►
From YouTube: 180 Degree Consulting - Meeting 4 - Prioritization
Description
Marketing mix for OSE.
https://180dc.org/
-----------------
What you see here at Open Source Ecology is an ambitious open source project for the common good. Join our development team:
http://opensourceecology.org/wiki/OSE_Developers
We run One Day Extreme Build workshops in many locations. Please put yourself on our map if you'd like us to host a workshop near you:
https://microfactory.opensourceecology.org/request-a-workshop/
Take a minute to subscribe to our email newsletter (updates, workshops, etc): http://bit.ly/1LtcM44
A
Okay,
oh,
let's
see,
let's
see
what
it
what
we
got
there.
I
just
downloaded
it.
Let's
see!
Okay,
oh
let's
see.
B
I
can't
hear
you
yeah:
can
you
hear
me
josh,
you're,
muted,.
A
You
guys
can
hear
me,
I
can
hear
you
okay,
so
how
did
it
go
for
this
this
week?
For
you
guys
on
the
document,
I
think
we
got
some
good
progress
last
week.
That
was
good.
B
Yeah,
so
this
week
this
week
we
have
just
some
more
information.
We
just
made
some
estimates
in
terms
of
like
what
what
what
kind
of
returns
you
can
get
from
implementing
these
these.
These
are
just
preliminary
estimates,
but
we
just
calculated
the
return
implementation
today
put
them
on
a
slide
to
present
to
you.
B
So
you
can
you
can
you
know
see
which
one's
gonna
prioritize,
that
we
can
do
some
more
in-depth
research
on
that
afterwards.
C
And
just
a
quick
note
before
we
begin
usually
rois
are
considered
like
the
dollar
amount
in
potential
gain
over
the
cost.
But
in
this
case
we
wanted
to
do
a
more
interpretable
measure
where
it's
the
amount
it
would
cost
to
get
one
participant
instead
of
just
dollar
to
dollar.
It
would
be
participants
and
dollars.
A
Amount
to
get
one
customer,
yes
per
customer
yeah.
That
would
make
sense,
as
opposed
to
the
net
like
customer,
then
minus
or
the
revenue
minus
the
cost
of
acquisition
that
you're
not
doing
that.
C
Yeah
we
could
place
a
value
on
each
participant
and
how
much
they're
worth
in
dollar
amounts,
and
then
that
would
just
be
one
step,
but
we
don't.
We
didn't
want
to
put
a
number
on
like
how
much
one
participant
was
like
worth
in
terms
of
dollars:
okay,
okay,
yeah.
B
All
right,
so
do
you
have
your
the
slides
up?
Yep,
okay,
awesome,
all
right!
So
just
just
the
agenda
for
today.
So
first
we'll
just
have
a
executive
summary
and
we'll
that's
just
to
you
know
summarize
what
the
project
is
and
what
we
are
going
to
deliver
to
you
after
this
project
ends,
then
we
have
the
slides
for
the
podcasts.
B
Each
of
these
podcast
seo
online
courses,
social
media,
strategic
partnerships-
that
is
those
sets,
come
in
two
slides.
So
one
is
the
recommendation
slide,
which
is
everything
we
summed
up
in
one
slide
that
we
talked
about
after
the
last
week
and
then
the
next
is
an
roi
slide,
and
that's
the
slide
that
you
know
we
did
some
calculations
in
terms
of
how
much
how
much
money
you
need
to
spend
in
this
avenue
and
to
get
one
participant.
B
So
moving
forward
with
the
executive
summary,
so
initial
situation,
open
source,
ecology
or
we'll
reference
it
as
osc
as
well
steam
cams
our
tech,
our
technical
boot
camps
is
integral
to
its
mission.
They
would
ost
would
like
us
to
look
into
a
marketing
slash
product
strategy
that
raises
both
raises
awareness
for
osc's
missions
and
aids,
osc
recruiting
more
participants
or
steam
camps.
C
B
B
Josh,
can
you
hear
the
rest.
C
E
E
So
I
kind
of
just
put
some
statistics
and
stuff
here
on
why
we
think
these
recommendations
could
be
beneficial
for
ose
and
then,
like
some
statistics,
so
like
why
podcast
advertisements,
as
we
discussed
last
week,
we
said
like
78
of
loyal
podcast
listeners
approve
of
podcast
advertising,
and
this
kind
of
just
comes
from,
like
people
trusting
the
host
that
they're
listening
to
and
the
podcast
they're
watching
so
like
if
they
have
a
host
actually
just
endorsing
ose.
E
It's
like
a
great
look
for
just,
I
know
the
brand.
So
then
on
the
guest
appearances,
this
just
kind
of
acts
as
like
the
ted
talk,
you
can
just
go
on
and
talk
about,
osce,
the
whole
background
of
the
of
the
organization
and
then
just
yeah.
It
also
works
as
like
a
great
marketing
resource
for
lse
to
use
so
yeah.
These
are
the
two
wrecks
that
we
looked
into
this
week.
E
E
E
But
in
terms
of
podcast
participants,
we
just
did
a
top-down
approach,
starting
from
like
17
million
total
weekly
listeners,
and
then
we
shrunk
that
down
to
45
of
podcaster
related
to
osc
genres.
So
this
is
business
technology
yeah
and
then
we
wanted
to
keep
narrowing
it
down.
So
we
looked
into
the
daily
listener
that
just
kind
of
gets
you
on
a
daily
scale.
So
it's
at
1.9
million
at
that
point,
and
then
we
took
the
percentage
of
daily
listeners
who
will
actually
consider
an
ad
which
online
on
I
think
it
came
from
nielsen.
E
E
A
E
E
Okay
and
then
we
kept
narrowing
it
down,
so
we
went
to
target
age
demographic,
which
is
between
18
and
50
year
olds,
and
that
makes
up
68
of
podcast
listeners
so
that
again
narrows
it
down
some
more
and
then
this
is
the
big
number
here.
It's
the
average
podcast
engagement
rate,
which
is
a
percentage
of
podcast
listeners
that
will
actually
engage
in
the
company,
such
as
like
visiting
their
website
or
just
doing
more
for
like
more
research
onto
them.
Mm-Hmm,
it's
a
pretty.
A
E
E
These
are
all
coming
from
our
sources
in
the
bottom
right.
It's
in
forbes,
nielsen
and
market
drive.
E
A
E
And
then
that's
cool
yeah,
that's
240
engagements
right
there,
considering
considering
you're
running
an
ad
on
all
podcasts
in
those
genres.
So
that's
obviously
like
pretty
unreasonable.
E
We
took
a
low
estimate
of
consider
a
five
percent
sign
up
rate.
So
the
reason
five
percent
and
not
a
lower
percentage,
is
because
these
24
engagements
is
a
pretty
specific
number
like
we
narrowed
it
down
by
age
and
by
like
genre
and
people.
Listen.
So
because
it's
such
a
targeted
demographic,
the
percentage
is
a
little
bit
higher
at
five
percent.
E
So
typical
sign-up
rate
will
be
well
to
to
find
like
exactly
matching
data
on
terms
of
like
camps.
It's
a
little
bit
hard
to
find,
but
a
typical
sign-up
rate
would
be
about
like
three
to
eight
percent
in
terms
of,
but
it
all
kind
of
just
depends
on
like
how
targeted
your
number
is
at
like
step
number,
seven.
So
like
how
how
narrowed
down
are
these
24
engagements.
E
A
E
E
E
I
think
it
would
take
like
work
to
get
to
the
very,
very
top,
but
also
like
oses
are
pretty
established
on
like
a
pretty
established
like
organization.
So
I
think
just
like,
as
you
continue
to
develop
yourself
and
your
reputation
on
podcasts,
then
opportunities
to
run
ads
on
top
podcasts
will
come
up.
A
Yeah,
but
out
of
like
we're
supposed
to
but
45
of
the
top
podcasts,
that's
like
that
sounds
like
a
lot
like
45
out
of
100
top.
E
So
45
here
is
just
on
the
genres,
so
you're,
just
assuming
like
a
normal
distribution
between
between
genres,
you
would
they
say
about
45
of
all.
Podcasts
are
made
up
of
osc
related
genres.
E
So
we
took
that
was
kind
of
in
our
report
last
week
on
osc
related
podcasts,
so
that
was
within
like
the
business
science,
entrepreneurship,
technology
news
and
society
genres,
yeah
yeah.
So
that's
the
combination
of
all
those
podcasts.
That's
why
it's
such
a
high
number
yeah
in
45.
A
Do
you
have
like
suggestions
like
so
would?
Are
we
at
the
point
of
suggestions
like
whether
we
should
pursue
this
like?
Is
this
likely
that
we
can
reach?
Because
if
you
say
like,
if
we
could
do
this,
then
we
would
have
all
our
participants
participants
solved
right,
so
yeah
you'd
you'd
definitely
recommend
doing
this,
or
is
this
a
high
risk
where
we
probably
wouldn't
get
those
45
percent
of.
B
We
have
like
a
sort
of
matrix
where,
like
in
the
elegant
access
like
things
so
like
in
the
x
axis,
is
like
the
I
believe
it's
the
the
feasibility
yeah
and
the
y-axis
would
be
like
the
cost.
So
like
we
basically
plot
this
out.
Okay-
and
you
know,
in
our
opinion,
we
you
know
the
most
optimal
most
optimal
point
of
action
would
be
like
to
implement
all
of
this.
B
Of
course,
it's
very
difficult,
so
we
see
things
as
usually
like
things
that
are
more
difficult,
as
things
are
more
as
more
long-term
solutions.
B
Well,
it's
more
like
so
basically
again,
implementation
plan
would
be
more
like
how
to
build
up
this
part
of
it
will
be
how
to
build
up
this
branch
to
get
to
like
this
point,
where
we
can
start
doing
like
podcast
and
engagements,
and
things
like
that
and
acquire
this.
This
target
sort
of
our
return
on
implementation
that
we
have
here.
Okay,.
E
The
cost
okay,
so
the
roi
kind
of
gives
a
good
estimate
on
terms
of
all
of
our
recommendations.
Just
like
feasibility
and
costs
and
like.
B
E
All
the
likely
to
achieve
it,
so
that's
the
thing
with
podcasts.
Is
it's
a
great
opportunity
to
acquire
new
people
to
sign
up?
It
also
comes
with
a
high
risk
like
wow,
it's
a
it's
pretty
expensive
to
do.
Podcast
advertising,
especially
as
it
increases
like
popularity
and
again,
like
you're,
saying
and
you're
concerned
about,
is
like
how
do
you
get
on
to
these
top
podcasts
when
everybody
else
is
trying
to
get
onto
it
as
well?
So
that's
some
risk
that
we
can
look
into,
but
this
is
a
breakdown
of
the
costs
so
yeah.
E
E
A
A
A
So
so
the
cost
the
advertising
cost
to
secure
a
participant
is
like
1500
bucks.
Through
this.
E
It
depends
what
podcast
you
wanna
go
on
again,
like
the
the
recommendation
on
the
other
side
of
this
branch
to
go
and
guest
speak
on
podcasts,
that's
completely
free
and
that
can
also
lead
to
more
like
connections
with
hosts
and
like
establishing
yourself
in
the
podcast
industry.
You
kind
of
meet
a
host.
They
introduce
you
to
another
person
who
has
a
podcast
and
then
once
you
develop
that
trust
and
like
they
have
a
personal
connection
to
osc.
E
A
E
Yeah,
so
here
we're
looking
at
assuming
50
000
viewers,
so
that's
about
that's
a
little
bit
on
the
higher
range,
but
then
when
we're
calculating
the
cost
of
it.
So
if
you
consider
you're
going
to
run
a
60-second
ad,
we're
just
going
to
look
at
the
most
expensive
to
be
conservative,
most
expensive,
ads
60
seconds
on
a
50,
000,
viewed
podcast
and
then,
if
you're,
to
do
that
40
times
a
month,
if
you're
running
it
10
times
a
week,
that'll
be
about
50
000
a
month.
E
A
Okay,
wow
wow,
that's
pretty
sounds
reasonable.
B
Okay-
and
we
just
like
to
clarify
that
some
of
these
roi
seem
high,
but
we're
not
accounting,
because
the
purpose
between
all
of
our
recommendations
is
to.
I
mean,
of
course,
to
get
more
participants
into
steam
camps,
but
we
also
hypothesize
that
the
just
increasing
brand
awareness
or
social
awareness
of
open
source
ecology
will
naturally
get
bring
some
more
people
to
do
steam
camps.
B
B
You
know,
linkedin
about
open
source
ecology
and
they
watch
like
ted
talks
and
youtube
about
osc,
and
you
know
that
might
it
all
that
together
will
influence
help
influence
that
particular
individual
to
participate
in
the
steam
camps
and
we're
not
taking
into
account
of
that,
because
that's
a
very
difficult
thing
to
compute:
it's
very
qualitative
yeah.
So
all
these
numbers
are
like
roi's
for
specific
brands.
So
we
can
say
that.
