►
From YouTube: 180 Degree Consulting - May 22, 2020
Description
https://wiki.opensourceecology.org/wiki/180_Degree_Consulting#Fri_May_22.2C_2020
-----------------
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A
To
partnership
branches,
which
is
a
high
school
and
college
print,
and
in
the
end
of
the
reporter
we
have
this
little
summary
an
overview
of
what
our
recommendation.
Our
final
recommendation
will
look
like.
So
we
can
talk
about
that
today
in
preparation
for
the
presentation
next
week
and
seeing
what's
your
concern,
so
we
can
make
some
last-minute
adjustments
or,
if
or
if
we
need
to
move
some
stuff
to
the
auxiliary
recommendations
that.
C
E
E
A
Eight
percent
of
US
Internet
users
between
the
ages
of
35
and
44
are
concern
so
overall
only
22%
of
US
Internet
users
trust
Facebook
with
their
personal
data,
and
then
this
is
elite.
This
could
possibly
lead
to
Facebook's
decline
and
user
press
user
penetration.
So
from
2017
to
2019,
the
user
penetration
has
felt
for
ages,
12
to
34,
from
79
to
62%
and
then
for
ages,
35
to
50
for
72
to
69
percent
yeah.
C
A
So,
going
over
to
the
price
system,
it's
similar
to
linkedin
is
run
on
a
bid
system.
You
allocate
how
much
you
wish
you
spend
on
on
an
ad
towards
that
target
demographic
and
you're,
charged
either
by
cost
per
mil
or
cost
per
click,
and
the
average
Facebook
ad
is
cost
is
ninety,
seven,
ninety
seven
cents
per
click
or
seven
dollars,
nineteen
cents
per
thousand
impressions,
so
it's
cheaper
than
LinkedIn
and
every
time
Facebook
has
the
opportunity
to
show
an
ad.
A
A
So
if
there
are
any
element,
present
elements
of
low
quality
ads
that
Facebook
deems
in
the
ad
that
osc
is
trying
to
publish
it'll
affect
the
egg
quality
to
score.
So
these
include
things
like
too
much
text
in
the
ad
image.
So
if
even
if
this
includes
text
and
company
logos,
so
it's
better
is
best
to
minimize
the
amount
of
text
in
the
picture.
A
Withholding
information
so
not
giving
they're
just
giving
too
little
information
which
kind
of
baits
the
the
users
to
to
look
at
it
or
you
know,
click
on
the
link
and
then
sensationalized
clickbait
like
language
and
engagement
bait,
which
is
when
an
ad
encourages
users
to
engage
with
the
ad
in
authentic
way.
So,
for
example,
come
yes,
if
you
like,
music
or
whatever
it's
kind
of
inauthentic
and
it's
it
doesn't
help
the
ad
quality
rating
and
the
Facebook
has
a
quality
rating
function
in
its
relevance
diagnostic
tool.
A
A
And
then
the
third
thing
that
the
third
thing
that
Facebook
used
to
evaluate
whether
to
choose
your
bid
or
not,
is
estimated
action
rates.
So,
as
Facebook's
algorithm
estimates,
how
likely
the
users
will
take
action
on
the
ad
whether
it
be
liking
the
ad
or
clicking
on
the
link
in
the
ad,
and
this
would
probably
be
low
to
start
with,
because
there's
not
much
data
for
OSU
to
work
with
not
much
data
for
Facebook
to
work
with
with
the
ads
at
OSU
publishes
it.
B
A
B
A
B
A
So
that
is
based
on
the
click-through
rate.
So
if
we
look
up
Facebook
click-through
rate,
it's
about
the
average
is
about
0.9%
across
all
industries,
so
it
so
the
you
can
expect
the
amount
of
people
to
click
on
the
link
for
the
a
thousand
impressions
be
19.9%
of
that.
So,
in
our
opinion,
the
click
would
cost
per
click
would
be
better
wait.
C
A
B
A
F
A
A
B
A
B
A
F
C
A
B
B
A
C
A
C
A
But
but
right,
but
according
to
these
surveys
and
these
numbers
right
now,
a
lot
of
we
can
see
a
lot
of
Internet
users
are
concerned
about
how
their
data
is
being
used
on
Facebook,
and
we
don't
think
it's
a
especially
a
good
idea
for
OSC
to
do
this
long
term,
because
you
know
this
isn't
matching
with
OSC's
mission
sort
of
or
you
know
it
might
not
be
something
that
obviously
wants
to
affiliate
fully
with.
So
something
is
just
a
something
short-term
just
to
gain.
Some
interest
on
steam
camps
is.
A
E
A
A
A
C
B
A
Yeah,
so
a
lot
of
younger
audiences
they've
moved
more
towards
like
Instagram
snapchat
they're
using
less
West
Facebook,
usually
a
lot
of
times,
Facebook,
it's
more
just
like
for
I
guess
business
like
for
the
community
for
facebook,
messenger
just
to
communicate
with
other
people,
but
not
really
avid
Facebook
users,
it's
more
for,
like
older
middle-aged
people.
Now
are
older
people
now
guys,
just
because
it's
been
more,
it's
more
established
and
it's
it's
pretty
old.
Now,
mm-hmm.
A
It's
what
woody?
What
do
you
guys
think
about
snapchat,
because.
C
A
E
H
I
I
A
Okay,
cool,
so
facebook
allows
you
to
choose
a
target
market,
so
you
can
filter
them
through
location,
demographics,
so
age,
gender,
education,
job,
title
interests
and
the
behavior
and
crystal
connections
so
choose
people
who
are
connected
your
Facebook
page.
So
you
can
basically
market
to
your
own
audience.
So
we
believe
for
for
targeting
OSU
can
focus
on
location,
demographics
and
interests,
as
the
main
as
the
main
avenues
to
target
users.
So
interest
with
object
would
be
Bacchus
feel
like
the
maker
community
and
DIY
community
things
like
that.
H
You
know
so
there's
like
two
ways
to
target
people
with
an
ad
there's
like
using
kind
of
the
demographic
that
they
already
have
or
creating
a
whole
Gemma
graphic
of
your
own
I.
Don't
think
creating
one
is
very
common
to
use
because
it's
like
it's
very
risky
like
if
you
get,
if
you
don't
create
one
that
is
like
optimized
to
reach
the
right.
People
like
the
ad
money
is
just
gonna,
be
wasted
or
yeah
I.
H
Think
the
people
just
tend
to
use
the
the
already
set
demographics
and
like
data
on
Facebook,
because
they
already
have
they
have
a
lot
of
them.
They
know
like
the
algorithms
kind
of
set
to
target
those
types
of
people,
but
if
you
do
have
like
a
really
strong
understanding
or
an
idea
of
kind
of
I,
guess,
like
your
target
demographic,
you
could
I
think
you
can
see
a
lot
of
those
in
your
like
analytics
tab
on
your
Facebook.
H
It
kind
of
is
on
the
edgy
that
you
want
to
go
for
like
do
you
want
to
reestablish
your
brand
with
some
of
the
people
that
already
very
loyal
to
you
and
continue
to
just
like
remind
them
of
upcoming
sting
camps?
Or
do
you
want
to
find
new
people
to
attract
to
your
webpage
to
start
to
develop
OSC's
like
brand
for.
C
B
A
Think
that's
it
I
think
for
the
connections
like
targeting
the
connection
side
of
things.
It's
probably
just
people
who,
like
the
OSC
page
and
then
create
an
audience.
It
would
target
the
people
that
you
would
upload
to
like
Facebook
or
some
third-party
site
so
kind
of
like
how
LinkedIn
you
can
upload
a
CSV
of
your
email
list,
for
example,
and
it
would
target
those
people
in
that
list
or
the
site
visitors.
So
if
whoever
visited
the
site
OSC
site,
then
Facebook
will
target
them
for
these.
A
A
B
The
create
an
audience
like
do
you
get
to
also
create
that
without
uploading,
but
just
by
selecting
like
a
different
combination
of
demographics,
or
this
is
like
completely
we're
saying
it's
like
no
we're
not
using
any
of
the
TAT,
like
whatever
steam
camps
or
3d
printers
we're
not
using
things
that
already
pop
up
we're
just
saying
we're
starting
from
scratch
and
here's
a
list
list
of
names.
That's
is
that
what.
A
D
A
Okay,
so
so
some
recommendations
that
we've
got
from
this
research.
