GitLab / Product Marketing

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GitLab / Product Marketing

These are all the meetings we have in "Product Marketing" (part of the organization "GitLab"). Click into individual meeting pages to watch the recording and search or read the transcript.

10 Nov 2021

What's new and upcoming in GitLab 14.1–14.4 and beyond, with Brian Glanz from Product Marketing. Public slides: https://tinyurl.com/3epkjxa3 and for GitLab Team Members, see the internal version: https://youtu.be/z6hFnUtm2Gk and internal slides: https://tinyurl.com/d2erzc2w
  • 2 participants
  • 20 minutes
latest
updates
gitlab
monthly
version
release
product
introductions
general
glanz
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13 Mar 2021

Brian Glanz from Marketing looks at results from the 13.9 release post, which had both high amounts and quality of traffic. Brian traces that to having highlighted wider community contributions and to collaboration across Marketing on that and other themes.

Data referenced are in https://docs.google.com/spreadsheets/d/1d9qzzjDHcqKMTcrQB8GE1FQXCDIc0tdDWn93age7QHQ/edit?usp=sharing

Learn more about GitLab 13.9 at: https://about.gitlab.com/releases/2021/02/22/gitlab-13-9-released/ and in related coverage such as: https://devops.com/gitlab-releases-updates-to-ci-cd-platform/
  • 1 participant
  • 15 minutes
seo
results
improvements
quality
git
13
blog
analytics
closer
reasons
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22 Jan 2021

Learn how to trigger GitLab CI/CD from GitHub Actions, so you can leverage GitLab Auto DevOps to create CI/CD pipelines based on DevOps lessons that GitLab has learned from its thousands of customers.

A security note: for the sake of simplicity, in this video we expose the GitLab pipeline token in the repository. In production, this may give malicious users access to your pipeline; so when in production, avoid persisting secrets like this token in the repository, and keep them in a secret management system.

Much more from Learn@GitLab: https://about.gitlab.com/learn/

Get in touch with Sales: http://bit.ly/2IygR7z
  • 2 participants
  • 8 minutes
cicd
gitlab
git
workflow
trigger
process
debug
commit
configure
autodevops
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14 Jan 2021

Why is version control and collaboration important, and what makes GitLab stand apart from other source code management solutions?
Get in touch with Sales: http://bit.ly/2IygR7z

Learn more about GitLab Version Control & Collaboration:
on our web site → https://about.gitlab.com/solutions/benefits-of-using-version-control/
and in our (open source!) employee handbook → https://about.gitlab.com/handbook/marketing/strategic-marketing/usecase-gtm/version-control-collaboration/

Brian Glanz is a DevOps Evangelist at GitLab, a maintainer and contributor to many Open Source projects, and a leader in the Open Science community.
  • 1 participant
  • 3 minutes
gitlab
devops
collaboration
stakeholders
software
dev
dashboard
staging
version
management
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12 Jan 2021

No description provided.
  • 9 participants
  • 16 minutes
marketers
influential
influencer
company
privilege
thanks
personally
nomination
comments
conferences
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11 Jan 2021

Overview of the Strategic Marketing GC slide deck
  • 1 participant
  • 6 minutes
promoting
strategic
influencers
2021
relevant
pmm
meet
pr
redesigning
tei
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15 Dec 2020

In this webinar Parker Ennis - Senior Marketing Product Manager at GitLab - provides an overview of the benefits of built-in CI/CD as a part of a complete DevOps platform explaining how GitLab stands out from other solutions.
  • 3 participants
  • 50 minutes
cicd
ci
cic
presentation
webinar
technical
importantly
gitlab
staging
curious
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18 Nov 2020

In this video, Parker Ennis and Agnes Oetama explain how SDRs can take advantage of this upcoming marketing campaign.
  • 7 participants
  • 25 minutes
initiative
managers
revamping
users
overviewing
important
jenkins
conversations
sgr
gitlab
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23 Oct 2020

No description provided.
  • 1 participant
  • 10 minutes
transformation
resilience
adapt
changing
digital
pandemic
infrastructures
disrupting
plan
efficiencies
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14 Oct 2020