Okay,
these
these
people,
who
watch
the
podcast,
like
alone,
okay
well,
may-
might
attend
these
steam
camps.
B
Right
yeah
in
terms
of
like
the
direct
means
so
like
to
direct
this
podcast,
will
directly
influence.
You
know
this
many
people
to
attend
steam
camps
and
therefore
you
know
we
we
this
ro,
reflects
that.
Okay.
For
that
to
happen,
it
would
be
about
almost
about
1500
per
participant,
yep
yeah,
and
this
doesn't
take
into
account,
like
all
the
other
people
who
who
participate
in
the
steam
camps,
but
their
main
influence
is
just
like
the
awareness
of
open
source,
ecology
through
other
means,
as
well.
B
Yeah,
so
this
is
so
we're
just
sticking
to
conservatives.
So
during
our
prioritization
matrix
and
the
end
of
this
report,
are
these
powerpoint
slides
we
we
only
have
like.
We
only
consider
like
people
who
are,
you
know
directly
influenced
by
these
channels.
Yeah
yep
yeah,
just
to
be
conservative,
so
you
can
see,
but
we
you
know
calculating
and
figuring
out
quantitatively
how
many
people
from
these
many
different
branches
will
well.
Will
you
know
collectively,
like
use
these
branches
to
influence
their
ideas
to
their
idea?
A
But
the
good
part
about
the
podcast
thing
is:
we
think
that
if,
if
we
were
to
do
that
route,
yes,
we
would
succeed
except
the
cost
is
super
high.
But
it's
not
like
at
least
that
okay,
if
we
went
after
the
podcast,
we
still
wouldn't
get
the
people.
No
we're
saying
that
we
would
probably
get
the
people
at
the
very
least.
E
Also,
this
is
assuming
you
immediately
launch
into
like
the
10
ads
a
week.
E
B
A
E
B
Okay,
all
right
so
next
chapter
we'll
go
over
seo
recommendations
in
the
roi.
C
Yeah
for
seos,
as
we
discussed
in
previous
weeks,
we'll
be
looking
into
on
page
sdo
off
page
seo
and
keyword.
Research
on
page
was
about
the
the
optimizing.
The
con
content
on
the
website
in
terms
of
the
the
meta
tags
off
page
would
be
increasing
online
presence
and
increasing
the
number
of
backlinks
that
would
lead
to
osu's
related
web
pages
and
then
keyword
research
using
some
of
the
seo
tools.
C
And
then
moving
on
to
the
roi,
so
we
just
took
a
few
keywords
to
start
off
with
the
roi.
The
issue
with
measuring
seos
or
rois
for
seos
would
be
that
you
can't
really
do
it
until
you
actually
do
it
and
see
how
many,
how
much
traffic
and
conversions
like
actual
participants
that
would
like
register
for
steam
camp
would
be
attributed
to
seos
because,
like
there
are
no
conversion
rates
out
there,
really
that
state.
A
C
So
we
just
took
a
batch
of
keywords
to
start
off
with
we,
the
sum
of
the
average
monthly
searches
for
these
keywords.
There's
a
little
tool
online
called
searchvolume.io.
I
totaled
that
up.
C
It
was
570
searches
for
that
in
a
month
for
open
source
electronics,
micro
factory
startup
camp
steam
camp,
and
then
we
took
the
search
engine
results
page
the
average
ranking
of
these
words
was
about
35.75,
so
this
would
mean,
on
average,
these
open
source
ecology
would
pop
up
on
the
the
fourth
page
and
the
fourth
page
only
gathers
like
0.4
percent
of
actual
clicks,
but
with
some
of
the
seo
strategies,
the
goal
is
to
get
an
average
of
rank
10,
which
means
that
osc
would
be
on
the
first
page,
because
each
page
would
have
10
results
and
then
the
first
page
gathers
around
2.4.
C
What
it
really
is,
so
we
just
put
a
placeholder
conversion
rate
that
we
took
from
industry
average
averages
from
like
online
conversions.
It's
not
really
leads
based
in
terms
of
like
you
know,
clicks
to
participants.
It
was
more
like
clicks
to
sales,
so
the
average
rates
for
those
were
about
like
15
to
20,
but
we
gave
a
conservative
estimate
of
10,
so
it'd
be
about
1
to
1.3,
1.4,
leads
or
participants
in
a
month.
C
Yes,
but
this
would
be
considering
that
you
only
capitalize
on
these
four
keywords:
if
there
were
more
keywords,
the
leads
number
would
go
up.
C
Okay
and
for
the
costs
it's
about
100
a
month
for
an
seo
tool
like
semrush
or
arifs,
they
do
have
a
one
week,
free
trial,
but
depending
on
whether
osce
plans
to
move
on
with
this
tool
in
the
long
term,
then
it'll
be
a
hundred
dollars
a
month.
C
We
took
an
estimate
that
perhaps
someone
in
osu
would
work
on
this
an
hour
a
day
for
the
work
week,
and
then
we
took
the
average
pay
for
an
seo
expert
or
consultant
as
the
wage.
Then
we
got
640
from
that
added
the
100
per
month
from
the
seo
tool.
So
it's
about
740
total
cost
in
a
month.
C
So
these
are
all
based
on
a
lot
of
assumptions.
So
after
this
I'm
going
to
touch
bases
again
and
ask
like
exactly
what
you
would
want
to
move
forward
with
in
terms
of,
if
you
want
to
use
a
tool,
how
much
time
do
you
think
would
be
dedicated
to
seos
and,
like
the
value
of
your
time,.
A
A
C
We
would
do
definitely.
I
did
mention
that
you
can't
overload
the
amount
of
keywords
you
can
use
for
maximum
effectiveness.
Yeah
yeah.
I
know
that
these
keywords
aren't
the
best
keywords.
The
seo
tools
would
mention
the
best
keywords,
so
the
number
of
participants
or
leads
you
would
get
out
of
this-
should
be
higher
in
terms
of
the
amount
of
searches
that
would
go
through
to
oc's
website.
C
Because,
usually
it's
hard
to
tell
because
on
the
seo
tool
website,
you
can't
really
view.
I
guess
right.
I
try
to
look
into
it
and
it
would
tell
you
how
many
how
much
traffic
you
would
get
from
the
top
10
words,
and
that
would
account
for
most
of
the
traffic
for
like
steam,
cam
related
pages,
so
I'd
say
five
to
ten,
but
probably
five.
Just
so
you're,
not
overloading
keywords.
A
Yeah,
what's
serp.
A
A
If
we
had
so,
these
keywords
assume
that
that
are
pages
that
are
those
keywords
are
well
represent,
like
like,
like
our
pages,
are
optimized.
For
those
keywords,
that's
that's
the
question
here.
C
Yeah,
this
roi
is
really
tentative
in
terms
of.
There
are
a
lot
of
assumptions
made
just
because
roi's
in
general,
they're
only
measured
after
you
implement
like
a
pilot
program,
yeah
yeah,
like
three
six
months
into
the
future
yeah.
A
But
you
would
you
say
that,
like
if
we
use
different
keywords
like
would,
could
the
result
be
like
completely
different,
you
think
or.
C
B
And
we
just
like
like
to
note
so
in
our
previous
projects,
when
we
have
been
like
some
research
recommendations
on
seo.
Usually
we
recommend
sort
of
because
a
lot
of
our
clients,
past
clients
do
not
have
the
capacity
to
do
this
by
themselves.
A
B
We
usually
recommend
them
to.
You
know,
go
to
a
seo
consultancy
and
you
know
they
can
do
it
for
them,
but
usually
those
costs
are
a
lot
higher
than
this.
The
740
right
that
we
mentioned
here
per
month.
That's
like
the
minimum
that
we
see
that
we've
seen
in
terms
of
like
getting
these
services
from
you
know
these
seo
terms,
so
you
can
drastically
reduce
prices
if
you
do
it
in-house
or
if
the
person
who's
doing
it
doing
a
pro
bono
or
something
you
know,
there's
always
to
make
this
a
lot
cheaper.
B
A
B
Think
about,
but
you
know
it
that's
what
we
recommend
for
you
to
see.
You
know
in
the
meantime
like
do
you
think
you'd
have
the
capacity
to
do
this
in-house,
or
would
you
prefer
to
do
this
in
a
like,
through
a
consultancy
firm,
a
seo
firm
that
can
you
know,
professionals
can
handle
this
and
do
like
keyword,
research
and
all
the
optimization
on
the
website.
C
The
average
salary
pay,
but
I
think
in
for
I
think,
that's
actually
a
low
estimate.
So
I'm
gonna
probably
say
it's
gonna
be
around
50.
B
You
know
the
how
many
keywords
want
to
target
and
things
like
that
that
can
also
drastically
decrease
or
increase
the
price.
B
A
C
This
is
the
700
bucks
a
month
would
come
from,
you
are
osc
is
doing
all
the
seo
strategies
themselves
and
it's
just
five
hours
a
week.
B
Yeah
we
we
don't
know
how
much
work
needs
to
be
done
on
the
website,
because
some
websites
doesn't
really
require
a
lot
in
the
first
place,
and
some
do
we
can,
in
the
past,
we've
reached
out
to
some
of
these
firms
to
sort
of
get
a
sort
of
estimate,
so
they
they
run
like
you
can
do
this
as
well
for
like
the
local
firms
around
your
town,
but
you
can
like
email,
some
of
them
or
contact
some
of
them
and
say
you're
interested
in
you
know
seo
you
want
to
learn
more
about
it
and
they
will
run
a
sort
of
like
a
crawl
through
the
website
or
like
a
seo
test
and
they'll
say
like
okay,
you
rank
this.
B
Is
these
are
the
top
words
you
bring
keywords
you
rank
right
now.
This
is
the
ranking
that
they
that
that
you
have
on
these
keywords-
and
you
know
this-
these
things
with
these
things
on
your
website
would
need
to
be
fixed
to
improve
your
website's
ranking,
so
maybe
like
adding
a
robot.txt
file
or-
or
you
know,
adding
a
sitemap
or
something
or
meta
tags
or
metadata,
or
something
like
that.
It
really
depends,
but
they'll
tell
you
like
you
know.
This
is
the
things
that
need
to
be
done.
B
So,
if
maybe,
if
you
want
to
do
it
yourself,
you
can
do
it
or
you
know
they
or
you
can
say
all
right.
So
you
know
we
can.
We
can
outsource
it
to
you
know
this
firm
and
they'll
they'll.
Do
it
for
you
and
they
usually
will
schedule
like
a
meeting
with
you
to
talk
about
like
your
mission,
what
you
want
your
seo
campaign
and
then
and
then
sort
of
like
brainstorm.
Some
keywords
with
you.
B
You
know
in
the
first
one
or
two
weeks
and
then
they'll
like
show
you
like
a
monthly
report
or
things
like
that.
Things
like
that.
A
Is
that
you
have
to
let
them
give
give
them
access
to
your
back
end
and
all
that.
B
We
believe
so
we
can,
we
can
see
from
experience.
I
think
we
would
have
to
yeah.
B
Yeah
yeah,
okay,
but
yeah
we've,
we've
never
done
sort
of
like
first
like
gone
on
with
this,
like
an
seo
firm
as
like
for
ourselves
from
my
experience.
B
You
know
my
parents
own
a
business,
so
we
did
consider
seo
and
we
did
have
to
sort
of
give
them
some
back
and
access
to
like
our
domain
name
and
things
like
that,
so
I
think
yeah
they
would
have
to
have
some
some
back-end
access
to
the
website.
We
don't
know
to
what
extent,
because
again,
we've
never
used
these.
It's
probably
the
most
services
personally
yeah.
A
B
C
If,
before
doing,
that
would
be
just
like
for
the
trials,
I
could
set
up
like
this
checklist,
where
osc
could
just
run
just
like
the
for
a
week.
The
first
given
week,
some
things
so
that
the
seo
can
be
optimized
a
little
bit
and
then
track
the
results
for
that.
But
then,
beyond
that,
just
depending
on
what
you
want
to
do,
how
much
you
want
to
pay
in
terms
of
like
the
tools
or
like
an
expert
to
go
in
and
do
more.
A
But
the
online
tools,
like
you,
said
that
one
of
these,
whichever
tool
you
you
you
mentioned
yeah
they
what
do
they
do?
Do
they
tell
you
how
to
change
your
website
or
like
because,
at
the
end
of
the
day,
you've
got
to
go
back
into
your
website
and
make
changes
right.
So
they
tell
you.
C
What
changes
to
make
you
could
do
it
yourself
and
they
have
blogs
where
they
list
out
everything,
so
I
feel
like
that
would
be
the
most
cost
effective
way
if
you
have
time
to
go
through
like
some
of
their
articles
and
they
have
guidelines
on
the
the
websites
with
information
tabs
on
every
metric
or
page.
So
you
know
exactly
what
you're
looking
at
yeah.
A
C
I
think
I
feel
like
just
getting
the
tool
would
be
the
better
idea,
instead
of
jumping
into
like
hiring
an
seo
expert
yep.
