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From YouTube: CENTER STAGE - DAY 2 - Erik Trautman: Key Note
Description
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A
All
right,
so
without
further
ado,
we
have
eric
troutman,
ceo
of
the
near
foundation,
with
a
keynote
speech
on
the
state
of
the
near
ecosystem
and
the
things
to
come.
So
eric
welcome
to
the
stage.
B
You've
had
people
talking
about
technology,
you've
had
people
talking
about
products
about
nfts
about
art,
and
I
think
all
of
these
are
fantastic
avenues
to
explore
in
greater
depth.
What's
going
on
inside
the
near
ecosystem,
what
I
wanted
to
do
is
actually
cover
something:
that's
a
little
bit
different,
it's
a
little
bit
softer,
but
that
doesn't
mean
that
it
doesn't
actually
tie
down
to
the
details
of
what
you've
seen
in
these
other
talks.
B
So,
really
what
I,
what
I
want
to
dive
into
is
basically
what
is
the
weird
stuff
that
sets
near
apart
like
why
why?
Why
is
it
that
that
this
is
actually
the
right
ecosystem
for
all
of
this
to
occur?
Why
is
it
that
this
is
the
place
where
this
vision
is
going
to
go,
and
why
is
it
that
everyone
is
here?
B
B
It
talks
to
the
birds,
it
talks
to
all
sorts
of
animals
and
it
can't
find
its
home
until
the
very
end
when
it
finds
another
rabbit
and
ends
up
in
a
rabbit
hole
and
they
live
happily
ever
after,
and
I
think
what's
important
here
is
that
when
I
talk
to
people-
and
I
ask
them-
why
is
it
that
you're
here?
Why
is
this
actually
an
interesting
place
for
you
to
be
a
part
of
they
don't
talk
about
scalable
technology?
They
don't
talk
about
sharding,
they
don't
talk
about
anything.
B
B
So
I
don't
know
when
everyone
here
kind
of
got
involved,
but
for
me
my
journey
came
through
finance
and
that's
a
very
different
world
and
when
I
first
took
a
step
away
from
finance,
the
first
thing
that
I
did
was:
I
went
to
a
meet
up.
This
was
in
houston,
texas
in
probably
2011.,
and
the
difference
that
I
experienced
talking
to
people
in
the
tech
industry
versus
people
in
the
finance
industry
was
mind-blowing
because
we
walked
in,
and
the
first
thing
that
people
wanted
to
know
was.
How
can
I
help?
What
are
you
building?
B
B
This
is,
you
know
we
went
through
the
mobile
revolution,
we
went
through
social
and
I
think
we've
gotten
to
the
point
where
everyone
is
acknowledged
to
some
degree
or
another
that
we've
topped
out
in
a
lot
of
places
in
traditional
technology
and,
more
importantly,
culturally,
it's
actually
become
almost
antagonistic
to
some
of
the
things
that
that
everyone
who
is
in
that
early
days
actually
fundamentally
believed.
B
B
B
Like
you
know
very
rarely
would
I
expect
anyone
here
to
sort
of
explicitly
say
well
what
we're
looking
for
is
a
world
where
we
give
back
control
it's
a
world
where
we
give
people
control
of
their
assets,
of
their
data
or
of
their
power
of
governance
and
in
some
ways
those
are
almost
buzz
words
at
this
point,
and
it
can
be
hard
to
parse
what
those
actually
mean,
but
in
the
end,
when
you
look
at
it,
when
everything
rolls
up,
that's
actually
what
we're
going
for,
and
this
kind
of
takes
us
back
to
that
bigger
vision
that
sense
of
of
like
what
are
we
building
something?
B
That's
collaborative.
Are
we
building
something?
That's
life-affirming.
Are
we
building
something
that's
net
positive
for
the
world
and
it's
real
too?
It's
not
just
abstract
and
I
think
the
place
where
it
where
it
becomes
real
right
now,
at
least
in
the
last
year,
we've
seen
this
develop
more
and
more
is
in
the
creator
economy,
and
so
what
we
have
here
is
is
essentially
the
triangle
that
sort
of
defines
what
are
the
key
components
that
make
up
the
creator
economy
and
so
that
control
it
starts
on
the
top
with
creators
with
nfts.
B
Nfts
are
just
a
container
right,
it's
a
container
where
you
can
put
ip
in
and
when
you
give
creators
back
their
control
of
their
ip.
Suddenly
everything
everything
becomes
possible
in
a
way
that
it
wasn't
before
communities,
so
dows,
daos
and
fungible
tokens
the
ability,
the
ability
to
create
new
toolkits
for
communities
and
organize
them
around
common
causes.
B
That's
something!
That's
new,
that's
something!
That's
real
and
that's
giving
control
to
communities
and
that's
giving
communities
the
ability
to
actually
become
real,
almost
like
real
co-ops
in
a
way
that
hasn't
been
possible
before
which
allows
them
to
organize
which
allows
them
to
take
on
business
models
which
allows
them
to
be
bigger
than
just
a
meetup
group
or
a
facebook
group.