  • 7 participants
  • 27 minutes
discussions
anticipating
having
planning
content
revisit
going
overall
decision
enterprise
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13 Oct 2020

No description provided.
  • 7 participants
  • 17 minutes
marketers
product
gartner
companies
management
discussion
great
gmm
strategic
award
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13 Oct 2020

This is the Strategic Marketing Department Group Conversation highlight video. The SM Group Conversation itself is scheduled for Tuesday, October 13th at 08 AM Pacific / 11 AM Eastern / 5 PM Central European → https://www.worldtimebuddy.com

Find the deck and the agenda below. Please ask us anything any time, we are here to help.

Deck → https://docs.google.com/presentation/d/14whoXnymvwzVcDH6MXzGlAcgSn4mKFYCTfqrEp1VdE0/edit?usp=sharing

Agenda → (available on Oct 13th) https://docs.google.com/document/d/1zELoftrommhRdnEOAocE6jea6w7KngUDjTUQBlMCNAU/edit
  • 1 participant
  • 10 minutes
gitlab
strategic
gartner
announcement
discussion
marketing
platforms
important
briefings
ahead
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5 Oct 2020

Brainstorming and alignment between Large segment campaigns, Partners, and Product Marketing teams to framework the ideal ENT buyer's journey.
  • 4 participants
  • 38 minutes
collaboration
workshop
manager
offering
contributor
platform
edit
account
details
access
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30 Sep 2020

Discussion on direction for Pathfactory as relates to prescriptive buyer journeys as part of FY21-22 Segment Marketing Plan.

Covered some challenges to tracking, direction for shorter, more prescriptive content journeys by persona, and the idea to open up permissions to remove blockers.
  • 4 participants
  • 28 minutes
manage
issue
visible
important
marketers
users
pathfactory
initiatives
bottlenecks
attribution
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28 Sep 2020

Bi-weekly connect to discuss our content journeys and campaign planning as aligned to FY21-22 Segment Marketing Plan, in addition to relevant content-related topics (for example, the transition to compelling ungated content journeys).

This will be a high-level collaboration to gain alignment between managers of teams producing content, and teams utilizing content throughout full-funnel campaigns.

Notes Doc: https://docs.google.com/document/d/1xovVtczdg86gFZEpO9ZmHykgNty4HRAIzVIt8Fa21sY/edit
  • 8 participants
  • 55 minutes
content
collaboratively
workflow
plans
initiatives
manage
conversations
webinars
marketing
ongoing
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23 Sep 2020

Modern application development runs at a blistering pace, but the process for creating and maintaining infrastructure you need to deliver applications doesn’t always keep up. GitOps is an operational framework that takes DevOps best practices used for application development such as version control, collaboration, compliance, and CI/CD, and applies them to infrastructure automation.
In this session you’ll learn why GitOps is so powerful along with insights into how to start implementing GitOps such as the tools and processes to uplevel your infrastructure management.
  • 3 participants
  • 33 minutes
modernization
software
devops
updates
agile
incrementally
infrastructures
today
ups
enterprise
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23 Sep 2020

Poor audio - keep unlisted. Updated version with better audio here: https://www.youtube.com/watch?v=JtZfnrwOOAw
  • 1 participant
  • 46 minutes
devops
infrastructures
git
evolving
versioning
microservices
workflow
software
automation
kubernetes
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23 Sep 2020

The practice of continuous integration and continuous delivery (CI/CD) is fundamental to modern software development. And yet, many organizations are still using slow, error-prone, manual processes to build, test, and deploy their software. Think what life could be like if, instead of sitting in endless change management meetings, you could get your code to production simply by merging to master while automation takes care of the rest.

All too frequently, it is IT leadership and executives who need to be convinced that making a large investment in updating tools, training, and culture will net returns greater than the cost. Learning a bit about how to advocate for budget and organizational change can go a long way.