B
C
B
Okay,
so
next
alejandra
will
cover
the
online
classes.
F
F
Period
additionally,
most
of
these
sites
are
really
user-friendly
for
teachers
and
that
they
give
you
like
a
handbook
of
like
how
to
set
up
your
course
and
how
to
optimize
it
to
gain
the
most
students.
They're,
really
user,
friendly
osu
already
has
content
ready
to
content
that
that
you
can
post
and
that
people
are
we'll
take
an
interest
in,
and
the
best
part
is
that
this
has
cross-platform
reach
and
that
one
online
course
website
is
not
exclusive.
F
So
you
could
take
the
courses
that
you
build
on
one
website
and
upload
them
to
any
to
any
other
to
any
other
like
online
academy,
because
they're
not
exclusive.
The
only
thing
is
that
you
can't
offer
them
for
free
on
one
site
and
ask
for
money.
On
the
other
side,
they
have
to
be
both
set
at
a
price.
F
A
F
So,
moving
on
to
the
roi.
F
So
this
is
primarily
for
skillshare,
as
opposed
to
teachable.
I
know
I
mentioned
teachable
last
week,
but
skillshare
offers
more
of
a
user-friendly
experience
as
well
as
they
do
some
initial
initial
marketing
for
you,
because
it's
all
integrated.
It's
like
a
big
course
marketplace
with
subscribers,
instead
of
as
opposed
to
teachable,
where
you
have
to
market
your
own
class
yourself.
So.
D
F
Better
for
dipping
your
toe
in
the
water,
so
there's
200,
000
new
monthly
users
every
month
or
like
new
monthly
users,
but
for
the
sake
of
this
roa,
I'm
only
focusing
on
u.s
participants,
so
only
about
20
come
from
the
u.s
and
then
of
those
users.
Four
percent
that
sign
up
for
a
skillshare
membership
sign
up,
but
they
never
use
it.
So
this
yeah
and
then
of
those
users,
18
of
those
users,
are
looking
into
stem
related
fields.
D
F
As
coding
design
any
sort
of
classes
that
they
do
with
the
math
and
sciences,
yeah
and.
A
F
Of
these
seven
percent
of
the
stem
users,
seven
percent
of
these
users
are
interested
in
3d,
printing,
cad
design,
product
design
and
stuff.
Like
that,
so
then
we
get
a
user
base
of
400
and
403
users
and
skillshare
has
this
feature
where
you
upload
a
preview
video,
which
is
like
a
brief,
really
brief
video
that
gives
you
like
an
overview
of
what
your
course
will
be
teaching.
F
Here,
based
on,
obviously,
the
quality
of
the
video
four
to
six
percent
of
users
will
enroll,
but
on
a
conservative
estimate
of
four
percent
about
19
of
these
users
about
19
of
these
users
would
most
likely
check
out
your
website.
This
is
this
is
assuming
that
this
is
assuming
that
you
upload
at
least
three
one
hour
long
course,
videos
and
for
the
cost.
F
The
cost,
for
this
was
a
little
weirder,
primarily
because
skillshare
doesn't
charge
for
like
a
teacher
membership,
the
way
that
they
gain
their
money
is
through
the
premium
subscriptions,
so
they
don't
charge
teachers
anything
for
teaching
on
their
course.
It's
free,
except
for,
like
the
external
cost
that
you
would
have
to
put
in
yourself,
but
here
we're
assuming
that
the
course
cost
would
equal
the
remote
participation
cost
of
steam
camps-
and
this
is
from
I
got
this
number
from
the
from
the
2019
steam
camp
that
offered
the
remote
participation
of
99
yeah.
D
F
I
this
cost
could
be
higher
if
you,
if
you
include
the
full
osc
dev
kit,
as
you
mentioned,
for
for
the
2020
year,.
F
Just
for
being
conservative,
I
just
assumed
that
nine
nine
dollars
at
no
osc
that
could
be
shipped
out.
A
F
Yeah
about
about
every
month,
because,
interestingly
enough
for
like
the
3d
printing
space,
it's
not
that
saturated
with
teachers,
there's
primarily
only
like
two
or
three
teachers
that
dominate
the
space,
like
one
user
has
like
1200
students
and
one
course
alone.
So
these
users
primarily
dominate
the
space.
But
many
of
us,
many
of
the
small
users
also
get
like
about
anywhere
from
50
to
100.,
so
19
users,
just
a
really
conservative
estimate.
F
B
D
B
Already,
oh,
we
just
assumed
99,
that's
how
much
the
cost
is
for
the
online
steam
camps
from
2019.
F
It
would
be
the
cost
and
return,
because
the
way
in
that
skillshare
pays
you
pays
teachers
is
that
they
break
out
30
of
like
the
total
premium
sign
ups
for
that
month
and
that
30
pool
goes
to
goes
to
teachers
and
then
from
that
30
pool
you
get
about
anywhere
between
five
to
ten
cents
per
minutes
watched.
So
if
you
were
to
upload
three
like
the
first
and
three
introduction
lectures
at
60
minutes
each,
you
would
only
need
about
11
students
to
to
break
even.
A
F
This
is
like
the
estimated
cost
that
osu
would
put
in
for
each
participant
yeah,
but
the
way
that
this
that
works
for
online
classes
is
a
little
bit
more
different,
just
because
it's
more
time
time
consuming
and
like
recording,
editing
the
videos
and
such
but
there's
we
couldn't
put
like
a
monetary
value
on
that.
So
we
just
put
that
99
dollars
because
of
the
19
value.
A
F
F
B
F
Okay,
because
you're
getting
paid
five
cents
per
each
three
minute
per
each
minute
watch,
but
on
skillshare
it
works
like
a
little
weirder,
because
if
they
watch
the
video
at
a
sped
up
pace,
then
that
reduces
the
minutes
even
if
they
watch
all
of
it.
So
if
they
were
to
watch
the
whole
60
minute
lecture
at
two
times
speed,
you
will
only
be
getting
paid
for
the
30
minutes.
A
F
Do
you
have
any
more
clarifying
questions?
I
can
answer.
A
A
B
Oh
go
ahead:
alejandra!
Okay,
so
we
were
thinking
that
these
online
courses
they're,
like
mini
steam,
camps
right,
so
people
can
can
sort
of
sample
it
get
their
feet
in
the
water
a
little
bit.
Yeah.
A
B
You
know
maybe
they'll
they'll
see.
Okay,
maybe
I
want
the
full
thing
and
they
might
you
know
you
can
encourage
them
in
the
end
of
the
the
course.
Okay.
Maybe
if
you
want
the
full
thing,
maybe
you
know
come
visit
our
website.
You
know
we
can.
We
usually
have
like
a
nine-day
steam
camp
or
and
in
here
we
will
provide
you
with.
You
know:
instructors
physical
instructors,
you
know
all
the
equipment,
you
would
need
to.
You
know
to
participate,
and
you
know
build
things
and
things
like
that
and
yeah
so
like.
B
If
these
people
really
like
it,
then
you
know
they
can
you
know
they
can
participate,
upgrade
and
participate
in
like
the
full,
like
physical
steam
camp?
That's
what
we
were
kind
of
banking
on
yep
got
it,
but
you
know,
even
even
if
some,
even
though
like
even
if
they
don't
like,
at
least
they,
you
know
they
did
some
like
some
mini
steam
camps,
so
at
least
they've
had
exposure
to
this,
and
you
know
they
they
know.
B
A
F
Yeah
and
there's
a
there's
different
ways
to
tackle
this
and
that
there's
the
possibility
that
maybe
you
marston
you
could
sign
up
as
an
instructor,
but
then
you
could
have
osc
as
an
affiliate.
So,
whatever,
whatever
signups,
are
generated
through
osc
promoting
you
get
ten
dollars
per
sign
up
and
you
keep
all
of
that.
So
there's
a
way
to
be
able
to
do
both.
A
B
All
right,
so
any
questions
before
I
move
on
or
any
concerns.
I
think
that's
good
good,
all
right!
So
now,
next
I'll
cover
the
I
was
supposed
to
say:
social
media
I'll
cover
social
media.
Next,
so
the
three
channels
we're
recommending
to
you
is
youtube
facebook
and
linkedin
on
youtube.
We
recommend
more
of
a
influencer
marketing,
so
approaching
youtube
channels,
specifically
maker
youtube
channels
and
a
getting
one.
Prior
first
priority
is
just
getting
the
name
of
osc
out
there.
B
So
people
understand
what
their
mission
is
and
then
be.
You
know
encouraging
people
to
at
least
research
into
the
steam
camp
and
consider
it
now
go
ahead.
A
B
Go
ahead:
okay
in
facebook,
osc
has
like
a
significant
follower
base,
so
we
recommend
that
osc
take
a
viral
marketing
approach,
it's
more
geared
towards
increasing
the
shares
per
post
in
the
facebook
page.
So
with
these
share
with
these
shares
more
people,
you
know
friendship,
friends,
so
more
word
of
mouth
and
more
people
will
be
able
to
under
you
know,
see
and
get
some
exposure
from
with
osc
and
then
with
linkedin.
This
is
geared
towards
a
professional
audience,
so
we
recommend
that
osc
creates
like
a
formal
linkedin
page.
B
You
know
post
some
articles,
vlogs
or
slides
on
the
linkedin,
and
that
just
creates
exposure
and
awareness
of
osu's
mission
and
could
lead
to
potential
steam
camp
participants,
who
you
know
view
these
these
posts
or
blogs,
or
articles
and
okay.
They
know
what
osce
is
now
and
they
might
want
to
participate
in
these
steve
camps
to
learn
more
got
it
all
right.
So
moving
on
to
roi,
so
first
we'll
cover
linkedin
rois.
So
each
of
these
youtube
facebook
linkedin
will
have
their
own
roi,
because
they're
all
very,
very
different.
B
The
environment
for
each
social
network
is
an
audience,
is
very
different.
Unique
so
a
lot
of
our
data
came
from
like
the
u.s
market,
so
we
know
that
osc
wants
to
do
this
globally,
implement
this
globally.
But
for
the
sake
of
like
simplicity,
we
just
stuck
with
the
us
for
now,
and
you
know
to
keep
these
these
ros
as
conservative
and
accurate
as
possible.
We
just
use
the
us
data
because
that's
just
the
most
commonly
used,
that's
the
most
available
to
us
right
now,
yeah.
A
B
62.1
million
linkedin
users
in
the
us
globally,
it's
660
million
linkedin
users.
So
of
course,
this
number
could,
you
know,
be
much
higher.
These
numbers,
these
rois,
depending
on,
if
you
you
know,
start
doing
linkedin
and
promoting
this
towards
a
more
international
audience.
B
So
I'll
be
62.1
million
linkedin
users
about
three
million
two
hundred
thousand
five
hundred
seven
users
or
five
point.
One:
seven
percent
are
in
the
industries
of
interest,
so
we
included
these
industries
as
mechanical
engineering,
electrical
engineering
and
electrical
manufacturing,
higher
education,
oil,
oil,
energy
industries,
because
because
we
believe
that
you
know
maybe,
since
our
target
market
is,
you
know,
people
between
18
or
20
to
45
or
50
50..
B
B
These
can
be
like
students
who
are
coming
out
of
college,
and
you
know
they
they're
budding
social
entrepreneurs,
so
they
want
to,
and
then
they
see
osc's
article
and
might
be
like
encouraged
to
try
out
the
steam
camps
so
based
off
of
these
users
according
to
emarketer
353
162
of
these
or
11,
these
users
are
either
decision
makers
or
of
their
organization
or
or
they
can
just
be
themselves
or
c-level
executives.
So
we
are
discounting
like
employees
of
these
companies
who
you
know
because
they
might
be.
B
You
know,
content
with
their
job.
You
know
so
yeah
saying
these
are
like
the
decision
makers
or
there
could
be
c-level
executives,
so
176,
581
or
50
of
these
decision
makers
use
linkedin
or
say
they
prefer
to
use
linkedin
to
consume
information
and
research
vendor
solutions.
B
B
We're
comparing
this
more
like
a
of
a
search
sort
of
a
ctr,
is
a
click-through
rate,
so
this
would
be
like
the
impressions
you
get
the
clicks
divided
by
the
impressions
you
get
so
that
we
can
speak
kind
of
for
the
sake
of
simplicity
and
just
assuming
that
this
is
kind
of
like
search
where
people
you
know,
look
things
up
on
linkedin
and
or
their
favorite
topic,
and
you
know,
look
through
the
posts
or
articles
so
that
ctr
is
1.91,
so
that
leads
to
about
3,
373,
clicks
or
reads,
or
views
on
the
osc
articles
or
blogs,
or
posts
and
linkedin
creates
according
to
email
marketer,
who
creates
a
50
58
of
marketing
leads
and
social
networks.
B
So
this
would
be,
I
don't
know
3
373
times
58,
so
that's
1956
marketing
leads
so
leads
are
people
who
are
interested,
so
they
might
check
out
the
website
and
we
assumed
a
conservative,
two
percent
average
conversion
rate.
