GitLab Marketing Campaigns, 29 Jun 2020

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From YouTube: MPM Training - How to edit an existing email in Marketo (using new email templates)

Description

This video shows you how to edit an existing email in Marketo from the event follow-up email template. This is specifically for a **virtual sponshorship or sponsored virtual conference** type program but can work for any program that uses a similar email template.

A

I'm gonna show you how to edit an email, it's a little bit more complicated, I guess. First thing: I'm gonna go to is I'm gonna log into Marketo and I'm gonna go to my program and I'm gonna go to the email program and I'm gonna go to the email asset right here: I'm gonna click, Edit draft.

A

This takes a minute once the email is open. I'm gonna want to edit this section right here. There are two boxes: there's the outer container and the inner container I'm gonna click.

A

What I want to do here is there's a button here, but I basically want to duplicate this section. So I can put a button in the middle section as well. So what I'm gonna do is I'm going to duplicate.

A

So what I want to do is I want this top section to stop after this autoremote section and I want the bottom section this section to start at DevOps.

A

Just gonna highlight this: delete safe, go here, make sure you're editing the inside box edit highlight this delete. You can also do this in the HTML. If that makes you feel more comfortable, I'm just cleaning up a little bit of paragraph tags apply safe. Now.

A

What I'm going to do here is duplicate the button so I'm gonna click, the little gear, click duplicate and I'm, going to move this up. Okay, so.

A

This says: watch the workshop, so I want to edit the copy.

A

And you know edit in HTML just to be safe.

A

Save and what I need to do is add the links here, link here, I'm, going to add a link here.

A

All right so I just need to pull my copy.

A

My links just take a second.

A

But that right here you want to keep your UTM parameters right here and we'll edit this one.

A

This is a youtube link, so we don't need parameters because it's not get lab web property and I actually put the wrong copy here, or something that this again I.

A

Like to edit in the HTML, but you don't have to.

A

Okay, apply, save, make sure your from or apply to from, address and subject line, as well as preheader.

A

And I'm gonna go ahead and send a sample.

A

And ascend it to two people make sure you have a comma in the middle. If you have multiple email addresses.

A

Before I, move along I just want to make sure that the text version looks okay after I'm done, you want to hit a proven close, it's very important that you make sure the email is approved and you have that little green check box.