In this webcast, we’ll discuss:
- How to make a strong business case for CI/CD
- Approaches to getting started with CI/CD
- Measuring results of test CI/CD automation
  • 2 participants
  • 51 minutes
cicd
citd
ci
cscd
ccd
webinar
monitoring
discussion
troubleshooting
vp
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2 Sep 2020

No description provided.
  • 8 participants
  • 19 minutes
strategic
analysts
discussion
trending
marketing
decisions
redesigning
important
transparency
announced
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27 Aug 2020

David with Field Enablement and John with Product Marketing discuss 2-3 of the common reasons why sales reps struggle with Metrics in the sales conversation; and highlight a few practical tips to overcome these challenges.

Notes Doc:
https://docs.google.com/document/d/1S5g424xQuQ_XJ9PW4SUSvHG6bMpsLoBc8B7ivnnYYY0/edit?usp=sharing
  • 5 participants
  • 30 minutes
demystifying
challenges
assess
conversation
metrics
analysts
importantly
mindset
introduce
management
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24 Aug 2020

Brian Glanz with Product Marketing discusses the latest key, sales-relevant highlights of GitLab 13.0–13.3 and related resources. Slides: https://tinyurl.com/yxrnqmex
  • 1 participant
  • 29 minutes
gitlab
git
latest
updates
monthly
release
advanced
general
significantly
lab
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16 Jul 2020

William with Product Marketing discusses what is GitOps, who are the user / buyer personas, and what are some assets to look at today and coming soon.

https://about.gitlab.com/handbook/marketing/product-marketing/usecase-gtm/gitops/#what-is-gitops
  • 5 participants
  • 29 minutes
git
ops
gitlab
gitops
devops
general
deploying
cio
market
privatize
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14 Jul 2020

Abbreviated version of the "AUS_S2M_Govt Delivery w/o Compromising Security_TRW" video, edited for the CyberSmart Virtual Summit July 2020.

Original video: https://gitlab.slack.com/files/UKY17P3P0/F016EPYSBK2/o_compromising_security_trw.mp4
  • 1 participant
  • 5 minutes
gitlab
github
security
government
dod
repository
authorizations
leveraging
collaboration
developers
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14 Jul 2020

This is a short video that explains why this use case is called VC&C, what this use case is comprised of and the problems it tries to tackle making it important and relevant to our users and clients.

VC&C resource page → https://about.gitlab.com/handbook/marketing/product-marketing/usecase-gtm/version-control-collaboration

VC&C Solutions page → https://about.gitlab.com/solutions/version-control/
  • 1 participant
  • 9 minutes
version
versions
git
gitlab
collaboration
important
context
explaining
manage
workflows
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7 Jul 2020

The what, why, and how of modern infrastructure automation using GitOps.
  • 1 participant
  • 42 minutes
devops
deploying
software
git
ops
agile
evolving
getting
workflow
versioning
youtube image

1 Jul 2020

In this video, William Chia and Eirini Pan speak about GitOps and our GitOps marketing campaign.
  • 4 participants
  • 26 minutes
getup
git
gets
administration
ups
services
provisioning
ops
technical
docker
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25 Jun 2020

This video is Project Management How to Part 3 of 3

Part 1: https://www.youtube.com/watch?v=9W4oxjdAwUs
Part 2: https://www.youtube.com/watch?v=Uw249U2U34w

GitLab Handbook for the Marketing Department's guidelines for using GitLab project management: https://about.gitlab.com/handbook/marketing/project-management-guidelines/
  • 1 participant
  • 13 minutes
labels
issue
manage
project
product
help
technical
gitlab
milestones
status
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25 Jun 2020

This video is part 1 of 3

Part 2: https://www.youtube.com/watch?v=Uw249U2U34w
Part 3: https://www.youtube.com/watch?v=J2u7OqBA_aQ

GitLab Handbook for the Marketing Department's guidelines for using GitLab project management: https://about.gitlab.com/handbook/marketing/project-management-guidelines/
  • 1 participant
  • 14 minutes
gitlab
git
issue
overview
repository
project
getting
tasks
milestones
management
youtube image