We
recommend
publishing
ads
for
the
steam
cams
during
three
to
six
months,
laying
into
the
steam
camps
and
just
in
preparation,
for
you
know
the
sting
camps
and
getting
in
just
to
get
the
word
out
about
them,
and
we
recommend
that
the
main
objective
for
OSC's
facebook
ad
campaign
should
be
gathering
clicks
on
the
OSE
Steenkamp
webpage,
OSC's
Facebook
campaigns
and
use
the
cost
cap
bid
strategy.
So
this
is
when
OSC
can
set
the
average
cost
it
would
like
for
it's
the
desired
result.
A
So
in
this
case,
page
landing,
clicks
and
Facebook
will
aim
to
get
the
most
of
the
desired
result
with
the
average
cost.
Ose
stated
so,
let's
say
OSC
wants
to
for
every
click
I
want
it
wants
to
be
$2
for
every
click,
then
Facebook
will
will
do
the
bidding
for
OSC
and
to
get
to
reach
that
$2
per
click.
So
you
know,
go
through
look
through
like
a
different
demographics,
new
Facebook
and
what
OSC
decisive
target
and
it
will
choose
different
auctions
where
OSC
can
win
to
achieve
that.
A
$2
average
cost
per
click
and
then,
as
it
goes
on
it
may
as
it
goes
on
it
could
be.
You
know,
I
guess
less
clicks,
because
you
can
good
goes
to
more
challenging
auctions.
So
basically
Facebook
starts
off
with
low-hanging
fruit
and
then
goes
deeper
and
deeper
and
either
the
total
budget
is
exhausted
or
there's
no
other
way
for
Facebook
to
get
that
$2
cost-per-click.
So.
B
B
Got
a
question
for
you,
so
you're
saying
that,
like
three
to
six
months
before
the
Steenkamp,
so
we're
not
actually
getting
registrations.
This
is
this
sounds
like
we're
wasting
that
opportunity
to
that.
We
can
have
people
actually
sign
up.
What
do
we
want
to
be
signing
and
signing
those
people
up
that
far
ahead
of
time?
B
B
E
F
D
A
A
We
have
Brent
generating
brand
recognition
for
OS
C,
so
this
would
be
involved
more
like
the
the
partnerships
with
OS,
with
open
source
companies
or
nonprofits
who
get
to
generate
exposure
or
open
source
ecology.
So
people
know
about
the
organization
and
then
the
second
phase,
Facebook
were
Landin.
The
paid
advertisements,
Facebook
paid
advertisements
and
LinkedIn
paid
advertisers
who
landed
there,
where
people,
at
least
in
the
targeted
demographic
know
about
open
source,
ecology
and
that
they'll
see
ads
about
steam
camps
or
some
some
exposure
to
that
and
to
generate
interest
in
the
steam
camps.
A
And
then
perhaps
in
the
final
phase,
they'll
be
more
focused
on
generating
acquisitions
for
steam
camps.
That
would
be
more
for
more
with
the
partnerships
with
nonprofits
or
partnerships
with
the
high
schools
or
the
colleges
where
OSC
both
would
come
in
which
the
the
the
idea
about
steam
camps
to,
or
clubs
or
general
audiences
and
your
and
the
profits,
maybe
if
they
have
a
program
for
their
participants
that
can
like,
for
example,
professional
training
or
things
like
that.
Then
OSC
can
be
part
like
a
partner
in
that
program
to
provide
that
training.
B
Yeah,
so
I
think
we
can
be
flexible
on
how,
like
the
timing
that
we
deploy
like
some
things,
we
might
want
to
say.
Oh
okay,
we're
just
gonna
run
this
event
steam
camp
like
this
near
near-term,
or
maybe
there
will
be
more
longer
term
things,
but
I
think
we
can
definitely
mix
mix
that
up
because
as
soon
as
we're
ready
to
run
some
events
like
we'd
want
to
do
it.
A
A
A
Yeah
and-
and
this
could
be
in
phase
three
as
well-
we
can
we
can
see
that,
but
instead
of
cost-per-click
could
be
more
about
cost
per
action
or
conversions.
So
OSC
can
use
the
cost
cab
cost
cap
bit
strategy
again,
instead
of
clicks
it'll
be
for
like
people
who
register
to
to
the
sting
camp
for
the
Steam
campus,
so
Facebook
well,
you'll
set
like
a
a
dollar
amount,
so
maybe
like
$50
or
around
there,
and
it
would
be
for
the
number
of
people
who
register
for
the
sting
camps
and
Facebook.
B
If
we
do
like
so
there's
advertising
on
Facebook
but
Facebook
also
has
a
thing
like
events
you
can
post
events
yeah
everything
you
have
a
way
to
integrate,
that
with
that,
like
you
can
post
and
even
but
I
think
the
event
really
I.
Guess
that's
just
another
Avenue,
that's
I,
guess
not
paid
because
the
event
gets
shown
automatically.
A
Because
the
event
is
yeah,
the
event
would
be
under
organic
marketing.
Okay
spoke
yeah,
since
you
don't
have
to
have
any
paid
ads
for
that
or
anything
it'll
be
more
like
it
will
be
more
organic
marketing
and
also
for
events
for
if
people
say
that
they're
they're
going
to
the
event
it'll
sometimes
Facebook
shows
that
to
their
connections
or
their
friends.
So
then
other
people
in
their
network
will
see
that.
Okay,
this
person
signed
up
for
this
event
and
so
on.
Okay,.
D
A
Alright,
so
for
the
cost
cap
bid
strategy,
facebook
says
that
its
algorithm
may
go
above
the
stated
cost
cap
during
a
quoting
cook
learning
phase.
So
this
is
when
the
algorithm
is
learning
how
best
to
serve
the
ad,
and
during
this
time
the
average
cost
may
be
higher
than
the
cost
cap,
but
I'll
eventually
level
out
as
Facebook
algorithms
learn
more
about
the
ad
and
how
to
serve
it.
A
So
we
recommend
that,
for
this
reason
to
once,
you
publish
the
ad
try
to
not
make
any
adjustments
or
edits
to
the
ad,
because
then
you
make
some
edits
to
the
ad
it'll.
Let
Facebook
take
longer
for
the
algorithm
to
go
through
the
learning
phase,
and
then
the
budget
for
the
ad
campaign
according
to
Facebook,
should
be
at
least
fifty
times.
A
A
A
B
A
B
A
C
B
A
Oh
yes,
so
the
average
conversion
rate
for
Facebook
is
about
four
across
industries
is
about
nine
percent,
so
about
so
out
of
a
thousand
people
clicking
on
the
ad
it
will
be
around.
Nine
percent
would
register
that
we
can
estimate,
but
for
for
sake
of
like
being
conservative,
since
this
is
totally
new
to
OSC,
we
can
say
a
reasonable
conversion
rate
could
be
five
percent,
which
is
below
the
average.
Just
just
be
conservative
about
it,
but
the
average
for
Facebook
crosses
industry
is
about
nine
percent.
E
A
A
B
B
C
B
Yeah
with
our
with
our
program
like,
are
we
aiming
for
like
if
we're
good
does,
would
it
mean
that
if
we
were
gaining
going
up
to
like
10
percent
like
we're,
doing
really
well
like
we're
getting
good
at
this?
Without
that
should
be
our
metric
like
if
we
say,
oh
we're,
just
getting
two
point:
thirty
five
percent.
That
means
we
might
think.
Okay.
How
do
we
make
our
ads
more
compelling?
Is
that
yeah.
A
So
yeah
more
compelling,
so
it
would
be
to
do
that.
It
will
be
more
like
you
can
do
a/b
testing,
so
you
can
have
multiple
ad
campaigns
but
but
to
test
that
which
works.
What
works
you
can
exchange
the
look
of
the
ad
or,
what's
it
like
a
textual
description
and
the
ad
things
like
that,
maybe
like
even
targeting
mix
and
matching
like
they
and
targeting
techniques
could
be
useful.
C
A
B
A
A
So
LinkedIn
has
this
thing
called
elevate
where,
where
it
offers
lowest
need
to
sort
of
men,
different
content
for
member
louis,
for
example,
to
to
broadcast
and
and
these
members
can
choose
whether
or
not
they
want
to
broadcast
that
sort
of
at
that
post
or
whatever
osce
thinks
is
interesting.
But
the
is
good
for
both
parties
because
OSC
gives
exposure,
but
on
the
other
other
side
of
things
the
OSC
members
are
participating
in
this
employee
advocacy
program.
A
B
A
C
A
A
lot
of
people
online
has
been
saying
that
it's
really
not
going
to
be
worth
it
went
into
free
if
you
want
to
do
a
full
on
employee
advocacy
campaign,
so
it
would
be
paid
like
you
would
pay
the
software
to
do
that,
but
other
than
that,
that's
really
all
the
payment.