B
We've
heard
a
lot
of
this
before,
if
you're
around
in
2017,
which
which
most
of
you
probably
at
least
saw,
saw
the
edges
of
it.
Whether
or
not
you
experienced
it
directly.
We
had
a
lot
of
these
great
ideas
and
I
say
we
as
just
sort
of
a
general
collective
as
an
industry.
A
lot
of
these
ideas
have
been
around
for
a
long
time
and
the
problem
was
the
technology
wasn't
really
there,
and
so
what's
different,
though,
is
scale
what's
different?
B
Is
the
ability
to
actually
take
on
and
and
realize
this
vision
at
a
scale
that
wasn't
possible
before
in
2017
we
kind
of
got
over?
Our
skis
did
a
bit
of
a
face
plant,
that's
okay,
but
we're
coming
back
and
ultimately
that's
actually.
What
nira
is
here
for
so
near
near
is
basically
the
substrate,
the
the
the
network,
that's
designed
to
support
that
vision
of
the
new
future,
and
it's
a
lot
of
things.
It's
not
just
the
technology,
it's
bigger,
and
that,
I
think,
is
one
of
the
things
that
I
want
to.
B
It's
the
major
opportunity
is:
is
in
web
2,
not
web
3
right
now,
it's
sort
of
merging
the
two
it's
it's.
How
do
we
make
sure
that
web
3
is
actually
the
the
underpinning
of
the
broader
web
2.,
but
we
haven't
we
haven't.
Even
gotten
close.
The
prize
is
huge.
The
prize
is,
is,
is
billions
of
people
and
giving
them
the
same
thing,
giving
them
the
power
giving
them
control.
B
That
means
that
there's
opportunity
it
means
this
hasn't
been
done
yet
and
there's
so
much
opportunity
inherent
in
all
of
that.
We've
we've
made
skirmishes
across
the
chasm
we
we've
seen
nfts
break
through
the
mainstream
front
page
of
new
york
times.
We've
seen
we've
seen,
for
instance,
nba
topshop.
We
got
a
lot
of
people
coming
out
of
the
the
consumer
web
starting
to
try
these
things
out,
play
to
earn
axe
infinity.
B
All
of
this,
I
think
of
these
as
almost
skirmishes,
because
because
they're
sort
of
they're,
like
proofs
of
concept
that
busted
through,
but
they
never,
but
they
still
haven't
fully
fully
landed
that
beachhead
and
gotten
us
to
the
point
where
your
brother,
your
mother,
anybody
is,
is
just
onboarding
to
this
stuff,
using
it
and
using
it
every
day,
and
the
other
thing
worth
noting,
though,
is
is.
B
This
is
actually
where
it
does
come
back
to
technology,
because
the
tooling
or
the
the
underlying
technology
matters
we've
already
seen
the
limitations
of
a
lot
of
platforms
that
have
come
before
and
we're
not
even
close
to
where
we
need
to
be.
So.
It's
something
worth
keeping
in
mind
that
that
this
is
a
long-term
game
and
the
design
decisions
that
are
made
early
are
the
ones
that
actually
bear
fruit
years
down
the
road.
B
You
have
to
keep
it
simple
and
you
have
to
you
have
to
really
work
backwards
from
first
principles,
and
so
for
us,
that's
been
pretty
obvious
from
day
one
I
mean
we
got
our
start
in
in
san
francisco
and
the
culture
out.
There
is
really
about
making
something.
People
want.
That's
that's
a
famous
y
combinator
quote
or
logo
or
slogan,
but
what's
different
that
we
need
to
do
is
we're
not
here
we
again
speaking
on
behalf
of
a
collective
that
I
actually
have
no
right
to
speak
on
behalf
of
we.
B
We
aren't
just
here
to
make
something.
People
want
we're
here
to
help
other
people
make
something
people
want
we're
an
ecosystem
and
we're
a
collaborative
ecosystem.
So
that's
why
it's
not
about
individuals.
It's
about
the
ecosystem.
First
and
we've
made
distinct
decisions
that
support
that
it
in
order
to
in
order
to
get
to
a
billion
you
have
to
you
have
to
you,
have
to
lift
other
people
up.
You
have
to
get
back
to
that
original
tech,
industry
mentality
of
of
one
plus
one
equals
three.
B
B
You
have
to
be
always
growing,
always
evolving,
and
ultimately
the
most
important
thing
is
to
break
through
to
get
across
that
chasm.
Obviously,
you
have
to
make
sure
that
this
isn't
about
the
technology.
This
is
about
the
users.
This
is
working
backwards
from
the
journeys
that
matter.
This
is
remembering
that
that
real
people
don't
care
about
technology,
real
people
care
about
what
they
want,
whatever.
That
is
in
the
moment,
whether
it's
playing
a
game
or
or
accessing
their
money
making
a
transaction.
B
So
what
we're?
Actually?
What
we
need
to
design
for
is
making
it
feel
simple.
It
doesn't
have
to
be
simple,
in
fact,
that
makes
it
harder.
