GitLab Marketing Campaigns, 14 Jul 2020

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From YouTube: MPM Training - Tracking registration by source on GitLab owned gated landing pages

Description

This is a training video to show how to track registration by source on GitLab owned gated landing pages.

Questions? Reach out on the #marketing_programs slack channel tagging @aoetama.

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In this video I'm going to show you how to track registration by source, forgive my own gated landing pages, visible JavaScript is a marathon good luck on pages and it will automatically create online touch points in Salesforce for each farm cells. Therefore, if you want to track registration by source on either about dog, get lap pages or Marketo pages, you'll just need to create a visible touch for a report in Salesforce. To do that, you first go to the reports.

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Tab in Salesforce click, new report and then type in in the search bar, visible person with visible touch points, custom.

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Select that report type and click create.

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Within the report, you want to make sure that the filter up top says, show all visible persons and the date field is set up to range all time.

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You'll, then add a filter called forum. Url contains the I, the unique page identifier for your landing page. So in this case I'm going to use the CI web cast automate security CI web cast as an example, I would think the last few parameters automate scaredy CI, as my unique page identifier and I'll- put it in that filter so say forum URL contains automate Tod CI.

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That is the unique landing page identifier, click OK, and now you want to summarize the report by clicking by making sure you select summary type instead of tabular format, you want to select summary format and selecting marketing channel path, as the grouping marketing channel pass, grouping or field will show you the sub channels that drive to registration.

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So you can click, show details or hide details, I like to hide details, because I'm trying to just get a quick summary showing the details will show you actual emails. For that specific. That falls within that specific sub channel.

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So I did uncheck, show details, run report and here as an example, you can see. There's 351 farm fills or registrations for the automates, your DCI webcast and 220 of that come from email source, 11 records come from organic search, Google, 25 records or 25 farm bills come from direct and about 75 come from a social source so on and so forth, and that is it. Let me know if you have any question.