You
do
you
don't
pay
the
employee
members
or
things
like
that,
unless
you
want
to
make
like
incentive
man
campaign
incentive
program
for
that.
But
you
would
you
wouldn't
need
to
do
that
it
would
just
be
paying
for
the
software
to
do
it.
B
A
B
C
A
B
Yeah
I
wouldn't
worry
about
it
too
much
for
now.
If
we
go
back
to
the
to
the
standard
conversion
rate
on
on
Facebook,
like
nine,
that's
like
pretty
good.
If
we
got
nine,
that
means
we're
for
spending
$1,000
if
we
paid
$1
cost-per-click,
that's
like
a
budget
of
about
$100
per
acquisition,
so
they'll.
A
Okay,
so
for
implementation,
wise,
it's
pretty
general,
just
first
designed
the
ad
select
targeting
options,
use,
Facebook's,
quality,
braking
function
to
make
sure
Facebook
doesn't
think
the
ad
as
being
low
quality
and
then
distract
the
performance
indicators.
So
whether
it
be
number
of
landing,
page
clicks,
number
of
shares,
likes
or
comments.
B
B
A
A
Interest
in
the
steam
camps-
and
this
could
also
be
used
for
conversions.
So
if,
in
the
case
that
OS,
you
would
like
to
use
a
cost
cap
bid
strategy
but
said
for
clicks
or
for
registrations,
then
it
would
be
the
metric
for
that
would
be
like
number
of
registrations
and
I
believe
Facebook
can
track
that.
But
I
can
look
more
into
that.
C
A
Then,
like
I
said
earlier,
the
maybe
it'd
be
best
to
have
sort
of
multiple
at
camp
ad
ads
going
out
at
the
same
time
for
a
be
testing
to
see
what
ad
would
be
good,
so
maybe
not
large,
not
a
large
scale
but
I'm
just
just
experiment
with
it.
First
before
doing
a
more
like
a
more
formal
ad
campaign,
so
to
speak,
yeah,
okay,
so
next
Josh
will
cover
the
organic
side
of
Facebook.
H
Yeah,
so
we
looked
onto
OSC's
Facebook
page
this
week
and
just
kind
of
like
took
notes
always
following
kind
of
trends
with
gaming,
the
page
and
overall
it
actually.
It
looks
really
good,
like
you
guys,
have
a
really
large
following
you
guys,
post
pretty
often
are
you
the
one
who
runs
the
Facebook
page
Marcin
yeah.
H
It
seems,
like
you,
have
a
really
good
grasp
on
like
things
to
publish
him
kind
of
just
how
to
run
an
overall
Facebook
page,
though
it
looks
really
good
in
terms
of
what
we
believe
you
can
add
along
the
recommendations
here
are
pretty
much.
They
require
zero
costs
and
very
little
to
no
added
time.
So
it's
kind
of
like
minor
tweaks
and
when
you're
posting.
H
So
the
first
one
is
kind,
just
like
the
structure
of
posts.
If
you
want
to,
if
you
were
to
have
something
that
you
are
kind
of
promoting
for
the
steam
camps,
then
you
want
to
have
a
lot
of
high
engagement
for
it.
Some
things
we
notice
our
trends
within
your
posts
were
some
of
your
highest
engagements,
we're
on
kind
of
like
popular
social
topics
or
trends.
H
Like
I've
seen,
we
saw
that
you've
been
posting
about
the
obviously
covered
situation
and
a
lot
of
those
are
getting
some
high
views
and
likes,
and
then
some
other
ones
that
we
found
on
your
page
we're
talking
about
like
how
to
be
a
pest,
how
to
be
like
bugs
on
your
food
without
using
chemicals,
or
how
do
you
improve
climate
change
by
planting
trees?
So
these
are
all
kind
of
like
trending
topics
in
society
now.
H
B
C
H
Of
just
like
it
gets
straight
to
the
topic
like:
oh,
let's
come
join
the
steam
camp,
and
this
is
what
we're
offering,
but
then
it'd
be
kind
of
cool.
If
you
guys
put
a
like
a
two
second
spiel
out,
the
talk
like
have
you
been
wondering
about
how
to
build
ventilators
from
your
own
home
without
having
to
rely
on
hospitals
like
steam
camps?
H
C
A
It's
just
the
risk
is
just
to
make
sure
that
one
thing
you
take
into
account
is
to
make
sure
that
it
doesn't
sound
like
an
advertisement
like
it's.
People
are
usually
are
turned
off
by
that
so
like.
If
you
can
connect
it,
but
like
don't
make
it
then
make
it
sound
like
you're
advertising
it
or
something
like
that.
H
Obviously
you
guys
don't
just
post
Voss
King
KFC
post
about
a
bunch
of
stuff
to
do
with
OSC,
so
we
saw
the
many
of
your
videos
are
posted
as
just
links
to
youtube
videos-
and
this
is
this-
is
fine
I'm
sure
you
guys
gain
a
lot
of
engagement
to
you
guys,
but
recently,
there's
been
a
huge
surge
in
video
success
on
Facebook.
This
is
kind
of
due
to
Facebook
trying
to
become
a
they're
trying
to
become
like
a
streaming
platform
or
relevant
in
that
market.
H
So
they're,
really
they
change
your
algorithm
over
the
last
four
years
to
really
promote
videos
on
Facebook,
especially
short,
like
three
to
five
minute
videos.
So
an
idea
that
we
had
for
this
was
when
you
guys
post
the
links
to
your
YouTube
videos.
As
most
of
your
YouTube
videos
aren't
just
three
minutes.
H
Maybe
you
could
crop
out
a
three
to
five
minutes
segment
from
that
video
that
you
feel
kind
of
either
summarizes
or
is
like
in
a
really
important
or
engaging
part
of
the
video,
and
you
can
post
that
video
like
directly
on
to
Facebook,
as
well
as
the
link
to
the
YouTube.
So
then
you
can
gain
people
like
gain
people's
initial
interests
on
the
Facebook
platform
and
then,
if
they're
interested,
they
can
click
onto
the
youtube
me
explore
it
more
yeah.
C
H
C
B
C
H
I
would
still
say
to
promote
you
the
way
you're
promoting
your
YouTube
video
it'd
be
great
if
you
guys
could
still
crop
out
a
little
segment
of
that
and
promote
the
YouTube
video.
Obviously
that
getting
is
kind
of
like
you
know
they
click
onto
YouTube
and
then
they
kind
of
get
like
onto
the
account
and
their
signs
start
going
down
like
the
osc
funnel
and
they're.
Just
like
looking
at
you
guys,
but
it's
easy
to
click
off
like
Facebook
watch
and
go
on
to
another
account
and
just
watch
whatever
they're
posting
all.
F
C
B
H
H
We've
seen
yeah
we've
seen
a
little
bit
of
both
there's
some
that
are
just.
They
look
exactly
just
like
a
YouTube
video
that
would
just
be
posting.
It's
just
a
conversation
between
people
and
sometimes
it's
kind
of
more.
On
the
promotional
side,
we've
seen
some
companies
they
make
like
a
full
edited
video
to
just
kind
of
promote
their
brand.
So
I
would
say
in
terms
of
like
the
paid
advertising
part
that
we
were
talking
about,
that
would
def
if
you're
the
posted
video
advertisement.
H
C
H
The
third
wreck
we
have
into
the
organic
side
would
be
to
engage
in
the
comment
section.
So
looking
at
while
your
posts,
you
guys
do,
get
a
good
amount
of
comments
and
people
discussing
things
in
the
comment
section
and
this
kind
of
goes
along
with
the
organic
marketing
on
LinkedIn.
You
can't
just
want
to
start
conversation
to
like
I
guess
the
boss
about
community
further.
H
C
H
B
You
know
what
like
what
I'm
thinking
is
if
we
provide
some
more
onboarding
materials
or
just
like
more
crash
courses
on
OSC,
which
actually
goes
with
the
idea
of
the
massive
online
course.
So
if
we
structure
that
more
for
all
okay,
this
is
how
you
do
collaborative
development,
but
focus
it
more
like
before.
I
was
thinking
about
it
as
oh,
it's
just
some
kind
of
a
funky
thing,
that's
more
like
for
the
for
the
audience
to
learn
something
now
I'm
thinking.
B
Let's
use
that
as
a
means
to
how
to
explain
it
to
now
be
much
more
close
to
the
osc
like
direct
relevance
of
developing
things.
So
it's
not
a
burden
for
me.
It's
like
it
actually
gets
the
people
right
into
the
development
process
in
a
way
that
we
can
utilize
that,
so
it
serves
multiple
purposes.