So
the
was
considered
about
the
marketing
industry
as
an
average
conversion
rate.
So
this
would
be
like
the
leads
that
you
get
and
how
many
people
actually
take
action
on
these
leads.
B
That
would
be
the
conversion
rate
in
this
case,
participating
in
steam
camps
or
participating
osce
in
general
average
conversion
rate
according
industry
is
between
two
and
five
percent,
so
we
went
with
the
lower,
which
is
two
percent,
so.
B
Well
never
mind
so
we
have
six
point:
one
percent,
so
in
linkedin,
according
to
linkedin,
their
their
average
conversion
rate
and
marketing
linkedin
is
6.1.
It's
a
typo
there,
so
that
leads
to
119
conversions.
But
these
conversions
again,
since
we
assume
that
we're
in
linkedin
we're
like
the
one
purpose.
One
big
purpose
is
to
increase
exposure
of
osc.
So
this
is
119
conversions.
B
They
could
be
people
who
participate
in
theme,
camps,
people
who
participate
in
the
competitions
or
would
be
instructors,
so
24
of
users
of
interest
would
be
interested
in
the
steam
camps
and
we
got
this
number
because
24
of
the
3
million
210
570
users
that
we
set
are
users
of
interest
because
they're
the
industries
of
interest
that
we
have
are
in
higher
education.
B
So
we
assume
that
these
would
be
like
professors
or
students,
and
these
would
be
most
likely
to
participate
in
steam
camps
because,
as
we
said
earlier
last
week,
sometimes
you
know
entrepreneurs
and
you
know
tech
entrepreneurs.
They
have
a
lot
of
experience
already
in
their
field
and
then
they're
in
the
business
they're
opening.
B
So
maybe
in
this
case
they
may,
they
probably
would
not
be
interested
in
steam
camps,
but
they
may
be
interested
in
like
the
competitions
or
to
acquire
like
seed
funding
for
their
for
their
startup
or
they
might
be
interested
in
becoming
instructors
or
so
on.
So
after
that,
we
estimate,
like
28
participants
for
would
attend
stem
camps
based
on
like
a
linkedin
marketing.
A
B
Yeah
24,
so
then,
if
you
look
at
the
second
step
with
the
3
million
210
000
500
users
yeah,
there
are
an
interest
of
interest.
24
of
those
users
are
in
higher
education.
A
make
up.
High
okay,
24
yeah
higher
education
makes
up
24
of
those
users
of
interest.
So
we
assumed
that
these
would
be
like
professors
or
students,
and
they
would
be
more
likely
to
attend
steam
camps
versus,
like
seasoned
professionals
who
are
in
you,
know
the
who
worked
in
the
software
company
for
20
years
yeah.
B
Okay
in
terms
of
costs
we
so
we
we
believe
that
maybe
we
keep
osc
can
put
in
perhaps
10
hours
per
week,
because
this
would
involve
sort
of
thinking
about
some
ideas
of
what
to
post,
like
writing
the
blogs
or
articles
and
and
creating
the
linkedin
page
for
osc.
So
we
assumed
we
believe
this
would
be
around
10
hours.
B
We
could
be
less
too,
but
we
just
can
stay
conservative
10
hours
a
week,
so
this
leads
to
520
hours
a
year,
and
then
we
assume
that
maybe
you
have
a
marketing
manager
work
on
this.
So
the
average
salary
for
that
is
fifty
dollars
an
hour.
So
fifty
dollars
an
hour
times,
seven
twenty
hours
a
year,
that's
twenty
six
thousand
dollars,
so
this
is
about
the
roi
would
be
about
928
per
participant.
B
Of
course,
the
what
the
salary
the
marketing
manager
said.
We
don't.
If
you
have
someone
already
working
on
you,
know
marketing
and
social
media
and
osc
and
whatever
their
wage
is
that
would
be
replaced
with
that
would
be.
That
would
be
there
instead
of
the
50
an
hour
just
so
we
don't
know
that
wage.
So
if
you
have
that
number
you
can
just
plug
that
in
and
then
that
would
be
your
cost.
A
B
B
Okay,
so
we
assume
that
this.
B
Is
sorry,
so
we
assume
that
this
is
yeah.
This
is
like
yearly.
This
might
not
be
like
once
per
year.
This
might
be
throughout
the
year,
but
yeah
this
is
assuming
per
year,
and
we
just
stayed
really
conservative
with
this
estimate,
but
so
not.
A
Enough
to
populate
the
steam
camps,
which
we
want
to
run,
did
we
say
every
quarter
like
that
was
we
we
want
to
first
start
by
every
quarter.
So
we
need
to
do
this
like
four
times
a
year
yeah
like
so
this
wouldn't
give
us
the
numbers.
B
Writing
articles
and
whatnot
and
to
you
know,
to
influence
and
encourage
people
to
yeah
as
part
of
their
sort
of
customer
journey
to
attend
these
steam
camps.
This
is
more,
it's
not
really
an
active
strategy.
This
is
more
of
like
a
support.
Supportive
strategy.
Okay,
so
not
like
this
is
more
like
supporting,
like
the
salesman
knocking
on
the
door
yeah,
you
know
so
yeah.
This
is.
This
is
not
really
acquisition
based.
A
B
And
moving
forward
this
we're
going
on
to
youtube
so,
okay,
we
took
a
bottom
up
approach,
so
we
set
a
goal.
Let's
we
said
we
assumed
this
would
be
a
reasonable
goal
for
osc,
so
target
20
youtube
channels
with
an
average
of
50
000
subscribers.
B
So
this
could
be
any
youtube
channel
that
that
you
know
your
team
watches
on
youtube.
B
That's
quite
easy
to
brainstorm,
or
maybe
even
people
in
your
network
have
youtube
channels
too
so,
but
like
out
of
all
these
20
youtube
channels
and
average
50
000
subscribers,
because
that
would
lead
to
a
million
impressions.
So
this
is
basically
just
like
youtube
showing
that
youtubers
video
to
that
subscriber.
So
a
million
subscribers
will
see
the
video
in
which
osc
would
be
featured
on
so
ten
percent,
ten
percent
of
subscriber
base
actively
watches
youtube
videos.
B
So
we
got
this
from
some
data
in
terms
of
just
like
forums
that
we
looked
through
with
youtube
channels,
so
they
were
wondering
you
know
a
lot
of
subscribers.
They
subscribe
to
youtube
channel,
but
you
don't
actively
watch
it
sometimes
they're
more
of
dead.
They
call
them
dead
subscribers,
so
they
subscribe.
And
then
you
know
they
might
watch
them
for
like
one
or
two
videos
and
then
they'll
stop
watching
them.
B
Maybe
it's
interested
or
they
don't
have
time
or
there's
other
youtube
channels,
they'd
like
to
dedicate
their
time
to
so
realistically
out
of
all
those
subscribers,
perhaps
only
10
of
those
subscribers
actively
watches
youtube
channels,
those
youtube
videos
and
you
know,
watch
them
in
a
timely
manner.
So
basically,
this
could
be
like
a
day
or
two
after
the
video
is
sent
out,
for
example,.
B
A
million
impressions
times
ten
percent
equals
a
hundred
thousand
clicks.
So
these
are
you
know,
people
who
would
click
on
that
youtube
channel
that
youtube,
video
in
which
osc
would
be
would
be
promoted
through
and
according
to
marketing
firm
called
grapevine.
B
B
So
that's
2340
leads
and
then,
according
to
the
same
marketing,
firm,
1.73,
average
influencer
conversion
rate,
so
that
would
be
40
participants
and
we
looked
at
an
according
e-marketer
for
a
medium-sized
youtube
channel.
So
that's
between
50
000
subscribers
to
500
000
subscribers.
B
It
would
cost
708
the
average
cost
of
782
dollars
a
video
so
per
influencer,
so
that
would
be
782
times
20,
so
that
would
be
15,
640
and
and
dividing
that
find
those
two
numbers.
Together
we
get
391
dollars
per
participant.
A
Is
this,
so
is
this
782?
Is
that
what
you
pay
like?
How
do
you
do
that?
You
pay
that
directly
to
the
hey,
you
you
contact,
someone
say
hey,
I
want
to
be
on
your
show.
I'll
pay.
You
some
money
is
that
that
goes
directly
to
them.
B
Yeah,
it
would
be
like
sponsorship
money
or
you
know,
yeah,
it's
like
a
one-time
sort
of
deal,
so
they
would
make
a
video
for
you
or
we
don't.
That's
that's
what
we
can
look
more
into
like
what
the
782
entails,
but
we
believe
this
is
more
like
making
a
video
for
you
or
like
to
highlight
you
or
something
this
could
also
be,
or
this
could.
B
On
the
other
hand,
this
could
also
be
like
just
mentioning
you
saying,
oh
thanks
for
for
sponsoring
us,
so
we
can
look
more
into
like
how
much
it
would
cost
to
and
what
what's
our
promotion
be
best
with
whether
osc
would
need
like
a
sort
of
you
know,
maybe
like
a
channel
episode
on
osc
or
something
or
if
the
nature
just
needs
like
just
a
sponsorship
and
the
youtube
first
youtube
post
can
talk
about
osc,
for
you
know,
parts
of
the
video
that
could
be
also
something,
but
we
just
looked
in
like
to
the
average
for
a
video
by
an
influencer
on
youtube
by
a
medium-sized
channel,
and
we
saw
it
was
782
dollars.
B
So
it
it
depends
on
the
influencer
they
can.
Most
of
the
time.
From
my
experience,
we've
I've
seen
that
they've.
They
have
like
a
little
link
in
their
description.
Yeah
to
do
so.
So
that's
something
that
osc
can
do
can
have
like.
The
influencers
do
just
have
like
a
link
for
the
steam
camp
website
on
there,
so
people
can
click
through
there.
B
Additionally,
what's
also
that
we've
seen
something
we've
also
seen
on
youtube
is
like
special
pricing,
so
maybe
so
usually
I'd
see
like
they
say.
Oh
press
click,
this
link,
because
it's
a
customized
link
to
that
youtuber
and
say:
oh
click.
This
link
and
you'll
get
10
off
your
order
or
like
15
off
your
order
or
something
if
you
entice
people
to
click
the
link
and
and
check
it
out.
A
B
Yeah,
but
this
is
these
are
like
40
participants,
and
this
is
not
like,
like
like
linkedin,
which
is
yearly.
This
would
be
more
like
per
cycle,
so
whether
you
want
to
do
one
cycle
or
two
cycle
or
three
cycles,
it
depends
on
what
osce
has
would
prefer
and
their
budget
osc
has.
B
Yeah
yeah,
we
can
definitely
see
if
that
would
work,
but
we
also
can
see
if,
because
there's
there's
two
ways
of
thinking
about
this
one
way
is
you
can
see
that
you
can
think
about
this?
As
you
know,
you
would
like
how
and
a
lot
of
people
say
in
facebook
when
you
market
through
facebook,
you
need
to
post
regularly.
B
So
so
this
would
so
this.
It
could
be
like
this,
where
you
have
to
get
sponsorships
regularly
or
like
very
often
or
it
could
be
something
else
for
like
people
don't
want
to
be
seeing
the
same
thing
over
same
sponsorship
over
and
over
again,
so
it
might
be
better
to
spread
that
out.
B
So
maybe
like
having
one
cycle
every
like
three
months
or
so,
and
so
we
can
see
like
what
is
this
sort
of
an
argumentation
and
what
is
this
sort
of
time
frame
or
time
interval
to
do
these
youtube?
Influencer
promotions,
yeah
yeah,
so
it
could,
it
could
be.
We
see
this
as
sort
of
like
two
options.
So
one
is,
you
know
a
cycle
so
three
cycles
where
osc
is
promoted
or
it
can
be
more
continuous
thing
and
slower.
B
So,
instead
of
doing
like,
you
have
cumulative
to
20
youtube
channels
per
cycle,
but
it's
more
like
longer
drawn
out
so
maybe
like
it
could
be
like
focus
on
five
or
ten
five
for
five
in
one
month
or
so,
and
then
ten
and
five
in
another
month
or
whatnot.
So
just
like
a
slower
sort
of
like
a
slower
burn
sort
of
thing.
A
B
So
obviously
it
depends
on
the
youtuber.
We
can
see
like
what
ways
in
our
implementation
what
ways
to
identify
an
influencer
and
how
to
reach
out
to
them
it's.
It
seems
fairly
easy,
considering
a
lot,
there's
a
lot
of
sponsorships
going
on
out
there
with
influencers
and
on
youtube
and
that
we're
not
saying
to
that's
one
drawback
with
going
with
very
small
youtube
channels.
You
practically
can't
even
find
the
that
that
youtuber
host
you
know
so
yeah.
D
B
Very
small
channel,
but
with
a
larger
channel
with
50
000,
you
know
it
would
be
we
would.