25 Jun 2020

This video is Project Management How to Part 2 of 3

Part 1: https://www.youtube.com/watch?v=9W4oxjdAwUs
Part 3: https://www.youtube.com/watch?v=J2u7OqBA_aQ

GitLab Handbook for the Marketing Department's guidelines for using GitLab project management: https://about.gitlab.com/handbook/marketing/project-management-guidelines/
  • 1 participant
  • 4 minutes
milestones
milestone
charts
roadmap
burndown
issue
mark
completed
showing
working
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19 Jun 2020

No description provided.
  • 5 participants
  • 30 minutes
milestones
milestone
incrementally
strategy
guidelines
review
significant
issue
flagging
rollout
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5 Jun 2020

Brian Glanz with Product Marketing discusses the latest on key, sales-relevant highlights of GitLab 12.9–13.0 and related resources. Slides: https://tinyurl.com/y9vrdrot
  • 3 participants
  • 26 minutes
updates
version
recent
lab
gitlab
innovating
rapidly
monitoring
technical
demo
youtube image

3 Jun 2020

No description provided.
  • 11 participants
  • 27 minutes
consideration
compete
publics
rationalizing
customers
proprietary
presentations
initiative
bike
dashboard
youtube image

3 Jun 2020

Highlights of the June 2020 Strategic Marketing Group Conversation Update
  • 1 participant
  • 5 minutes
strategic
information
proprietary
standpoint
devops
leveraging
marketing
ops
insights
strategy
youtube image

29 May 2020

  • 1 participant
  • 7 minutes
svn
svm
git
versioning
vn
differences
sdn
repository
migrate
maintain
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26 May 2020

Learning Objectives:

How does GitLab provide "End to End Insight and Visibility" to customers and what is the value they can derive out of it?
What is Value stream management and our immediate roadmap?

Presentation: https://docs.google.com/presentation/d/1gGJP3cil0MNi2hMzJSXc-5MDLGuult2KncmuziEJ76w/edit#slide=id.p

Notes Document:
https://docs.google.com/document/d/1mn-29S_pIVbvekvzTouiFYs5WzxtQbguS4F9cooLf4I/edit?usp=sharing
  • 2 participants
  • 17 minutes
dashboard
management
message
insight
clients
reports
milestones
flagging
staging
regarding
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18 May 2020

GitLab Product Marketing Manager Brian Glanz reviews GitLab Version 12. Slide deck in the video: https://bit.ly/3g5fFud and blog post: https://bit.ly/3e5OoG8

Learn about FOSS & GitLab: http://bit.ly/2KegFjx

Get in touch with Sales: http://bit.ly/2IygR7z
  • 1 participant
  • 5 minutes
gitlin
gitlab
devops
repository
security
reliability
vulnerability
kubernetes
automation
managed
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14 May 2020

Saumya with Product Marketing presents on trust & security, our SOC 2 Type 1 report, CAIQ reports, PCI compliance, and more. Saumya also discusses how GitLab supports customers to achieve compliance. Learn more at https://about.gitlab.com/solutions/compliance/.

Additional Resources:
Trust & Security at GitLab presentation: https://bit.ly/3589jXJ (GitLab internal only)
Managing Compliance with GitLab presentation: https://bit.ly/3gUbWik (GitLab internal only)
  • 6 participants
  • 26 minutes
security
approvals
testing
auditing
trusted
requirements
managed
topics
general
gitlab
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22 Apr 2020

No description provided.
  • 11 participants
  • 23 minutes
discussion
comments
github
reviews
features
advisory
monitoring
general
offering
versioning
youtube image

22 Apr 2020

Highlights of the April 2020 Strategic Marketing Group Conversation Update
  • 1 participant
  • 7 minutes
important
technical
marketer
strategic
gitlab
prioritized
activation
agile
management
webinar
youtube image

12 Mar 2020

Product marketing manager Jordi reviews the SCM use case, customer journey, buyer personas, and analyst coverage as well as company resources found in the handbook.
  • 8 participants
  • 27 minutes
users
version
gitlab
general
features
provide
minutes
eventually
message
repos
youtube image