That's
a
much
bigger
design
goal
is
to
make
it
feel
simple.
It's
easy
to
design
something!
That's
that's
complex!
That
feels
complex,
it's
extremely
difficult
to
design
something
that's
complex,
but
feels
simple,
and
so
I
guess
I
just
want
to.
I
want
to
benchmark
there
and
come
back
to
that
that
these
principles
matter.
B
So
this
is
the
part
where
I
think
the
technology
actually
has
to
come
back
into
the
picture
a
little
bit
because
the
core
design
decisions,
like
I
said
matter
so
I
don't
know
how
many
people
are
aware
of
what
the
original
story
of
near
was-
and
I
won't
go
into
the
details
of
it.
But
basically
it
got
started
in
the
summer
of
2018
which
which,
as
far
as
the
layer
one
protocol
goes,
is
quite
a
late
entrant.
Most
of
these
protocols
got
started
way
back.
You
know
2014
15
16.
B
Well,
I
mean
obviously
ethereum
but
2018
that
was
coming
off
of
the
big
bull
run.
That
was
coming
off
of
that
that
over
the
skis
face
plant
that
we
made
as
an
industry,
and
that
was
a
time
when,
when
the
hammer
that
everyone
was
hitting
was
scalability,
it's
about
tps,
tps,
tps
tps,
and
I
call
that
the
summer
of
tps,
because
I
remember
every
white
paper
that
came
out
had
a
higher
number
it
was
it
was.
It
was,
you
know
who
who
can
theoretically
design
100
tps
a
thousand
tps
a
million
tps.
B
It
was
crazy
and
the
team.
Here
we
were
impatient
builders
like
anyone
else.
The
core
group
of
people
who
got
together
in
a
tiny,
wework
room
that
smelled
like
armpits
was,
you
know,
eugene
ilia,
alex
bowen,
sasha
pie
guy,
we
were,
we
were
in
patient
builders.
We
we
didn't
see
anything.
B
They
didn't
see
anything
that
that
that
allowed
them
to
actually
build
what
they
wanted
to
build
and
and
realized
that
that
we
had
a
solution
based
on
prior
work
at
mem
sql,
which
a
number
of
the
team
members
had
done
on
charted
database
systems,
which
could
theoretically
deliver
a
more
or
less
infinite
level
of
tps.
But
at
the
same
time,
it's
kind
of
ridiculous
because,
like
who
cares
right
like
why?
B
Why
is
tps
the
thing
they
were
going
and
by
the
way
tps
transactions
per
second
for
everyone
who
who's
not
familiar,
but
what
actually
matters
is
working
backwards
from
from
those
first
principles
and
it
was
kind
of
crazy
because
we
kind
of
entered
a
religious
war
at
that
time
and
and
not
coming
out
with
a
number
and
not
saying
that
you
know
this
is
this:
is
the
level
of
tps
that
nir
is
going
to
deliver
and
we
promise
that
at
this
stage
was,
was
a
really
strange
approach
to
take.
B
But
the
stranger
thing
was
actually
that
tps
doesn't
isn't
the
most
important
thing
that
matters
when
we
started
talking
to
people
when
you
start
to
think
and
you
work
backwards
from
actually
what
we're
here
to
do
is
make
stuff
that
helps.
Other
people
build
things.
People
want
which
is
a
bit
of
a
mouthful.
What
matters
is
usability,
and
so
it
doesn't
matter
if
you
build
the
biggest
stadium
in
the
world
that
can
seat
100
million
people.
If
it's
built
out
in
the
middle
of
the
desert,
no
one
can
get
there.
B
B
Because
again,
it's
not
it's
not
about
just
the
technology.
It's
about
building,
successful
businesses
that
reach
consumers
and
that's
where,
when
you
work
backwards,
you
know
okay,
well
what
we
need
from
the
platform
that
supports
all
of
that
is,
it
has
to
be
secure,
obviously
we're
dealing
with
a
lot
of
money
and
a
lot
of
a
lot
of
value,
a
lot
of
assets.
B
It
has
to
be
scalable,
I
mean
that's
not
to
say
that
tps
is
a
problem.
Tps
is
just
a
cost
of
entry.
I
mean
it's
important,
and
so
that
would
that
was.
That
was
the
entry
point
that
we
had
was
okay.
Well,
we
have.
We
have
a
sharding
design
that
supports
that.
But
again
that
comes
back
to
simple.
How
do
we
make
the
technology
feel
simple?
How
do
we
make
it
feel
simple
for
developers?
B
Well,
if
it's
going
to
be
secure
and
scalable,
you
better
have
a
sharding
approach,
because
you
don't
know
what
the
level
of
tps
on
the
platform
that
it's
going
to
have
to
support
is,
and
you
obviously
need
to
make
sure
it
can
through
through
that
level
of
scaling,
that
it
can
support
the
kinds
of
experiences
you
have,
but
that's
also,
where
kind
of
the
secret
sauce
that
doesn't
get
a
lot
of
love,
necessarily
because
it's
it's
kind
of
hidden
is
the
account
model
on
near
the
account
model
was
was
the
piece
that
connected
scalability
with
usability,
because
the
account
model,
the
contract-based
accounts,
being
able
to
execute
essentially
arbitrary
code
from
within
the
accounts,
opens
up
the
whole
world.