We
believe
that
would
be
easier
to
to
do
this
because
they're
more
in
the
business
of
making
youtube
channels
yeah.
B
But
then
one
one
risk
is,
you
know,
there's
a
lot
of
there's
a
lot.
There's
a
lot
of
influencers
out
there.
There's
a
lot
of
sponsors
out
there.
So
there's
like
there
could
be
like
a
conference
like
competition
in
that
aspect
of
things
yeah,
but
you
know
that's
something
we
can
look
into
in
the
future.
B
Right
so
moving
forward
now
we're
looking
into
facebook,
so
this
is
we're
doing
the
same
way
more
of
a
bottom-up
approach,
so
we're
the
goal
that
we're
setting
for
osc
that
we
think
is
attainable
at
least
is
one
post
a
day
with
an
average
of
50
shares
of
posts
for
a
year.
So
this
you
know
it'll,
take
some
time
to
get
up
here.
Obviously,
but
once
you've
reached
this
phase,
we've
seen
that
50
shares
times
365
days
a
year,
and
that
would
be
eighteen
thousand
two
hundred
fifty
impressions.
B
So
ten
per
we,
we
did
a
conserve
estimate,
like
perhaps
ten
percent
reach
this
post,
so
that
leads
to
1825
clicks,
so
people
who
got
these
shares
and
they
actually
open
like
that.
They
look
at
the
notification.
They
don't.
They
do
something
beyond
looking
at
the
notification,
they
click
on
it
and
they
view
the
post
and
they
read
it.
B
And
then
you
know,
since
these
people
take
a
lot
of
effort
for
them
to
you
know,
get
this
this
shared
post
from
a
friend
that
they
have
and
then
open
it
to
read
it.
So
we
decided
to
go
with
a
little
higher
lead
generation
with
20,
because
this
is
more
of
a
word
of
mouth
strategy
and
that
usually
tends
to
be
a
higher
lead
generation.
B
So,
based
on
that,
we
we
believe
that
this
will
create
365
leads
and
the
average
lead
conversion
rate
for
education,
so
they're
they're
in
our
source
that
you
see
in
the
bottom.
There
was
a
lead
conversion
rate
for
non-profit
and
there's
a
late
conversion
rate
for
education
within
the
list
that
they
had
in
the
data.
B
But
we
believe
that
osc
would
be
more
on
the
education
side,
because
we
believe
that
the
conversion
rate
for
the
non-profits
is
more
like
asking
for
donations
or
volunteering,
and
you
know
what
we're
trying
to
do
is
get
people
to
attend
steam
camp.
So
this
is
something
that
the
more
of
a
product
so
something
that
we
sell
or
we
supply.
B
You
know
people
with
a
fee
and
they
can.
You
know,
attend
these
team
camps
and
learn
from
them
so
and
get
potential
benefits
versus
like
a
donation.
So
that's
why
we
believe
this
is
more
of
a
higher
lead
generation
for
education.
Those
eight
percent,
so
this
leads
to
29
participants,
seven
hours
a
week,
a
7.5
out.
We,
we
believe
that
a
reasonable
estimate
is
7.5
hours
a
week.
So
that's
about
an
hour
and
a
half
a
day,
and
average
marketing
manager
seller
is
50
dollars
an
hour,
so
that
leads
to
19
500.
B
Of
course,
within
your
own
organization,
this
wage
should
be
much
lower
or
higher
depends
on
who's
working.
Who
we
working
on
this
and
therefore,
with
this
we
get
an
roi
of
672.41
per
participant.
So
this
is
again
like
a
year.
This
is
year
round.
So
this
is
like
just
like
the
linkedin
recommendation,
where
this
is
more
of
a
background
strategy
and
a
more
of
like
a
support
strategy
for
like
the
more
aggressive
and
aggressive
strategies
to
acquire
these
participants.
A
B
Are
we
so
well?
We
we
have
one
post
a
day
and
50
shares
of
posts
for
a
year,
so
we're
saying
here:
yeah,
yes,
50
shares
for
each
post.
For
years
you
have
one
a
day.
A
B
A
post
for
a
year
and
50.,
so
basically
that
leads
to
18
250
impressions
for,
like
the
total,
like
it's
basically
total
shares,
yeah
wait.
A
B
Yeah,
so
this
this,
this
is
one
post
a
day,
so
this
could
happen
yeah
like
days
or
weeks,
but
so
we're
saying
365
posts
because
you're
doing
one
post
a
day
with
50
shares.
Well
we're
doing.
A
50
shares
of
post,
but
I'm
just
asking
that,
like
the
the
shares
that
happen
on
the
post
is
the
average
average
typically
like
once.
A
B
Yeah
so
we're
saying
that
so
you
have
365
posts,
and-
and
these
are
these,
these
365
posts
are
made
throughout
the
year
and
each
of
these
posts
have
50
shares
each.
So
this
creates
oh.
This
is
this
is
the
impression
yeah
18
250
impressions
so
like
right,
so
basically
like
so
like,
for
example,
yeah.
So,
like
last
report
we
said
like
the
average
share
was
like
11
or
12,
or
something
on
the
osc
page
and
the
max
was
about
150,
almost
160..
B
B
Max
that
we've
had
so
far
or
you
know,
there's
a
very
out
big
outlier.
So
that's
what
that's
what
we
were
kind
of
recommending
yeah.
B
Yeah,
oh,
the
shares
correspond,
so
your
posts
will
be
made
for
your
audience
and
then
your
audience
can
share
this
with
their
friends
or
probably
outside
of
osce
or
something.
A
Right
but
but
like
like,
when
a
person
shares
like
say
I
I
sent
a
post,
I
got
one
of
these
50
shares.
Somebody
does
that,
like
that
share
could
be
many.
People
are
gonna,
see
that
post
right,
typically
or.
B
You're,
assuming
that
yeah
we're
we're,
assuming
that
the
shares
to
one
specific
person,
it
could
be
like
you
said
yeah,
it
could
be
multiple
people
like,
but
there
is
an
option
to
do
a
share
for
one
person,
so
yeah.
Of
course,
this
this
number
can
be
higher,
but
for
the
sake
of
being
conservative,
we
just
assumed
that
this
would
be
like
shares
that
someone
would
would.
A
B
Yeah,
so
this
this
number
can
be
actually
yeah,
it
can
be
higher
yeah
I
mean
we
can
update.
We
can
update
this
roi,
for
you
reflect
that
too.
So
you
can
see
like
both
this
conservative
side
and
like
the
more
of
a
medium
side,
to
see
what
we
take
into
account
like
people
share
to
their
wall,
so
other
their
friends
can
see
it.
A
B
Right
right
and
and
like
this
again,
this
is
also
we
think
this
is
more
of
a
support,
yeah
supportive
side
of
things,
because
this
this
goes
into
the
customer
journey
where
I
know
because
the
consumer
or
the
participation
participant
they,
you
know
they
they
get
this.
B
Maybe
one
step
could
be
like
they
hit
this,
they
hear
about
osc
in
the
podcast
or
and
they
and
then
they
get
like
a
share
from
or
they
see
their
friends
share
this
or
their
friend
individually
shared
it
with
them,
and
so
this
is
the
purpose
of
the
facebook
strategy
where,
where
people
get
expect
more
exposure
to
osc
and
that
leads
to
that
could
lead
to
some
more
steam
camp
participants,
ships,
participants.
B
All
right,
so
next
shelley
will
call
for
strategic
partnerships.
D
Yes,
hello,
so
hi.
How
are
you
good
good,
okay?
So
for
the
strategic
partnerships
branch
there
is
like
four
sub-branches,
and
these
four
sub-branches
include
high
schools,
post-secondary
schools
which
encompasses
colleges
and
trade,
schools,
non-profit
organizations
and
open
source
companies.
D
And
while
we
do
have
like
specific
recommendations
here,
you
can
essentially
like
pick
and
choose
to
to
like
amongst,
like
speaking
engagements
like
hosting
events
and
actually
partnering
with
these
organizations,
to
make
like
collaborative
projects
and
such
so
like.
This
is
just
kind
of
like
an
outline
of
what
we
think
would
work
with
each
company
or
educational
program.
But
realistically
you
there's
like
a
lot
of
freedom
within
this
branch
for
you
to
pick
and
choose
what
you
want
to
do
with
each
partnership.
A
D
Okay,
so
yeah
that's
a
general
overview
of
it,
and
next
we
have
four
rois
for
each
of
these
sub
branches.
So
a
little
disclaimer.
Before
I
start
going
into
each
of
these
rois,
we
took
the
average
of
like
the
national,
like
averages
for
each
branch,
so
for
like
high
school,
like
the
size
of
high
schools,
the
size
of
like
each
post-secondary
school
and
such
so.
D
These
numbers
may
not
like
fully
what's
what's
the
right
word
like
it
might
not
fully
reflect
what
what
the
actual
participant
rate
is
later
on,
because
if
you
choose
to
partner
with
a
high
school,
for
example,
with
like
a
student
population
of
a
thousand,
this
number
is
obviously
going
to
be
a
little
skewed.
D
So
I
just
wanted
to
put
that
out
there
before
beginning
yeah,
so
for
high
schools.
There
are
528
students
on
average
for
high
school
across
approximately
27
000
high
schools
in
the
us.
G
D
Have
a
lot
of
choices
for
partnerships
and
the
average
was
taken,
was
determined
through
our
source
education
week
and
all
the
other
numbers
we
got
were
from
the
national
center
for
education
statistics.
D
So
let's
say
five
percent
of
the
student
body
actually
gains
interest
in
osc's
mission.
Then
you
have
about
26
students,
but
this
is
like
again
reflected
on
the
national
average
of
students
across
like
the
us
per
high
school,
so
yeah,
and
then,
if
five
percent
of
these,
like
interested
individuals,
actually
want
to
learn
more
about
ose
and
that
they
want
to
attend
the
steam
camp.
You
have
one
participant
for
partnering
with
one
high
school
with
like
an
average
rate
of
like
528.
D
Yes,
and
on
the
bottom,
we
have
the
calculation
of
the
cost
of
acquiring
this
so
through.
Indeed,
the
average
wage
of
a
brand's
partnership
manager
is
about
forty
dollars
per
hour
and
let's
say
you
go
about
like
hosting
an
event
at
this
at
this
high
school.
Let's
say
you
want
to
take
that
route.
Then
approximately
five
hours
are
needed
to
make
this
event
or
partnership
successful.
D
So
the
cost
of
this
ranch
would
be
two
hundred
dollars
for
one
participant.
A
So,
what
kind
of
the
kind
of
event
like
that
would
access
the
whole
high
school
or
yeah
high
school?
How
what
is
it
like
an
assembly
like
how
do
we
get
an
event
that
everyone
participates
in
at
a
high
school.
D
Yeah,
so
the
most
the
most
feasible
way
would
probably
be
like
a
school
assembly.
But
if
you
partner,
with
with
a
high
school
high,
schools,
usually
have
like
morning
announcements
and
such
that
broadcast,
like
announcements
to
the
entirety
of
the
high
school.
So
that's
already
like
one
way
to
put
osc's
chin
onto
like
students,
radars.
D
A
B
Yeah
from
my
experience
in
high
school,
we
had
I
we
in
my
pe
in
a
physical
education
class.
We
had
like
this
one-
organ,
non-profit
or
not-
I
don't
know
non-profit,
but
this
organization
that
would
come
yeah
and
they
do
a
lot
of
aquatic
sports
like
kayaking
and
and
snorkeling
and
whatnot,
and
they
do
this
to
like
promote
fitness
and
they
do
like
speak
engagements
there.
You
can.
B
Get
like
students
to
actually
go
on
like
these
trips
with
them
to
do,
like
you
know,
go
snorkeling
in
the
beach
or
kayaking
in
the
ocean,
or
something
like
that,
but
like
this
actually
worked
in
another
another
time.
In
my
math
class
in
high
school,
there
was
a
a
non-profit
that
came
and
they
were
dedicated
to
teaching
youth
professional
skills
network.
B
They
had
like
a
camp
a
one
day
camp
at
usc,
and
you
know
some
of
some
of
my
colleagues,
including
myself.
I
just
participated
in
that
from
that
one
based
on
that
one
speaking
engagement
in
that
like
in
class.
So
maybe
this
could
be
a
lot
easier
if
you
have
like
a
contact
in
osc
who
is
a
high
school
teacher
or
has
like
networks
with
high
school
teachers.
So
this
could
be
like
osc.
B
We
can
see
this
as
osc
going
to
this
high
school
to
talk
about
the
steam
camps
and
like
the
like
in
physics,
class,
or
something
and
or
in
the
step
program
and
like
these
students
that
are
like
in
these
classes,
where
osu's
more
relevant
towards
will
be
like
encouraged
to
be
encouraged
to
participate
in
these.
Because
from
my
experience,
they
have.
A
B
B
This
could
be
like
a
partnership
with
the
school
so
like
for
that,
for
in
my
experience
for
that
one
organization,
that's
focused
on
like
social,
like
networking
and
professional
developer
students.