5 Mar 2020

By watching this session, you will understand:
1) The Continuous Integration use case
2) The value of GitLab CI
3) How to create a Command of the Message mantra for CI
Learn more at https://about.gitlab.com/handbook/marketing/product-marketing/usecase-gtm/ci/.
  • 4 participants
  • 30 minutes
users
initiative
gitlab
ci
features
technical
hey
conversations
onboarding
understanding
youtube image

3 Mar 2020

No description provided.
  • 6 participants
  • 17 minutes
marketing
product
kickoff
milestones
initiative
talked
strategic
2005
streamed
thanks
youtube image

28 Feb 2020

Product Marketing Manager Brian Glanz discusses key sales-relevant highlights of the 12.3–12.8 releases, new business value/selling opportunities in Ultimate/Gold, and Premium/Silver.
  • 5 participants
  • 28 minutes
reliability
milestones
stuff
updates
quarterly
lab
details
packages
finally
release
youtube image

19 Feb 2020

Since the Paths to Ultimate breakout included on SA and TAMs, I've recorded the security part of the discussion for SALs and other sales roles. The tips here should help you position GitLab Secure capabilities. Slides can be found at https://docs.google.com/presentation/d/1Oq8znDkHrgGK5Xe5D23SdiRLt33OIJZ30OWCHNNDV14/edit?usp=sharing
  • 1 participant
  • 31 minutes
security
secure
safety
protecting
vulnerability
prerequisites
important
capabilities
monitoring
ops
youtube image

22 Jan 2020

No description provided.
  • 7 participants
  • 15 minutes
discussion
conversations
comments
presentation
webinar
audience
collaboration
strategic
influencers
summarizing
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21 Jan 2020

Highlights of the Jan 2020 Strategic Marketing Group Conversation Update
  • 1 participant
  • 8 minutes
sponsors
initiatives
conversation
customers
hi
insights
delta
recently
gate
microsoft
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9 Jan 2020

  • 3 participants
  • 24 minutes
configure
configuration
operational
deploying
manage
troubleshooting
planning
overview
dashboards
labs
youtube image

5 Dec 2019

In this video, Saumya Upadhyaya - Sr. Product Marketing Manager at GitLab presents an iteration of our customer messaging deck.

Please provide feedback here https://gitlab.com/gitlab-com/marketing/product-marketing/issues/1371
  • 1 participant
  • 28 minutes
inefficiencies
transformation
increasingly
digital
consolidating
disrupting
innovating
management
industry
complexity
youtube image

2 Dec 2019

In this video, Saumya Upadhyaya - Sr. Product Marketing Manager at GitLab presents an iteration of our customer messaging deck.

Please provide feedback here https://gitlab.com/gitlab-com/marketing/product-marketing/issues/1371
  • 1 participant
  • 29 minutes
telecom
innovating
disruption
disrupting
technologies
transition
industry
transformation
changes
leveraging
youtube image

1 Dec 2019

In this video William presents a new deck with customer messaging we are testing. Feedback welcome here: https://gitlab.com/gitlab-com/marketing/product-marketing/issues/1371
  • 1 participant
  • 28 minutes
messaging
innovation
customers
digital
modernize
getting
taking
workflow
sharing
everybody
youtube image

27 Nov 2019

No description provided.
  • 10 participants
  • 23 minutes
adventure
symposiums
tanooki
hi
participating
announce
closely
inquiries
going
demos
youtube image

14 Nov 2019

Eric Brinkman - Director of Dev Product & John Jeremiah with Product Marketing discuss the Dev section product strategy and vision for the next year & take questions.

Issue:
https://gitlab.com/gitlab-com/sales-team/sales-enablement-videocast-series/issues/19

Meeting Notes:
https://docs.google.com/document/d/1MswVO_kIBXkuvqVQiFTZY7oVNZkR30j00ZPx8X229KM/edit?usp=sharing

Sales Collateral:
https://www.gartner.com/doc/reprints?id=1-6K9591X&ct=190423&st=sb
  • 9 participants
  • 33 minutes
dev
overview
presentation
users
managed
plan
reports
workflows
dashboard
ahead
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6 Nov 2019

Jen and William talk about how software gets from an idea to a running application that and end-user logs into. Often referred to as the SDLC (Software Development Lifecycle) or "DevOps Lifecycle" this video discusses how an idea moves from gets planned and scoped with agile planning tools, code gets written and reviewed with source code management, the code is tested, packaged, and deployed in an automated fashion with CI/CD, then is monitored in a product environment.

