you
have
to
be
as
thorough.
There
like,
I
feel
like
that's
another
gap
will
eventually
fill
you
could
point
to
like
hey.
You
can
send
a
message
from
this
repo.
Oh
yeah,
you
already
took
notes
on
this
nevermind.
It's
all
coming
back.
F
I'll
just
do
I'll
do
exactly
what
I
did
with
you
like
I'll
shadow
castle
next
time
she
goes
to
do
like
a
thing
and
I'll
just
you
know,
goes
through
a
tweet
and
I'll
just
like
all
right.
Well,
how
do
we?
You
know
what
I'm
saying
ask
all
those
same
dumb
questions
I
asked
with
you
and
then
we'll
get
we'll
get
a
list.
A
A
Yeah,
it's
gonna
go
to
a
different
to
do
so.
I'm
saying
like
that's
where
maybe
we
can,
let's
think
of
a
place
to
point
that
to
and
then
you'll
basically
be
done.
A
A
A
A
G
B
A
A
Nice
good
well
anything
else.
I
think
we
just
have
some
articles
coming
up.
There's
kubecon
and
a
week
plus.
B
I
think
so
yep
just
out
of
curiosity.
What
is
everyone
doing
for
cubecom
right
like?
Could
we
do
something
not
recruiting
not
like
active
recruiting,
but
just
like,
could
we
plant
ourselves
somewhere
to
be
helpful
to
new
people
and
kind
of
onboarding
them
kind
of
deal?
I'm
wondering
if
there's
some
effort
we
could
conduct
like.
Isn't
there
a
newbie
channel
or
something
for
kubecon?
A
B
B
A
Hey,
I
mean,
I
think
we
we've
all
been
part
of
communities
or
grown
communities
as
part
of
our
work.
We
know
it's
non-trivial
to
get
any
space
to
be
interesting,
so
no,
no
hard
feelings
there,
we'll
we'll
try
to
make
it
interesting,
but
I
don't
know
of
any
particular
place
we
can
slot
into,
but
I
am
very
open
to
it.
If
we
can
so.
B
B
B
A
B
A
Yeah,
what
are
other,
what
do
others
feel
about
that?
That's
a
possibility.
F
Yeah,
I
I
have
no
opinion.
Personally,
I
got
something
that
looks
cool
happy
to
happy
to
help
out.
E
Sorry
go
ahead,
I've
done
one
meeting
in
a
similar
space
and
it
was,
it
was
cool,
obviously
a
fair
amount
of
the
time
we
just
talked
about
how
cool
the
tech
was.
You
know,
but
but
it
did
provide
the
ability
to
have,
like
you
know,
kind
of
organic
engagement
with
people.
B
A
E
B
And
the
only
reason
I
mention
is
because
we're
actually
going
to
use
it
for
the
social
for
get
ops
con,
which
is
on
the
monday
prior
to
kubecon,
starting,
oh
cool,
yeah.
B
F
B
A
A
B
But
I
mean
keep
in
mind
right,
like
I'm
used
to
like
live
streaming
and
like
yeah
like
having
a
medium
like
this
is
low
key
for
me.
Whereas
live
streaming,
it's
like
people
say
something
and
I'm
immediately
searching
for
it,
finding
it
and
then
dropping
it
into
the
chat
kind
of
deal.
So
that's
an
expertise.
Yeah
like
that
took
a
year
to
get
used
to
so
yeah.
I
don't
have
a
problem
with
like
here's,
a
red
hat
thing:
here's
a
kubecon
thing:
here's
an
ambassador
thing!
Here's
our
thing
right,
like
that's!
No
big
deal.