It's
educating
people,
but
it's
getting
people
tightly
wrapped
up
into
our
material.
So
if
we
provide
more
collaborative
design
crash
course
material,
then
we
can
have
more
people
interacting
on
a
Facebook
like,
for
example,
saying.
B
Okay,
now
did
you
know
that
you
can
help
us
design
this
such-and-such
if
they
have
a
basic
level
of
that
knowledge.
So
all
these
things
can
be
feeding
into
each
other,
so
I'm
kind
of
seeing
some
logic
like
between
interaction
or
synergy
between
the
online
trend,
trainings
for
collaborative
design
and
like
weaving
that
into
the
social
media
and
more
engagement
by
the
community
yeah
yeah.
Oh.
H
B
Yeah,
so
we
can
leverage
some
of
that
so
cuz
right
now.
It's
somewhat
overwhelming
to
say:
okay
now
yeah
these
other
poles
spend
more
time.
I
gotta,
be
training,
thinking
about
training
more
of
the
community
to
be
generating
that
engagement
and
taking
some
leadership
on
that.
So
I
think
that
will
work.
H
C
H
That's
a
great
a
great
mindset
to
start
with,
as
well
yeah.
H
Yeah
and
then
just
the
fourth
and
final
rec
is
it's
also
kind
of
like
a
question
for
you
just
to
promote
your
Facebook
group.
You
guys
have
the
ose
workshop
group.
We
were
wondering
if
those
are
people
that
have
signed
up
for
workshops
or
just
people
who
are
interested
in
and
like
who
are
the
people
that
get
added
into?
That
group
seems.
B
That
it's
just
people
that
find
find
it
online
and
it's
also
some
people
from
workshops,
but
I
never
really
advertised
it
like.
Okay,
hey
people
sign
up
to
our
other
Facebook
group,
so
that
kind
of
interaction
where
it's
like
we're
feeding
from
one
one,
social
medium
to
another
and
the
whole
ecology
of
collaboration.
We
haven't
been
doing
a
lot
of
that
haven't
so
I
think
it's
time
to
as
we
get.
This
integrated
strategy
is
think
about.
Okay,
simple
thing:
we
have
seventy-two
thousand
people
there
put
them
all
on
the
other
group,
yeah.
H
A
lot
of
the
CSU
W
like
technology
are
definitely
intertwined,
and
the
Facebook
group
can
very
much
help
like
those
like
pushing
people
over
the
the
kind
of
barrier
of
Senate
signing
up
for
the
steam
camps.
So
if
they
were
to
go
into
the
group-
and
they
see
people
who
have
already
attended
it-
and
they
say
people
who
attended
and
start
to
go
post
in
that
group
and
are
very
engaged
that
can
that's
kind
of
like
a
testimonial
type
marketing.
H
C
H
Yeah,
that's
just
like
another
idea
of
stuff
that
you
could
probably
post
on
the
Facebook
group
or
on
the
Facebook
page
and
then
in
terms
of
the
group
it
actually,
it
looks
really
good,
really
see
many
issues
with
it's
very
much,
it's
kind
of
just
a
very
open
source
platform
for
people
to
share
what
they're
involved
with
and
what
else
he's
involved
with
as
well.
So
it
looks
great
in
that
point.
C
B
H
H
That
kind
of
just
really
grabbed
my
attention
off,
like
organic
I've,
seen
like
really
original
and
like
out
there
posts
of
like
some
company,
just
tying
it
into
some
type
of
social
trend,
but
I
would
say
something
that
we've
kind
of
all
seen
that
is
a
trend
in
these
popular
organic
marketing
strategies
is
they're
all
very
much
tied
to
social
trends,
so
things
that
are
going
on
in
the
world
or
people
are
talking
about,
or
it's
on
the
news.
That's
definitely
what's
that's
how
you
should
approach
the
organic
marketing
side,
yeah.
D
A
D
G
Arson
hi,
so
to
start
off
with
the
partnerships
with
the
educational
institutions,
we
first
kind
of
like
made
two
separate
criteria:
lists
for
the
high
schools
and
post-secondary
schools
just
because
there's
a
pretty
distinct
and
difference
between
the
four
high
schools.
We
suggest
that
osc
find
schools
with
at
least
five
hundred
thirty
and
world's
students.
G
G
Next
up,
we
suggest
that
the
high
schools
OSE
fines
should
be
kind
of
like
stem
oriented,
and
this
refers
to
stem
based,
magnet,
high
schools,
private
schools,
as
well
as
charter
schools,
and
we
also
listed
two
websites
but
have
like
quote-unquote,
like
the
best
stem
based
high
schools
across
the
nation
and
such
so
that
would
be
like
a
really
great
starting
place
to
start
looking
for,
for
these
said,
high
schools.
And
finally,
we
suggest
that
these
high
schools
should
be
based
around
the
OSE
headquarters
or
at
least
near
the
steam
site
location.
B
G
They're
really
helpful:
I
took
a
look
rhythm
briefly
and
I
think
like
ranked
number
one
ranked
number
two:
they
all
have
like
over
500
students
and
everything.
So
it's
really
nice
how
they
have
like
the
student
enrollments,
the
location
of
it
and
everything
all
in
one
place.
So
it
makes
this
are
really
easy.
G
So
next
up,
we
have
post-secondary
institution
criteria
again.
These
schools
should
probably
be
close
to
location
with
the
osc
headquarters
or
the
steam
counts
themselves,
and
also
consider
the
student
population
as
you're
partnering
with
these
schools.
The
only
difference
is
that
our
recommendation
for
post-secondary
institutions
is
instead
of
partnering
with
the
entire
school.
G
We
believe
it
might
be
better.
It's
a
partner
with
student
organizations
just
because
partnering
with
like
an
entire
college
campus
or
like
a
trade
school
or
something
might
be
really
difficult.
But
if
you
reach
out
to
individual
student
organizations
like
like,
let's
say,
180
degrees,
like
our
branch,
it's
a
lot
easier
to
talk
to
like
one
student
organization
rather
than
approach
their
entire
school.
G
G
We
also
want
to
note
that
a
lot
of
college
students
are
not
as
financially
independent,
so
they
would
need
a
bigger
incentive
to
attend
the
steam
camps
and
well.
One
of
the
biggest
incentives
that
college
students
would
have
for
going
to
steam
cap
is
that
they
can
list
this
in
their
resume
later
on.
So
that's
another
thing
to
consider
when
you're
drafting
up
a
proposal
or
such
and
a
lot
of
organizations
on
campus,
don't
have
a
lot
of
financial
resources.
G
B
G
B
G
As
far
as
we
know,
each
College
kind
of
has
like
a
page
dedicated
to
other
student
organizations
and
clubs.
I
have
on
campus
and.
E
G
B
There's
a
bunch
of
already
established
organizations,
so
maybe
maybe
getting
a
whole
list
of
them
and
kind
of
searching
against
these
key
key
kinds
of
areas
or
established
organizations.
That
would
be
a
great
thing
yeah.
We
can
find
a
lot
of
a
lot
of
interest
because
the
the
trick
there
is
is
finding
those
gems
that
are
actually
aligned,
but
we
can
refine
that
search
by
already,
knowing
very
specifically
what
we're
looking
for.
So
we
don't
have
to
work
too
hard
on
assessing
whether
some
college
has
what
we
need.
B
What
I
would
typically
look
for
is
like
someone
like
one
way
to
go
about
it.
One
keyword,
of
course
it
would
be
open
source,
and
that
does
get
you
like
if
there's
an
open
source
Club
a
lot
of
those
people
would
likely
be
interested
in
stuff
like
that.
So
I
think
we
can
focus
this
this
search
and
get
pretty
specific
and
get
good
results
like
pretty
qualified
candidates,
just
by
the
a
good
list
of
key
key
names
or
key
organizations
like
I,
Triple,
E
and
others.
Yeah.
C
E
C
G
Then
you
would
establish
your
desired
or
establish
like
contact
your
desired
partners.
So
from
the
original,
like
really
big
list,
you
would
narrow
it
down
to
the
people
you
would
actually
want
to
partner
with,
but
we
don't
recommend
like
reaching
out
to
like
ten
schools
at
once,
because
what,
if
they
all
say
yes
at
the
same
time,
that
would
make
partnering
with
all
of
them
really
difficult,
so
yeah
and
then
next
up.
We
have
the
recommendation
of
creating
a
partnership
proposal
that
lists
both
organizations,
the
partners,
organization
and
OSE
goals.
G
B
C
B
I
think
there's
a
lot
of
promise
there
like,
for
example,
like
Rensselaer
Polytechnic
Institute
I
contacted
them.