B
It
gives
developers
a
level
of
flexibility
that
you
don't
get
from
something
that's
much
more
statically
defined
and
that's
that's
actually
the
secret
sauce
in
a
lot
of
ways-
and
this
is
this-
this
is
just
a
screen
grab
and
it's
you
don't
have
to
read
too
much
into
it.
But
but
essentially,
what
is
the
design
goal
of
simple?
How
does
this
all
come
back
to
reality?
B
This
is
this
is
essentially
what
is
the
fewest
number
of
steps
that
you
can
actually
take
a
user
from
instagram
from
the
social
web
and
bring
them
into
an
app
get
them
using
blockchain
based
primitives
without
them
actually
even
having
to
do
anything
unusual
without
them
having
to
go,
buy
tokens
without
them
having
to
to
sign
in
for
anything
more
intense
than
an
email,
and
ideally
not
even
that,
and
so,
if
you
want
to
do
that,
if
you
want
to
pull
that
off
again,
it
feels
simple,
but
it's
not
underneath
the
surface.
B
B
Of
course,
if
you,
if
you
get
the
oprah
hug,
that
app
better
be
able
to
stay
up
as
well
as
any
web
2
consumer
facing
app,
you
have
to
be
able
to
create
accounts
on
behalf
of
other
people
and
then
securely
hand
them
off.
You
have
to
be
able
to
to
do
things
on
be.
You
have
to
allow
the
user
to
do
things
that
are
kind
of
expensive
and
unusual.
The
same
way
that
you
would
in
a
in
a
freemium
model
in
in
web
2
right.
B
It's
the
same
principles
apply
it's
just.
We
haven't
really
gotten
to
the
point
previously
in
web
3,
where,
where
you
can
get
to
that
same
level
of
simplicity
and
usability
for
users
and
again
number
six,
you
have
to
you,
have
to
make
sure
that
those
apps
can
actually
have
growth
toolkits.
So
those
apps
could
reach
new
users.
B
Well,
that's
owen,
wilson,
so
just
shifting
gears
real
quickly.
One
thing
that
I
hear
a
lot
when
I
talk
to
people
is:
oh,
my
god.
I
didn't
actually
realize
that
there
was
so
much
going
on
with
nir
and
I
think
there's
a
meme
out
there
or
a
series
of
memes
that
great
at
technology,
not
very
good
at
talking
about
it.
B
It
is
what
it
is
so,
but
there
is
a
lot
of
momentum.
There's
a
lot
of
momentum,
buzzing
and
bubbling
beneath
the
surface,
which
of
course,
everyone
who's
here
in
the
room.
You've
seen
that
you've
seen
that
talking
to
everyone
who's
here,
but
we've
only
been
out
for
a
little
over
a
year
and
in
a
little
over
a
year,
we've
reached
40
million
transactions.
We
have
over
a
million
accounts.
There's
a
hundred
thousand
community
members.
B
B
B
The
ecosystem
has
been
growing,
phenomenally
right,
we've
every
single
area
of
it,
whether
it's
on
the
technical
side
on
the
integration
side,
on-ramps,
off-ramps
I'll
talk
about
some
of
the
details
right,
but
like
every
week
we
have
to
redesign
this
chart
because
more
and
more
companies
are
starting
to
participate
more
and
more
startups
are
coming
together.
This
this
chart
is
on
the
website.
So,
if
you
want
to
see
it
check
it
out
on
the
funding
side,
funding
is
another
indicator.
B
It's
kind
of
a
leading
indicator
of
an
ecosystem
that
things
are
happening
right
because
I'll
talk
about
the
journey
in
just
a
second,
but
funding
is
happening.
So
we've
already
deployed
over
120
grants
from
the
core
grant
program.
That's
where
that
45
million
number
comes
from
we,
but
we've
also
crowdsourced.
We
have
ido's
running
running
on
on
skyward.
We
have.
We
have
a
series
of
other
ideo
platforms
that
are
coming
out.
We'll
talk
about
those
in
a
second
there's
outside
funding
startups
are
getting
funded.
B
A
number
of
you
here
are
actually
in
funded
startups.
Some
of
you
have
announced,
and
some
of
you
haven't
and,
as
importantly
there's,
a
lot
of
community
funding-
that's
been
going
on
grace
and
the
community
team
has
been
doing
a
phenomenal
job
of
helping
people
from
the
ground
up
from
the
edges
in
access
capital,
because,
of
course,
we
have
to
eat.
B
And
so
what
I
want
to
talk
about
a
little
bit
is
is
more
on
the
market
side,
so
there
are
a
few
key
areas.
I
mentioned
the
creator
economy
triangle
and
I
think
that's
pretty
much.