Links discussed in the video:
Learn Git: https://www.codecademy.com/learn/learn-git
Empowering Non-developers to use Git: https://www.youtube.com/watch?v=pY5i0Io86UQ (video) https://gitlab.com/williamchia/git-merge-2018 (project)
  • 3 participants
  • 23 minutes
project
software
microservices
developers
demos
webinar
monitoring
discussion
devops
lifecycle
youtube image

31 Oct 2019

No description provided.
  • 10 participants
  • 26 minutes
critical
gartner
vision
differentiator
discussions
managers
capabilities
clarifying
optimizing
arrow
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18 Oct 2019

Jen and William chat about learning Git along with the differences between working on your local laptop and working all in GitLab while making a few example MRs.
  • 3 participants
  • 1:21 hours
onboarding
getting
git
lab
terminal
seminar
interviewing
process
newbies
chat
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1 Oct 2019

Illustrating how to add a devops tool to the GitLab comparison table,

This data also defined at: https://about.gitlab.com/handbook/marketing/website/#creating-a-devops-tools-comparison-page
  • 5 participants
  • 2:21 hours
repositories
repository
editing
software
lab
version
project
publish
manually
website
youtube image

4 Sep 2019

No description provided.
  • 14 participants
  • 26 minutes
comments
microsoft
reviewing
initiative
notice
clarifying
debates
manage
updates
capabilities
youtube image

24 Jul 2019

John Jeremiah (GitLab Product Marketing) shares insights on how GitLab helps to accelerate organizations' digital transformation efforts
  • 1 participant
  • 19 minutes
accelerating
digital
transformation
technology
moving
disruption
2025
agile
leveraging
daunting
youtube image

24 Jul 2019

No description provided.
  • 6 participants
  • 23 minutes
insights
customers
qualitative
planning
functionality
reviews
challenges
validating
segmenting
decision
youtube image

6 Jun 2019

  • 8 participants
  • 29 minutes
subscriptions
subscription
licensing
manages
customers
enterprises
users
comm
packages
discussion
youtube image

4 Jun 2019

No description provided.
  • 11 participants
  • 21 minutes
discussion
gartner
trending
interestingly
product
webinars
analysts
presentations
reviews
latest
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25 Apr 2019

Covering the Forrester SCA Wave and other security topics
  • 8 participants
  • 30 minutes
forrester
concerns
provider
security
proprietary
capabilities
gartner
version
software
wave
youtube image

21 Mar 2019

No description provided.
  • 2 participants
  • 22 minutes
intelligence
manager
introduce
question
researching
having
interview
compete
initiatives
tasks
youtube image

12 Mar 2019

William Chia speaks on Cloud Native Transformation at an Argyle CIO Leadership event in Seattle on March 12, 2019. Here are the slides from the presentation: https://docs.google.com/presentation/d/15FN3tebw8LZMYkOMtqaPmHV17NDVZy0K6Tou1-TS-Ac/edit#
  • 5 participants
  • 31 minutes
technologically
technological
technology
technologies
innovation
digital
signaling
transformation
phones
dtmf
youtube image

11 Feb 2019

No description provided.
  • 3 participants
  • 12 minutes
pinged
manage
gmail
inboxes
flagged
settings
issue
filter
gitlab
lab
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7 Feb 2019

No description provided.
  • 7 participants
  • 30 minutes
discussions
company
briefings
2018
challenges
sharing
analysts
conclusion
conference
having
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13 Dec 2018

No description provided.
  • 1 participant
  • 15 minutes
discussion
quickly
presentations
modern
talked
suggesting
important
somewhat
going
plan
youtube image