It
was
an
open
source
group.
It
happens
that
one
of
their
guys
is
working
like
an
open-source
tractors,
not
open
so
open
source
control
for
automated
tractors.
They
want
to
do
that.
Great
awesome,
that's
overlap,
but
how
do
we
get
do
you
have
any
thoughts
on
if
we
want,
because
we
want
mass
collaboration
between
a
lot
of
different
groups
so.
C
B
B
Hey
if
we
can
identify
people
who
who
are
working
on
similar
topics,
then
they
would
be
motivated
because
they
can
learn
from
the
other
groups
and
you
can
cross
fertilize
or
would
it
be
more
like?
Oh
now,
people
just
don't
have
enough
time
and
they
just
want
to
work
on
their
little
piece
and
they
don't
care
about
collaborating
right
now.
B
My
my
gut
response
is
to
say:
well,
let's
try
for
the
greater
collaboration,
because
that
I
think
would
be
exciting,
but
I
just
don't
have
any
data
yet
whether
that
would
work
like
so
do
you
have
any
thoughts
on?
How
would
colleges
receive
that,
like
student
groups
or
various
thing,
do
they
want
to
work
together?
They
kind
of
want
to
stick
to
their
own
project,
because
the
promise
is
okay,
let's
all
collaborate,
so
we
make
the
project
bigger
and
better
I.
G
Would
say
there
are
a
lot
of
variables
to
factor
into
that
I
like
just
from
sharing
this,
and
my
first
thought
is:
it's
probably
only
viable
like
if
you
there's
like
on
an
online
platform
like
if
you
host
a
webinar
or
something
because
we
like
colleges
are
spread
out
like
pretty
far
apart.
G
So
if
you
want
collaboration-
and
you
want
them
all
in
a
what's
like
in
one
place,
it
would
have
to
be
something
like
in
an
online
format
like
we
are
doing
right
now
or
like
at
the
steam
camps
like,
for
example,
it's
just.
It
just
seems
really
hard
to
like
implement
something
like
that.
If
students
are
like
so
spread
out
across
the
country,
yeah.
G
But
I
think
it
would
be
interesting
to
see
how
a
students
across
different
campuses
collaborate
and
then
that
shared
passion
might
drive
them
to
go
to
the
steamcast.
That's
like
one
argument
you
could
make,
but
really
it's
really
hard
to
determine
of
all
of
this
without
data.
This
is
all
just
speculation
right
now,
yeah.
C
A
And
I
was
thinking
along
the
lines
if
just
hearing
from
that
recommendation
from
from
you
Marcin,
if
maybe
if
the
clubs
are
on
the
same
campus,
may
be
hosting
a
maybe
a
collaborative
event
with
both
of
the
club.
So
maybe
there
can
be
like
a
mini
like
project
or
something
that
can
be
done
like
an
hour
too,
but
that
stresses
on
collaboration
and
and
open
source
ecology
like
those
these
two
clubs
can
work
together
or
at
or
in
teams
with
each
other
and
open
source.
A
We
not
that
not
that
I
know
home,
we
don't
really
have
any.
We
have
meetings,
but
usually
it's
sometime.
It's
like
in
other
countries
yeah
like
sometimes
it
like
their
individual
180
degrees,
branches,
hold
conferences,
but
it's
like
in
different
country,
or
we
can't
make
it
like
it's
in
India,
for
example,
they
do
we're
not
required
to
go
to
any
of
these
meetings,
but
they
also
have
some
branches
also
have
webinars
or
online
conferences
or
case
competitions.
It
is
not
really
sort
of
from
our
experience
does
not
really.
B
C
A
Yeah,
it's
definitely
possible
and
something
like
that
would
be
a
good
way
to
talk
about.
You
know
collaboration
and
things
like
that
and
to
do
a
little
promotion
on
steam
camps
and
let
them
know
like
oh,
you
can
learn.
You
know
these
things
and
the
steam
camps
will
teach
you
everything.
Things
like
that.
Yep.
D
F
A
F
I
E
I
E
I
General
traffic
analysis,
Google
search,
console
or
even
Google
Analytics,
but
we
didn't
look
into
Google
Analytics
because
it
doesn't
pertain
specifically
to
SEO
s,
so
we
so
you
would
make
a
decision
on
which
tools
to
use,
but
we
do
provide
the
movement
of
tools.
So
it's
kind
of
like
I
guess
you
would
basically
use
the
tools.
You'd
recommend
it
I
guess
there
is
a
one-week
free
trial
for
SEMRush,
and
after
that
there
is
a
daily
limit
to
ten
searches
per
day.
I
It
does
seem
like
a
fair
amount
when
you
have
everything
figured
out,
but
in
the
beginning
stages
you
need
to
do
a
lot
of
keyword.
Research,
so
10
per
day
would
be
like
nothing
actually.
So
there's
a
link
provided
here
that
shows
payment
information.
You
would
start
the
trial
I
think
you
can
cancel
after
the
trial.
It's
about
a
hundred
dollars
a
month
for
the
Pro
Plan.
That's
the
cheapest
plan.
B
I
D
B
C
B
I
F
I
B
I
B
Kanji
dark
open
source,
ecology,
dark.
I
I
So
I
haven't
done
this
on
my
own,
because
I
would
actually
need
to
be
verified.
So
what
you
would
do
you
would
enter
in
open
source,
ecology,
org
and
would
follow
these
instructions
to
verify
the
website
yeah.
So
for
the
one
specifically,
you
would
copy
a
txt
record
into
your
DNS
configuration
this.
I
The
there
are
detailed
on
how
to
do
this.
I'm,
actually
not
100%
on
this
I
preferred
actually
the
other
method,
the
URL
prefix
method,
where
you
could
either
upload
an
HTML
file
to
your
website,
add
a
meta
tag
to
your
site's
homepage
or
actually
just
connect
through
your
Google
Analytics
account
and
I'm,
not
sure.
If
Andres
mentioned
this
but
I
think
OS,
he
has
an
analytics
account
right.
Yeah.
C
I
I
Well,
once
verified
you'll
be
directed
to
a
page
like
this,
there
will
be
tabs
on
the
left.
Your
important
you'd
click
performance,
for
example.
This
is
where
you
want
to
go.
These
are
the
filters
at
the
top,
so
you
can
filter
like
last
16
months,
search
type
web.
You
can
look
at
the
total
clicks,
impressions,
click-through
rate
or
an
average
position.
I
Impressions
would
be
really
important
because
this
is
the
foundation
for
I.
Guess
the
brand
awareness
metric
like
how
many
people
are
actually
being
exposed
to
open
source,
ecology
or
Steenkamp,
related
search
results
and
then
clicks
would
be
like
actual
people
clicking
on
it
and
then
I
guess
you
take
these
two
numbers
and
get
the
click-through
rate
yeah
yep.
I
B
I
I
B
E
I
So
you
can
also
go
back
to
the
overview
tab
and
in
the
overview
tab
there
will
be
an
indication
at
the
top.
If
the
website
has
any
issues-
and
you
would
just
click
more
details
and
it
would
direct
you
to
let's
say:
if
you
have
an
image
file-
that's
too
large,
then
you
can
see
you
can
click
on
that
alert
and
it
could
pop
up
your
website
source
code,
and
you
could
edit
that
if
there
are
problems
for
like
Logan's,
that.
B
I
Image
yeah,
it
would
be
it
takes
too
long
for
for
people
to
load
it.
It
would
be
like
over
three
seconds
or
something
anything
over
three.
Some
things
would
be
considered
slow,
so
we're
number
eight
here
you
see
under
enhancements.
There
would
be
something
under
enhancements
of
right
here.
Sometimes
it
doesn't
show
up
for
some
websites.
I
We
just
may
be
a
problem
because
you
won't
be
able
to
access
that
information,
but
if
there
is
a
feed
tab
under
here,
you
would
click
that
click
open
report
and
then
to
increase
the
speed
of
the
webpages.
You
would
I
guess
combine
files
I'm,
not
sure
how
to
do
that
specifically
on
the
back
end,
but
you
would
do
that
minimize
spaces
indents
in
the
website
code,
and
hopefully
you
would
see
improvements
in
your
web
page
loading
speed.
What's.
I
I
I
C
I
B
I
B
I
Breadcrumbs
would
just
basically
give
you
insight
on
how
your
website
is
being
categorized,
so,
let's
say
opens
like
I
guess
it
would
kind
of
narrow
the
keywords
you
would
choose
from.
So
let's
say
you
think
some
keywords
might
be
useful,
but
they
don't
actually
that
hierarchy
and
you
would
know
maybe
I
shouldn't
even
put
it
more.