That's
a
good
model
for
for
understanding
sort
of.
Where
are
we
as
a
as
an
ecosystem?
B
Where
do
we
need
to
be,
and
so
the
so
the
first,
the
first
component
of
this
worth
talking
about
is
defy,
and
d5
is
usually
the
leader
in
in
a
blockchain
based
ecosystem
and
for
good
reasons,
because,
fundamentally
it's
still
a
financial
technology.
B
It
it
needs
the
the
sort
of
the
core
building
block
is
still,
can
we
transact?
Can
we
can
we
move
value,
whether
or
not
those
are
tokens
or
nfts
or
or
assets,
and
so
finance
on
near
decentralized
finance?
I
mean
it
almost
had
sort
of
a
coming
out
party,
maybe
a
month
or
two
ago,
and
since
then,
since
then
it's
been
cruising,
we
have.
We
have
a
series
of
components.
B
An
interesting
thing
about
d5,
of
course,
is
that
you
don't
actually
need
that
many
core
components
but
they're
almost
infinite
permutations
of
those
components,
and
so
each
of
those
ideos
with
amms
liquid
staking
metapool
just
just
came
out
recently
a
series
of
series
of
announcements.
I
know
some
of
these
have
already
been
made
made
today.
Others
are
upcoming
for
sort
of
filling
in
the
core
building
blocks,
but
there's
a
lot
going
on,
there's
over
100
million
locked
in
tdl
and
there's
more
to
come
on
the
nft
side.
B
Obviously
having
a
million
wallets
is
is
a
good
place
to
start,
because
when
you
have,
when
you
have
these
accounts,
the
question
is:
can
you
get
them
to
do
other
stuff
than
just
participate
in
the
app
that
brought
them
in
and
that's
obviously
a
goal?
But
ultimately
we've
had
a
lot
of
success.
Also
in
asia,
some
some
nft-
I
don't
know
if
you
if
you've,
had
a
chance
to
to
see
some
of
the
talks
from
amos
out
in
asia.
B
In
china
we
had
a
collaboration
with
taobao
with
an
nft
artist
that
that
was
sort
of
one
of
the
first
times
that
you
were
able
to
sell
nfts
using
a
conventional
platform
which
is
sort
of
the
amazon
of
china,
and
then
others
have
mentioned
human
guild
is
supporting
over.
I
mean
I
think
this
number
is
now
low
20
games,
and
then
we
have
a
series
of
guilds
that
are
that
are
driving
things
on
the
on
supporting
the
consumer
side.
B
For
me,
one
of
the
things
that
I'm
really
passionate
about
is
is
the
community
side
is
dao's,
because
we've
all
experienced
the
arc
of
nfts
we
have.
We
still,
those
are
fresh,
dows
are
new,
I
mean
they've
been
around,
for
maybe
the
longest
they're,
also
completely
incomprehensible
to
the
average
human,
and
so
what
we're
working
to
do
is
back
to
those
first
principles.
How
do
you
make
a
dial
feel
simple?
B
How
do
you
make
a
dial
into
something
that
real
people
can
use
the
mainstream
people
can
use
and
that
actually
creates
value
for
them?
How
do
you
support
creators
by
allowing
their
community
to
participate
in
the
intellectual
property
that
that
creator
creates?
How
do
you,
how
do
you?
How
do
you
give
them
value
for
being
early?
How
do
you
give
them
shared
incentives?
B
I
I
don't
know
if
you've
had
a
chance
to
see
the
talk
by
jordan,
who's
running
the
astro,
astro,
dao
or
astro
tool,
basically-
and
that's
basically
that's
built
on
top
of
the
core
sputnik
dow
pro
dow
contract
and
that's
basically
designed
how
do
we
get
daos
to
back
as
many
consumer
oriented
communities
as
possible
up
and
down
this
back
up
and
down
the
spectrum,
a
lot
of
really
cool
stuff
there,
but
even
so,
we've
distributed
funding
of
over
seven
million
dollars
through
over
200
sputnik
dials
on
near,
and
when
you
look
at
the
numbers,
obviously,
the
dollar
value
will
go
up,
but
the
fact
that
there
are
200
communities
on
near
that
are
already
working
that
are
already
voting
and
distributing
funding
is
something
that
you
don't
see
actually
in
a
lot
of
ecosystems.
B
We
need
to
welcome
everybody
in
from
all
sides,
and
so
that's
where
that's,
where
aurora
and
octopus
help
apps
come
into
the
new
ecosystem
and
take
advantage
of
a
lot
of
the
core
tools.
Core
primitives
core
value.
That's
stored
in
the
near
ecosystem
from
other
areas,
so
aurora
is,
is
a
fantastic
piece
of
technology.
That's
built
on
top
of
near
that's,
actually
an
ethereum
layer,
two
that
uses
eth
as
its
base
token.
It's
pretty
incredible
and
they've
been
they've,
been
roaring
out
of
the
gate
and
there's
a
lot
of
momentum
behind
them.