It
was
a
one-time
thing,
like
the
that
person
just
came
like
that
one
time
in
class,
but
like
it
could
be
a
partnership
like
thing
where,
and
I
I
think
that
partnership
thing
like
in
the
pe
class,
where
that
organization
organization
came
every
year
and
talked
to
like
all
the
students
in
that
pe
class
yeah.
D
B
It
depends
we
can
research
how
this
could
happen.
This
could
be
like
sort
of
partnering
with
the
high
school
or
this
could
be
just
if
you
have
like
networks
with
high
school
teachers.
You
can
just
have
you
come
in
one
day
and
talk
about
osc
in
class.
That
could
be
something
too.
It's
sort
of
like
learning
and
get
learning
engagement
for
the
students.
D
All
right
moving
on
to
the
next
one,
then
for
post-secondary
schools
through
the
national
center
for
education
statistics.
Once
again,
we
found
that
approximately
26
million
students
are
enrolled
in
some
sort
of
like
post-secondary
educational
institute
and
they're
about
6
000
of
these
post-secondary
institutes
across
the
us
and
so
to
take
the
average.
There
would
be
about
four
thousand
and
four
thousand
three
hundred
and
eleven
students
on
average
per
institution.
D
Again
these
numbers
reflect
like
just
the
average.
So
if
you
choose
to
partner
with
like
a
bigger
school,
then
the
numbers
would
shift
a
little.
D
That
means
431
students
will
actually
be
exposed
to
osc,
and
from
this
we
found
the
national
average
of
stem
majors
and
that's
about
2.7
of
students,
and
so,
if
we
take
2.7
of
the
431,
we
have
12
people
who
would
be
aligned
with
like
osc's
mission,
so
they
would
likely
be
more
interested
in
actually
participating
in
osu's,
like
research
and
such
and
if
eight
percent
of
these
interested
individuals
are
that
invested,
then
you
get
one
participant
wanting
to
actually
attend
the
steam
camp.
A
D
So
it's
an
assumption,
but
based
on
personal
experience,
if
you
market
it
in
a
way,
if
you
just
partner
with
like
a
specific
branch
of
the
college.
G
D
Like
specific,
like
resource
center,
like
a
division
of
career
pathways,
for
example,
and
send
out
like
email,
sends
yeah
and
such
that's
a
way
where,
like
a
specific
portion
of
the
school,
will
actually
learn
about
osc.
So
yeah.
G
D
The
ways
of
like
going
about
strategic
partnerships
is
like
really
it's
not
really
set
in
stone.
So
it's
really
hard
to
determine
concrete
numbers
to
accurate,
accurately
reflect
the
roi.
A
D
Yeah,
so
on
the
bottom
again
we
just
checked
the
average
wage
of
like
a
brand
partnership
manager
and
for
like
a
bigger
institution,
we
upped
it
to
approximately
12
hours
to
make
the
partnership
successful.
D
So
this
would
be
like
reaching
out
to
to
different
people
within
the
colleges
to
actually
make
this
partnership
happen
and
such
and
so
the
cost
of
partnering
with
oh
there's
a
typo.
The
cost
of
partnering
with
one
post-secondary
institution
should
be
about.
A
Yeah
and
the
twelve
hours
is
that,
where
does
that
come
from
twelve
hours
to
do
that?.
G
D
To
respond
to
like
drop
like
contracts,
if
necessary
so
like.
D
With
one
institution
it
would
be
approximately
12
hours.
B
Yeah
yeah,
it
could
be
12
hours
if
you
have,
and
if
you
have
like
you
said,
there's
you
have
professors
within
who
within
osc,
and
that
would
make
things
a
lot
easier
because
they
have
connections
with
the
school
or
they
can
provide
you
with
like
contact
details
or
who
to
contact.
And
this
would
just
make
the
school
and
seeing
who
to
contact
a
lot
faster.
A
D
That
I
do
not
know
exactly,
I
found
a
position
where,
where
it
would
most
closely
align
to
like
the
job
description
of
of
like
this
branch,
so
it
could
be
like
a
marketing
director.
It
could
be
like.
B
G
B
But
preferably
it
could
just
be
like
having
just
somebody
an
osc
to
do
this
because
yeah
this
would
be
imagine
this
would
be
a
lot
like
speaking
engagements
so
like
if
you
just
have
a
brand
brand
partnership
manager
come,
they
might
not
be,
as
invested
in.
You
know
the
mission
of
osc
than
somebody
in
your
team.
Already
who's
been
working
on
this
for
years.
You
know,
so
that
could
be
an
avenue
to
go
where
you
know,
someone
like
yourself
or
some
of
your
colleagues
can
go.
B
You
know
like
just
like
the
college
tour
go
to
these
these
colleges
and
do
some
speaking
engagements
there.
Yeah,
yeah,
yep,
okay
and
and
the
cost
then
would
be
just
whatever
traveling
costs
and
salary.
There
is
a
salary
for
those
people
or
yourself
to
go
and
do
this
speaking
engagement.
A
I
think
that's
pretty
good,
so
there's
there's
six
thousand
colleges,
universities.
A
D
So
through
independent
sector
we
found
that
there
are
about
1.6
million
non-profits
across
the
united
states,
with
yeah,
with
about
11.4,
like
employees,
for
these
nonprofits
and
approximately
83
million
volunteers
associated
with
like
volunteering
for
nonprofits.
So
these
are
all
really
really
big
numbers.
But
if
you
add
the
number
of
volunteers
and
employees
and
divided
by
the
number
of
non-profits
there's
about
47
individuals
that
you
can
reach
by
partnering
with
one
non-profit,
of
course,
this
number
and
is
like
a
little
skewed
just
because
it's
like
the
average.
D
Yeah
so
since,
and
we
assumed
that
osu
would
partner,
with
nonprofits
with
missions
that
align
with
osce
social
enterprises
or
like
environmental
sustainability,
nonprofits
and
such
so
based
off
of
that
assumption,
we
believe
that
about
50
of
the
group
will
actually
want
to
learn
more
about
ose.
D
So
from
that
47
we
narrow
it
down
to
about
24
interested
individuals.
D
D
Yes,
because
again,
we
we
assume
that
osu
will
partner
with
organizations
that
actually
have
support.
D
That
makes
sense,
so
that's
why
I
thought
conversion
rate
is
a
little
higher
just
because
we
think
it's
the
best
route,
if
you
already
partner
with
with
like
another
non-profit
that
has
similar
interests
so.
D
D
Yeah,
so
this
one
is
like
direct
reach,
so
employed
and
volunteers
for
those
nonprofits,
it's
hard
to
determine
the
the
people
nonprofits
serve.
If
we
don't
have
the
specific
non-profit
at
mind,.
D
Well,
so
we
we
just
calculated
the
roi
on
the
supplier
side.
So,
like
the
non-profit
side
of
things,
okay,
and
and
if
wait
matthew,
can
you
go
back?
One
slide?
Okay,
if
you,
if
there
are
five
percent
of
in
the
interested
individuals
that
want
to
learn
more
about
osce,
then
you
again
have
one
participant
for
a
steam
camp
and
on
the
bottom
again,
we
all
of
our
calculations
are
based
off
of
like
a
brand
partnership
manager,
but
this
can
easily
be
substituted
with
someone
within
osc's
organization
already.
D
A
Yep,
okay,
okay,
okay
and
there's
potentially
like
a
lot
of
a
lot
of
aligned.
Non-Profits
that
we
could
reach
out
to
so
cost
is
a
bit
high.
There
yeah.
B
Yeah,
it
could
also
be
a
little
higher
because
of
the
agreements
that
osce
may
have
with
these
non-profits.
So
maybe
they
want
to.
B
They
want
to
compromise
like
a
price
for
the
for
the
steam
cam,
so
they
might
not
pay
the
full
like
a
thousand
for
participants,
they
might
say,
oh
we're,
buying
in
bulk,
so
maybe
we
can
pay
800
or
something
so
it
depends.
We
don't
know
the
specific
contract
we've
made
up,
that's
really
up
to
like
whenever.
If
you
do
implement
this
branch,
you
know
what
that
what
that
partnership
and
that
contract
entails
yeah.
This
is
like
this.
This
is
sort
of
like
I
guess
you
can
see.
That's
sort
of
like
a
minimum.
D
Okay,
so,
lastly,
we
have
open
source
companies,
so
it's
off
of
crunches.
There
are
approximately
1300
open
source
companies
across
the
us
and
based
off
of
this
coursera
course
that
we
found
it
details
that
approximately
there
there
are
approximately
20
employees
on
average
per
company.
So
we
took
these
numbers.
D
We
took
these
numbers
into
consideration
and
assuming
again,
that
osb
partners
with
an
open
source
company
with
like
a
mission
that
sort
of
aligns
with
osce.
Already
there
we
have
about
50
of
the
employees
who
want
to
actually
learn
more
about
osc.
So
there
would
be
10
interested
individuals
and
if
10
of
these
indi
interested
individuals
want
to
learn
more
and
therefore
attend
the
steam
counts,
you
have
one
participant
and
the
bottom
part.
The
costs
are
falls
similar
to
the
previous
ones
in
which
yeah
yeah
it's
kind
of
fun.
A
For
the
1300
open
source
companies
is
that
primarily
software
companies,
or
do
you
have
a
breakdown
like
are
any
of
them?
Hardware,
companies
or.
D
No
actually
of
those
open
source
companies.
I
think
the
number
was
actually
a
little
higher,
but
they
broke
it
down
by
for
profit
for
non-profits,
and
I
just
took
the
for-profits
number
and
because
I
didn't
want
it
to
overlap
with
the
previous
branch.
D
Yeah
are
there
any
questions
regarding
this.
A
No,
that's
good,
that's
good!
Did
it
list
like
when
you
found
these
these
com
companies
actually
yeah,
they
actually
list
those
companies
or
just
give
you
the
numbers,
because.
F
D
These
numbers
might
be
a
little
different,
depending
on
who
osc
actually
partners
with
or
the
means
of
partnership.
B
B
We
see
this
as
so.
The
roi
would
go
towards
the
the
benefits
side
and
the
feasibility
side.
B
We
determine
like
quantitatively
correct
me
if
I'm
wrong,
chapman
so
number
one,
so
the
podcast
advertisements
you
see
like
since
this
is
a
very
like
expensive
option
with
when
we
see
the
rois,
the
feasibility,
the
benefit
is
quite
low
and
the
feasibility
we
see
is
medium
because
you
have
to,
of
course
reach
out
to
these
podcasts
and,
and
you
know,
figure
out
what
these
advertising
would
be
or
you
might
have
to
travel
and
go
on
site
to
you
know
to
be
a
guest
in
this
in
the
podcast.
B
B
You
know,
do
all
the
videos
for
this
online
course,
but
since
this
roi
that
we
have
here
is
pretty
good,
we
have
in
the
benefits
it's
pretty
high
in
the
benefit,
access
and
the
feasibility
is
very
pretty
easy
because
of
course,
skillshare
markets
for
you
all
you
need
to
do
is
just
post
the
the
content,
the
videos
and
you
know,
leave
it
to
skillshare.
After
that,
it's
pretty
easy
and
then
oh.
F
Go
ahead
to
the
online
courses
thing.
I
just
want
to
say
that
skillshare
does
market
for
you,
but
the
like
of
the
work
is
wait
is
how
you
market
yourself
after,
and
that
also
means
like
seo
type
of
stuff
in
order
to
generate
more
searches
for
your
courses
and
stuff.
So
skillshare
will
will
give
you
like
an
organic
following,
especially
if
you
could
get
onto
the
trending
page,
but
you
can
let
it
do
everything.
F
It
would
just
be
slightly
more
difficult
depending
on
how
well
you
do
the
other
tasks
such
as
optimizing.
Your
search
engine
yeah.
B
Your
website,
yeah
and
and
that's
taken
into
account
by,
like
all
the
other
recommendations
we
have
on
this
on
this
matrix
here,
but
like
just
considering
online
courses
by
itself
implementing
we
see
implementing
this
recommendation,
as
that
is
pretty
easy
to
implement
and
the
returns
could
be
pretty
good.
Considering
that
the
roi
is
is
pretty
desirable,.
C
In
just
a
caveat
for
the
the
podcast
sorry
matthew,
it
is
low
at
the
moment,
but
this
is
simply
based
off.
You
know:
finding
the
right
podcast
getting
a
spot
onto
each
podcast
and,
of
course,
the
cost,
but
we
know
that
the
value
of
it
once
getting
into
the
podcast
could
be
really
high
and
the
benefit
actually
could
be
really
high.
But
the
reason
is
it's
low.
Now
it's
because
we
understand
starting
out
the
cost
will
be
kind
of
steep.
So
the
benefits
are
low
here.
A
C
Oh
actually,
that
should
actually
just
encompass
anything
related
to
podcasts.