E
E
I
B
I
D
B
C
I
E
E
B
F
I
B
C
B
C
D
B
I
Think,
just
by
month,
as
you
can
see
here,
you're
getting
new
domains,
referrals
or
yeah
new
people
referring.
Oh
s
e.
You.
B
I
I
I
I
I
I
I
I
I
B
I
E
D
I
In
Google
search
console,
actually
there,
let's
see
in
Google,
search,
console
I,
believe
you
can
find
websites
that
or
actually
it
would
be
SEMRush
predominantly
yeah.
There
are
some
other
SEO
tool
websites
like
eros,
but
it's
basically
the
same
thing
as
SEMRush
and
there's
a
7-day
free
trial
again
yeah.
E
I
B
Just
stepping
up
out
a
little
bit
like
when,
when
the
SEMRush
does
its
thing,
are
these
basically
like
spiders
crawling
Internet
getting
data
out
like
analyzing
it
like
that's,
that's
what
they
do
for
a
living.
They
just
search
everything
who
talks
to
who
who
links
to
who
and
they're
kind
of
I
mean?
Do
you
know
the
algorithm
behind
it?
It's
like
a
some
kind
of
a
spider
that
just
crawls
the
net
and
gathers
data
like
no
another
words
like
how
do
we
actually
well.
E
E
E
A
Making
crawlers
that
crawl
off
the
web
without
permission
can
be
risky
because,
like
they
can
ban
your
site
or
do
something
like
that,
so
this
would
be
just
to
be
on
the
safe
side.
It's
just
so
so.
For
example,
a
lot
of
people
like
I
have
some
people.
They
don't
crawl
through
like
read
it
because
reddit
will,
if
they
did,
they
see
a
lot
of
requests
going
out
for
the
by
the
crawler.
It
can
actually
ban
you
from
the
website.
So
something
like
that.
This
kind
of
risk
yeah.
I
I
This
page
is
mainly
for
entering
in
related
domain,
open
source,
ecology
and
more.
You
would
get
a
table
at
the
bottom
to
see
how
far
away
those
websites
rank
compared
to
open
source
ecology.
You
can't
really
good
sites
and
it
would
show
somewhere
on
the
right
side,
like
let's
say,
a
difference
like
13
spots.
I
B
So
out
of
that,
we
can
extract
once
again
like
look
at
the
collaborative
filter
like
who
are
collaborators
potential
collaborators,
or
what
do
we
learn
from
them?
Don't.
F
D
I
I
I
And
there's
this
specific
tab
here,
which
is
really
useful,
because
this
is
the
new
feature
added
onto
semrush,
where
you
would
enter
in
your
domain
name
and
it
would
provide
the
not
provided
keyword
solution.
So
these
are
keywords
that
are
not
provided
by
your
website,
but
should
be
I
guess
suggested
by
the
tool,
and
that
could
be
very
useful.
I
E
I
I
I
B
B
E
I
C
E
C
A
C
A
I
I
So
you
can
see
on
the
tabs
up
here.
Emails
to
send
follow-ups
to
send
semrush
provides
a
tool
where
you
would
click
some
of
these
extra
features
that
aren't
showing
up
here,
but
you
would
click
that
and
it
would
show
a
premade
I
guess,
template
or
message
that
you
could
send
to
these
sites
and
hopefully
they
would
remove
these
backlinks.
B
D
B
A
I
I
B
I
All
right
like
yes,
so
you
would
enter
in
the
domain
name
again
and
then
you
would
click,
there's
a
really
nice
sub
tab.
That
says
prospects
where
you
could
see
the
high
value
potential
back
linkers.
These
are
the
backlink
or
the
backlink
websites,
where
the
Toxic
score
is
low.
A
lot
of
people
are
driven
are
drawn
to
these
websites.
So
what
prospects
would
be
a
really
good
to
reach
out
to?
And
you
would
send
a
pre-written
message
to
these
sites
as
well?
Okay,.
F
I
We
have
to
enter
a
domain
name,
which
we
can't
do,
and
a
neat
tool
for
on-page
in
tech
I
see
at
the
bottom
here
would
be
the
site
on
it
for
this
tab.
It
provides
basically
a
comprehensive
listing
of
issues
or
any
things
that
need
to
be
fixed
on
your
website,
and
you
would
just
click
on
those.
They
would
give
you
a
description
of
what
you
need
to
do,
and
it's
just
a
really
nice
feature
to
have.
So
you
know
what
to
clean
up
on
the
website.
C
I
And
so
this
is
the
main.
This
is
basically
all
of
the
tool
or
the
SEO
tool
tool
kit.
It's
really
useful,
I
guess
then
the
best
thing
to
do
would
be
to
play
with
it.
Explore
each
tool
get
of
course,
the
best
keywords,
the
best
backlinks
and
then
implement
that
into
the
website,
changes
or
implement
that
and
change
the
website
and
then
hopefully,
more
search
result
will
appear
and.
I
B
I
And
I
don't
know
how
exactly
each
page
is
written,
but
when
it
comes
to
the
meta
tag,
names
or
the
titles
or
descriptions
and
you're
deciding
which
ones
to
use,
you
would
refer
to
this
tool,
see
which
ones
are
the
best
and
then
input
those.
So
it
would
be
like
a
sort
of
guidance
to
see
which
words
to
select
and.
B
I
The
Google
hasn't
really
advanced
complex,
that
algorithm
not
sure
how
it
works
exactly,
but
the
research
I
did
a
few
weeks
back
did
say
still
that
there
it
does
help
slightly
for
SEO
to
make
sure
that
the
tags
are
written
properly
and
in
business.
I
guess
the
most
surefire
way
you
can
improve
your
SEO
without
having
to
guess,
consult,
Google
or
SEO
expert.
I
B
I
I
I
D
I
An
alternative
method
would
be
to
go
into
the
actual
source
code,
I
guess
the
the
raw
code
and
changing
it.
But
I
don't
know
exactly
how
this
would
work.
There
is
a
video
I,
provided
that
shows
that
you
could
change
the
content
part
right
here
and
that
would
be
equivalent.
But
since
you
do
have
the
Yoast
SEO
plug-in,
that's
a
much
more
easy,
straightforward
way
to
change
the
text
and
descriptions.
B
How
can
you
track
if,
like,
for
example,
if
you
put
these
tags
in
like,
is
there
an
easy
way
to
check
whether
search
engines
are
picking
something
up
like
if
you,
if
you
maybe
do
an
experiment
where
you
put
some
crazy
topic
or
a
bunch
of
keywords,
and
then
you,
google,
it
and
on
on
google,
then
you
will
know
that
it
picked
up
your
meta
tags
or
yeah.
It
could
possibly
do
some
experiment
like
that
see
if
it.
I
I
And
so
poor
tracking
progress
in
general
Google
search
console
on
the
performance
tab
provides
clink,
impression,
click-through
rate
ranking
and
you
could
adjust
the
filters
to
see
whatever
timeline
you
want
and
also
on
some
rush,
all
the
chart
negative
on.
Basically,
all
the
tabs
provide
filters
or
adjustable
filters
to
see
how
keywords
are
doing.
Backlinks
are
doing,
and
it's
really
comprehensive.
Yeah.
B
Are
there
any
other
there's
some
rush,
but
maybe
there's
yeah?
There
are
some
that
come
up.
There
are
some
open
source,
SEM
software's,
that
there
are
out
there.
I,
don't
know
if
it's
worth
looking
into
them
like
link
tiger,
for
example,
broken
link
management
system.
It's
an
open
source
piece
of
software
yeah
might
might
be
worthwhile.
Let's
see
if
there's
any
cool
open
source
software
that
does
any
useful
functionality
for
search
engine.
Optimization,
yeah.
I
C
C
I
And
that's
all
for
SEO
implementation,
oh
just
a
quick
note
actually
for
this
steam
plant
registration,
page
I,
clicked
on
it
and
it
leads
to
event
Zilla.
So
just
more
because
we
are
considering
conversions
to
two
registrations
for
steam
camps.
This
website
would
be
really
important
to
include
in
all
your
traffic
analysis,
so.
B
B
D
A
Oh,
witty
and
or
almost
last
page,
so
we
have
three
phases,
so
one
would
be
the
raising
awareness,
always
the
focus
on
phase.
One
is
focus
on
raising
awareness
of
OSC,
and
this
would
include
organic
social
media
marketing,
magazine
outreach,
ads
and
content
sharing
and
partnerships
with
nonprofits
and
open
source
companies
with
the
with
the
objective
of
raising
awareness
of
the
osce.