B
Octopus
is
is
almost
on
the
other
side
and
that's
that's
focusing
on
app
chains,
that's
focusing
on
who
who,
who
out
there
is
trying
to
build
slightly
more
complicated
applications
using
substrate
and
and
allowing
them
to
hook
into
the
near
ecosystem
as
well,
and
then,
of
course,
the
rainbow
bridge
is
about
bringing
assets
in,
but
if
so
kind
of
coming
back
to
all
of
this,
it's
like.
Why
should
you
take?
Why
should
you
be
here?
B
Why
should
you
join
this,
but
everyone
has
a
part
in
this
equation
of
what
does
it
take
to
actually
build
a
successful
startup
to
build
a
successful
consumer-facing
experience?
I
mean,
if
we're,
if
we're
going
to
realize
the
goal
of
reaching
a
billion
consumers
a
billion
people,
we're
going
to
need
a
lot
of
really
big
apps,
we're
going
to
need
a
lot
of
very
successful
apps
and
to
get
there
it
takes.
B
It
takes
a
village,
and
so
one
of
the
through
the
life
cycle,
stages
of
of
a
startup
and
we've
had
a
lot
of
experience
at
this
point
talking
to
talking
to
founders
along
the
way,
understanding
a
lot
more
about
the
pain
points
of
building
in
web
3,
or
also
the
pain
points
of
building
towards
web
2
from
within
web
3,
or
vice
versa.
B
It
takes
a
lot.
It
starts
with
funding.
We
we
had
a
major
announcement
yesterday
about
800
million
dollars
worth
of
funding,
that's
going
towards
the
ecosystem,
it's
an
overall
package
and
that's
that's
kind
of
the
core
ingredient.
Right
again,
you
can't
build
unless
you
can
eat
and
there
are
a
lot
of
ways
that
this
is
being
distributed.
The
most
important
thing
is
that
this
is
actually
being
distributed
towards
the
edges,
though
you
can
you'll
be
able
to
see
this
online.
B
I
think
in
terms
of
it's
basically
oriented
towards
how
do
we?
How
do
we
support
startups?
How
do
we
support
regional
communities?
How
do
we
support
anyone
who
has
an
idea
and,
of
course,
in
any
of
the
go-to-market
categories,
whether
that's
defy
nfts
consumer,
but
really
the
core
principle
popping
up
a
level
again
is
about
decentralization
is
actually
not
just
a
buzzword,
it's
real,
and
how
do
you?
How
do
you?
How
do
you
get
800
million
dollars
to
the
people
who
need
it?
B
There
is
no
way
to
do
that
without
without
pushing
that
to
the
edges
and
empowering
other
people
to
do
that,
and
so
this
is
where
we
as
an
ecosystem
cannot
scale
unless
we're
decentralizing
unless
we're
pushing
control
unless
we're
pushing
responsibility
unless
we're
pushing
empowerment
to
the
edges
and
so
on
the
funding
side.
That's
a
huge,
that's
a
huge
thing.
B
And
that's
where
sharding
comes
in
as
well-
and
this
is
this
is
again
where
the
technology
has
to
follow
the
principles
and
the
goal
is
to
make
this
network
more
distributed.
To
make
it
more
robust,
but
charting
is
also
it
opens
up
more
than
just
technological
scaling,
because
by
having
more
validator
seats,
it
allows
us
to
to
use
something
called
endowment
funding.
B
We
haven't
really
made
any
announcements
on
that,
but
what
it
allows,
what
it
allows
us
to
do,
what
it
allows
the
ecosystem
to
do
is
actually
create
sustainable
funding
models,
long-term
sustainable
funding
models
for
these
regions
for
guilds
for
communities
related
to
them
running
validators,
and
so
it's
not
just
about
the
technology.
It's
about.
What
does
that
technology
unlock
for
the
ecosystem?
B
Of
course,
we
had
a
whole
bunch
of
very
early
builders
forward,
forward-thinking
people
and
once
once
once
the
platform
was
was
launched,
everyone
started
started
wanting
to
build
other
stuff
wanted
to
build
cool
things
wanted
to
move
in
different
directions.
Some
people
wanted
to
want
to
explore
defy
other
people
wanted
to
explore
community
tools.
Other
people
wanted
to
support,
support
things
more
in
the
creator
space,
and
so
the
core
team
members
began
spinning
out
and
and
that's
that's
great,
so
we
have
people
coming
from
outside
with
great
ideas.
B
We
have
people
coming
from
inside
with
great
ideas
and
everybody's
meeting
in
the
middle,
and
that's
that's
about
not
trying
to
trying
to
do
everything
from
one
place.
It's
about
empowering
other
people
to
go
out
and
see
sees
what
they
see
as
the
opportunity
and
our
job.
I
mean
speaking
on
behalf
of
the
foundation.
B
You
understand
one
version
of
guilds.
If
you
were
in
the
16th
century,
you
probably
understood
a
slightly
different
version
of
guilds,
but
fundamentally
the
goal
here
is
that
everyone
has
a
home.
Everyone
has
a
place
where
you
can
contribute.