E
One
thing
I'll
say
on
like
the
qualitative
aspect
of
like
guest
speaking,
we
weren't
able
to
add
it
to
this
prioritization
because
it's
kind
of
hard
to
like
actually
quantify
the
the
dollar
amount
that
you
can
get,
but
in
terms
of
like
feasibility
and
benefit,
it's
kind
of
something
that,
like
you,
kind
of,
have
to
test
the
waters
on,
because
there's
not
much
data
on
like
guests.
Speaking
of
podcasts,
there's
not
like
proven
results.
B
And
moving
forward
with
linkedin
so
with
keeping
in
mind
that
estimated
roi
and
we
see
linkedin,
which
is
number
three
which
is
in
the
more
lower
benefit
lower
to
medium
benefit
and
more
like
towards
the
difficulty
side
of
implementing.
Just
because
osce
doesn't
have
a
linkedin
chat.
Linkedin
page.
Yet
and
and
it
would
require
somebody
to
be
active-
and
you
know
think
about
what
to
write
about
on
linkedin.
What
posts
to
what
you
know.
Creating
some
ideas
for
posts
and
sort
of
like
creating
the
content
for
this
campaign.
D
B
I
know
it's
the
qualitative
analysis
and
just
like
from
when
you
look
at
the
recommendation,
just
think
thinking
about
what
would
be
required
to
to
implement
this,
and
we
see
this
is
pretty
difficult
because
you
know
osc
doesn't
have
its
his
foot
in
the
door
on
linkedin.
B
Yet
so
this
is
and,
and
then
linkedin
is
more
of,
like
a
engaging
sort
of
social
network
is
very
different
from
the
other
social
networks,
because
you
know
it's
more
professional
audience
and
the
posts
tend
to
be
like
longer
posts
or
like
more
detail.
B
So
this
is
this
is
something
that's
that
that
we
see
make
it
a
little
more
difficult.
B
In
terms
of
youtube,
basically
to
implement
new
the
youtube
influencers
all
osu
would
need
to
do
is
practically
just
reach
out
to
the
to
the
to
the
influencers
on
youtube
and
just
selecting
which
channels
to
target.
So
that's
why
you
know
compared
to
linkedin
youtube.
Influencers
is
pretty
easier.
B
It's
a
lot
easier
because
in
terms
of
the
feasibility,
because
all
osu
needs
to
do
is
reach
out
to
these
influencers,
which
there
are
plenty
of
and
they
can
handle
most
of
it
or,
in
some
cases,
the
rest
in
terms
of
promotion.
B
B
And
then,
with
facebook
we
see
that
in
facebook
the
roi
is
672
dollar
dollars
per
participant,
so
the
benefit
is
lower,
but
we
do
see
that
facebook,
it's
increasing
the
exposure,
it'll
help
increase
a
lot
of
exposure
for
osc
and
osc
has
quite
a
large
facebook
following
in
terms
of
just
the
nominal
amount
of
followers
on
facebook.
B
So
that's
why
we
see
this
as
like
the
the
feasibility
in
the
middle
range,
because
it
does
involve
getting
to
that
50
share
point
50
50,
shares
per
post
point
and
then
you
would
have
to
you
know
facebook.
Usually
facebook
marketing
usually
entails
posting
regularly
and
interacting
with
people
on
the
page
and
just
building
a
community.
B
So
this
is
more
like
interactive
and
that's
why
we
see
the
feasibility
as
like
towards
the
middle
range
yeah
and
then
with
all
with
high
school
and,
like
all
the
other,
all
the
the
part
strategic
partnerships.
These
are
the
the
feasibility
is
difficult,
the
most
difficult
in
our
opinion,
because
this
would
entail
actually
reaching
out
to
these
organizations,
and
this
could
entail
like
working
some
kinks
out
in
terms
of
the
in
terms
of
the
you
know
the
nature
of
the
partnership.
B
You
know-
and
you
know
a
lot
of
this
includes
speaking
engagements
as
well,
so
someone
in
the
team
would
have
to
go
out
and
physically
go
and
and
handle
these
partnerships,
whether
it
be
conducting
steam
camps
or
doing
speaking
engagements
or
just
like
doing
meeting
up
with
these
partners
to
work
on
like
how
on
what
the
sort
of
partnership
agreement
would
look
like
so
and
like
these,
we
see
like
these
organizations
as
like,
intuitive
and
innately
more
difficult
to
get
a
hold
of
than
like
a
youtube
influencer,
because
there's
lots
of
them-
and
you
know
it's
their
job
to
you-
know
to
get
sponsorships,
and
you
know-
and
so
this
is,
this
could
be
more
difficult
because
there's
a
lot
of
organizations
out
there
and
some
of
them
are
not
interested.
B
So
you
know
some
of
them
won't
even
reply
to
your
request
to
partner
or
something
or
they
might
be
more
picky
in
partnerships.
You
know,
there's
there's
a
more
of
like
a
quid
pro
quo
like
thing,
so
it's
it's
more
difficult
that
how
we
see
it
to
implement
these,
but
in
terms
of
so
for
high
school,
though
the
benefit
we
see
is
pretty
high.
B
Considering
that
the
estimate
roi
200
per
participant
and
same
thing
with
the
post-secondary
schools
in
terms
of
the
non-profit
and
open
source
companies,
we
see
the
benefit
as
a
little
bit
lower,
because
it's
difficult
to
do
so
and
of
course,
in
the
roi,
we
were
only
considering
like
employees
and
volunteers
of
these
organizations,
of
course,
with
with
like
participants,
would
be
slightly
higher.
B
But
then
again,
it
depends
on
the
nature
of
that
project
of
that
partnership,
whether
it
be
like
the
open
source
companies
where
they
do
like
a
partnership
where
you
market
each
other
or
if
you'd
be
like
actually
like,
like
you
said
earlier,
building
part
having
giving
licenses
to
some
companies
open
source
companies
like
arduino,
to
build
parts
that
osc
designed
and
create
exposure
to
that,
and
that's
just
that's
a
lot
more
difficult
to
quantify
to
quantify
in
terms
of
getting
people
to
participate
in
steam
camps.
B
B
B
So
it's
a
little
bit
it'll,
take
a
little
bit
more
time
to
implement
these
and
implement
like
and
like
set
up
to
implement
like
the
partnerships,
but
for
high
schools.
We
see
as
estimated
roi
is
pretty
pretty
good.
Okay.
A
C
It
doesn't
account
for
the
cost.
It's
more
like
likelihood
with,
like
certain
actionable
things,
you
have
to
do.
Yeah.
A
B
And
then
yeah
and
then
with
seo.
We
have
that
with
like
the
sort
of
a
little
bit
more
difficult
to
to
do
to
to
implement,
but
the
roi
is
it's
like
in
the
middle
range
as
well.
Simply
because,
like
the
in
terms
of
feasibility,
it's
we.
If
osc
does
this
in-house,
it's
the
feasibility
will
be
a
lot
more
difficult
because
it
also
depends
on
what
staff
osc
has
whether
someone's
more
technical
minded
too.
B
It's
a
lot
of
factors,
but
considering
that
you
know
seo
is
time
consuming
and
that's
why
there's
people
whose
job
is
to
do
sc
whose
whole
job
is
to
seo,
but,
on
the
other
hand,
osc,
can
consider
hiring
a
a
seo
firm.
So
that
would
increase
the
feasibility
because
all
they
have
to
do
is
contact
these
firms,
and
you
know,
set
up
set
up.
You
know
a
a
project
for
them,
but
the
the
cost
the
roi
would,
it
didn't
really
depend.
B
Roi
could
be
lower
because
it
would
be
more
expensive,
but
at
the
same
time
it
also
could
be
higher
because
with
a
professional
firm,
maybe
this
could
be
like
osca
can
get
better
search
results,
search
rankings,
and
this
can
result
in
like
more
participants
and
exposure
for
investing
camps
and
exposure
for
osc.
A
A
So
here's
the
deal
like
with,
if
we're
charging
a
thousand
bucks-
that's
not
including
materials,
but
if
that
out
of
the
thousand
bucks
we
pay
our
agreement
right
now
is
50
50
revenue
share
with
instructors,
so
we're
paying
500
percent
to
instructors.
So
that
means
anything
here.
That's
above
500
we're
actually
losing
money
on
it.
According
to
our
current
price
structure,.
A
While
I
don't
know
what
you
can
say
about
osce
growing,
because
it
has
no
no
revenue
for
actually
operations
right,
so
right,
it's
not
really
sustainable.
I
would
say
we
can
jack
up
the
price
or
get
more
effective
at
at
marketing,
but
yeah
these
prices
aren't
yeah
they're,
pretty
significant
they're,
pretty.
B
Yeah,
so
what
what
would
what
would
osc
like?
What
would
the
marketing
budget
approximately
let's
say,
pristine
camp
like
how
much
of
that
500
dollars
could
be
go
going
towards
marketing
the
steam
camps?
B
I
would
say
I
don't
know
like
200
200,
yeah,
okay,
okay,
so
so
of
course,
some
of
these,
for
example,
had
things
like
the
roi
had
things
like
marketing
manager,
salary.
D
B
That
are
more
labor
intensive,
like
you
know
the
social
media
recommendations,
the
partnership
recommendations,
because
those
had
like
those
costs
were
more
involved
with
labor
I
mean,
except
for
the
youtube
channel
yeah
influencers,
but
more
so
that's
somewhere,
some
somewhere
that
price,
the
pro
the
cost
can
be
reduced.
B
If
you
know
if
the
salary
could
be
lower
than
what
we've
talked,
what
we
said
or
someone
internally
in
osce
can
can
already
do
this,
because
we
know
that
osc
has
already
had
some
people
marketing
us
already,
so
that
could
make
it
a
lot
lower.
So
if
you
wanted
to
calculate
that,
you
just
replace
the
the
assault,
the
wage
we
have
in
our
roi
in
those
branches
where
we
say
it's
more,
like
labor
intensive
yeah,
also,
if
your
your
budget
would
be
more
like
200
per
person.
B
A
Otherwise,
we
would
just
have
to
raise
the
price
if
you,
if
we
use
the
other
options,
but
it's
true
that
what
you
said
is
all
that
is
pretty
much
labor
to
do
the
partnerships
and
other
things.
But
what
about
just
simple
things
like
just
plain
advertising,
you
got!
You
got
ads
on
facebook
and
elsewhere
I
mean
that's.
Is
that
going
to
take
a
lot
of
time
too?
Probably
not
right.
B
Ads
do
not
require
a
lot
of
time.
We
can
look
into
like
paid
ads
on
facebook
as
well,
but
the
thing
is
with
facebook
is,
so
those
don't
require
a
lot
of
intensive
labor,
but
then
the
cost
might
be
high.
We
have
to
see
what
that
would
be.
I
can
estimate
like
what
would
the
cost
on
face
time
in
terms
of
like
doing
advertised
on
facebook?
B
Also
with
facebook
ads,
the
roi
in
terms
of
like
getting
more
participants
could
be
lower.
It
could
also
be
higher
because
it
could
be
more
like
mass,
like
sending
out
these
ads
to
people,
but
we
have
to
see
like
how
how
does
facebook
target
their
ads
towards
their
users
and
what's
the
cost
for
that
it'll
be
more
like
it'll,
be
kind
of
like
an
adwords
like
sort
of
thing,
yeah
yeah
yeah
we
can.
We
can
look
into
that.
Linkedin
also
has
a
paid
advertisement
right
deal
too,
so
we
can
see
what
that
entails.
B
A
Yeah
yeah,
it
seems
like
yeah.
My
takeaway
here
is
that
these
things
are
expensive
and
advertising
might
be
like
placing
that's
what
I
was
trying
to
say
before,
like
getting
like.
My
impression
was
okay,
we'll
just
get
a
bunch
of
different
places.
We
can
put
advertising
in
all
over
the
place,
which
would
be
executable
pretty
quickly.
A
B
B
So
from
here
we'll
take
into
account
like
your
budget,
two
hundred
dollars
per
person,
so
we'll
take
them
to
the
cat
in
that
account
and
see
if
you
know
in
all
within
all
of
these
recommendations,
which
one
would
be
feasible
like
in
terms
of
that
cost
and
and
what
avenues
you
take
in
those
in
these
channels
that
would
fit
within
that
two
hundred
dollars
per
person.
Budget.
A
B
Yeah
and
then
so
then,
moving
on
like
next
week
we
will.
We
can
really
do
like
what
we
did.
What
we've
done
before
this
meeting,
but
instead
of
like
this
more
of
like
recommendation
based
research,
would
be
more
like
implementation.
So
it's
like
this
is
what
what
you,
what
you
can
do
to
implement
this
branch.
A
Right
and
then
leaning
on
I'll
go
ahead
and
are
there
any
other
avenues
that
we
as
a
non-profit
could
get
like?
We
found
you
guys
for
for
180
dc.
Are
there
any
other
organizations
that
can
actually
do
any
of
these
marketing
things?.
B
Are
you
thinking
of
like,
like
pro
bono
or
like
college
sort
of
organizations,
yeah.
