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From YouTube: 1 15 Know Your Audience
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A
So
next
up
for
us
know
your
audience
and
as
kind
of
was
alluded
to
earlier,
I
can't
remember
who
kind
of
got
me
there
that
I
was
probably
probably
caleb
that
we
were
talking
about
the
needs,
but
it
had
something
to
do
with
rapport.
Also,
all
these
topics
here
are
really
closely
connected
right.
You
want
to
know
your
customers
needs.
You
want
to
build
rapport,
but
you
got
to
know
your
customer.
A
So
know
your
audience,
this
is
really
critical.
There
are
a
lot
of
different
characteristics
of
our
customers
that
we
need
to
be
aware
of,
and
I
threw
up.
You
know
five
little
examples
here.
You
can
think
of
these
as
as
spectra
this
versus
that
right.
A
These
might
be
things
that
you
encounter
more
or
less
as
you're
doing
work
they're
just
some
examples.
So
I'd
like
to
get
some
more
examples
from
the
team.
What
are
other
ways
that
you
could
kind
of
categorize,
our
our
customers?
Sometimes
we
have
this
kind
of
customer
and
sometimes
this
other
kind.