Everyone
has
a
place
where
you
can
also
receive
value,
and
this
is
this
goes
back
to
that
idea
of
it
takes
a
village
to
make
a
successful
ecosystem,
and
what
guilds
are
we
have?
B
We
have
over
100
guilds
that
are
currently
live
and
guilds
are
basically
down
back
to
communities
on
near,
and
there
are
communities
that
have
a
whole
bunch
of
different
categories.
So
some
of
these
are
what
you
might
think
of
as
as
more
traditional
geographical
oriented,
meetups,
others
are
more
functional,
so
we
have
a
legal
guild
which
helps
help
startups
within
the
ecosystem.
Understand
their
legal
and
regulatory
issues,
incorporation
issues.
What
should
I
do
if
I'm
actually
spinning
up
a
guild?
B
There's
there's
all
there
are
meta
questions
involved
in
all
of
that
and
the
cool
thing
about
it
is
that
all
of
these
guilds
it
allows
anybody
coming
in
from
the
sides
to
say:
oh
well,
I'm
coming
I'm
coming
from
with
a
specific
set
of
skills
that
I
want
to
share
with
the
community
and-
and
this
gives
them
a
container
where
they
could
do
that
and
they
get
funding
and
it's
based
on
a
dow
and
it's
decentralized,
and
so
it's
so
it's
both
it's
both
providing
value
to
the
startups
and
to
the
founders
and
to
the
ecosystem.
B
B
Not
only
that
these
as
part
of
these
communities,
these
guilds
are
incentivized
to
support
the
ecosystem.
With
things
like
bonuses
for
sending
people
to
to
to
win
hackathons
in
the
near
ecosystem
or
or
referring
projects
for
grants-
or
things
like
that,
so
it
creates
a
really
beautiful
mesh,
where
everyone's
incentives
are
aligned
and
we're
all
building
together,
and
the
important
thing
is
that
this
is
real.
This
is
actually
like.
These
are
happening
on
chain.
So
this
isn't
this
isn't
about
running
a
bunch
of
meetup
groups
from
meetup.com,
or
something
like
that.
B
B
Another
team-
that's
that's
worth
highlighting,
is
the
ecosystem
success
group
and
this
these
are
these.
Are
your
sherpas
see
todd
over
there,
and
basically,
this
is
that
it's
it's
kind
of
confusing
to
to
build
a
project
in
an
ecosystem.
That's
as
broad
as
this,
and
so
how
do
we
just
make
it
easy?
How
do
we?
B
How
do
we
say
you
know
as
a
founder
you,
you
have
a
question,
that's
kind
of
a
weird
specific
question
that
you're
not
sure
who
to
talk
to
well,
you
have
a
single
point
of
contact,
and
this
is
a
group
of
people
that
that
they're
actually
moving
towards
running
a
guild
themselves,
which
is
which
is
then
going
to
allow
anyone
in
the
community
to
sort
of
become
this
support
network
to
help
ever
to
help
the
startups
come
together.
B
Thank
you.
Thank
you,
jake
for
for
for
the
graphic,
but
of
course,
of
course,
this
isn't
about
just
like
launching
startups
out
of
the
gate
and
actually
one
of
the
cool
stories
from
the
ecosystem
success
team
is.
There
was
a
project
that
they
were
able
to
help
you
know
and
and
it's
about
sort
of
swarming
resources
together.
It's
like,
oh,
you
know,
you're
you're,
doing
product
development,
great.
B
Let's
get
you
beta
testers,
oh
you're,
you're
coming
out
there
and
you
need
you
need
people
in
discord
to
to
try
it
for
the
first
time
to
start
talking
about
it
great
like
how
do
we
put
you
in
touch
with
teams
in
the
ecosystem
that
are
doing
marketing
with
the
marketing
guild
growth
guild,
and
so
they
were
able
to?
They
were
able
to
get
this.
This
team
over
a
thousand
discord
users
and
I
think,
24
hours,
which
is
pretty
cool
just
just
by
organizing
the
resources
that
already
exist.
B
It's
too
it's
to
allow
these
applications
to
reach
out
to
normal
people
again
to
bring
them
from
the
social
web
to
bring
them
from
wherever
they
are
to
give
marketers
the
tools
that
they
need
to
give
growth,
hackers
growth
teams,
the
tools
that
they
need
to
use
product
driven
growth,
and
that's
where
I
highly
recommend
checking
out
the
the
gen
c
growth
hackathon-
and
this
is
something
that's
my
knowledge
I
haven't
I
haven't
seen
before,
and
we
have.
There
are
a
series
of
teams
that
are
building
essentially
growth,
toolkits,
and
so
it's
okay.
B
B
How
do
you
give
a
team
who's,
building
a
game
that
tool
kit
to
allow
them
to
put
some
of
their
funding
to
work
with
these
new
primitives
to
then
reach
out
to
new
people
to
bring
into
their
game
and
engage,
engage
these
users
to
up
level
them
things
like
that?