A
B
From
it,
it
depends
really
on
the
on
the
seo
campaign
and
what
what
work
needs
to
be
done
on
the
website,
from
just
like,
from
my
experience
of
working
with,
like
with
just
like,
reaching
out
to
seo
people
and
considering
a
partnership
with
one
that
and
when
we
did
that
they
were
considering
just
like.
B
Oh,
this
would
be
a
six
month
deal,
so
this
could
be
like
a
one-time
thing
for
six
months,
but
it
depends
because
osc
is
of
course
bigger
and
has
a
lot
of
a
lot
of
more.
B
You
know
the
the
goals
is
different,
so
we
can
see
what
that
entails,
and
you
can
also
look
into
like
if
there's
any
like
pro
bono
groups
or
just
like
how
to
decrease
the
cost
yeah
seo
yeah
yeah,
because
you
said
you
don't
have
a
like
this.
That
would
be
like
someone,
the
technical
person
who
can
do
this
or
has.
A
Time
to
do
this,
yeah
so
is
the
outcome
of
this
is
that
we
should
be
putting
up
a
bunch
of
online
courses
and
therefore
get
our
marketing
done
that
way,
so
people
find
out
about
our
stuff
and
they
it's
an
upsell
to
our
full
programs
or.
B
That's
that's
one.
That's
one
thing
to
take
away
is
the
online
courses
it's
it's
very
feasible
and
the
roi
is
pretty
good,
but
then,
at
the
same
time,
like
alejandro
just
said
it
also,
it
also
matters
on,
like
all
the
other
other
things
after
the
course
yeah.
A
Yeah,
the
processing
time
there
is
pretty
intense-
I
mean
it's
something
we
have
to
do
anyway,
like
if
we
want
to
get
good
quality
con
like
on
all
our
stuff
in
a
steam
camps,
they
should
actually
already
be
steam
camps
that
you
can
preview
them,
and
all
of
that,
so
maybe
we
just
focus
on
doing
that
and
kind
of
shift,
some
energy
to
that.
It
is
definitely
worthwhile
because
we
do
want
to
teach
our
material
and
we'll
definitely
there's
definitely
a
huge
upsell
potential
of
that
like
if
somebody
sees
oh
wow.
F
To
go
through
outside
revenues
outside
marketing
revenue,
such
as
like
seo
youtube
promotions
stuff
like
that
blogs.
F
B
B
So,
which
you
know
if
you
were
to
pick
like
you,
don't
have
to
pick
now,
but
if,
like
which
recommendation,
would
you
want
to
like
cross
out
looking
at
this
matrix?
And
you
know
just
seeing
these
numbers
right
now
or
you
can
keep
all
of
them
and
just
we
can
determine
which
ones
you
to
cancel
out
and
as
we
go
along,
and
we
can
do
that
and
that's
that's
that's
one
thing.
We
need
to
do
right
now
and
the
second
one
is
like
which
avenues?
Do
you?
Which
branches?
G
A
Iron
out
there
right
yeah,
we
can.
A
Yeah
for
the
high
school
since
that
is,
are
we
saying
that,
okay,
if
it
costs
that
much,
does
it
cost
that
much
per
success
or
we're
not
even
gonna
or
we're
not
even
gonna,
be
able
to
do
it
because
the
chance
of
that
working
is
actually
so
low
because
it's
difficult?
A
B
We
can,
I
think
we
we
think
that
we
can.
We
can
try
looking
into
the
high
schools
if
we
see
that
there's
way
too
many
roadblocks
for
osc,
we
can
recommend
okay.
Maybe
this
isn't
a
branch
to
pursue,
but
if
we
think
at
this
moment
right
now
shouldn't
we
shouldn't
cross
that
out
of
our
books
right
now,
just
because
roi
seems
pretty
good
for
what
it
is,
and
you
know
perhaps
that's
something
that
what
you
can
do.
D
Yeah,
so
going
off
of
that
morrison,
I
think
you
mentioned
that
within
your
team
there
are
actually
like
a
few
professors
and
maybe
like
some
some
teachers
for
high
schools
and
colleges.
So
I
think,
if
you
go
through
that
route,
the
feasibility
might
actually
be
a
little
higher
just
because
you
kind
of
have
your
foot
in
the
door
to
that
specific
institution
already.
D
Yeah,
so
you
earlier,
you
mentioned
that
there
were
professors
within.
D
So
that
would
go
towards
towards
post-secondary
sorry.
D
A
No,
that
is
true,
and
that's
kind
of
what
happened
in
in
the
last
college
tour.
I
basically
posted
that
thing
on
facebook
and
a
bunch
of
people
in
my
audience
said:
hey,
let's
invite
you
like,
there's
a
bunch
of
professors
there,
so
that's
that
could
be
so
yeah.
Maybe
I
would
say
I
don't
know.
I
think
I
think
the
high
school
college
thing
I
think,
should
stay.
A
A
So
can
we
add
the
advertising
like
the
paid
advertising
to
this,
because
it's
something
we
didn't
yeah,
we
didn't
explore
and
let's
see,
if
that's
any
good,
so
so
paid.
B
A
B
And
we
can.
We
can
look
into
like
what
this
like,
because
we,
our
average,
that
we
got
was
just
like
average
influencer
price
for
a
decent
sized
youtube
channel.
We
can
see
what
does
that
entail?
Does
that
entail
like
a
whole
video
on
osc,
or
is
it
just
like
a
youtuber
just
mentioning
osc
and
talking
about
it
for
60
seconds
or
30
seconds
or
something
we
can
see?
B
A
A
And
then
should
we
pick
the
seo
to
see
if
we
what
happened
to
the
low-hanging
fruit
items
that
I
think
well
for
seo
like
if
there
could
be
some
we
mentioned
about
the
low-hanging
fruit,
like
the
easier
things
to
do
that
are
like
blaring,
the
20
80
20
rule
where
you
can
with
20
effort
you
can
get
like
80
of
that
done.
Maybe
that's
yeah.
C
That
comes
with
just
you,
don't
even
have
to
use
the
tool
like
paper
tool.
You
would
just
do
like
the
three
week
trial
and
you
could
possibly
see
results
from
that.
A
Yeah
yeah,
I
think
we
should
do
that.
We
got
to
improve
that
a
little
bit
so
get
some
guidance
on
that
yeah.
A
B
Yeah
so
we'll
look
into
like
just
paid
advert
we're
looking
to
next
week,
paid
advertisements,
youtube
influencers
online
courses,
high
schools,
post-secondary
schools
and
seo
that's
kind
of
a
lot
for
one
week.
B
So
we
do
have
some
time
to
do
some
research.
So
we
can
do
like
what
you
talked
about.
What
we've
discussed
just
now
in
like
the
next
two
weeks,
but
next
we
will
pick
like
half
of
them
and
then
yeah
after
that
half
them.
And
then,
after
that
we
can
talk
about
what
other
avenues
you
in
here.
You
want
us
to
research
it
or
we
don't
even
need
any
more.
Then
we
can
just
go
on
to
final.
A
Presentation
because
we
still
got
to
do
the
12
by
12
like
if
that's
144
those
numbers
got
to
add
up,
though
every
quarter
you
know
yeah,
that's
the
goal.
So
that's
just
kind
of
remember
that
as
we
go
through
this
because
I
know
some
of
these
things
like
the
numbers
were
didn't
add
up-
or
we
could
only
do
this
like
once
a
year
or
something
or
something
like
that
yeah.
A
So
we
gotta
we're
gonna
prioritize
for
what
what
adds
up
that's
right,
I'm
thinking
like
the
paid
advertising
might
be
that
would
that
probably,
would
add
up,
add
up
right
away
or
maybe
maybe
I'm
wrong.
I
don't
know
we
should
look
at
that.
A
For
paid
advertising,
can
you
guys
expand
the
scope
of
paid
advertising
because,
there's
I
mean
there's
things
like
facebook,
but
as
many
like
the
standard
routes
that
people
take
like
what
I
mean,
what
are
the
routes,
what
routes
of
paid
advertising
do?
We
know
if
we
just
say.
D
B
B
A
B
B
Okay,
I
mean
what
what
we
can
do.
One
thing
we
can
do
is
see
what
you
can
do
to
optimize
adwords
and
we
think
that's
a
good
idea.
If
you
don't
want
to
keep
as
a
recommendation,
we
can
just
put
that
as
like
a
auxiliary
recommendation,
so
that
would
just
go
in
the
appendices
in
our
final
report
and
we
won't
go
too
much
in
depth
in
it,
but
we'll
say
like.
Oh,
these
are
some
tips
that
you
can
do
for
adwords
to
optimize
your
adwords
presence.
B
If
you'd
like
yeah,
that's
one
thing,
we
can
sort
of
look
into
a
little
bit
and
put
our
hand
put
our
feet
in
a
little.
You
know
dip
our
feet
in
a
little
bit.
Another
thing:
let's
see
for
paid
advertisements,
there's.
B
I
think
we
should
yeah,
I
think,
considering
like
all
these
prices
are
pretty
high
for
the
price
ranges,
for
you
is
pretty
high.
We
will
look,
we
can
look
into
like
you
know
in
print
media,
like
magazines,
and
you
know
technical
magazines,
trade
journals
and
see
what
what?
What
would
that
look
like.
B
Yeah
this
is
some,
but
we
have
some
that's
narrowed
down
and
you
can
do
some
more
like
in-depth
research
on
those
yep.
B
All
right,
so
just
any
any
closing
thoughts,
yeah.
A
Just
my
only
thought
is
that,
yeah,
surprisingly,
the
the
cost
of
acquisition
per
customer
yeah,
it's
pretty
high,
like
it's
a
little
surprise,
I
thought
it
would
be.
I
thought
it
would
be
lower
for
a
lot
of
these
other
these
things,
but
the
labor
is,
is
that's,
that's
the
cost.
Primarily
there,
though,.
B
Yeah,
some
of
these
is
just
primary
labor
and
that's
something
that
can
be
reduced
internally,
just
in
internally
with
osc.
A
Yeah
possible
opportunities
there,
but
yeah,
okay,
all
right
the
only
yeah.
The
only
thing
I
would
say
like
is
there
any
way
to
micro
task
it
because,
because,
like
we
have
see
as
a
non-profit,
we
have
people
that
can
do
like
just
a
little
bit
of
contribution
here
and
there,
and
the
only
thing
we
could
do
is
try
to
say.
Okay,
we
need
these
very
specific
things
like
little
micro
tasks.
B
B
Like
a
micro
task
and
be
like
somebody
can
just
write
a
post
yeah
one
day
or
something.
B
People
doing
it
like
these
micropaths
and
it
could
be
cheaper
or
including
if
these
people
are
volunteers
and
it'd,
be
a
lot
cheaper
as
well.
A
B
A
Sounds
good,
okay,
okay,
good
meeting,
so
thank
you
and
then
I
think
that's
about
it
and
we'll
talk
next
week.
Then
all
right
sounds
good
anything
else
that
stands
out
for
you
guys
like
what
were
you
guys,
surprised
that
was
so
high
or
or
you
guys
were
expecting
this
or.
B
Yeah
we
were
expecting
some
of
these
to
be
lower,
and
you
know
some
of
the
returns
to
be
higher
like
more
people
will
be.
You
know
we
expect,
like
more
people
to
do
do
steam
camps
from.
D
B
B
Interesting
ideas:
why
why
do
you.
B
B
700
dollars
are,
I
forgot,
what
was
it
josh?
The
cost.
A
E
Yeah,
I
wasn't
expecting
it
to
be
on
such
a
expensive
scale,
but
I
guess,
like
the
more
I
looked
into
it's
like
everybody's,
doing
these
ads
now
and
it's
like
the
prices
keep
going
up
so
2019.
The
price
has
jumped
it's
like
25
bucks
for
a
thousand
viewers
is
like
it
was
way
higher
than
I
expected
honestly.
D
B
B
Promotion
yeah,
but
you
thought
it'd
be
those
that
would
be
cheaper
as
well.
Yeah.
E
One
thing
I
would
say
on:
the
podcast,
though,
is
like
it's
kind
of.
We
took
a
very
conservative
look
at
this,
and
this
is
this
is
like
the
whole
podcast
running
at
its
full
force
and,
like
I
said
earlier,
is
like
you
could
try
and
start
like
if
you
were
to
do
one
podcast
appearance
and
then
maybe
just
start
running
ads
with
that
one
podcast
then
maybe
like.
F
E
I
think
yeah
also
because
of
that,
it's
not
that
high
on
prioritization
at
the
moment,
I
think,
like
the
more
feasible
like
online
presence
and
developing
that
as
you're
saying,
should
be
a
higher
priority,
because
then
I
think
that
or
we
think
that,
like
those
ten
thousand
dollars
for
adwords,
once
you
have
an
online
presence,
if
you
can
start
using
that
ten
thousand
dollars,
I
can
do
a
lot
of
work
too.
E
A
B
All
right,
okay,
then,
I
think
moving
forward.
We
have
our.