A
So,
for
example
like
sharing
each
other's
news,
or
things
like
that,
and
this
would
be
more
in
the
collaborative
marketing
side,
SEO
and
podcast
guest
appearances
and
all
the
bullet
points
with
an
AR
n
means
it's
recurring.
So
this
would
occur
every
every
phase
start.
It
starts
in
phase
one
and
in
the
out
year.
One
time
is
just
specifically
for
phase
one
so
magazine
outreach.
It
can
be
recurring
or
one-time
thing.
A
The
SEO
can
be
also
a
recurring
or
one-time
thing
as
well
and
then
in
Phase,
two,
it's
raising
interest
in
steam
camp.
So
now
that
people
know
you
know
who
OSC
is
now
they
can.
They
know
the
context
of
the
steam
camps
and
this
can
be
done
through
inorganic
social
media
ads
such
as
Facebook
YouTube,
Facebook
and
LinkedIn.
This
would
be
a
one-time
deal,
for
example,
because
of
Facebook
that
we
recommended
it
to
be
more
of
a
short-term
solution
and
then
the
online
courses
so
content
similar
to
upcoming
Steenkamp.
A
So
this
would
be
recurring
as
needed
and
phase
three
would
be
focused
on
gathering
Steenkamp
signups,
and
the
two
branches
in
this
would
be
the
nonprofit
partnership.
So
this
would
be
a
one-time
deal
where
or
recurring,
depending
on
how
long
the
partnership
blasts,
but
when
we're
open
source,
ecology
partners
with
some
nonprofit
who
has
a
who
has
mission
alignment
with
open
source,
ecology
and
hosts
programs
who
trained
individuals
or
workforce
development,
for
example,
and
then
open
source
ecology
can
provide
that
training,
Christian
camps
and
then
also
in
phase
3.
A
Is
partnership
with
educational
branches
for
conversions.
So
more
of
those
speaking
engagements
would
specifically
focus
on
getting
more
some
people
to
sign
up
so,
for
example,
the
high
schools,
when,
if
you
go
to
the
high
schools
going
to
class
talk
about
steam
camps,
open
source
ecology,
it's
more
focused
on
getting
some
of
these
students
to
sign
up
for
the
steam
camps.
So
that's
why
this
would
be
more
in
phase
three
and
in
terms
and
also
in
phase
three
always
like
we
said
earlier,
the
inorganic
social
media
ads
can
be
in
phase
three
as
well.
A
If
you
want
to
target
a
general
audience
and
you
can
do
the
a
bid
based
on
cost
per
acquisition
or
cost
per
actions
in
the
case
where,
like
the
action,
can
be
conversions
and
registrations,
so
the
only
charge
you
for
that
and
then
for
costs
in
ten
weeks,
but
they
spent
the
cost
in
terms
of
monetary
costs
and
labor
costs.
So
monetary
cost
expect
the
linked
in
inorganic
costs
and
be
about
six
thousand
dollars,
because
LinkedIn
is
the
most
expensive
out
of
all
the
other
social
media
platforms.
A
Facebook
in
organic
would
be
about
three
thousand.
This
takes
into
account
like
the
ninety
seven
cents,
for
average
cost
per
click
and
beast
state
conservative
been
up
that
to
about
two
dollars
and
then
YouTube
in
organics
anymore,
for
more
about
influencers
or
reaching
out
to
me
to
content
creators
who
market
the
steam
camps
or
talk
about
the
steam
camps,
and
this
would
be
twenty
five
hundred
based
on
the
average
cost
for
a
promotion
through
in
YouTube.
As
about
$700.
So
those
we
fit
almost
four
advertise
for
advertisements
or
promotions
from
these
yeah.
A
A
We
don't
we
don't
know
how
long
the,
how
long
you
know
all
this
in
certainty
right
now,
so
we
just
expected
this
like
in
a
year
or
so
like,
especially
during
this
time.
Maybe
the
best
thing
oscy
can
do
is
feasible
and
like
to
raise
awareness
that
that's
you
don't
really
have
to
go
on
site
to
anywhere.
Really
more.
You
know.
A
lot
of
this
stuff
is
digital
or
remote
and
remotely.
B
C
C
B
So
revenue
like,
like
OSC
revenue,
if
it's
like
50/50
percent,
share
like
the
rough
number,
was
like
500
bucks
per
per
seat
so
times
144.
So
it's
like
$72,000
revenue
out
of
which
this
marketing
budget
would
come
out.
So
the
numbers
yeah
I
mean
it's
it's
working
out
like
20%
marketing
budget,
or
so,
let's
see
six
like
ten
twelve,
like
sixteen
percent
ten
to
twenty
percent
marketing
budget
or
so
mm-hmm.
A
Do
all
we
can
do?
Is
we
have
access
to
this
search
database,
which
just
gives,
like
general
overview
on
like
different
industries?
So
last
time,
one
time
when
we
were
talking
about
target
demographics,
we
were
talking.
We
were
thinking
about
categorizing
Steenkamp
as
like
pick
Nicole
schools
so
like
we
can
look
into
like
that
industry
and
look
at
that
report
and
see
what
the
average
marketing
percent
like
how
much
the
marketing
budget
is
in
terms
of
like
the
grand
scheme
of
things
like
the
percentage
of
it.
A
Yes,
so
LinkedIn
organic,
it's
most
of
the
organic
marketing
on
social
media
would
wouldn't
be
too
much
is
nearly
just
like
figuring
out
what
the
content
is
for
the
week
and
then
posting
it
interacting
with
the
the
page.
So
I
can
LinkedIn
page
people
comment
coming
back
or
you
know,
post
a
post
something
every
day
or
every
other
day.
A
If
you
don't
think
this
would
be
too
much
work
and
then
the
same
thing
for
in
organic,
it's
just
involving
hosting
like
the
ad
and
then
setting
it
all
up
inside
the
inside
Facebook
and
then
just
publishing
it.
The
only
thing
that
would
be
expensive
in
terms
of
labor
would
be
organic
YouTube
just
because
and
the
organic
YouTube
is
involved
with,
with
collaborations
with
other
content
creators
on
YouTube,
and
so
this
means
that
we
were
talking
last
week.
A
You
would
need
to
start
doing
more
publishing
on
YouTube
or
like
very
regularly
and
they
certain
like
quality
content,
so
like
maybe
like
tutorials
or
something
every
week,
and
this
would
involve
you
know,
creating
the
idea
for
the
video
making
the
video
editing
the
video.
So
an
average
is
about
six
to
eight
weeks
and
then
you
would
need
to
publish
that
quest
regularly
to
and
get
a
good
proportion
of
more
subscribers
to
watch
those
videos
to
incur
in
like
the
collaborations,
because
they
don't
want
someone
who's.
You
know.
A
Just
they
don't
know,
people
don't
know
very
well
or
hasn't
really
got
gone
off
on
YouTube,
because
their
name
is
on
the
stake
too.
So
it's
a
good
collaborative
thing
that
that
OSC
would
have
to
put
on
the
table.
So
that's
why
YouTube
working
I
think
is
pretty
long
yeah
and
then
you
took
in
organic.
A
It
would
be
very
short
because
your
trading
time,
your
trading
money
or
time
so
it
would
be,
it
would
be
mainly
involved
as
just
researching
and
seeing
who,
which
YouTube
content
creators
to
to
partner
with
to
make
promotions
for
OSC
and
then
just
like
reaching
out
to
them.
So
it
wouldn't
take
too
long
for
a
week
and
then
partnerships
same
thing.
A
I
I
I
C
B
A
C
E
A
So
so,
yes,
like
the
general
overview
eat.
So
this
we
would
estimate
like
the
implementation
timeline
to
be
about
nine
to
twelve
months,
so
mine
to
eat
nine
months
to
a
year
phase,
1
and
B
3
years
between
three
to
six
months,
phase
twos
up
three
months
and
pastries
around
three
months
as
well
or
it
could
be
shorter
for
phase
2
phase
3.
It
really
depends
on
what
goes
what's
going
on
from
here
on
out
from
this
current
situation
at
hand.
A
C
A
The
recurring
branches
like
organic
social
media
in
partnerships
and
things
like
that,
those
branches
would
be,
would
be
also
not
just
specific
to
that
phase,
so
they
would
also.
You
also
do
that
on
in
like
phase
two
and
phase
three
and
then
the
one
time
are
exclusive
to
at
face.
So
we
took
that
into
account
in
our
calculations
for
the
time
four-week
hours
per
week
for
each
phase.
A
Participant
budget
and
then
how
is
that
people
implementing
this
would
be
just
you
and
ondrea's?