This
is
all
stuff
that
that
again
working
backwards
from
the
technology
and
from
the
product.
B
You
can
only
do
this
if
you
have
a
if
you
have
a
product
that
people
are
actually
going
to
use
that
they're
not
going
to
drop
off
at
a
99
rate
right-
and
this
is
one
of
the
coolest
things
about
the
near
ecosystem.
This
is
one
of
the
coolest
things.
That's
cooking.
You've
got
ross
over
there
who's
driving
a
lot
of
this.
B
And
this
this
personally
excites
me,
because,
because
people
people
don't
necessarily
they
don't
build
just
to
build
right,
you
build
a
great
impact
and
to
create
impact.
You
need
users
and
to
find
users.
You
need
tools
that
actually
allow
you
to
find
those
users
and
the
best
way
to
do
that
is
to
have
those
tools
be
embedded.
Have
those
tools
be
native
to
the
app
and
the
ecosystem
and
the
technology
that
you're
using?
B
And
so
that's
where
it's
super
important
that
we're
putting
together
these
these
growth
toolkits
that
are
based
on
on
blockchain
primitives
and
that's
why
I'm
so
excited
about
that.
So
I
wanted
to
invite
you
there.
The
education
team,
you've
heard
them
mentioned
before
they're,
doing
a
fantastic
job
of
putting
a
bunch
of
stuff
together,
and
this
is
an
area
that's
near
and
dear
to
my
own
heart,
because
my
background
is
also
in
education.
B
They've,
put
together
a
series
of
courses
for
pretty
much
anyone
who's
coming
from
any
direction
to
up
level
themselves
and
get
involved.
So
this
may
not
apply
to
you,
but
this
may
apply
to
your
friends.
Do
you
have
developer
friends
who
want
to
learn
rust?
Do
you
have
developer
friends
who
know
russ
who
want
to
learn
smart
contracts?
B
Do
you
have
do
you
have
people
who
just
want
to
understand
what
is
blockchain
there
are?
There
are
boot
camp
models.
There
are
learn
to
earn
models.
All
of
this
is
coming
together.
A
lot
of
this
is
actually
coming
together
from
the
edges,
and
there
are
guilds
now
that
are
that
are
driving
education,
there's
funding
for
for
developers
and
residents,
entrepreneurs
and
residents,
and
things
like
that.
B
B
It's
uniting
all
of
those
things
together
in
a
way
that
feels
like
everyone
is
working
together
to
help
make
this
possible
for
everyone
else
right.
It's
bringing
back
the
the
sexy
to
being
in
technology
a
little
bit
and
that's
what's
fun
about
nir
is
that
is
that
it's
it's
it's
based
in
reality,
like
many
of
you
bought
tickets,
that
that
are
nfts
that
are
running
on
near
like
this
is
this
is
real
today.
B
B
I
mean
sharding
sharding.
If
you
go
to
max's
talk,
he'll
talk
about
in
details
about
what's
happening
on
the
sharding
roadmap,
but
the
point
is
you
can
build
smart
contracts
today,
you
don't
need
sharding
and
of
course
the
point
of
his
talk
is
that
you
shouldn't
have
to
care
about
charting
either
because
it's
all
below
the
surface.
B
But
my
point
is
that
is
that,
like
one
of
the
things
that
I
think
that
just
makes
this
special
is
that
those
core
principles
of
of
the
ecosystem
comes
first
of
being
open
and
transparent
wherever
possible
and
sharing
knowledge
and
growing
and
ultimately,
most
importantly,
creating
experiences
that
feel
simple
is
something
that
actually
unites
all
of
us
in
a
way
that
I
haven't
really
seen
in
a
lot
of
other
places
and
that's
kind
of
what
brings
the
energy
back,
and
that
means
that
everyone
here
has
a
friend
I
mean
you're
already
here,
but
everyone
here
probably
has
friends
who
are
curious
and
there's
there's
something
for
everyone
to
do
so.
B
Come
on
in
join
a
guild
start
a
guild
right
there
we
need
product
people,
we
need
designers,
we
need
to
reach
out
to
people
who
aren't
traditionally
in
web
3,
because
this
has
been
a
playground
for
technologists
for
years.
That's
that's,
not
the
difficult
part.
The
difficult
part
is:
how
do
we?
How
do
we
reach
out
to
people
who
still
feel
like
you
know?
Maybe
this
industry
isn't
a
good
fit
for
them,
or
it
seems
like
a
religious
war
on
twitter
every
time
that
they
try
to
try
to
even
mention
it.
B
You
hear
that
a
lot
from
artists.
How
do
you?
How
do
you
cross
the
boundary
where
everyone
seems
to
think
that
that,
if
you
run,
if
you
launch
nfts
that
these
things
are,
you
know
melting
the
ice
caps
in
greenland?
It's
like
no
there's
a
path
for
everyone
to
get
involved
in
this,
and
so
I
guess
I
just
wanted
to
say
what
ties
us
all
together
is
that
is
that
you're
here
and
that
this
is
a
home
for
you.
This
is
home
for
you.