Well,
that's
what
we
were
tank
choked
out
and
the
implementation
plan,
and
then
some
things
to
think
about.
We
also
have
this
in
auxiliary.
Recommendations
is
sort
of
a
bundling
like
a
bundling
strategy,
so
a
lot
of
high
schoolers
and
college
students,
the
thousand
dollars
or
the
stink
camps
can
be,
can
can
push
them
away
a
little
bit.
A
A
That'd
be
important
to
include
some
like
ideas
in
terms
of
pricing
or
esteem
camps
in
the
auxilary
recommendation,
just
because
it's
not
really
in
the
scope
of
the
project,
but
it's
something
we
think
it's
very
useful,
especially
for
partnerships
with,
or
especially
with
getting
like
younger
audiences,
like
high
schoolers
and
college
students
to
attend
these
teen
camps.
As
you
know,
like
our
experienced
price
can
be
a
can,
it
can
be
a
big
like
turn
away
for
us
for
for
many
people,
in
our
demographic,
just
cuz
murder,
to
strap
on
price
yeah.
C
B
A
So
yeah
most
of
the
most
of
the
other,
so
the
main
branches
that
have
costs
involved
are
the
ones
in
the
monetary
laid
out
in
monetary
part
of
it,
so
LinkedIn
in
organic
all
the
social
media
in
organics
SEO.
If
you
choose
to
do
the
hundred
dollars
a
month,
semrush
a
tool
and
the
online
courses,
everything
else
would
be
mainly
focused
on
labor.
A
Yeah
and
and
just
us
and
then,
if
there's
other
ways
to
like
it,
have
more
labor
like
interns
or
something
or
volunteers
like
this
could
really
help
with
like
the
labor
costs
too,
but
yeah.
This
is
what
we
like
expect.
The
total
costs
to
be
in
terms
of
both
the
monetary
cost
and
the
labor
costs
yep.
D
B
A
B
C
D
B
A
B
Like
almost
the
full
steam
camp,
so
it's
like
really
getting
out
there
in
terms
of
giving
people
a
lot
for
free
and
then
we
can
monetize
value-added
services
on
top
of
that,
whether
it's
people
appearing
to
our
camps
or
we
provide
a
grade
or
a
certificate
or
something
like
that.
So
I
think
that's
mildly.
Relevant
yeah.
B
B
B
A
B
Yeah
if
we
were
to
rank
okay,
so
let's
let's
do
like
maybe
top
do.
We
have
room
like
like
for
next
week,
like
in
the
final
report,
to
cover
yeah,
basically
like
clean,
clean
up
the
results
and
all
that
we
want
to
do
like
all
these
nine
or
are
we
saying
like?
Oh,
maybe
like
focus
lesson
one
and
focus
more
on
another?
Is
that
kind
of
what
we're
asking
right
now.
A
B
A
Now
we're
just
seeing
like
you
want
us
to
look
into
other
things
within
these
branches
that
we
can
have
in
the
final
presentation,
like
any
concerns
like
you
have
extra
constraints
that
came
up
in
your
mind
that
we
should
take
into
account
or
if
you
want
us
to
look
more
and
like
refine
this
implementation
and
in
different
ways.
That's
what
we're
kind
of
looking
for
right
now.
B
Let
us
know
we
can
the
only
difference
that
I
see
happening
right
now,
as
we
we
plan
on
doing
a
remote
camp
sometime
pretty
soon
and
a
that's.
Definitely
there
in
the
background,
which
means
that
what
we're
doing
is
that
means
we
have
to
get
the
production
up
right
now,
in
the
current
condition
like
we
were
talking
about
the
filament
maker
for
making
for
recycling
plastic
into
3d
printing
filament,
like
that
being
the
focus
so
that
it's
about
real
job
creation
like
you
can
be
making
filament.
B
D
B
B
For
it
still
kind
of
it's
more
I,
think
they're,
like
a
good
video,
you
know
getting
a
good
promo
video
on
that
and
creating
a
narrative
around.
That
would
go
a
long
way
and
we
can
market
that
through
these
channels
that
we've
defined
here
that's
just
kind
of
like,
realistically
speaking,
right
now
before
we
get
into
any
other
live
events,
we're
gonna
have
to
do
some
remote
stuff.
A
E
B
Like
because
we've
we're
aiming
for
like
August,
because
also
some
of
the
people
that
are
participating
in
a
in
a
summer,
they're
like
hey,
let's
do
something
small
for
now,
like
people
are
kind
of
anxious
eager
to
to
get
some
of
this
stuff
on
on
the
road,
and
we
can.
We
can
kind
of
go
a
little
bit
away
from
the
standard
steam
camp
and
focusing
more
close
to
our
heart,
which
is
the
whole
collaborative
literacy
part.
So
it
wouldn't
be
like,
for
example,
in
the
curriculum.
B
B
So
kind
of
reshift
in
the
cricket.
So
it's
super
core
with
the
added
constrained
that
hey,
let's
really
try
to
think
about
jobs
for
people.
So
definitely
forget
about
the
Raspberry
Pi
tablet
which,
like
I,
don't
see
many
people
making
a
living,
making
Raspberry
Pi
tablets,
but
I
could
see
a
lot
of
people.
C
C
B
The
covert
crisis
we're
looking:
ok,
ok,
jobs,
ok,
filming
making
waste
conversion
into
useful
product,
so
it
kind
of
goes
goes
into
the
local
supply
chains
which
come
out
of
this
whole
Colvin
thing
so
that
kind
of
Avenue
makes
sense.
So
for
us
we
would
do
a
basic
collaboration
protocol
stuff,
which
we
have
a
lot
of
information
on
that,
and
we
can
really
emphasize
that
aspect
and
then
do
this
kit.
B
A
B
E
F
C
B
C
A
C
A
A
E
B
I
think
we
discussed
that
a
bit,
but
that's
like
I
see
that
being
a
big
chapter,
because
that
can
integrate
big
chapter.
A
big
part
of
this
whole
work,
because
that
can
integrate
with
steam
camps
themselves,
also
like
mozi
clubs
and
chapters
speaking
engagements
collaborations,
and
definitely
it's
it's
kind
of
collaborative
and
educational.
That's
definitely
the
right
audience
there
you
getting
that
on
a
road.
It
could
be
that
that
would
fill
like
all
the
marketing
needs
potentially,
and
we
wouldn't
necessarily
even
need
to
go
to
all
the
social
getting
because
we'd
get
out
through
yeah.
C
D
B
D
E
B
It's
kind
of
like
my
take
away
and
and
also
like
the
courses
yeah
it
all
plays
into
that
like.
If
we
talk
about
the
massive
online
courses,
I
could
foresee
a
thing
where
perhaps
like,
given
the
kovat,
like,
maybe
even
the
remote
part,
that
would
be
a
significant
part.
I
wasn't
thinking
about
it.
I
thought
that
might
be
like
a
small
addition
to
the
main
event,
but
maybe
that's
gonna.
F
C
A
So
so
I
think
in
the
final
report.
We
can
also
like
for,
like
the
college
and
high
school
partnership
branches,
we
can
look
into
like
some
I
have
maybe
have
some
recommendations
so
to
speak,
for
like
partners,
specific
partners
to
partner
with
things
like
that,
just
like
what
we
did
for
like
magazines,
where
we
had
like
magazines
and
contact
information,
and
things
like
that.
We
can
have
something
like
that
and
the
final
report
yeah.
C
G
A
So
like
next
week
is
final
presentation,
so
we'll
just
have
a
presentation
show
you
some
are
wise,
go
over
all
our
branches
and
just
yeah
different
branches.
So
you
have
a
basically
a
clear
overview.
Besides,
like
looking
at
all
the
different
reports,
yeah.
C
A
Then,
after
that,
we're
pretty
much
done
with
all
our
calls
and
then
a
week
after
next
week,
we'll
present
you
with
the
final
report.
So
after
the
presentation,
Oh
write
out
the
report
and
have
that
in
or
you
after
after
we
finish
so
that
you
can
share
that
with
your
team
and
your
group
and
work
on
marketing
and
implementing
these
recommendations.
Are
you.
I
A
E
A
C
C
E
A
C
E
A
A
Okay,
then
we'll
reconvene,
the
next
call
I'll
message:
I'll
email,
you
Marcin
what
we
are
availabilities
next
week,
so
we
can
or
when
we
can,
our
options
of
when
we
can
do
the
final
presentation
just
because
it's
longer
so
we
might
have
to
do
maybe
like
long
like
earlier
on
Friday
or
a
dip
like
on
Thursday
or
something
we'll
see.
Okay.
Well,
you
know
you
as
soon
as
possible.
Okay,.